the public opinion landscape - same-sex marriage

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Public Opinion Landscape: Same-Sex Marriage June 2013 0

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Page 1: The Public Opinion Landscape - Same-Sex Marriage

Public Opinion Landscape: Same-Sex Marriage June 2013

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Page 2: The Public Opinion Landscape - Same-Sex Marriage

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Information Flow About Charter Schools LATEST MEASURES OF SUPPORT FOR SAME-SEX MARRIAGE; SUPPORT VARIES BY QUESTION WORDING

Should Should not Unsure

55% 44% 2%

CNN/ORC: Do you think marriages between gay and lesbian couples should or should not be recognized by the law as valid, with the same rights as traditional marriages?

June 11-13, 2013

Gallup: Do you think marriages between same-sex couples should or should not be recognized by the law as valid, with the same rights as traditional marriages?

May 2-7, 2013

NBC/WSJ: Do you favor or oppose allowing gay and lesbian couples to enter into same-sex marriages?" If favor or oppose: "Would you say that you strongly favor/oppose, or just somewhat favor/oppose?

April 5-8, 2013

Strongly Favor

Somewhat Favor

Somewhat oppose

Strongly oppose

Not Sure

38% 15% 10% 32% 5%

53% (FAVOR) 42% (OPPOSE)

ABC News/Washington Post: Overall, do you support or oppose allowing gays and lesbians to marry legally?

June 5-9, 2013

Support Oppose Unsure

57% 40% 3%

Should Should not Unsure

53% 45% 3%

Page 3: The Public Opinion Landscape - Same-Sex Marriage

SUPPORT FOR SAME-SEX MARRIAGE SEES 13% INCREASE SINCE 2008

Source: Gallup Historical Data

Just three years ago, support for gay marriage was 44%. The current 53% level of support is essentially double the 27% in Gallup's initial measurement on gay marriage, in 1996.

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Page 4: The Public Opinion Landscape - Same-Sex Marriage

POLITICALLY, DEMOCRATS, INDEPENDENTS, AND LIBERALS ALL SHOW INCREASING SUPPORT FOR SAME-SEX MARRIAGE OVER TIME

Source: Gallup Historical Data

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Page 5: The Public Opinion Landscape - Same-Sex Marriage

YOUNG AMERICANS ARE MORE LIKELY THAN OLDER AMERICANS TO FAVOR SAME-SEX MARRIAGE

Source: Gallup Historical Data

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Page 6: The Public Opinion Landscape - Same-Sex Marriage

YET, AMERICANS NOT CONVINCED OF SOCIETAL BENEFIT OF SAME-SEX MARRIAGE

Source: Gallup Poll, May 2-7, 2013

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Just your best guess, do you think that allowing two people of the same sex to legally marry will change society for the better, will it have no effect, or will it change our society for the worse?

19%

39% 40%

0%5%

10%15%20%25%30%35%40%45%

Better Worse No effect

Page 7: The Public Opinion Landscape - Same-Sex Marriage

GREATER NUMBER OF AMERICANS KNOW SOMEONE WHO IS GAY OR LESBIAN THAN DID TEN YEARS AGO

Do you have a work colleague, close friend, or relative who is gay or lesbian?

Source: CBS News Poll, March 20 - 24, 2013

Don’t know Don’t know 2003 2013

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No

55%

Yes 44%

No

37% Yes

61%

+15

Page 8: The Public Opinion Landscape - Same-Sex Marriage

KNOWING SOMEONE WHO IS GAY OR LESBIAN MAKES ONE SIGNIFICANTLY MORE LIKELY TO SUPPORT SAME-SEX MARRIAGE

Do you think it should be legal or not legal for same-sex couples to marry?

Note: “DON’T KNOW” results not shown.

66%

34%

29%

56%

Legal Not legal

Do not have a gay/lesbian colleague, friend, or relative

Have a gay/lesbian colleague, friend, or relative

Source: CBS News Poll, March 20 - 24, 2013

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Page 9: The Public Opinion Landscape - Same-Sex Marriage

MORE NOW THINK LEGALLY RECOGNIZED SAME-SEX MARRIAGE IS INEVITABLE THAN IN 2004

59%

31%

10%

72%

21%

7%

0

10

20

30

40

50

60

70

80

90

100

Inevitable Not inevitable Don't know/refused

20042013

Regardless of your opinion about same-sex marriage, do you think legal recognition of it is inevitable or not?

Source: Pew Research Center, May 1-5, 2013

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Page 10: The Public Opinion Landscape - Same-Sex Marriage

MAJORITY OF AMERICANS THINK FEDERAL GOV’T SHOULD LEGALLY RECOGNIZE SAME-SEX MARRIAGES PERFORMED IN STATES THAT ALLOW THEM

Source: CNN/ORC Poll, June 11-13, 2013

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As you may know, several states legally recognize marriages between gay or lesbian couples. Regardless of how you feel about the laws in those states, do you think the federal government should or should not legally recognize the same-sex marriages that have been performed in states that allow them?

39%

60%

0% 10% 20% 30% 40% 50% 60% 70%

Should not

Should

Note: “Unsure” results not shown.

Page 11: The Public Opinion Landscape - Same-Sex Marriage

NEARLY TWO-IN-THREE SUPPORT GIVING SAME-SEX COUPLES FEDERAL BENEFITS

Source: ABC News/Washington Post , June 5-9, 2013

Do you support or oppose giving same-sex couples federal benefits?

Note: “Don’t Know” results not shown.

Support

Oppose63%

34%

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Page 12: The Public Opinion Landscape - Same-Sex Marriage

BUT AMERICANS ARE DIVIDED ON FEDERAL STANDARD DEFINING MARRIAGE

If there were a federal standard defining marriage across the country, would you prefer it include same-sex marriage in the definition of marriage or define marriage as between one man and one woman?

48% One man,

One woman

47% Include

Same-Sex Marriage

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Source: NBC News/Wall Street Journal Poll, April 5-8, 2013

Note: “Unsure” results not shown.

Page 13: The Public Opinion Landscape - Same-Sex Marriage

MAJORITY OF AMERICANS THINK LEGALITY OF SAME-SEX MARRIAGE SHOULD BE DECIDED ON THE BASIS OF THE U.S. CONSTITUTION

Source: Quinnipiac University Poll, April 25-29, 2013

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Do you think each state should make its own law on whether same-sex marriage is legal or illegal there, or do you think this should be decided for all states on the basis of the U.S. Constitution?

Note: “Unsure” results not shown.

57% U.S. Constitution

36% State Laws

Page 14: The Public Opinion Landscape - Same-Sex Marriage

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GPG Research

GPG has a full-scale internal research team offering the full complement of qualitative and quantitative public opinion research services. We use research to inform message development and communication strategy, as well as to help clients assess and monitor critical issues and track the effectiveness of strategic communication campaigns.

GPG has a deep experience conducting research about complex economic and political topics with diverse audiences. We go beyond the standard Q&A, using innovative, projective techniques to uncover key insights. The result is actionable research that helps shape our clients’ messaging and strategy.

For more information about this presentation or to find out more about GPG’s research capabilities contact:

Jason Boxt ([email protected])