the power of an engaged and proactive advisory board
TRANSCRIPT
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The Power of an Engaged and Proactive Advisory Board
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Learning Objectives for this Session
Sharing ideas about what makes an Advisory Board Powerful.Tips to recruit, retain and sustain active and engaged AB’s and how they can enhance NAF Academies and, most importantly, the students.
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Based on your most pressing need, today, what would you do first to improve your current board?
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What we Learned from the Survey
Respondents Demographics: ⚫ Boards established 5+ years⚫ Active members 2-5⚫ Impact 60% of potential
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What we Learned from the Survey
Top reasons your Board is Effective⚫ Good & Diverse Leadership⚫ Engaged/Committed Members⚫ Goals / Strategic Plan⚫ Academy/Board Structure⚫ Cooperation
Administration Teachers/Students Industry
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What we Learned from the Survey
Catalyst for Improvement: ⚫ Clear Structure & Goals⚫ Better Communication⚫ Community Involvement⚫ NAF Support/Best Practices⚫ Fundraising
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What we Learned from the Survey
Top Challenges: ⚫ Implement ideas
(Leadership)
⚫ Budgets⚫ Internships⚫ Recruiting Members⚫ Finding Sponsors
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Goals
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It begins with a Shared Vision
Strategic Planning Identify the top needs for the year
⚫ Internships⚫ Classroom Integration with Business
Community⚫ Field Trips⚫ A New Library
What are your Board’s goals for the year?
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Are the Right Players on your Bus? Are they in the right Seats? Do you have a great driver looking 100 yards
ahead Who’s holding the map? Is your mechanic on board in case? Who’s asking why we’re going there?
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Cards on the Table
Pick a card, one card, that most represents the value you bring to your team, your board.
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The Matrix
Balance of Working StylesCommunity DiversityIndustry RepresentationExpertise
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THE MATRIX Prinicpal Director Teacher AB Chair AB Chair AB Treas AB Sec AB 1 AB 2
A. Puts NAF in top 3
B: Most Natural Roles
C: Diversity
D: Industry
E: Skills
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Creating Raving Fans – not just good board members Platinum Rule – Help others matter Connect them with Students, progressively Progressively encourage them to engage
others Provide tools and events to make it easy for
them to engage: scheduled tours, breakfasts…
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Creating Raving Fans – not just good board members
Touch them, regularly but not too much Provide options: full board, committees,
councils Structure – together, create clear tasks &
direction for your board members
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Example: We need aMarketing Person
Networking: Where???⚫ Just like dating – go where you have a passion
⚫ LinkedIn Agencies, Associations, fast 50, Winners Local larger companies have CMO’s Should I go direct? Board members who work with agencies and
give them $$ Board Matching Networks
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Summary - Effective Measures & Advice From Survey
Goals - Strategic Planning Membership – Large & Diverse Board Recruiting – Strong Leaders & Members with
the “right” skills Structure – provide clear tasks & direction for
your Board Members Gaps -
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The Right Shared Goals Assessing Gaps Recruiting the “Right” People Structure + Engagement
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Recruiting a Marketing Person
Board Matching Organizations and Sites www.serve.gov www.allforgood.org www.volunteermatch.org www.bvumaryland.com
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Board Structure
Large Group Regional Based Sub-committees Large Group Activity Focused
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Board Chair-person
School Staff
Industry Advisors
Students/Parents
NAF Staff
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Board Chairperson
Committee
NAF Staff / Teachers
Parents & Students
Industry
Committee
NAF Staff / Teachers
Parents & Students
Industry
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Classroom Speakers Field Trip
Fundraising Career Day
Board Chairperson
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Providing a Structure of Engagement
Common Gaps:• Fundraiser• members from Large Corporations (potential
sponsorship, internships, etc.)• Leaders & Doers