the nuf reporter 3.0 - join the team!
TRANSCRIPT
THE NUF REPORTER 3.0National Urban Fellows, Inc.E-newsletter Overview2016-2017
“Keeping the Love Alive!”
CONTENT3 About4 Our Goals5 Measuring Our Success6 Preliminary Editorial Calendar7 Calendar-Based Themes8 Year-Round Ideas9 Join the Team10 Editor Description 12 Writer Description13 Class Correspondent Description
THE NUF REPORTER 3.0E-newsletter Overview2016-2017
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ABOUTFinally “The NUF Reporter” has been brought back to life. For over thirty years, she traveled courageously to cities all over America gracing Fellows with riveting stories of our collective challenges and more importantly our victories. Sadly, the reporter made her last journey in 2002.
However, thanks to the incredible work of our resident historian Jamel V. Vanderburg (’16) and Lourdes Travieso-Parker (’72), who sent us the very first issue released almost half a century ago, she is with us again. In the spirit of tradition let’s give “The NUF Reporter” the time, love, and care that she deserves!
Join us in our effort to give her a sleek new 21st century appeal that will set the tone for our communications for years to come. We will be starting off with a quarterly e-newsletter spearheaded by a team of alumni committed to developing content that we will all find simply irresistible. With your help “The NUF Reporter” will be highly anticipated and give us the opportunity to celebrate our community once again.
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OUR GOALS:
1Remind NUF alumni that they are important to us and that their perspectives and opinions matter
2 3 4 5Share results and gratitude with alumni
Provide alumni with resources, links, tips, ideas that they can use personally and/or professionally
Keep alumni informed about NUF’s impact in the world and how they play a role in that
Raise awareness and increase participation in monthly giving and yearly campaigns
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MEASURING OUR SUCCESS:
Open Rates
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Baseline: 35%1131 Recipients
Link Click-Through Rates
Baseline: 12%
Survey Response Rates
# of Emails Received with Feedback or Comments
# of Transactions on Donation Website/# of Participants in Monthly Giving Program/$$ Raised
Preliminary Editorial Calendar:
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Sample Story Categories Early August (8/5) Submission Due Date: 7/30
Early October (10/8)Submission Due Date: 9/23
Mid December (12/18)Submission Due Date: 12/2
Mid-‐February (2/17)Submission Due Date: 2/10
Hot News or New Campaign Coming to Your City! NUF Career Fair Dates
TBD TBD TBD
Campaign Success Story Race to Give N/A -‐ Giving Tuesday Week N/A
Alumni Profile TBD TBD TBD TBD
Fellow Profile Class of 2016 TBD Class of 2017 TBD Class of 2017 TBD Class of 2017 TBD
What Can You Do? Candidate Recruitment Candidate Recruitment Candidate Recruitment Semi-‐Final Interviews (In-‐Person and Online)
Program Updates Mentorship Placements
GraduationPinning Ceremony
Alumni EventsConference Details/Sign-‐up
Conference Details/Sign-‐up Conference Overview
Short Survey TBD TBD TBD TBD
Alumni Events TBD TBD TBD TBD
Class Updates N/A Ongoing-‐Will include input from all classes Ongoing-‐Will include input from all classes Ongoing-‐Will include input from all classes
What New Year's resolutions would we like to make that are related to leadership or social justice?
Calendar-Based Themes
What signs of renewal are we seeing in the field of diversity and inclusion?
What are some of our leadership fears? How do we overcome them?
How can we honor and celebrate the women of our NUF family?
What are we most thankful for? What things were we most grateful for this year?
What is the role of men in our community?
Who or what can we celebrate with fireworks?
Who or what related to NUF do we love and why?
Interview an Expert
News Tie-Ins & Current Events
Year-Round Ideas:
Inspirational Social Media Image Shares
Book Reviews
Top 5 or 10 Lists
How-To/Tools/Template Freebies
Thank You to Major Donor and New Monthly Subscribers
How can you support NUF in 60 minutes or less?
JOIN THE TEAM:
Editor Writer Class Correspondent-Oversee and keep all contributors, including Class Correspondents, on task to meet e-newsletter deadlines -Communicate closely with staff on all content of e-newsletter-Plan, organize, and edit content for each e-newsletter-Provides final edit on e-newsletter
-Write article or lead a section in the NUF Reporter-Complete interviews and research necessary to write assigned articles or section-Work with NUF staff to determine content for upcoming newsletters-Attend monthly NUF Reporter calls if you’d like to participate in more than just one issue
-Serve as a vital link in overall class communication including informing class of events, campaigns, programmatic info, etc. -Write the Class Notes column in the quarterly NUF Reporter e-newsletter -Must meet deadlines 4-6 times each year-Communicate regularly with NUF staff and provides NUF with any updated contact information including home/cell phone number, email, physical address, and social media handles
The NUF Reporter Family Motto – “Keeping the Love Alive” 9
THE NUF REPORTER 3.0 EDITOR
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Overall Responsibility: To oversee the production of the quarterly NUF Reporter 3.0 e-newsletter.
Specific Areas of Responsibility:• Oversee and keep all contributors, including Class Correspondents, on task to meet
e-newsletter deadlines • Communicate closely with staff on all content for e-newsletter• Plan,organize,and edit content for each e-newsletter• Provides final edit on e-newsletter
Qualifications:• Professional writing and editing experience• High level of organizational skill, ability to multi-task, and work with hard deadlines• Able to manage a monthly project from start to completion• Able to work with other members of NUF Reporter team to communicate
expectations, goals, deadlines, etc.• Attention to detail, especially in editing, proofing
Position benefits:• Develop stronger ties within NUF Community• Will be listed on the NUF website and NUF Reporter as the Editor
*A 1-2 year commitment is appreciated; 6-month trial period
Contact: Lisandra Lamboy (e) [email protected] (p) 212-730-1700
THE NUF REPORTER 3.0 - WRITER
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Specific Areas of Responsibility:• Write article or lead a section in the NUF Reporter• Complete interviews and research necessary to write assigned articles or
section• Work with NUF staff to determine content for upcoming newsletters• Attend monthly NUF Reporter calls• Time Commitment: Approximately 5-8 hours each month; minimum of one year
commitment
Qualifications:• Strong writing skills• Ability to make necessary time commitmentand followthroughon assignments
Position benefits:• Developing stronger ties with NUF Community• Will be listed as a contributor in the e-newsletter and on the NUF website
Contact: Lisandra Lamboy (e) [email protected] (p) 212-730-1700
THE NUF REPORTER 3.0 – CLASS CORRESPONDENT
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Specific Areas of Responsibility:
• Serves as a vital link in overall class communication including informing class of events, campaigns, programmatic info, etc.
• Writes the class column in the quarterly NUF Reporter e-newsletter when assigned• Communicates regularly with NUF staff and provides NUF with any updated
contact information including home/cell phone number, email, physical address, and social media handles
Qualifications:
• Must be very committed to spending time reading news of classmates and then writing about it in a lively, entertaining, and friendly tone
• Must be able to meet deadlines 4-6 times each year• Should enjoy the challenge of making interesting reading from often
overwhelmingly similar news items: weddings, babies, and new jobs in the more recent classes; grandchildren, travel, and retirement plans in the earlier classes
Position benefits:
• Developing stronger ties with NUF Community• Will be listed on the NUF Website as well as given credit in the NUF e-newsletter
Contact: Lisandra Lamboy (e) [email protected] (p) 212-730-1700