the new influencer ecosystem - magnetic · @gucci won your vote? plus more #aw17 beauty:...

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THE NEW INFLUENCER ECOSYSTEM

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Page 1: THE NEW INFLUENCER ECOSYSTEM - Magnetic · @gucci won your vote? Plus more #aw17 beauty: vogue.uk/BbPQLM A glam start to today at @TheAptmt Love my hair by @goPRiV and makeup by Millie

THE NEW INFLUENCER ECOSYSTEM

Page 2: THE NEW INFLUENCER ECOSYSTEM - Magnetic · @gucci won your vote? Plus more #aw17 beauty: vogue.uk/BbPQLM A glam start to today at @TheAptmt Love my hair by @goPRiV and makeup by Millie

Page 3: THE NEW INFLUENCER ECOSYSTEM - Magnetic · @gucci won your vote? Plus more #aw17 beauty: vogue.uk/BbPQLM A glam start to today at @TheAptmt Love my hair by @goPRiV and makeup by Millie

Page 4: THE NEW INFLUENCER ECOSYSTEM - Magnetic · @gucci won your vote? Plus more #aw17 beauty: vogue.uk/BbPQLM A glam start to today at @TheAptmt Love my hair by @goPRiV and makeup by Millie

Page 5: THE NEW INFLUENCER ECOSYSTEM - Magnetic · @gucci won your vote? Plus more #aw17 beauty: vogue.uk/BbPQLM A glam start to today at @TheAptmt Love my hair by @goPRiV and makeup by Millie

Page 6: THE NEW INFLUENCER ECOSYSTEM - Magnetic · @gucci won your vote? Plus more #aw17 beauty: vogue.uk/BbPQLM A glam start to today at @TheAptmt Love my hair by @goPRiV and makeup by Millie

Page 7: THE NEW INFLUENCER ECOSYSTEM - Magnetic · @gucci won your vote? Plus more #aw17 beauty: vogue.uk/BbPQLM A glam start to today at @TheAptmt Love my hair by @goPRiV and makeup by Millie

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Page 8: THE NEW INFLUENCER ECOSYSTEM - Magnetic · @gucci won your vote? Plus more #aw17 beauty: vogue.uk/BbPQLM A glam start to today at @TheAptmt Love my hair by @goPRiV and makeup by Millie

Page 9: THE NEW INFLUENCER ECOSYSTEM - Magnetic · @gucci won your vote? Plus more #aw17 beauty: vogue.uk/BbPQLM A glam start to today at @TheAptmt Love my hair by @goPRiV and makeup by Millie

*Reach score = the potential audience of the original author + audience reached via retweets

Page 10: THE NEW INFLUENCER ECOSYSTEM - Magnetic · @gucci won your vote? Plus more #aw17 beauty: vogue.uk/BbPQLM A glam start to today at @TheAptmt Love my hair by @goPRiV and makeup by Millie

Page 11: THE NEW INFLUENCER ECOSYSTEM - Magnetic · @gucci won your vote? Plus more #aw17 beauty: vogue.uk/BbPQLM A glam start to today at @TheAptmt Love my hair by @goPRiV and makeup by Millie

Page 12: THE NEW INFLUENCER ECOSYSTEM - Magnetic · @gucci won your vote? Plus more #aw17 beauty: vogue.uk/BbPQLM A glam start to today at @TheAptmt Love my hair by @goPRiV and makeup by Millie

Page 13: THE NEW INFLUENCER ECOSYSTEM - Magnetic · @gucci won your vote? Plus more #aw17 beauty: vogue.uk/BbPQLM A glam start to today at @TheAptmt Love my hair by @goPRiV and makeup by Millie

Page 14: THE NEW INFLUENCER ECOSYSTEM - Magnetic · @gucci won your vote? Plus more #aw17 beauty: vogue.uk/BbPQLM A glam start to today at @TheAptmt Love my hair by @goPRiV and makeup by Millie

Page 15: THE NEW INFLUENCER ECOSYSTEM - Magnetic · @gucci won your vote? Plus more #aw17 beauty: vogue.uk/BbPQLM A glam start to today at @TheAptmt Love my hair by @goPRiV and makeup by Millie

379 18

181 300

6 2

4 1

44 26

17 10

Page 16: THE NEW INFLUENCER ECOSYSTEM - Magnetic · @gucci won your vote? Plus more #aw17 beauty: vogue.uk/BbPQLM A glam start to today at @TheAptmt Love my hair by @goPRiV and makeup by Millie

Page 17: THE NEW INFLUENCER ECOSYSTEM - Magnetic · @gucci won your vote? Plus more #aw17 beauty: vogue.uk/BbPQLM A glam start to today at @TheAptmt Love my hair by @goPRiV and makeup by Millie

Page 18: THE NEW INFLUENCER ECOSYSTEM - Magnetic · @gucci won your vote? Plus more #aw17 beauty: vogue.uk/BbPQLM A glam start to today at @TheAptmt Love my hair by @goPRiV and makeup by Millie

Page 19: THE NEW INFLUENCER ECOSYSTEM - Magnetic · @gucci won your vote? Plus more #aw17 beauty: vogue.uk/BbPQLM A glam start to today at @TheAptmt Love my hair by @goPRiV and makeup by Millie

Page 20: THE NEW INFLUENCER ECOSYSTEM - Magnetic · @gucci won your vote? Plus more #aw17 beauty: vogue.uk/BbPQLM A glam start to today at @TheAptmt Love my hair by @goPRiV and makeup by Millie

5x Passionate

3x Curious

48x Expert

3x Early adopter

Page 21: THE NEW INFLUENCER ECOSYSTEM - Magnetic · @gucci won your vote? Plus more #aw17 beauty: vogue.uk/BbPQLM A glam start to today at @TheAptmt Love my hair by @goPRiV and makeup by Millie

Page 22: THE NEW INFLUENCER ECOSYSTEM - Magnetic · @gucci won your vote? Plus more #aw17 beauty: vogue.uk/BbPQLM A glam start to today at @TheAptmt Love my hair by @goPRiV and makeup by Millie

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