The Lean ExplorersBy Erick, Martine, Manuel & Charlotte

What We Did This Week:Created a general Value Curve for the

TempBox (difficult to distinguish the three segments to base our analysis on so combined it as one)

Created three landing pages, with the hope of getting 200+ views to help test and compare the pages/product.

The Value Curves:

The TempBox Vs. Tupperware

Price

Heata

bilit

y

Multi-

plug

abili

ty

desig

n

Flexi

bilit

y

Dish-w

ashe

r saf

e

Envi

ronm

enta

l

Varia

tion

Food

com

mun

ity

0

1

2

3

4

5

6

7

Heat-Able vs. Tupperware

Heat-AbleTupperware

Scale

The TempBox vs. Compleat

Price

Heata

bilit

y

Multi-

plug

ability

design

Flex

ibility

Dish-

was

her sa

fe

Enviro

nmen

tal

Variatio

n

Food

com

mun

ity

0

1

2

3

4

5

6

7

Heat-Able vs. Compleat

Heat-able LBCompleat

Scale

The TempBox vs. Indirect Competitors

Price

Heata

bilit

y

Multi-

plug

abili

ty

desig

n

Flexi

bilit

y

Dish-w

ashe

r saf

e

Envi

ronm

enta

l

Varia

tion

Food

com

mun

ity

0

1

2

3

4

5

6

7

Heat-Able vs. Indirect competitors

Heat-Able Indirect Competitors

Scale

Our Value Curve

Price

Heata

bilit

y

Multi-

plug

abili

ty

desig

n

Flexi

bilit

y

Dish-w

ashe

r saf

e

Envi

ronm

enta

l

Varia

tion

Food

com

mun

ity

0

1

2

3

4

5

6

7

Heat-Able vs. All

Heat-AbleCompleatTupperwareIndirect

Scale

The Landing Pages:

Landing Page 1:

Landing Page 2:

Landing Page 3: