the largest community of teen christian girls on the web!

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Project Inspired is a website and community that guides and inspires teen girls to be true to themselves and to God. ABOUT PROJECT INSPIRED Nicole Weider, the founder of Project Inspired, is a businesswoman, activist and Christian mentor. She left her hometown of Salem, Oregon, as a teenager to pursue a career in modeling and acting in Hollywood. As a successful model, Nicole experienced first- hand just how dangerous the glitz and the glamour can be. Disenchanted with the star lifestyle, Nicole looked to God to help her through a very dark period in her life. She left Hollywood to start Project Inspired and show young girls how to be a person of value and confidence through leading a Christian life. Nicole Weider is redefining Christianity for a new generation of young women. IN THE PRESS “Project Inspired’s goal is to educate and inform young girls about everything they’re facing in the media.” Fox News Insider “[Nicole’s] message to young women is to have balance: enjoy fashion, but never lose sight of the fact that they are beautiful.” Son Living “Project Inspired gives teen girls another option... [shows] them they don’t need to abuse their bodies, dress pro- vocatively and behave immorally because that’s what society promotes.” The Christian Post - Media Kit - page 1 of 11 The largest community of teen Christian girls on the web!

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Page 1: The largest community of teen Christian girls on the web!

Project Inspired is a website and community that guides and inspires teen girls to be true to themselves and to God.

ABOUT PROJECT INSPIREDNicole Weider, the founder of Project Inspired, is a businesswoman, activist and Christian mentor. She left her hometown of Salem, Oregon, as a teenager to pursue a career in modeling and acting in Hollywood.

As a successful model, Nicole experienced first-hand just how dangerous the glitz and the glamour can be. Disenchanted with the star lifestyle, Nicole looked to God to help her through a very dark period in her life.

She left Hollywood to start Project Inspired and show young girls how to be a person of value and confidence through leading a Christian life. Nicole Weider is redefining Christianity for a new generation of young women.

IN THE PRESS“Project Inspired’s goal is to educate and inform young girls about everything they’re facing in the media.” Fox News Insider

“[Nicole’s] message to young women is to have balance: enjoy fashion, but never lose sight of the fact that they are beautiful.” Son Living

“Project Inspired gives teen girls another option... [shows] them they don’t need to abuse their bodies, dress pro-vocatively and behave immorally because that’s what society promotes.” The Christian Post

- Media Kit -

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The largest community of teen Christian girls on the web!

Page 2: The largest community of teen Christian girls on the web!

www.FrontGateMedia.comphone 949.429.1000

Since its launch in 2011, Project Inspired has been embraced by teen girls across the country.

“Thank you. I think every Christian (and non-Christian) girl in the world should know about this site and the helpful, wholesome articles on it. Amazing!” (TheSpiritualWarrior7, Project Inspired)

“Thanks to reading these kinds of articles on Project Inspired, I have grown to start loving myself! For years I had no self-confidence with my curvy body being larger than everyone else’s. You have encouraged me [to see] that I am beautiful in God’s eyes!” (Hannah.Fred28, Project Inspired)

WHAT PEOPLE ARE SAYING

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Page 3: The largest community of teen Christian girls on the web!

www.FrontGateMedia.comphone 949.429.1000

“This website is incredible. You are incredible and I can see God shining through you. Thank you for sending me some advice on how to deal with ‘toxic’ friends. Even though I’ve never met you, I feel like you are one of my strongest sisters in Christ.” (Keanna, Project Inspired)

“As a mom I find your Facebook page and website very encouraging. I have four girls, and it’s so hard to find positive influences. You are truly a blessing. I love your honesty, your testimony, your love for the Lord and your passion. My 11-year-old references your website about fashion on a daily basis.“ (Bernie, Project Inspired)

WHAT PEOPLE ARE SAYING

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Page 4: The largest community of teen Christian girls on the web!

www.FrontGateMedia.comphone 949.429.1000

DEMOGRAPHICSProject Inspired’s Vibrant Teens:• 99% female• Average age: 15• 56% are 15-17• 81% are 11-17 A Loyal & Engaged Audience:• 81% confidently identify themselves as Project Inspired Girls• 74% participate in Project Inspired’s Facebook community Nicole’s Impact as a Mentor:• 70.9% view Nicole as very important to the Project Inspired experience• 95.6% view Nicole as somewhat or very important to the Project Inspired experience Fulfilled & Returning Again and Again:• 28% visit the site daily• 67% visit the site daily or several times a week• 44% are highly satisfied• 93% are satisfied or highly satisfied

TEEN MARKET• There are 30 million teens ages 13-19 in the U.S. It’s estimated that they wield $200 billion in buying power. (ResearchandMarkets.com)

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Walking the Talk – Leading Active Christian Lives:• 91% would consider a short mission trip• 80% are involved in Christian youth organizations• 51% attend church more than once a week• 88% attend church at least once a week

Educated & College-Bound:• 79% plan on attending college• 10% are already enrolled Reading, Watching, Listening, Learning:• 60% read 10 or more books last year; on average 2 were Christian-themed• Love Fiction, followed by Bible Study & Devotions• Attended an average of 4 movies last year; more than 1/3 viewed 6+ movies• 80% attended 1 to 4 Christian concerts last year• 83% favor Worship/Modern Worship music; also love Pop/Pop Alternative & Country

Culturally Connected: • 96% own an MP3 player• 85% own an e-reader (Nook, Kindle)

Style-Savvy Shoppers:• 74% are very interested in affordable/modest fashion• 58% wear makeup either every day or a few times a week

Page 5: The largest community of teen Christian girls on the web!

www.FrontGateMedia.comphone 949.429.1000

ProjectInspired.com

Content to Guide & Inspire• “Loving Your Inner Beauty Series”• “The Skinny on Skinny Jeans”• “Should Christians Date or Court?”• “5 Inspiring Christian Celebs to Follow on Twitter”• “Me Without Makeup”

By the Numbers • 126,000+ visits each month• 430,000+ page views each month• 51,000+ site comments• 3:24 minutes average visit duration • 3.41 average pages per visit• 21,000+ site members

RUN OF SITE MARKETING • Market your brand with banner advertising• Ad sizes - 300x250 & 728x90• Placements - Home Page, Christian Life, Music & Culture, Beauty & Fashion, Love, Games & Fun• PRICING - $8 CPM (Package & volume discounts available)

Project Inspired Home Page Project Inspired Article Page

MARKETING OPPORTUNITIESAt Project Inspired, we will work with you to create a custom promotional marketing package that will succeed with our audience. In the following sections, you will see samples of how we can work together to meet your marketing goals. Please inquire for custom packages.

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728x90 Leaderboard 728x90 Leaderboard

300x250 Medium Rectangle 300x250

Medium Rectangle

Page 6: The largest community of teen Christian girls on the web!

www.FrontGateMedia.comphone 949.429.1000

The Project Inspired Facebook page is a meeting place for a vibrant and active community of young Christians to share, often multiple times per day, their personal experiences and offer spiritual support to other Project Inspired girls. This is also an essential content distribution channel to meet our teen audience where they are—on social media. Posts to the Project Inspired Facebook page receive hundreds of “Likes” and comments.

Social Media

By the Numbers • Facebook page: 110,000+ “Likes”• Twitter: 2,769+ followers• Pinterest: 4,065+ followers• Instagram: 2,700+ followers

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Visit - • www.Facebook.com/ProjectInspired• www.Twitter.com/ProjectInspired• www.Pinterest.com/ProjectInspired• www.Instagram.com/ProjectInspired

SOCIAL MEDIA PROMOTION• Facebook Shout-Out - Your message to the 110,000+ Facebook followers• No more than one per week• PRICING - $150 per shout-out

Page 7: The largest community of teen Christian girls on the web!

www.FrontGateMedia.comphone 949.429.1000

Dedicated E-blasts

DEDICATED E-BLASTS• Your message to Project Inspired’s newsletter subscribers• 18,000+ subscribers• PRICING - $0.10 per subscriber (package & volume discounts available)

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Page 8: The largest community of teen Christian girls on the web!

www.FrontGateMedia.comphone 949.429.1000

Saturation PackageThe saturation package is a monthly marketing package that includes run-of-site banner advertising on ProjectInspired.com, two social media shoutouts and one dedicated e-mail at a discounted price.

PACKAGE INCLUDES THE FOLLOWING:

RUN-OF-SITE MARKETING• 300x250 - Medium Rectangle - 100,000 impressions, above-the-fold • 728x90 - Leaderboard - 25,000 impressions, above-the-fold

TWO SOCIAL MEDIA SHOUTOUTS- • Social media promotion to Project Inspired's 110,000+ Facebook fans

DEDICATED E-BLAST• Your message to Project Inspired’s newsletter subscribers• 18,000+ newsletter subscribers

TOTAL IMPRESSIONS - 381,000

PRICING - $1,800 per monthly package

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728x90 Leaderboard

300x250 Medium Rectangle

728x90 Leaderboard

300x250 Medium Rectangle

Page 9: The largest community of teen Christian girls on the web!

www.FrontGateMedia.comphone 949.429.1000

Book Club PackageEvery month, the Project Inspired Book Club reads a book selected by Nicole and the Project Inspired team. When you purchase the Book Club Package, your book could be the next Project Inspired Book Club read.*

PACKAGE INCLUDES THE FOLLOWING:  

• Nicole will select your book for a Project Inspired Book Club read (month determined by advertiser preference and availability**)

• One article written by Nicole

• Two dedicated e-blast to 18,000+ newsletter subscribers. The first will invite subscribers to join the Book Club and read the selected book. The second is a Book Club wrap-up.

• A Project Inspired Facebook event page (110,000+ “Likes”) for the Book Club with a link to where the book can be bought

• Social media promotion: Four shareables featuring quotes from the book will be posted (one each week) to the Project Inspired Facebook page, which has 87,000+ "Likes”

• Book Club promotions last 5 weeks (a week before the Book Club starts and throughout the selected month)

• PRICING - $2,500 per Book Club

*Please note that every Book Club submission must be reviewed and approved by the Project Inspired book editor.

**Book Club Package cannot run simultaneously with ROS campaign marketing the book.

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Page 10: The largest community of teen Christian girls on the web!

www.FrontGateMedia.comphone 949.429.1000

Listening Party PackageThe Project Inspired community loves music. A Listening Party is a unique opportunity for exciting artists to connect with the vibrant Project Inspired audience in a meaningful way. Each Listening Party includes cross-platform promotion leading up to a live online music event.

PACKAGE INCLUDES THE FOLLOWING:

ADVERTORIAL• Interview with the artist or an article about the artist that includes music/video clips and music single download

DEDICATED E-BLAST • E-mail invitation announcing the Listening Party and inviting the Project Inspired audience to RSVP

SOCIAL MEDIA PROMOTION • Event posting on the Project Inspired Facebook page• Posts on Facebook and Twitter promoting the Listening Party

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LIVE LISTENING PARTY• A live, private Listening Party hosted on Project Inspired via LiveStream. The featured music artist will perform a few songs, talk about their music and life experience and answer questions from the audience

• PRICING - $1,500 per Listening Party

Page 11: The largest community of teen Christian girls on the web!

www.FrontGateMedia.comphone 949.429.1000

DELIVERY INSTRUCTIONS

ProjectInspired.com Banner Advertising• Creative Dimensions: Medium Rectangle - 300x250 Leaderboard - 728x90• Maximum File Size - 40k• Maximum Animation - 15 seconds• Acceptable File Types - jpeg, gif, png, Flash & third-party tags• Please provide tagged click-through URL.

Social Media Promotion• Please provide: - Image (404 x 404 pixels) - Copy (250 characters or less) - URL

Dedicated E-mails • Please provide a zipped html template and text for plain txt version. • All creative—html template, text and URLs - needs to be submitted one week prior to deployment. • Approval Process - Project Inspired will send an e-mail with a draft of the dedicated e-mail at least two business days prior to insertion date. • Design Tips - How to Design & Subject Lines

Please send all marketing materials to [email protected] along with a copy to [email protected] at least one week prior to your desired start date.

Contact For creative and production questions, please contact [email protected].

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