the journal of electronic defense 2013 media brochure · 2019-08-16 · 2013 media brochure 5...
TRANSCRIPT
The eW and SIGInT auThorITy
c o n T a c T :
The journal of elecTronic Defense
2013 medIa brochurej e d o n l i n e . c o m / c r o w s . o r g
Erik HensonNaylor, LLCPhone: 800-369-6220 x3443Fax: [email protected]
2 j o u r n a l o f e l e c T r o n i c D e f e n s e
Since 1978, The Journal of Electronic Defense (JED) has been the leading magazine read by
influential decision-makers in the global electronic warfare (EW) and signals intelligence (SIGINT)
markets. More than 14,200 Association of Old Crows (AOC) members and subscribers read JED for
its intelligent coverage and insightful analysis of industry news and trends.
The global EW/SIGINT market is worth more than $6 billion in annual sales. JED is read closely by
many of the senior government and military leaders around the world who control and influence how
this funding is spent. Advertising in JED represents one of the best ways for your company to reach these potential customers on a monthly basis.
All information contained in this media kit was accurate and current at the time of printing. Should changes become necessary, they will be posted to the online media kit throughout the year.
T h e j o u r n a l o f e l e c T r o n i c D e f e n s e
32 0 1 3 m e D i a b r o c h u r e
JED rEaDEr DEmographics
reaDers’ organizaTional ProcuremenT buDgeTs:
More than $1 billion: 21%$500 million - $1 billion: 12%$100 million - $500 million: 17%$50 million - $100 million: 12%Less than $50 million: 38%
a rEspEctED magazinE98% of readers agree that JED is the most comprehensive and authoritative publication covering the EW and SIGINT markets.
rEach a uniquE auDiEncE29% of readers read only JED to stay abreast of the EW and SIGINT markets.
four ouT of five reaDers holD a currenT securiTy clearance:
Hold a security clearance: 87% (13% don’t have clearance)
Of those with a security clearance:Top Secret level or higher = 62%Confidential or Secret level = 38%
mosT reaDers influence ProcuremenT Decisions:
Influence procurement decisions: 62% (38% don’t influence)
Of those that influence procurement decisions:Strong to moderate Influence = 70%Little Influence = 30%
top secret or higher
confidential/secret
JED is an important sourcE of EW/sigint information
more than 80% of readers report passing their copy to colleagues, saving issues for future reference, displaying JED in their waiting room or storing it in their library
more than half of readers report that 1-5 colleagues read their copy of JEDthree out of four readers spend between 30 minutes and more than two hours reading each issue of JED
targEt an influEntial rEaDErship
most JED rEaDErs arE actiVE in thE EW anD sigint fiElDs
unbEatablE buying poWEr
4 j o u r n a l o f e l e c T r o n i c D e f e n s e
circulation brEakDoWn
reach a concenTraTeD eW/siginT auDience:
73% of JED's military readers work in electronic warfare and SIGINT
miliTary/governmenT JED reaDer Primary job funcTion:
Executive Management: 12.7%Program Management: 17.2%Strategic Planning and Analysis: 6.4%R&D/System Development/Acquisition: 25.5%Operations or Operational Planning: 13.7%Maintenance: 1% Sustainment/Logistics: 2%Engineering Support: 14.7%Testing: 6.9%
total JED circulation = 14,299
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asia-PacificAustralia: DOD, DMO, DSTO, HQ RAAF, HQ RAN, HQ ArmyIndia: Integrated HQ MOD, Air Force, DRDO, DARE, DLRL, HQ Joint Communication and Electronics StaffJapan: Air Self Defense Force, Naval Self Defense ForceSouth Korea: HQ ROK Air Force, Defence Intelligence CommandMalaysia: MOD, Malaysian Air Force HQTaiwan: ROCAF, HQ ROC NavySingapore: MOD, Singapore Air Force, Defense Science and Technology Agency, DSO National Labs
euroPeDenmark: MOD, Tactical Air Command (FTK), Air Materiel Command (FMK)Finland: Finnish Air Force HQ, Finnish Naval HQ, Finnish Naval Research InstituteFrance: MOD, French Air Force HQ, French Navy HQGermany: MOD, German Navy HQ, German Air Force HQ, Bundeswehr Operations CommandGreece: MOD, Hellenic Air Force General Staff, Hellenic Navy HQ, Hellenic Army HQItaly: MOD, Italian Navy HQ, Italian Air Force HQ, Joint StaffNetherlands: MOD, Royal Netherlands Navy HQ, Royal Netherlands Air Force HQNorway: MOD, HQ Defense Command, Royal Norwegian Navy, Air Warfare CenterUK: MOD, RAF HQ, RN HQ, British Army HQ, GCHQ, Dstl, RAF Spadeadam, Defence Procurement AgencySpain: MOD, HQ Spanish Air ForceSweden: MOD, Swedish Air Force HQ, Swedish Navy HQ, Swedish Army HQ, Naval Warfare CenterSwitzerland: MOD, Swiss Air Force HQ, Swiss Army
miDDle easTEgypt: HQ Air Force, HQ Egyptian NavyOman: Royal Air Force of OmanSaudi Arabia: HQ RSAF, Royal Saudi Air Defense Forces, Royal Saudi Naval ForceTurkey: Turkish Land Forces Command, Turkish Air Force
norTh americaCanada: MOD, Chief of Defence Staff, Chief of the Air Staff, Canadian Forces SIGINT Operations Centre (CFSOC), Defence R&D CanadaUnited States: AFRL, CIA, DARPA, DIA, HQ AFSOC, HQ ASOC, HQ NSWC, JEWC, JIEDDO, JIOWC, NASIC, NAVAIR PMA-234, -265, -272, -290, NAVSEA PEO IEWS, PMS-405, -408, -435, NRO, NSA, NSWC, OUSD AT&L, PEO IEW&S, SPAWAR PMW-180, SSC-San Diego, SSC-Charleston
souTh americaArgentina: HQ Air ForceBrazil: Navy, Air Force
a sampling of JED's rEaDErs†:
Chile: Air ForcePeru: Air Force
emPloyer TyPe:
ARMY: 8.7%NAVY: 2.95%MARINES: 1.31%AIR FORCE: 7.84%DoD CIVILIAN: 6.89%GOV’T NON DoD: 1.91%INDUSTRY: 53.11%Education/Academia: 1.7%Other: 15.59%
15.59%
8.7%
7.84%
2.95%1.31%
6.89%1.91%
53.11%
1.7%
52 0 1 3 m e D i a b r o c h u r e 5
Digital EDition
In addition to print, JED is also emailed to AOC members as a fully interactive digital version. Viewers can virtually flip through the
pages, forward articles of interest to colleagues and click on ads to
be redirected to the company’s website.
Benefits of the digital edition:
• Expanded international circulation via email provides heightened global visibility for your company.
• Our display advertising rates include exposure in BOTH print and digital editions.
• Interactive ads drive decision-makers directly from your ad to your website.
• Premium positioning opportunities offer the ability to integrate sound, video and animation.
• A password-protected archive can be accessed by members at any time, ensuring longevity for your message.
DigiTal eDiTion belly banD – animation and video capabilities
Our highly visible Belly Band is included with the digital edition before readers can access the front cover of the publication, making your company’s ad one of the first that readers see when they receive their digital edition. The Belly Band also extends to the back of the digital edition’s back cover, “wrapping” your company’s message around the entire digital edition.
1x $3,700.00 3x $3,515.00 per issue 6x $3,330.00 per issue 12x $3,145.00 per issue
DigiTal eDiTion skyscraPer
The skyscraper allows your company to be in front of readers the entire time they are browsing the digital edition of JED. Your company’s information will appear directly to the right of the magazine content.
1x $4,500.00 3x $4,275.00 per issue 6x $4,050.00 per issue 12x $3,825.00 per issue
DigiTal eDiTion sPonsorshiP – animation and video capabilities
Your company is the first ad readers see when they open their copy. Your message will prominently display directly across from the cover of the magazine. Animation and video capa-bilities bring your message to life.
1x $3,000.00 3x $2,850.00 per issue 6x $2,700.00 per issue 12x $2,550.00 per issue
DigiTal eDiTon ToolbarYour company name is displayed as a button on the toolbar, appearing on every page of the digital edition next to frequently-used navigational icons. When viewers click the button, descriptive text and a link to your website will appear.
1x $1,500.00 3x $1,425.00 per issue 6x $1,350.00 per issue 12x $1,275.00 per issue
Display ad “jolT” upgradeThe digital edition of the magazine offers dynamic capabilities not available in the print version. Transform your static, passive display advertisement into an attention-grabbing, animated message in the digital edition of JED.
$299.50 per issue
JED Digital EDition
2013 editorial calendar*
issue Features Bonus distribution deadlines
JANUARYThe Role of EW in Air-Sea BattleProgram Profile: SEWIPProduct Survey: EW/SIGINT Antennas
AOC 43rd Annual Collaborative EW Conference Space: Nov 20, 2012
Materials: Nov 27, 2012
FEBRUARYSIGINT for Special Mission AircraftWhy Are EW Reprogramming Centers So Important?EW Careers
AeroIndia • February 6-11, Bangaluru, IndiaAvalon Airshow • February 26-April 3, Geelong, Victoria, Australia
Space: Dec 17, 2012
Materials: Dec 27, 2012
MARchEnabling Global Strike: EW Upgrades for the USAF’s
Bomber FleetAOC Industry Member GuideProduct Survey: RWR/ESM Systems
38th Annual Dixie Crow Symposium • March 24-28, Warner Robins, GALangkawi International Maritime and Aerospace Exhibition (LIMA) 2013 • March 26-30,
Kuala Lumpur, MalaysiaAOC Performance and Vulnerabilities of Modern IADS/SAMs • Huntsville, AL
Space: Jan 21, 2013
Materials: Jan 28, 2013
ApRilCountry Profile: EW in BrazilWhen EW Systems are No Longer Just EW Systems:
The Approaching Era of Multi-Function SystemsProgram Profile: NEWEG
LAAD Defense and Security 2913 • April 9-12, Rio de JaneiroAOC LPI Radar Conference • Monterey, CAAOC Capitol Club EW Symposium: Onboard Countermeasures Technology • April 17,
Washington, DC
Space: Feb 18, 2013
Materials: Feb 26, 2013
MAYEurope’s Leading EW ProgramsThe Role of EW Within NATOProduct Survey: Airborne IR Decoys and Dispensers
AOC EW Europe • Cologne, GermanyAOC 6th Annual EW Capability Gaps & Enabling Technologies Conference • Crane, IN
Space: March 20, 2013
Materials: March 27, 2013
JUNE
Fighter Aircraft EWSmokes and Obscurants Get SmarterWhat Did We Learn About EW after 10 Years of
Irregular Warfare?Product Survey: Signal Generators for EW Applications
Paris Air Show • June 17-23, Paris, FranceAOC Kittyhawk Week • June 3-6, Dayton OHAOC 4th Annual EW, IO and Cyber Capabilities • Charleston, SCInternational Microwave Symposium (MTT-S) • June 2-7, Seattle, WAAOC Joint Suppression of Enemy Air Defense (SEAD) Conference • Nellis AFB, NV
Space: April 19, 2013
Materials: April 26, 2013
JUlYEstablishing the Future of Airborne Electronic AttackDirected Energy: Ready for Primetime?Space EW Program Review
EW and Missile Protection • July 3-4, Sao Paolo, BrazilAOC Life Cycle EW Acqusition and Performance Based Logistics Conference • Dahlgren, VA
Space: May 21, 2013
Materials: May 28, 2013
AUgUstSpectrum Monitoring and ManagementThe Evolving IR Threat: What it Means for EWProduct Survey: ELINT Receivers
AOC Information Operations in the Pacific Theater Conference • Honolulu, HIAOC Battle Management, UAV Payloads and STEM Conference • Eglin AFB, FL
Space: June 20, 2013
Materials: June 27, 2013
sEptEMBERElectronic Warfare and Ground Vehicle ProtectionTechnology Profile: AESA in EW and RadarProduct Survey: Portable Power Supplies for EW
DSEi, AOC EW Pavilion • September 10-13, London, UKAOC EMP: Optimizing Space and Cyberspace Capabilities • Denver, CO
Space: July 19, 2013
Materials: July 26, 2013
OctOBER
Electronic Warfare Battle Management: Building EW’s New Backbone
The Future of US Army EWProfile: Air Force Research LabAOC 50th Annual Convention Guide
AOC 50th Annual International Symposium and Convention • October 27-30, Washington, DCAOC Classified Symposium • October 31, Washington, DC12th Seoul International Aerospace and Defense Exhibition (ADEX) • October 29-November 2,
Seoul, South Korea
Space: Aug 20, 2013
Materials: Aug 27, 2013
NOvEMBER
Electronic Warfare’s Role in Protecting the Gulf RegionSAMs, ASCMs and EW: How Could Iran Close the Gulf? What’s New in Naval ESM Systems?Product Survey: COMINT/DF Receivers
Dubai Airshow • November 17-21, Dubai, UAEAOC Emerging Technologies in Foreign Military Sales Conference • Atlanta, GADefense and Security • November 4-7, Bangkok, ThailandEW Asia 2013 • TBD
Space: Sept 20, 2013
Materials: Sept 27, 2013
DEcEMBEREW/SIGINT Resource GuideDefeating Laser-Guided ThreatsChina’s Evolving EW Capabilities
AOC Land EW Conference • Quantico, VAAOC UK Chapter Classified Symposium • Shrivenham, UKElectronic Warfare Conference • January 7-8 2014, Amman, Jordan
Space: Oct 18, 2013
Materials: Oct 25, 2013
*Inf
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lPrinciPal Job Function by EmPloyEr†
ToTal JED CirCulaTion = 14,299*
us GEoGraPhical analysis oF circulation†
PrinciPal Product/sErvicE/aPPlication by EmPloyEr†
United States .....................................................11,869United Kingdom ........................................................387Australia ...................................................................276Sweden ....................................................................236India ..........................................................................216Germany ...................................................................180France ......................................................................173Israel .........................................................................121Canada ......................................................................116
Switzerland .................................................................96Italy .............................................................................61Norway ........................................................................60Turkey .........................................................................56South Africa ................................................................50Japan ...........................................................................49Saudi Arabia ...............................................................42China ...........................................................................37Netherlands ................................................................36
Denmark .....................................................................27Spain ...........................................................................26Finland ........................................................................20South Korea ................................................................20Greece ........................................................................16Singapore ...................................................................11Belgium .......................................................................10Portugal .........................................................................9Other ...........................................................................99
Northeast ..............................................................2,022Mid-Atlantic ...........................................................2,546
Southern ................................................................1,763Central ...................................................................1,892
Mountain-Western ................................................1,796Pacific Region .......................................................1,780
intErnational circulation‡
Data Processing 5 10 0 3 2 5 19 0 0 8 52Engineering Support 71 23 0 78 4 29 298 3 19 49 574Engineering R&D 168 49 2 460 93 102 1894 3 88 156 3015Management, Corp. 19 11 0 38 8 13 529 2 13 30 663Management, General 113 50 0 115 10 26 687 4 42 50 1097Marketing/Sales 10 5 0 7 4 4 694 1 2 38 765Operations 397 265 2 46 3 24 133 20 106 27 1023Procurement 39 9 1 38 1 10 33 5 18 6 160Production 7 4 0 8 1 1 21 0 5 11 58Testing & Simulation 84 25 0 83 3 16 161 2 29 28 431Training 78 58 1 15 37 8 53 6 27 22 305Other 139 314 0 71 31 39 2359 14 59 2293 5319
1,130 823 6 962 197 277 6,881 60 408 2,718 13,462
Avionics 68 7 0 46 2 10 265 0 20 21 439C3 26 16 0 22 1 3 121 1 10 7 207Communications 17 44 2 23 11 11 218 8 3 13 350Components 2 1 0 2 4 2 105 0 1 6 123Computers 10 36 0 17 1 4 96 1 3 21 189Consultant 11 9 0 20 24 12 350 2 8 77 513Directed Energy 4 0 0 6 1 4 30 0 4 2 51Electro-Optics 13 3 0 19 8 6 95 0 9 11 164Electronics 16 28 2 34 7 14 341 1 14 25 482EW/C3CM 512 227 1 382 56 98 1698 15 205 138 3332Information Warfare 65 39 0 51 8 8 166 7 41 19 404Intelligence 99 94 1 112 4 30 328 5 12 30 715Logistics 22 25 0 31 0 12 38 0 4 13 145Radar 33 6 0 57 13 10 234 0 12 21 386Space Applications 18 4 0 16 3 8 73 1 3 11 137Testing/Diagnostics 6 6 0 17 1 0 122 0 3 7 162Other 207 276 0 107 52 45 2601 18 56 2296 5658
922 821 6 962 196 277 6,881 59 408 2,718 13,462
*As of December 2010.†Total breakdown is based on AOC membership only.‡ Total breakdown is based on total JED distribution. Nations with fewer than nine total distribution are not listed.
72 0 1 3 m e D i a b r o c h u r e
staff anD aDVisory boarD
JED staff
JED EDitorial aDVisory boarD
John Knowles, Editor: John has been writing about EW and SIGINT since 1994, when he first joined the JED staff. For several years he published a EW/SIGINT market newsletter, as well as several market forecasts. In 2000, he co-authored a study about the EW industry for the Office of the Secretary of Defense. He has written articles about EW for PC Magazine. [email protected] +1-978-509-1450
Elaine Richardson, Managing Editor: Elaine has served as JED’s managing editor since 2006; prior to that she has worked as an editor for more than 15 trade and consumer publications. She has written for The Chicago Times, The Daily Southtown and Money Magazine, among others. [email protected] +1-850-668-7400
John Haystead, Senior Editor: John began his journalism career at JED in 1982. During his career, he has edited several magazines, including Defense Electronics and Military and Aerospace Electronics. John returned to the JED staff in 2011. [email protected]
Ollie Holt, Technical Editor: Ollie spent 40 years as an electronic warfare specialist for BAE Systems (formerly Sanders Associates), where he worked on the ALQ-126B, INEWS, F-22 and F-35 systems. Now retired, he is a consultant for BAE Systems, and writes and edits technology surveys for JED. Ollie holds bachelor’s and master’s degrees in electrical engineering from the University of New Hampshire.
Contributing Writers
Mr. Tom Arseneault Chief Technology Officer and Executive Vice President, Product Sectors BAE Systems Inc.
COL Jim Ekvall Chief, EW Division, G3/5/7 Headquarters, US Army
Mr. Gabriele Gambarara Elettronica S.p.A.
Mr. Itzchak Gat CEO Elbit Systems EW and SIGINT - Elisra
CAPT John Green Commander EA-6B Program Office (PMA-234) NAVAIR, USN
Mr. Micael Johansson Senior Vice President and Head of Business Area, Electronic Defence Systems Saab
Mr. Mark Kula Vice President, Tactical Airborne Systems Raytheon Space and Airborne Systems
COL Steven Ling Director, Joint Electronic Warfare Center US Strategic Command
LTC James Looney Chief, Electronic Warfare Division, Directorate of Training and Doctrine, Fires Center of Excellence, US Army
CAPT Paul Overstreet Program Manager Joint Strike Fighter Weapon System, NAVAIR, USN
Mr. Jeffrey Palombo Senior VP and GM, Land and Self-Protection Systems Division, Electronic Systems, Northrop Grumman Corp.
COL Jim Pryor Chief, Electronic Warfare, Operational Capability Requirements (A5RE) Headquarters, USAF
Mr. Steve Roberts Vice President, Strategy Selex Galileo
Mr. Rich Sorelle Acting President Exelis Electronic Systems
Wg Cdr P.J. Wallace Chief of Staff Joint Air Land Organization, UK MOD
Dr. Richard Wittstruck Director, System of Systems Engineering, PEO Intelligence, Electronic Warfare and Sensors, US Army
Dave Adamy Barry Manz Luca Peruzzi Richard Scott
Martin Streetly Tom Withington Gabor Zord
8 j o u r n a l o f e l e c T r o n i c D e f e n s e
2013 JED aDVErtising ratEs
nEt full-color ratEs 1x 3x 6x 12x
Double-Page sPreaD $12,299.00 $11,679.00 $11,069.00 $10,449.00
ouTsiDe back cover $9,999.00 $9,499.00 $8,999.00 $8,499.00
insiDe fronT cover $9,399.00 $8,929.00 $8,459.00 $7,989.00
insiDe back cover $9,399.00 $8,979.00 $8,459.00 $7,989.00
full Page $8,399.00 $7,979.00 $7,559.00 $7,139.00
2/3 Page $7,199.00 $6,839.00 $6,479.00 $6,119.00
1/2 Page islanD $6,149.00 $5,839.00 $5,529.00 $5,229.00
1/2 Page $5,299.00 $5,029.00 $4,769.00 $4,499.00
1/3 Page $3,999.00 $3,799.00 $3,599.00 $3,399.00
1/4 Page $3,099.00 $2,939.00 $2,789.00 $2,629.00
aD linkAd Links increase traffic from your ad in the digital edition to your company’s website or a corporate email address. All of our display advertising options include this upgrade at no additional cost.
Display aD “Jolt” upgraDE | $299.50 Per issueThe digital edition of the magazine offers dynamic capabilities not available in the print version. Transform your static, passive display advertisement into an attention-grabbing, animated message in the digital edition of JED.
insErts anD Digital publication insErtsAdvertise your products and services by inserting your company's specialized marketing piece within the pages of JED. Whether you are promoting an event, a new product or your entire product line, placing an insert in our magazine will ensure tremendous exposure for your company.
You also have the option to include your insert as an attachment to the digital version for a nominal fee. To be included, advertisers must supply the digital file of the insert to Naylor—a high-resolution PDF is preferred. If you would like to recreate your insert as an animated Flash file, additional charges apply.
COMPLEMENT yOUR JED ADVERTISEMENT WITH A PRESENCE IN OTHER AOC RESOURCES AND SAVE. ASK yOUR ACCOUNT EXECUTIVE FOR DETAILS ON ACHIEVING REPEAT EXPOSURE IN FRONT OF yOUR TARGET CUSTOMERS.
ADVERTISER INFORMATION
Company Name:
Primary Contract: Position:
Address:
City: State/Province: Zip/Postal Code:
Phone: Fax:
Email: Website:
I agree to all the terms of the rate sheet and this contract as applicable for my company.
Payment Authorization Signature: X Date:
Advertiser indemnifies Naylor and the association against losses or liabilities arising from this advertising. Naylor assumes no liability whatsoever, except to the extent of a one time paid
advertisement of the same specification, in the next or similar publication, if any proven or admitted errors or omissions have occurred. Payment is due upon receipt of the invoice. interest shall
be charged at 2% per month compounded to yield 26.82% per year on overdue accounts. revisions to previously submitted ad copy are subject to additional charges. a charge of $30.00 will be
levied for returned checks. in the event of a contract cancellation, the advertiser or agency agrees to repay Naylor any discounts granted for multiple insertions less any discount applicable for
the number of insertions completed in the contract. all cancellations must be received in writing prior to the advertising sales deadline. all premium positions are non-cancelable. Prices are net
of agency commission. ads may also appear in an online version of the publication(s).
September 2013 (JED-M0913)
October 2013 (JED-M1013)
November 2013 (JED-M1113)
December 2013 (JED-M1213)
December 2012 (JED-M1212)
January 2013 (JED-M0113)
February 2013 (JED-M0213)
March 2013 (JED-M0313)
April 2013 (JED-M0413)
May 2013 (JED-M0513)
June 2013 (JED-M0613)
July 2013 (JED-M0713)
August 2013 (JED-M0813)
COMPONENTMANUFACTURER RATESAvailable to all companies that sell components to the EW/SIGINT industry, JED's component
manufacturer rates allow you to gain exposure within the market at a competitive rate. Your
account executive will work with you to plan the best issues in which to run your ad and
offer creative design assistance. To participate, please select from the following options,
then return this signed form to your account executive today.
1. Select from the following options:Full-Page, Full-Color 1x | $3,599 3x | $3,499 6x | $3,399 12x | $3,299
1/2-Page, Full-Color 1x | $2,459 3x | $2,379 6x | $2,299 12x | $2,249 1/4-Page, Full-Color 1x | $1,649 3x | $1,599 6x | $1,549 12x | $1,499
All rates are per insertion. Invoices are issued upon publication.
2. Choose the issue(s) in which you would like your ad to run:
3. Total your order: $_______________ (Ad Price) x _______ (Number of Issues) = $_______________ TOTAL PRICE
92 0 1 3 m e D i a b r o c h u r e
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Production Services Naylor, LLC provides professional ad assembly and layout to non-agency clients at no charge to the client.
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Digital Ad Copy SubmissionGo to the Naylor website at www.naylor.com and click on Ad Upload. Locate your publication code, advertising order number and advertising code in the box at the top right-hand side of your advertising space contract. Simply fill in your company’s contact information along with these three pieces of information, browse for your file and click submit. Changes or corrections resulting from problems of supplied material will be billed at cost plus 15%.
CancellationsIn the event of cancellation of a contract, the client agrees to repay Naylor, LLC any discounts granted for multiple insertions less discount applicable for the number of insertions completed in the contract period. All premium positions and direct-mail pieces are non-cancelable. All cancellations must be received in writing prior to the advertising sales deadline. A charge of $30 will be levied for returned checks.
TermsPayment due upon receipt of invoice. Interest shall be charged at 2% per month compounded to yield 26.82% per year on overdue accounts.
Ad Agency CommissionsAll prices are net. Ad agency commissions are not included in quoted price.
Shipping InstructionsShip all advertising materials to the attention of your account executive at:
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Double Page Spread Bleed
16.5" x 11.125"
Double Page SpreadNo Bleed
15.125" x 9.5"
Full PageLive Area
7" x 9.5"
Full Page Bleed
8.375" x 11.125"
1/3 PageVertical
2.166" x 9.5"
1/3 PageHorizontal
7" x 3"
1/4 Page Horizontal
4.583" x 3.333"
1/4 Page Vertical
3.333" x 4.583"
1/3 PageSquare
4.583" x 4.583"
2/3 PageVertical
4.583" x 9.5"
1/2 Page Horizontal
7" x 4.583"
1/2 PageVertical/ Island
4.583" x 7"3.333" x 9.5"
1/2 Page LongVert.
DigiTal eDiTion aD sizesNote: Font should be sans serif and 18 pt. or larger for maximum readability.For complete guidelines and Flash specifications, access www.naylor.com/clientSupport-onlineGuidelines.asp
Digital Edition Skyscraper200 x 783 pixels • JPG only (no animation) • File size must be no greater than 100kb
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Magazine Trim Size: 8.125” x 10.875”
10 j o u r n a l o f e l e c T r o n i c D e f e n s e
custom solutions
thE sourcE for EW information.
“Our advertisements and press releases in JED have had a significant impact on our branding efforts. Thanks to the popularity of JED, and its readers, KOR Electronics is recognized around the world as a leader in the RF Signals community.”
-bob PemberTonvice President, sales & marketing
kor electronics
a crucial aDVErtising VEnuE.
“Anaren’s Space & Defense Group considers JED to be a crucial advertising venue for reaching key constituencies among the leading aerospace and defense primes. Whether spreading the word on a new product or service capability – or simply keeping our name out in front of management and engineering audiences – JED offers us quality, reach and affordability.”
-john noeschelemarketing communications & government relations manager
anaren, inc.
thE most EffEctiVE mEans for rEaching customErs.
“AKON finds that JED is the most effective means of reaching existing and potential EW customers. Our advertising investment in JED has paid off, resulting in orders from many new customers for our EW Transceiver and Integrated Microwave Assembly products worldwide.”
-richarD g. sanDerssenior Director of sales and marketing
akon, inc.
naylor, llc is The ProuD Publisher of ThE Journal of ElEcTronic DEfEnsE (JED)
We value our advertisers’ contributions to the success of the magazine. As the leading publication serving the EW and SIGINT market, JED offers
your company an indispensable outlet to connect with your customers and communicate important information about your products and services.
We realize that not all of JED's advertisers have the same advertising and marketing plans.
Naylor offers these custom marketing services:
• We'll Design your Ad
With our complimentary production services, Naylor, LLC provides professional ad assembly and layout services to non-agency clients at no charge.
• We'll Customize your Ad Program
Our account executive can work with you to tailor an advertising program to match your company’s needs and budget.
PLEASE CONTACT yOUR NAyLOR ACCOUNT EXECUTIVE FOR ADDITIONAL INFORMATION ABOUT THESE OFFERINGS. WE WELCOME yOUR FEEDBACK AND SUGGESTIONS, AND WE’LL DO ANyTHING WE CAN TO MAKE
yOUR ADVERTISING EXPERIENCE WITH JED SIMPLE AND EFFECTIVE.
Reach the Supply chain DeciSion MakeRS at MajoR eW anD SiGint ManufactuReRSJED’s comprehensive industry coverage appeals to a broad range of defense professionals, especially those who design, manufacture and integrate EW
and SIGINT systems. They rely on JED for the latest information about EW and SIGINT components and subsystems through JED’s product surveys,
technology articles, new products features and advertisements.
Advertising in JED enables your company to reach the key decision makers at EW and SIGINT systems manufacturers, such as:
JED inDuStRy ReaDeRShip
46% of JED’s readers are active industry professionals.
Of this group:
• AAI Corp.• ATK• BAE Systems • Bharat Electronics• Boeing• Cassidian• DRSDefenseSolutions• Elettronica
• Elisra• Elta• General Dynamics• Grintek Ewation• Harris Corp.• Indra• ITT Exelis• L-3
• Lockheed Martin• NorthropGrumman• Plath• Rafael• Raytheon• RockwellCollins• Rohde&Schwarz• Saab
• Selex• SRCTec• Thales• Ultra Electronics• and many more
27% work in R&D system development
13% work in program management
18% work in executive management
3% work in testing
1% work in product sustainment/ maintenance
6% work in engineering support
27% work in business development/ marketing/sales
of JED’s industry readers work for EW/SIGINT system developers/integrators
42.4%42.4%42.4%
The eW and SIGInT auThorITy Journal of electronic defense
JED iS an eSSential tool.
“JED isanessentialtoolformybusinessthatkeepsmeinformedandupdatedaboutEWmattersofthewholeworld.”
-andrea de Martinochief technical officer
elettronica spa
JED iS the peRfect enViRonMent.
“JED istheperfectenvironmentforourmessage and image.”
-cHarles tuoridirector, public affairs and communications
drs defense solutions, llc
JED pRoViDeS a GloBal peRSpectiVe.
“JED’s technical articles are interesting astheydiscusstopicsattheforefrontoftechnology;theyarenotalwaysUSA-specificsotheygiveagoodpictureofglobalactivities.Theadvertisementsfromsuppliersarealsoveryimportant,astheykeepyouup-to-dateontheroleplayersinthevariousfields.”
-dave Howieengineering Manager, south africa
saab avitronics
JED iS inSiGtful.
“JEDprovidesmewithaninsightinto themethodsmilitarypartnersutilizetoconductbusinessandthecapabilitiesavailabletothem.Thisallowsmetodevelopmyownorganisation’sOperatingProceduresandcapabilityforcurrentandfutureoperations.”
“Italsoprovidesmewithaninsightinto theconceptualdevelopmentofEWhighlightingfuturetechnologiesandcapabilitiesenablingtheprocurementofequipmentdesignedtomeettheneedsoffuturemulti-domainoperations.”
-Marty Bowlesoperations warrant officer
y squadron royal Marines
the “focal point” foR eW/SiGint.
“JEDservesasafocalpointforEW/SIGINTinformation,andIamabletokeepup-to-datewiththecurrenttrends.Plus,itreinforcesthatotherssufferthroughandaresolvingissueschallengingElectronicWarfaredevelopment.Greatpublication!”
-ltc GreGory G. Griffindivision electronic warfare officer
first armored division at fort Bliss, tX
w w w . c r o w s . o r g
e-CROWTHE OFFICIAL eNEWSLETTER OF THE AOC
www.ecrow.org/newsletterArchive.asp
The e-Crow eNewsletter allows AOC members to stay informed on timely industry topics and
association news whether they are in the office or on the go.
Enjoy the benefits of eCrow:
• Delivers your message directly to the inbox of 12,500+ subscribers who make decisions for both
military and industry
• Penetrates all four branches of the US military, as well as the DOD and other non-DOD
government subscribers
• More than 55% of e-Crow recipients work for the leading EW companies in the world
• Frequently forwarded to others for additional exposure
• Cross-promoted in other AOC publications and communications pieces
• Directs visitors to the landing page of your choice to facilitate the purchasing process
Top and Lower Wide Skyscraper
The Top and Lower Wide Skyscrapers allow positioning
at the top of eCrow to ensure your message is seen
before all others.
TopWide Skyscraper: 1 Month | $2,000 3 Months | $6,000
6 Months | $13,000 12 Months | $22,000
LowerWide Skyscraper: 1 Month | $1,500 3 Months | $5,000
6 Months | $10,000 12 Months | $16,000
Distributed every
Wednesday
Topics include:
• Up-to-the-minute AOC news
• Professional development courses
• AOC chapters updates
• New AOC member profiles
• Conventions and conferences
Top and Lower Half Wide Skyscraper Banner
Top Half Wide Skyscraper Banner:
1 Month | $1,000 3 Months | $3,000
6 Months | $6,000 12 Months | $12,000
Lower Half Wide Skyscraper Banner:
1 Month | $850 3 Months | $2,500
6 Months | $5,500 12 Months | $9,500
w w w . c r o w s . o r g
CROWS.orgTHE OFFICIAL WEBSITE OF THE AOC
The AOC website is the gateway for members and non-members to access information about the
association online. Position your company in front of a dynamic group of influential professionals
year-round.
Visitors log on to crows.org to learn about upcoming association events, discover ways to maximize
their AOC membership, view the latest issues of The Journal of Electronic Defense magazine's
digital edition and search for upcoming industry events.
Features of AOC website advertising:• Cross-promoted in AOC publications and communication pieces
• Directs visitors to the landing page of your choice to expedite purchases
• Year-round visibility reinforces brand recognition
• Allows dynamic, time-sensitive promotion
Home Page Rectangle Banners
Two positions on home page only (maximum three ads rotating per
position)
3 Months | $2,000 6 Months | $2,500 12 Months | $3,000
• 200 x 150 pixels
• JPG, GIF or Flash/SWF
• Max file size: 100kb
• Animation must be no longer than 25 seconds (including multiple loops)
Interior Page Rectangle Banner
Two positions on interior pages of the website (maximum three ads
rotating per position)
3 Months | $3,000 6 Months | $3,500 12 Months | $4,000
• 200 x 150 pixels
• JPG, GIF or Flash/SWF
• Max file size: 100kb
• Animation must be no longer than 25 seconds (including multiple loops)
EW/SIGINT Online Resource Guidewww.ewsigint.net
The EW/SIGINT Online Resource Guide is a user-friendly forum designed to bring
suppliers and end-users together. Availablea 24 hours a day, 365 days a year, the
interactive guide makes it easy to locate products and professional services geared to
the electronic warfare (EW) and signals intelligence (SIGINT) industries. With
hyperlinks, multiple search capabilities and rich search results, the EW/SIGINT Online
Resource Guide is designed to drive the purchasing process and bring customers to
your site with a few clicks.
The EW/SIGINT Online Resource Guide is a reference atusers' fingertips:• Cross-promoted in AOC publications and communication pieces
• Optimized to drive traffic from search engines and the AOC home page
• Categorical layout allows efficient browsing
• Directs visitors to the landing page of your choice to learn more about your business
• Customers come to you when they are ready to buy
• Various ad sizes and display options make it easy to customize your listing and enhance content
www.ewsigint.net
Page PeelExclusive Position, Run-of-Site | $4,000
Display your business uniquely on every page of the On-line
Resource Guide. With the move of a mouse, your company's
message sweeps down over the site like a page out of a book,
drawing attention to your ad and visitors to your website.
Banner Package, Run-of-Site | $4,400
This special package allows your ad to be seen on both
leaderboards as well as all of the rectangles on every page
throughout the entire website! Only 10 spots are available so
participate today!
*Run-of-Site excludes individual company listings.
The purchase of any EW/SIGINT Online Resource Guide display ad comes witha COMPLIMENTARY Premier Listing – a $500 value!
Feature Company | $1,750
Get your name out there! Have your company featured at
the top of every page by including your logo and company
description within the On-line Resource Guide. There are
only 20 Run-of-Site spaces available.*
Listing Packages
Category Sponsorship
For companies that want to ensure top visibility within their
category, we offer guaranteed placement above your competitors.
No scrolling required—when visitors click on a product/service
category on the home page of the Online Resource Guide, your
company is the first that they see. Includes category sponsor
premium positioning in one category and identical Premier Listings
(see below for features) in remaining categories.
Category Sponsor #1 | $1,500
Category Sponsor #2 | $1,250
Category Sponsor #3 | $1,000
Premier Listing Package | $500
Premier Listings are designed to offer heightened visibility within
the Online Resource Guide. Premier Listings appear on a
first-come, first-listed basis on top of all basic listings.
Premier Listings contain all basic information, including company
name, address, phone and fax.
Includes 10 product/service category listings of your choice.Additional category listings are $50 each.
Premier Listing features:
• Full-color company logo
• Active website, Facebook, Twitter and LinkedIn links, and up to
five detailed contacts including email
• Extended company profile and products and services listing
• Full-color product image and description — can be hyperlinked
to any Web page of your choice
• Video capabilities — bring your listing to life with a five-minute
video with sound that shows your product or company in real life
• Google™ Map It! — displays a Google™ map of your business
location
• Google™ site search — allows users to search your company
website directly from your Premier Listing
• Request for information — generates a form through whichusers can contact a designated representative from yourbusiness directly
w w w . e w s i g i n t . n e t
Magazine adverTising speCifiCaTions
2/3 PageVertical
1/2 Page Long
Vertical*
1/2 Page Horizontal*
1/2 PageVertical/
Island*
1/3 PageSquare
1/3 PageHorizontal
1/3 PageVertical
1/4 Page Horizontal*
1/4 Page Vertical*
Double Page Spread Bleed
Full-Page Bleed*
Full-PageNo Bleed*
JED Magazine
eSkyscraper 200 x 783 pixels • JPG only (no animation) • File size must be no greater than 100kb
eBelly Band (Available on JED only) 680 x 360 pixels per surface
• JPG, GIF and Flash/SWF† accepted • File size must be no greater than 100kb • Animation must be less than 25 seconds(including multiple loops)
eSponsorship 603 x 783 pixels
• JPG, GIF, Flash/SWF†, AVI, MPG, MOV, FLVor Real Player accepted • Animation and video no longer than oneminute in duration
eToolbar 250 x 50 pixels • 50 character limit (initial eToolbar button) • JPG only (no animation) • File size must be no greater than 100kb
AOC Website
Rectangle Banner 200 x 150 pixels
• JPG, GIF or Flash/SWF† accepted • File size must be no greater than 100kb
• Animation must be less than 25 seconds(including multiple loops)
DIGITAL ADVERTISING SPECIFICATIONS
Note: Text placed outside the live area within any full-page or DPS ads may be cut off. Please keep text within the live area at all times.
EW/SIGINT Online Resource Guide
Page Peel 75 x 75 pixels for small peel corner 500 x 500 pixels for full peel • JPG only (no animation) • File size must be no greater than 100kb
Leaderboard 728 x 90 pixels
• JPG, GIF or Flash/SWF† accepted • File size must be no greater than 100kb • Animation must be less than 25 seconds(including multiple loops)
Rectangle Banner 300 x 250 pixels
• JPG, GIF or Flash/SWF† accepted • File size must be no greater than 100kb • Animation must be less than 25 seconds(including multiple loops)
Featured Companies
• Logo & text only• Logo size can be 120 x 60 pixels for
rectangular or wider logos and 120 x 120pixels for taller logos
• Max word count is 30-40 wordsdepending on word length
eCrow eNewsletter
Wide Skyscraper 160 x 600 pixels• JPG only (no animation) • File size must be no greater than 100kb
Half Wide Skyscraper 160 x 300 pixels• JPG only (no animation) • File size must be no greater than 100kb
JED Magazine
16.5" x 11.125" 8.375" x 11.125" 7" x 9.5" 4.583" x 9.5" 7" x 4.583"
3.333" x 9.5" 4.583" x 7" 4.583" x 4.583" 7" x 3" 2.166" x 9.5" 4.583" x 3.333" 3.333" x 4.583"
Magazine Trim Size: 8.125" x 10.875"
DPS Live Area: 15.125" x 9.5"
Full-Page Live Area: 7" x 9.5"
SPECIFICATIONS
Premium PositionsAdd 15% to space rate.
Production Services Naylor, LLC provides professional ad assembly and layout to non-agency clients at no charge to the client.
Proofs and RevisionsProofs of ads produced by Naylor, LLC are available upon request at a charge of $50. Revisions are rework for Naylor, LLC and are subject to a $50 surcharge.
Digital Ad Copy SubmissionGo to the Naylor website at www.naylor.com and click on Ad Upload. Locate your publication code, advertising order number and advertising code in the box at the top right-hand side of your advertising space contract. Simply fill in your company’s contact information along with these three pieces of information, browse for your file and click submit. Changes or corrections resulting from problems of supplied material will be billed at cost plus 15%.
CancellationsIn the event of cancellation of a contract, the client agrees to repay Naylor, LLC any discounts granted for multiple insertions less discount applicable for the number of insertions completed in the contract period. All premium positions and direct-mail pieces are non-cancelable. All cancellations must be received in writing prior to the advertising sales deadline. A charge of $30 will be levied for returned checks.
Terms Payment due upon receipt of invoice. Interest shall be charged at 2% per month compounded to yield 26.82% per year on overdue accounts.
Ad Agency Commissions All prices are net. Ad agency commissions are not included in quoted price.
Shipping InstructionsShip all advertising materials to the attention of your account executive at:
Naylor, LLC • 5950 NW 1st Place • Gainesville, FL 32607 US
US Toll Free: 800-369-6220
International: +1-352-332-1252
Fax: +1-352-331-3525
Font should be a minimum of 18pts and sans serif to ensure clarity. For complete guidelines and Flash specifications, access www.naylor.com/clientSupport-onlineGuidelines.asp
For complete guidelines and Flash specifications, access www.naylor.com/clientSupport-onlineGuidelines.asp
For complete guidelines and Flash specifications, access www.naylor.com/clientSupport-onlineGuidelines.asp
CirCulaTion Breakdown