the internet participation spiral
DESCRIPTION
The 3 stages of participation on the internet, and related questions.TRANSCRIPT
The Participation spiral
Prepared by Vahid MasrourPresented to Impact Alliance
June 2010
Participation Level 1: Consumer
a.k.a.= Lurker= Silent majority= Observer
You can find them about here
Participation Level 2: Interactor
a.k.a.= Opinionator= Supporter= Commentator
You know where to find them: around here.
Participation Level 3: Producer
a.k.a.= Creator= Writer= Generator
Everybody know they’re here
Participation is a two way street
2. Creating content
1. Consuming content
Consuming, Creating, and in between
Consuming• Reading• Learning• Absorbing
Creating• Writing• Publishing• Sharing
In between, something happens:Confidence + Trust
Emerges and interaction begins
Stairway to Confidence + Trust
Does this community satisfy my needs?
Will my participation be well received?
Yay! Somebody actually replied to my post!
Participation as a lifecycle
1. We are all consumers
2. It’s not that hard to become interactors
3. We are all (potential) creators
Deliver relevant content
Make participation
easy and meaningful
Facilitate content
creation, publishing and
interaction
What’s a (virtual) community to
do?
The community as a network
Everybody is a valued part of the community / network: Everybody is/can become a generator
The generator’s attitude
“I am but a dot, but this dot can help make a difference”
The generator’s key attitudesI have something to say / I can create stuff
that is relevant / I can share stuff that is interesting
Feeling assured that “Someone is bound to look at it”
I am (everyone is) a valued part of the network (mankind)
Questions regarding fostering the community
and its relationships
What needs to be done so that relationships are established
between the parts?
What should the environment provide to nourish relationships?
What can the community do to help each member become a generator?