International Congress and Convention Association

Statistics Report

The International Association Meetings Market

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The Association Meetings Market 2007

The International Association Meetings Market 2007

ICCA Statistics Report

© June 2008. Copying this report, or any portion of it, is strictly prohibited without the prior approval of ICCA. ICCA makes every effort to ensure the accuracy of published material, but cannot be held liable for errors, misprints or out of date information in this publication. ICCA is not responsible for any conclusions drawn from this report.

For more information on ICCA please visit www.iccaworld.com

ICCA Business Partners:

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marketing. The data is not collected in order to create the statistics: the statistics are simply a useful by-product from creating a database that helps ICCA members to win more international meetings from international association clients.

For this reason, we strongly advise ICCA members to collate their own complete statistics on international meetings taking place in their destination. ICCA statistics provide a useful comparator with competitors and as a general benchmark of success or decline, but they cannot provide a full picture of all international meetings business. Some destinations are naturally strong in inter-governmental business (think of Brussels and Geneva, for example), so have less prime meeting space availability for international associations. Others are extremely strong in international corporate meetings or trade shows, and may be far more successful in hosting international events than their ICCA ranking might suggest.

Similarly, statisticians and academics wishing to study the overall association meetings market should also make use of the annual statistics report produced by the Union of International Associations. It too provides only a partial picture because of its criteria for inclusion (see page 9), but it should be seen as a complementary resource to be used alongside ICCA statistics to create a more complete understanding, rather than an alternative or competing view of the same market segment.

Preface

This statistical overview of international association meetings held in 2007 is being distributed to over 850 ICCA member companies and organisations in 83 countries worldwide, and to over 2,500 international association executives and volunteer leaders who can use the data to help in planning locations for future events, and can easily access ICCA member websites through the hyperlinks attached to individual city and country ranking. In early July 2008 ICCA members receive a 10 year report covering the period 1998 to 2007, including fully updated historical records.

These ICCA reports are some of the most eagerly awaited statistical documents in the international meetings market, where reliable statistics are a rare sight indeed. The industry is actively working with the United Nations World Tourism Organisation to come up with a globally accepted framework for analysing the impact and scale of national and international meetings, but this worthy goal is still some years in the future.

It is important to understand the scope of the data and the methodology by which it is gathered, to understand what the figures represent and what they do not. The statistics are a “snapshot” of the contents of the ICCA Association Database for 2007, taken on 19 May 2008, which includes only events which occur regularly and which rotate between at least three countries, which are organised by associations, and which attract at least 50 participants. They do not cover all association events, many of which are one-off or tied to a single destination, they don’t include inter-governmental meetings, nor do they include the biggest market segment of all, the corporate meetings market.

ICCA collects the information from three sources: from ICCA members who provide access to their calendars of past and future events; from international associations themselves; and by conducting planned research to fill in the gaps. We have 12 research personnel located on three continents who verify every event before it is included in the database to make sure that it meets our criteria, and these criteria are designed to make the data as useful as possible to ICCA members for the purposes of sales and

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Preface (continued)0�

Each year ICCA increases its research investment and improves its capacity for identifying new, qualifying event series, so we expect to see regular growth in numbers of events, as will be shown in the 10 year report in July. But the international association meetings market is also undergoing a highly dynamic period, with new specialist events spinning off from established mega-events, new fields of study emerging, and new regional events competing with global events. It is a fast-evolving, competitive landscape, and one in which ICCA is determined to remain the leading meetings industry player.

Martin SirkCEO

ICCA - International Congress and Convention Association

Toren ADe Entree 57 NL-1101 BH AmsterdamThe Netherlands

Phone: +31 20 398 1919Fax: +31 20 699 0781Email: m.sirk@icca.nlWebsite: www.iccaworld.com

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Contents 0�

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06 ICCA products and services

08 The association meetings market - Introduction

10 The association meetings market 2007 - - Conclusions

12 1. Rotation areas of meetings

1� 2. Headquarters of organisations

1� 3. Number of meetings per continent

1� 4. Number of meetings per country

18 5. Number of meetings per city

27 6. Number of participants

28 7. Average number of participants per continent

29 8. Estimated total number of participants per continent

�0 9. Estimated total number of participants per country

�2 10. Estimated total number of participants per city

�� 11. Favourite months and length

�� 12. Frequency of meetings

�� 13. Congress venues used

�6 14. Subjects

�7 15. Registration fees and expenditure

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ICCA, International Congress and Convention Association

Introduction

ICCA, the International Congress and Convention Association, was founded in 1963 at a time when the meetings industry was beginning to expand rapidly. Now, with over 850 members in 83 countries, it is the most global association within the meetings industry and one of the most prominent organisations in the world of international events. ICCA membership comprises leading companies and organisations specialising in handling, transporting and accommodating events.

ICCA Data is the research department of ICCA, which collects information on international association meetings. This information is available to ICCA members only, through an online database (www.iccaworld.com). ICCA also functions as a platform for ICCA Members to share their expertise and marketing channels on the corporate meetings market.

The international meetings market

Since 1972, the research department has assembled information on international association meetings. The structure of the Association Database is designed to perfectly suit the marketing information needs of suppliers in the international meeting business. To be included, association meetings must meet the following criteria:• be attended by at least 50 participants• be organised on a regular basis (one-time

events are not included)• move between at least 3 different countries

Detailed overviews of past and future meetings are compiled, listing the destinations as well as contact addresses, specific information on the contracted suppliers and attendance figures. As these association meetings tend to not come back to the same destination within at least ten years, the historical overview of these meetings enable suppliers to forecast if an international meeting could come to a certain destination.

Details are constantly updated and added to the database. ICCA obtains this data from

three distinct sources:• we survey all of the associations whose

events are already in our database• we obtain detailed calendars of past and

future bookings from ICCA members• we run specific research projects on

individual market segments and areas of the world, particularly targeting new event series.

Association Database Online

A sophisticated computer system ensures that ICCA Data researchers can produce data in various formats, tailored to the users’ needs. Members are provided with a constant flow of new association meetings in the database to update their own marketing information systems.

The Association Database Online includes ICCA Data’s complete Association Database with a user-friendly interface. The Online Database is the most important information carrier for frequent users of ICCA Data, to identify meetings that have the potential to come to certain destinations. The database is constantly updated ensuring it contains the latest information.

Tailor-Made Listings & Statistics

A tailor-made listing enables any ICCA Association Database user to retrieve meeting information tailored to his individual requirements. Although ICCA Data does not claim to have information on all meetings of all international associations, it is often used as a valuable source for analyses of this market. An individual analysis of the database can give insight in the regional or worldwide association meetings market and can be the basis for a better understanding of meeting organisers’ requirements.

Destination Comparison Reports

Are you wondering how your competitors are doing in a specific international meetings market segment? Do you want to analyse the characteristics of the meetings that are coming to your destination? Do you want to analyse the characteristics of the Association Meetings that have a high potential of coming to your

ICCA products and services06

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destination? A Destination Comparison Report is the perfect tool for analysing your current position in the market and for targeting your future marketing plans.

These reports contain a Tailor-Made Statistics Report, in which your destination (city or country) is compared with four of your destination’s direct competitors of your choice, and a Tailor-Made Listing with 15 high-potential leads out of the Association Database, selected especially for your destination.

The Destination Comparison Reports compare the following characteristics of the five destinations for a range of 10 years:• Total number of events per destination• Market share per country by number of events• Rotation areas of the events organised per destination• Homebase of the international organisations organising the events per destination• Size of meetings per destination• Average number of participants to events per destination• Estimated total number of participants per destination per year• Average length of events per destination• Suppliers used per destination• Subjects of events per destination• Average registration fees per destination (only included if the registration fees of at least 10 events that have taken place in the destination in 2006 are known)• Number of potential series of events that could come to the 5 destinations in the future

Apart from this analysis we will make a special selection of series of events in the Association Database which are likely to come to your destination. These specially selected leads are also analysed by a number of characteristics:• Rotation areas• Participant numbers attending the potential series• Favourite months and average length of the potential series• Homebase of the organisations• Number of series with and without Key Contacts in your destination (as in the Association Database)• Preferred venues

• Subjects of the potential series• Number of congresses with and without a commercial exhibition

The price for a Destination Comparison Report is EUR 395 (ICCA Members only).Format: Excel document (*.xls). Production time: 10 working days after payment has been received. ICCA offers the new Destination Comparison Reports based on the new Statistics Reports as of July 2008.

This package gives you all the information you need to successfully target your potential clients who are listed in the reports!

ICCA Data Workshops

ICCA staff run workshops organised on the initiative of local members, to familiarise their marketing staff in the use of the ICCA Data products. ICCA also organises in-house workshops at Head Office in spring and autumn.

ICCA Online

More information on all items mentioned in this summary can be found by accessing the ICCA website on www.iccaworld.com.

For additional information on ICCA or this report contact:

Mr. Mathijs VleemingMarketing Project Manager

ICCA - International Congress and Convention Association

Toren ADe Entree 57 NL-1101 BH AmsterdamThe Netherlands

Direct phone: +31 20 398 1962Fax: +31 20 699 0781Email: mathijs@icca.nlWebsite: www.iccaworld.com

07ICCA products and services

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Segmentation

The international meetings market can be segmented in many different ways. It can be segmented by the size of the meetings, by the kind of people who visit the meetings, by the purpose of the meetings and by many more criteria.

However, the main criterion a supplier uses to segment the market is by the initiator of the meeting. The initiator determines what kind of meeting is organised and the kind of supplier services needed. When segmenting the international meetings market by initiator, two primary markets can be defined: the corporate market and the non-corporate market. The latter consists of international governmental organisations and international non-governmental organisations or associations.

ICCA’s area of expertise is in the international association meetings market, but it also assists ICCA members to share knowledge on the other segments.

Characteristics of the association market

The association market covers a wide range of event types and categories: medical meetings (the largest segment); scientific; other academic; trade organisations; professional bodies; social groupings. In terms of size, budget, duration and complexity there are massive variations between and also within categories. However, some similarities can be identified:• Almost every ‘specialty’ has an association

which holds one or more meetings.• Most associations have meetings that are

repeated at regular intervals. These can be annual, biennial etc.

• The destinations rotate. They rarely return to the same destination within a very short time-span.

• The initiative to host a meeting often comes from the local counterpart, e.g. the national association. If that body is difficult to motivate to organise the meeting, the chances are high that the meeting will be scheduled elsewhere.

• Association meetings have a very long lead-time; it is not unusual to find lead times of 5 years or more.

• It is estimated that a growing minority of about 25-30% of the decision-making processes no longer include an official bidding procedure, but have a “central initiator” who selects the location and venues based on pre-determined and strict criteria.

• International • Internal Meetings Governmental Organisations • External Meetings • International • In/External Meetings Non-Governmental Organisations (associations)

International Meetings

Corporate Meetings Association Meetings

08 The association meetings market

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It is estimated that there are approximately 15,000 different association meetings organised on a regular basis. The ICCA Association Database has collected information on approximately 87% of them.

Other sources of information on international meetings

The international meetings market is also analysed by the UIA (Union of International Associations). However, the criteria of the UIA meetings differ from the criteria ICCA uses.

UIA

For the purpose of its annual statistics, “international meetings” are defined by the UIA to include either one or both of the following criteria:

1. Meetings organised or sponsored by “international organisations”, i.e.non-governmental organisations (NGOs) and intergovernmental organisations (IGOs) that appear in the UIA’s Yearbook of International Organisations* and in its International Congress Calendar and whose details are subject to systematic collection on an annual basis by the UIA.

• this includes events of any size, though only meetings with at least 50 participants, or for which there is no information on the number of participants, are included in report.

• this includes events which have a fixed city or country

2. Other meetings of significant international character, notably those organised by national organisations and national branches of international associations, and which:

• last at least 3 days, or an unknown number of days, and have a concurrent exhibition

or• last at least 3 days, or an unknown number

of days, and have at least 300 participants.

Excluded from the UIA figures are:

• purely national meetings as well as those of an essential religious, didactic, political, commercial or sporting nature.

• meetings with strictly limited participation such as those of subsidiary (internal) statutory bodies, committees, group of experts, etc., of which the greatest proportion are held at an intergovernmental level and take place at the headquarters of the large international governmental organisations headquartered in New York, Geneva, Rome, Brussels, Vienna and so on.

• corporate and incentive meetings which are not included in the UIA’s meeting dataset.

Whilst there is a considerable overlap between the events considered by ICCA and UIA for their statistics, the most important difference from a marketing point of view is that UIA’s events include those which are held in a fixed location, whereas all of ICCA’s events must rotate between at least three countries.

09The association meetings market

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Scope of this report

This Statistics Report, covering the Interna-tional Association Meetings Market of 2007 is the first report published in 2008. The statistics report covering 1998-2007 will be published early July. These reports are your guide for any future decisions and a must-have if you are a supplier or client in the meetings industry.

The ICCA Statistics Reports are based on the ICCA Association Database, which means the figures cover meetings organised by interna-tional associations which take place on a regu-lar basis and which rotate between a minimum of three countries. ICCA’s Association Database is designed as a sales and marketing resource for its members to target future international association meetings, which is why it does not include one-off events or those which do not move between locations.

Readers should note that this report is a “snap-shot” of qualifying events in the ICCA Associa-tion Database as sampled on 19 May 2008, and that future statistics may be amended as ICCA becomes aware of additional qualifying events. All data on meetings in 2007 sent in by ICCA Members before the deadline of 1 February 2008 are included in this report.

This year the ICCA Data researchers have iden-tified 6,681 events which took place in 2007, a rise of 843 over 2006. Partly this reflects the strength of the market, partly it is thanks to a record number of ICCA members sending in their calendar information to help identify new events.

This report can be downloaded for free by ICCA members from the My ICCA section on www.iccaworld.com. “The International As-sociation Meetings Market 2007” is also sent to over 2,500 association meeting planners all over the world. ICCA encourages associations to use the statistics as a practical way to iden-tify potential new destinations for their events.

Rotation areas of meetings

48% of the meetings in the ICCA Association Database rotated worldwide in 2007 and 32% of the meetings rotated in Europe only. The rotation areas of international association

meetings in 2007 were roughly the same as in 2006; there were some small shifts but these did not concern more than one percentage point.

Headquarters of international organisations

60% of the headquarters of associations which organised international meetings in 2007 are based in Europe. This percentage was 59% in 2006. 24% of the organisations’ headquarters are based in North America, the same figure as previous years. The other percentages also did not change significantly.

Number of meetings per continent

As of 2003, the percentage of meetings organised in Europe dropped at least one percentage point each year from 61% in 2003 to 57% in 2007. Asia’s market share grew one percentage point in 2007 and is now 19%. North- and Latin America’s market shares remained stable at respectively 11% and 8%, Australia gains one percentage point and now has a market share of 3%, while Africa’s market share remained 2%.

Number of meetings per country

As has been the case since 2004, the U.S.A. and Germany are the number one and two countries respectively measured by the number of international meetings organised in 2007. Spain, fifth in 2006, climbs two places to third in 2007, at the cost of The United Kingdom and France, which both dropped one place in the ranking to respectively fourth and fifth. Italy remains sixth and Japan, which was twelfth in 2006, is seventh in 2007. Brazil, which was the first Latin American country ever to make the top 10 in 2006, is consolidating its position by taking eighth place in 2007. Austria and Canada complete the top 10 at respectively ninth and tenth place. Belgium and Finland are both newcomers in the top 20.

Number of meetings per city

As in 2005 and 2006, Vienna tops the charts as the most popular city; its first place has even become stronger compared to previous years. Berlin jumps four places to number two and

The association meetings market 2007

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Singapore remains third. Paris and Barcelona are fourth and fifth and Budapest remains sixth, but is now sharing sixth place with Lisbon. Beijing is a newcomer in the top 10 and climbs from thirteenth place in 2006 to eighth in 2007, followed by Amsterdam, which climbs three places to ninth. Madrid, nineteenth in 2006, completes the top 10. Taipei is a remarkable newcomer in the top 20 as it took fortieth place in 2006.

Participant numbers

In 2007 the average number of participants of all meetings in the ICCA Association Database is 656 participants per meeting, which is a drop of 16 compared to last year.

Despite the fact that the average number of participants per meeting in 2007 is lower than in 2006, the estimated total number of participants to all meetings in 2007 has risen by almost 150,000 participants compared to the estimated total of 2006. This is due to the increased number of events taking place in 2007.

As in the number of meetings per country ranking, the U.S.A. is the number one country measured by the estimated total number of participants per country, with 427,556 participants in 2007, which is an increase of more than 50,000 participants compared to 2006. Italy’s estimated total number of participants in 2007 increases almost 125,000 to 349,614 which means Italy climbs to second place. Germany’s estimated total increases more than 100,00 which makes Germany third.

The city that hosted most events in 2007, Vienna, also is the number one city measured by estimated total number of participants in 2007. Barcelona takes second place in this ranking and Berlin climbs from tenth place in 2006 to third in 2007.

Favourite months and length

The trend of the last 15 years that international meetings are becoming shorter continues in 2007; the average length of meetings in 2003 was 4.27 days, in 2004 it was 4.20 days, in 2005 it was 4.08 days, in 2006 it was 4.00 days and in 2007 3.94 days.

As in 2006, September remains the most popular month for organising international meetings, followed by June, October and May.

Frequency

58% of all international association meetings in 2007 were annual meetings, which is an increase of 2% compared to 2006. 21% were biennial meetings (which means they take place every two years), which is a decrease of 3%. The relative number of triennial meetings has grown one percentage point to 7%.

Venues used

In 2006, “Meeting facilities in Hotels” had taken over as most popular type of venue to organise an event from “Conference/Exhibition Centres” for the first time in the last 10 years. In 2007 the usage of meeting facilities in hotels consolidated its first place with 41% and usage of conference/exhibition centres lost 4% to 33%. The use of universities as a congress venue has risen one percentage point to 16%.

Subjects

Medical Science is still the most occuring subject of international association meetings, even though the relative number of meetings with a medical science subject has dropped three percentage points to 19% compared to 2006. As in 2006, Technology, Science and Industry have been the respectively second, third and fourth. Education climbed one place to fifth.

Registration fees and total expenditure

The average registration fee per delegate per meeting in 2007 rose with USD 60 to USD 565. This is the highest average registration fee in at least the last 10 years.

The estimated total income on all meetings in the ICCA Association Database is over USD 11 billion in 2007, which is an all-time record.

The association meetings market 2007

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Rotation area # Events %

World/International 3,083 49%

Europe 2,043 32%

Asia/Pacific 348 5%

Asia 276 4%

Latin America 244 4%

Europe/North America 147 2%

Scandinavia 116 2%

Interamerican 79 1%

Ibero-America 69 1%

Africa/Middle East 30 0%

n= 6,435 100%

Only association meetings of which the rotation areas are known by ICCA are included in this graph: n=6,435.

48% of the meetings in the ICCA Association Database rotated worldwide in 2007 and 32% of the meetings rotated in Europe only. The rotation areas of international association meetings in 2007 were roughly the same as in 2006; there were some small shifts but these did not concern more than one percentage point.

Graph 1.

1. Rotation areas of meetings

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Region # Events %

Europe 3,121 60%

North America 1,291 24%

Asia 547 10%

Latin America 240 4%

Australia 126 2%

Africa 50 1%

n= 5,375 100%

Only headquarters of international organisations which organised meetings in 2007 and whose address is known to ICCA are included in this graph (n=5,375).

60% of the headquarters of associations which organised international meetings in 2007 are based in Europe. This percentage was 59% in 2006. 24% of the organisations’ headquarters are based in North America, the same figure as previous years. The other percentages also did not change significantly.

Graph 2.

2. Headquarters of organisations

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Region # Events %

Europe 3,719 57%

Asia 1,257 19%

North America 766 11%

Latin America 552 8%

Australia 232 3%

Africa 155 2%

n= 6,681 100%

This graph include all events taking place in 2007 (n=5,838).

As of 2003, the percentage of meetings organised in Europe dropped at least one percentage point each year from 61% in 2003 to 57% in 2007. Asia’s market share grew one percentage point in 2007 and is now 19%. North- and Latin America’s market shares remained stable at respectively 11% and 8%, Australia gains one percentage point and now has a market share of 3%, while Africa’s market share remained 2%.

Graph 3.

3. Number of meetings per continent

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Rank Country # Events %

1 U.S.A. 467 7%

2 Germany 430 6%

German Convention Bureau (GCB) www.germany-meetings.com

3 Spain 307 5%

4 United Kingdom 282 4%

5 France 255 4%

6 Italy 250 4%

7 Japan 215 3%

8 Brazil 209 3%

Brazilian Tourist Board -EMBRATUR- www.brasilnetwork.tur.br

9 Austria 204 3%

10 Canada 197 3%

11 China-P.R. 195 3%

Netherlands 195 3%

13 Australia 194 3%

Tourism Australia www.businessevents.australia.com

14 Switzerland 175 3%

Switzerland Convention & Incentive Bureau (SCIB) www.myswitzerland.com/mice

15 Portugal 153 2%

16 Sweden 137 2%

17 Belgium 124 2%

18 Finland 121 2%

19 Republic of Korea 120 2%

Korea Tourism Organization www.koreaconvention.org

Singapore 120 2%

21 Greece 117 2%

22 Hungary 112 2%

Hungarian National Tourist Office www.hcb.hu

23 Denmark 100 1%

Mexico 100 1%

25 Turkey 95 1%

26 Norway 93 1%

Norway Convention Bureau www.norwayconventionbureau.no

27 Malaysia 92 1%

Thailand 92 1%

29 Chinese Taipei 90 1%

Taiwan Institute of Economic Research www.meettaiwan.com

30 Poland 89 1%

31 Ireland 83 1%

32 Czech Republic 82 1%

33 India 79 1%

34 Hong Kong, China-P.R. 72 1%

4. Number of meetings per country

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Rank Country # Events %

35 South Africa 67 1%

36 Argentina 60 1%

37 Chile 48 1%

Chile Convention Bureau www.turismochile.travel

38 Slovenia 45 1%

39 Russia 41 1%

40 Indonesia 36 1%

41 Croatia 35 1%

New Zealand 35 1%

43 Colombia 34 1%

Uruguay 34 1%

45 Latvia 30 0%

46 Philippines 26 0%

Vietnam 26 0%

48 Estonia 23 0%

Estonia Convention Bureau www.ecb.ee

49 Romania 21 0%

50 Ecuador 20 0%

51 Cuba 19 0%

Egypt 19 0%

United Arab Emirates 19 0%

54 Dominican Republic 18 0%

Lithuania 18 0%

Peru 18 0%

57 Iceland 16 0%

58 Bulgaria 15 0%

59 Panama 14 0%

Venezuela 14 0%

61 Malta 13 0%

Morocco 13 0%

63 Cyprus 12 0%

64 Bolivia 11 0%

Costa Rica 11 0%

Kenya 11 0%

Macao, China-P.R. 11 0%

Monaco 11 0%

Serbia 11 0%

Slovak Republic 11 0%

4. Number of meetings per country (continued)

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Rank Country # Events %

71 Puerto Rico 10 0%

Sri Lanka 10 0%

Ukraine 10 0%

74 Guatemala 9 0%

Tunisia 9 0%

76 Israel 8 0%

77 Luxembourg 7 0%

78 Senegal 6 0%

Tanzania 6 0%

80 Iran 5 0%

Pakistan 5 0%

Paraguay 5 0%

Other 79 1%

Total 6,681 100%

4. Number of meetings per country (continued)

As has been the case since 2004, the U.S.A. and Germany are the number one and two countries respectively measured by the number of international meetings organised in 2007. Spain, fifth in 2006, climbs two places to third in 2007, at the cost of The United Kingdom and France, which both dropped one place in the ranking to respectively fourth and fifth. Italy remains sixth and Japan, which was twelfth in 2006, is seventh in 2007. Brazil, which was the first Latin American country ever to make the top 10 in 2006, is consolidating its position by taking eighth place in 2007. Austria and Canada complete the top 10 at respectively ninth and tenth place. Belgium and Finland are both newcomers in the top 20.

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Rank City # Events

1 Vienna 154

Mondial Congress & vents www.mondial-congress.com

Vienna Convention Bureau www.vienna.convention.at

2 Berlin 123

Berlin Convention Office - Berlin Tourismus Marketing GmbH www.berlin-convention-office.de

ICC Berlin - Messe Berlin GmbH www.icc-berlin.de

3 Singapore 120

Singapore Exhibition & Convention Bureau www.visitsingapore.com/mice

4 Paris 115

Paris Convention Bureau convention.parisinfo.com

5 Barcelona 106

Hotel Fira Palace www.fira-palace.com

Mondial Congress & Events www.mondial-congress.com

6 Budapest 90

Mondial Congress & Events www.mondial-congress.com

Lisbon 90

Abreu www.dmcportugal.abreu.pt

Cultural Centre of Belém (CCB) Conference Centre www.ccb.pt

Lisboa Congress Centre www.visitlisbon.com

8 Beijing 87

China National Convention Center www.cnccchina.com

9 Amsterdam 82

Congrex Holland BV www.congrex.com

10 Madrid 77

Feria de Madrid Convention Centre -IFEMA- www.convenciones.ifema.es

11 Copenhagen 76

Wonderful Copenhagen www.meetincopenhagen.com

12 Hong Kong 72

Prague 72

Agentura Carolina www.carolina.cz

14 Bangkok 70

Seoul 70

Stockholm 70

Congrex Sweden AB www.congrex.com

17 London 69

Concorde Services Limited www.congrex.com

Visit London www.visitlondon.com/business

18 Taipei 67

Taiwan Institute of Economic Research www.meettaiwan.com

5. Number of meetings per city

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5. Number of meetings per city (continued)

Rank City # Events

19 Brussels 66

Brussels International www.brusselsinternational.be

Istanbul 66

Istanbul Convention & Visitors Bureau -ICVB- www.icvb.org

Kuala Lumpur 66

Kuala Lumpur Convention Centre www.klccconventioncentre.com

22 Sydney, NSW 65

Sydney Convention & Exhibition Centre www.scec.com.au

23 Sao Paulo 61

24 Dublin 59

Dublin Convention Bureau www.dublinconventionbureau.com

25 Athens 54

AC & C International S.A.(INCON Group) www.acnc.gr

26 Vancouver, BC 49

Vancouver Convention Bureau www.tourismvancouver.com/meetings/meeting_home

Vancouver Convention & Exhibition Centre (VCEC) www.vcec.ca

27 Montreal, QC 48

Palais des Congrès de Montréal www.congresmtl.com

28 Tokyo 47

29 Munich 45

Hotel Bayerischer Hof www.bayerischerhof.de

Oslo 45

VisitOSLO - Oslo Visitors and Convention Bureau www.visitoslo.com/en/conferences

Shanghai 45

Shanghai World Financial Center Forum www.swfc-forum.com

32 Buenos Aires 44

Geneva 44

Paragon-Conventions www.paragon-conventions.com

Rome 44

35 Helsinki 43

36 Edinburgh 41

Concorde Services Limited www.congrex.com

Edinburgh International Conference Centre (EICC) www.eicc.co.uk

37 Cape Town 40

Cape Town International Convention Centre CTICC www.capetownconvention.com

Zurich 40

Zürich Tourism (Convention Bureau) www.zuerich.com/en.cfm/conventions

39 Rio de Janeiro 37

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Rank City # Events

40 Melbourne, VIC 36

Toronto, ON 36

Tourism Toronto www.torontotourism.com

Warsaw 36

43 Kyoto 31

Kyoto International Conference Center www.icckyoto.or.jp

Sevilla 31

45 Riga 30

46 New York City, NY 29

Valencia 29

Valencia Conference Centre www.palcongres-vlc.com

Valencia Tourism & Convention Bureau www.turisvalencia.es

48 Glasgow 28

Concorde Services Limited www.congrex.com

Santiago de Chile 28

50 Salvador (Bahia) 27

Salvador da Bahia Convention & Visitors Bureau www.salvadorconvention.com.br

51 Cancun, Qr. 26

New Delhi 26

53 Florence 25

Firenze Convention Bureau www.conventionbureau.it

Göteborg 25

Congrex Sweden AB www.congrex.com

Göteborg Convention Bureau www.goteborg.com/meetings

San Diego, Ca 25

56 Brisbane, QLD 23

Brisbane Convention & Exhibition Centre www.bcec.com.au

Hamburg 23

Ljubljana 23

Perth, WA 23

Porto 23

The Hague 23

The Hague Convention Bureau www.thehaguecongress.com

62 Boston, MA 22

Cracow 22

Symposium Cracoviense www.symposium.pl/index.php

Mexico City 22

Montevideo 22

Turku 22

67 Thessaloniki 21

Thessaloniki Convention & Visitors Bureau www.tcvb.gr

5. Number of meetings per city (continued)

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Rank City # Events

68 Basel 20

Gent 20

70 Chicago, IL 19

Lyon 19

Lyon Convention Bureau www.lyon-france.com

Rotterdam 19

Washington, DC 19

74 Antwerp 18

Bali 18

Cairns, QLD 18

Hanoi 18

San Francisco, Ca 18

79 Jeju 17

Moscow 17

Nice 17

Uppsala 17

Congrex Sweden AB www.congrex.com

83 Frankfurt am Main 16

Havana 16

Manchester 16

Marketing Manchester www.manchesterconferences.com

Reykjavik 16

Tallinn 16

Vilnius 16

89 Cartagena 15

Orlando, Fl 15

Seattle, Wa 15

Yokohama 15

93 Antalya 14

Bergen 14

Busan 14

Cairo 14

Cologne 14

Dresden 14

Dubai 14

Congress Solutions International www.congresssolutionsinternational.com

Espoo 14

Manila 14

Oxford 14

Panama City 14

Quito 14

5. Number of meetings per city (continued)

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Rank City # Events

93* Santo Domingo 14

Torino 14

Trondheim 14

108 Leipzig 13

Congress Center Leipzig www.do-it-at-leipzig.de

Milan 13

Salzburg 13

Sofia 13

St. Petersburg 13

Tampere 13

114 Bogota 12

Marrakech 12

Miami, FL 12

Mumbai 12

Osaka 12

Zagreb 12

120 Adelaide, S.A. 11

Adelaide Convention & Tourism Authority www.acta.com.au

Auckland 11

Berne 11

Bologna 11

Dubrovnik 11

Durban 11

Graz 11

Lausanne 11

Lima 11

Macao 11

Monte Carlo 11

Naples 11

San Jose 11

Sendai 11

Venice 11

5. Number of meetings per city (continued)

* shared ranking continued from previous page

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Rank City # Events

135 Bilbao 10

Bonn 10

World Conference Center Bonn, SMI HYUNDAI Mgt. www.worldccbonn.com

Cardiff 10

Freiburg 10

Fukuoka 10

Honolulu, HI 10

Merida 10

Monterrey 10

Montpellier 10

Nairobi 10

New Orleans, LA 10

Porto Alegre,Rs 10

Portoroz 10

Quebec City 10

Stuttgart 10

150 Bangalore 9

Bucharest 9

Delft 9

Florianopolis,Sc 9

Gold Coast, Qld. 9

Groningen 9

Guatemala City 9

Heidelberg 9

Johannesburg 9

Kobe 9

Liverpool 9

Maastricht 9

Marseille 9

Pattaya 9

Pattaya Exhibition & Convention Hall,(PEACH) www.peachthailand.com

Pisa 9

Potsdam 9

Strasbourg 9

Wroclaw 9

5. Number of meetings per city (continued)

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5. Number of meetings per city (continued)

Rank City # Events

168 Belgrade 8

Bled 8

Brugge 8

Catania, Sicily 8

Chennai 8

Christchurch 8

Colombo 8

Ho Chi Minh City 8

Hyderabad 8

Innsbruck 8

Jakarta 8

Kaohsiung 8

Nagoya 8

Ottawa, ONT 8

Penang 8

Punta del Este 8

San Antonio, Tx 8

Vina del Mar 8

186 Aalborg 7

Atlanta, GA 7

Berkeley, CA 7

Brighton, Sussex 7

Chiang Mai 7

Cusco 7

Galway 7

Genova 7

Grenoble 7

Houston, TX 7

Las Vegas, NV 7

Limerick 7

Los Angeles, CA 7

Lugano,Ti 7

Luxembourg 7

Minneapolis, MN 7

NewcastleGateshead 7

Philadelphia, Pa 7

Portland, Or 7

Southampton 7

Tsukuba 7

Xiamen, Fj 7

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5. Number of meetings per city (continued)

Rank City # Events

208 Baltimore, MD 6

Banff, AB 6

Bordeaux 6

Bratislava 6

Bremen 6

Calgary, AB 6

Cambridge 6

Cebu City 6

Cork 6

Crete 6

Daejeon 6

Dakar 6

Davos 6

Duesseldorf 6

Faro 6

Foz Do Iguacu 6

Kiev 6

Kita-Kyushu 6

Les Diablerets 6

Leuven 6

Lund 6

Malmö 6

Medellin 6

Nara 6

Nuremberg 6

Ouro Preto 6

Puebla 6

Regensburg 6

Rhodes 6

San Juan 6

San Sebastian 6

Santa Cruz 6

Sorrento 6

Stavanger 6

Trieste 6

Victoria, BC 6

244 Aachen 5

Abu Dhabi 5

Ankara 5

Arusha 5

Austin, TX 5

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5. Number of meetings per city (continued)

Rank City # Events

244* Belfast 5

Bochum 5

Campinas,Sao Paulo 5

Chengdu, Sc 5

Corfu 5

Guadalajara 5

Guayaquil 5

Halifax, NS 5

Hiroshima 5

Isla de Margarita 5

Kumamoto 5

Leiden 5

Mainz 5

Mar del Plata 5

Nanjing 5

Padova 5

Patras 5

Pittsburgh, Pa 5

Santorini 5

St. Julians 5

Tartu 5

Teheran 5

Toulouse 5

Trento 5

Tuebingen 5

Weimar 5

Xi'an (Sian) 5

418 La Serena 2

La Serena Club Resort www.laserenaclubresort.cl

Incheon 2

Incheon Tourism Organization www.into.or.kr

Other 1,342

Total 6,681

As in 2005 and 2006, Vienna tops the charts as the most popular city; its first place has even become stronger compared to previous years. Berlin jumps four places to number two and Singapore remains third. Paris and Barcelona are fourth and fifth and Budapest remains sixth, but is now sharing sixth place with Lisbon. Beijing is a newcomer in the top 10 and climbs from thirteenth place in 2006 to eighth in 2007, followed by Amsterdam, which climbs three places to ninth. Madrid, nineteenth in 2006, completes the top 10. Taipei is a remarkable newcomer in the top 20 as it took fortieth place in 2006.

* shared ranking continued from previous page

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Category # Meetings %

From 50 to 149 779 22%

From 150 to 249 656 19%

From 250 to 499 943 28%

From 500 to 999 573 16%

From 1000 to 1999 326 9%

From 2000 to 2999 100 3%

From 3000 to 4999 65 2%

From 5000 to 10000 40 1%

10000 and up 12 0%

n= 3,494 100%

6. Number of participants

Graph 4.

Only meetings of which the participant numbers are stored in the Association Database are included in the above graph and table (n=3,494).

Where ICCA holds participant data on at least 3 out of the last 4 years of annual events, we have included an estimated average number of participants where confirmed data was lacking. This estimate was calculated for 240 annual events for which we did not have a confirmed actual attendance in 2007.

Most meetings in the Association Database have between 250 and 500 participants, and 16% of all the meetings have more than 1000 participants. The number of meetings which participant number ranges from 50 to 149 has won, and the number of meetings with 500 to 999 participants has lost one percentage point compared to 2006. The other categories remained relatively stable.

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7. Average number of participants per continent

Region Average

North America 767

Africa 760

Europe 626

Asia 602

Latin America 591

Australia 529

Only meetings of which the participant numbers are stored in the Association Database are included in the above graph and table (n=3,494).

Where ICCA holds participant data on at least 3 out of the last 4 years of annual events, we have included an estimated average number of participants where confirmed data was lacking. This estimate was calculated for 240 annual events for which we did not have a confirmed actual attendance in 2007.

In 2007 the average number of participants of all meetings in the ICCA Association Database is 656 participants per meeting, which is a drop of 16 compared to last year.

In 2006, Africa and North America both had an average number of participants of more than 1000 and Australia had the lowest average participant number of 507. In 2007 the differences between the continents have marginalised with a largest average number of participants of 767 per event in North America and a smallest of 529 in Australia.

Graph 5.

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Rank Continent # Participants %

1 Europe 2,327,115 55%

2 Asia 756,309 18%

3 North America 587,532 14%

4 Latin America 326,118 8%

5 Australia 122,746 3%

6 Africa 117,806 3%

Total: 4,237,626 100%

8. Estimated total number of participants per continent

Only meetings of which the participant numbers are stored in the Association Database are included in the above graph and table (n=3,494).

Where ICCA holds participant data on at least 3 out of the last 4 years of annual events, we have included an estimated average number of participants where confirmed data was lacking. This estimate was calculated for 240 annual events for which we did not have a confirmed actual attendance in 2007.

The estimated total number of participants to international meetings per continent is calculated by multiplying the total number of meetings in a specific continent with the average number of participants per meeting in the same continent. This formula enables events where no accurate figures are known to be included in the estimated total.

Despite the fact that he average number of participants per meeting in 2007 is lower than in 2006, the estimated total number of participants to all meetings in 2007 has risen by almost 150,000 participants compared to the estimated total of 2006. This is due to the increased number of events taking place in 2007.

Graph 6.

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9. Estimated total number of participants per country

Rank Country # Participants

1 U.S.A. 427,556

2 Italy 349,614

3 Germany 305,809

4 Spain 273,421

5 Austria 175,751

6 France 162,901

7 United Kingdom 144,626

8 Japan 134,234

9 China-P.R. 133,494

10 Canada 128,153

11 Netherlands 120,715

12 Brazil 113,754

13 Australia 102,680

14 Czech Republic 92,194

15 Switzerland 87,363

16 Greece 84,354

17 Turkey 83,180

18 Sweden 80,673

19 Mexico 73,591

20 Argentina 72,987

21 Portugal 71,274

22 Thailand 70,958

23 Republic of Korea 70,798

24 South Africa 59,184

25 India 53,934

26 Belgium 52,848

27 United Arab Emirates 51,851

28 Singapore 51,021

29 Denmark 49,254

30 Malaysia 47,471

31 Chinese Taipei 46,481

32 Hungary 41,703

33 Poland 40,633

34 Hong Kong, China-P.R. 40,431

35 Finland 40,358

36 Indonesia 35,434

37 Colombia 30,269

38 Russia 30,231

39 Panama 27,015

40 Norway 26,222

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Rank Country # Participants

41 Ireland 25,202

42 Chile 22,786

43 Kenya 22,000

44 Croatia 19,835

45 New Zealand 18,458

46 Slovenia 17,567

47 Uruguay 16,015

48 Bulgaria 15,488

49 Ecuador 13,023

50 Romania 12,545

51 Monaco 11,894

52 Pakistan 11,855

53 Morocco 11,271

54 Philippines 10,831

55 Latvia 10,778

9. Estimated total number of participants per country (continued)

All other countries had estimated total participant numbers in 2007 lower than 10,000.

The estimated total number of participants to international meetings per country is calculated by multiplying the total number of meetings in a specific country with the average number of participants per meeting in the same country. This formula enables events where no accurate figures are known to be included in the estimated total.

As in the number of meetings per country ranking, the U.S.A. is the number one country measured by the estimated total number of participants per country, with 427,556 participants in 2007, which is an increase of more than 50,000 participants compared to 2006. Italy’s estimated total number of participants in 2007 increases almost 125,000 to 349,614 which means Italy climbs to second place. Germany’s estimated total increases more than 100,00 which makes Germany third. Even though Spain’s estimated total number of participants increased with more than 20,000, Spain drops from second place in 2006 to fourth place in 2007. Austria jumps from eleventh to fifth place.

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10. Estimated total number of participants per city

Rank City # Participants

1 Vienna 117,774

2 Barcelona 108,933

3 Berlin 76,171

4 Madrid 60,828

5 Paris 50,778

6 Amsterdam 48,743

7 Singapore 43,793

8 Seoul 43,365

9 Stockholm 43,084

10 Geneva 42,382

11 Munich 41,782

12 Istanbul 33,337

13 Lisbon 32,779

14 Bangkok 32,693

15 Copenhagen 30,835

16 Rio de Janeiro 28,808

17 Sydney, NSW 28,604

18 Taipei 28,036

19 Kuala Lumpur 27,605

20 Sao Paulo 27,547

21 Buenos Aires 25,060

22 Budapest 25,052

23 Florence 24,856

24 Prague 24,313

25 Glasgow 21,915

26 Montreal, QC 21,652

27 Beijing 20,987

28 Milan 20,950

29 Athens 20,801

30 Vancouver, BC 20,079

All other cities had estimated total participant numbers in 2007 lower than 20,000.

This ranking is calculated by taking the sum of all the participant numbers stored in ICCA Association Database. Please note that this is different than the formula that is used to calculate the estimated total number of participants per continent and country.

The city that hosted most events in 2007, Vienna, also is the number one cit measured by estimated total number of participants in 2007. Barcelona takes second place in this ranking and Berlin climbs from tenth place in 2006 to third in 2007.

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11. Favourite months and length

Month # Meetings %

Jan 130 2%

Feb 136 2%

Mar 350 5%

Apr 404 6%

May 745 12%

Jun 907 14%

Jul 601 9%

Aug 492 8%

Sep 1070 17%

Oct 829 13%

Nov 533 8%

Dec 182 3%

Total 6,379 100%

Only meetings whose exact dates (and thus duration) are stored in the ICCA Association Database are included in these figures (n=6,379).

As in 2006, September remains the most popular month for organising international meetings, followed by June, October and May.

The trend of the last 15 years that international meetings are becoming shorter continues in 2007; the average length of meetings in 2003 was 4.27 days, in 2004 it was 4.20 days, in 2005 it was 4.08 days, in 2006 it was 4.00 days and in 2007 3.94 days.

Graph 7.

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Frequency # Events %

Annual 3,521 58%

Biennial 1,283 21%

Triennial 405 7%

4 Years 161 3%

5 Years 13 0%

1-2 Years 138 2%

2-3 Years 97 2%

3-4 Years 43 1%

4-5 Years 5 0%

Every 6 or more years 6 0%

1 Or 2 Per Year 36 1%

Biannual 162 3%

More than twice a year 128 2%

Irregular 59 1%

Totals 6,057 100%

12. Frequency of meetings

These figures include all events organised in 2006 of which the frequency is stored in the ICCA Association Database (n=6,057).

58% of all international association meetings in 2007 were annual meetings, which is an increase of 2% compared to 2006. 21% were biennial meetings (which means they take place evrey two years), which is a decrease of 3%. The relative number of triennial meetings has grown one percentage point to 7%.

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13. Congress venues used

Type of Congress Venue # Meetings %

Meeting facilities in Hotels 1,354 41%

Conference/Exhibition Centre 1,070 33%

University 534 16%

Other Venues 311 10%

Total 3,269 100%

These tables and this graph include all events organised in 2006 of which the type(s) of suppliers which were used to organise the event is/are stored in the Association Database (n=3,269).

In 2006, “Meeting facilities in Hotels” had taken over as most popular type of venue to organise an event from “Conference/Exhibition Centres” for the first time in the last 10 years. In 2007 the usage of meeting facilities in hotels consolidated it’s first place with 41% and usage of conference/exhibition centres lost 4% to 33%. The use of universities as a congress venue has risen one percentage point to 16%. Other venues include castles, boats etc.

Graph 8.

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�6 14. Subjects

Rank Subject # Meetings %

1 Medical Sciences 1,549 19%

2 Technology 1,182 14%

3 Science 1,061 13%

4 Industry 620 7%

5 Education 416 5%

6 Social Sciences 413 5%

7 Economics 366 4%

8 Law 360 4%

9 Management 352 4%

10 Commerce 283 3%

11 Transport & Communication 280 3%

12 Agriculture 195 2%

Culture & Ideas 195 2%

14 Ecology & Environment 175 2%

15 Sports & Leisure 134 2%

16 Arts 126 2%

17 Safety & Security 125 1%

18 Linguistics 107 1%

19 Mathematics & Statistics 102 1%

20 Library & Information 83 1%

21 Architecture 69 1%

22 Literature 60 1%

23 Historical Sciences 56 1%

24 General 27 0%

25 Geography 24 0%

Total 8,360 100%

These figures include all events organised in 2007 of which the subject matter(s) is/are stored in the ICCA Association Database (n=8,360). Please note that an event often has more than one subject matter, which is the reason why the total number of meetings in the Subjects table is much higher than the total number of meetings organised in 2007.

Medical Science is still the most occuring subject of international association meetings, even though the relative number of meetings with a medical science subject has dropped three percentage points to 19% compared to 2006. As in 2006, Technology, Science and Industry have been the respectively second, third and fourth. Education climbed one place to fifth.

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15. Registration fees and expenditure

Average registration fee (USD) per delegate per meeting 565

Average total expenditure (USD) per delegate per meeting 2,568

Average registration fee (USD) per delegate per day 162

Average total expenditure (USD) per delegate per day 736

Average income (USD) from registration fees per meeting 370,640

Average total expenditure (USD) by delegates per meeting 1,684,727

Estimated total income (USD) from registration fees of all meetings 2,476,245,840

Estimated total expenditure (USD) by delegates on all meetings 11,255,662,909

The average fee per delegate per meeting is calculated by converting all registration fees into USD (source: “FXCrossRate - Currency cross rate table” http://www.oanda.com/cgi/crossrate/crossrate.shtml on 27 May 2008) and by calculating the average of all meetings of which the registration fees are stored in the Association Database per year (which was the case for 810 meetings in 2007: n=810. This is the biggest population ever used to calculate the average fees).

The average total expenditures presented in these tables are calculated based on the assumption that 22% of the total delegate expenditure is spend on the registration fee. This assumption is based on two studies performed in 2004 by the Vienna Convention Bureau and the Finland Convention Bureau. Research among delegates of meetings in both destinations showed the same percentage of 22%. However, it should be noted that the structure of expenditure might vary per destination.

The average registration fee per delegate per meeting in 2007 rose with USD 60 to USD 565. This is the highest average registration fee in at least the last 10 years.

The average registration fee & expenditure per delegate per day is calculated by first calculating the registration fee per day per meeting and then the average of these fees is calculated for 2007.

The following formula is used to calculate the average income from registration fees per meeting: Average registration fee per delegate per meeting * average number of participants per meeting.

The following formula is used to calculate the total income from registration fees from all meetings in 2007: Average income from registration fees per meeting * total number of international meetings.

The estimated total income on all meetings in the ICCA Association Database is over USD 11 billion in 2007, which is an all-time record.

It should be noted that the above figures relate only to personal expenditures of the delegate and do not include additional investments from the organizer neither secondary economical effects for the destination.

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