the future of wireless innovation - more than just software

David W. Wood – @dw2

Chief Technology Architect, Accenture Mobility

“This house believes that the future of innovation in the wireless industry

is in the virtual rather than the physical world”

Too narrow a view

There’s MUCH more to future wireless innovation than innovations in the virtual world

2

Handsets as commodities?

The march of the black slabs?

We’ve heard that story before! (e.g. 2001…)

3

Wireless industry innovation:

Game-changers, standing out from commodity

“Nokia today announced deliveries of its first imaging

phone in Finland. Incorporating a digital camera, Multimedia

Messaging (MMS) capability and a full-color display, the Nokia

7650 phone opens up a new era in personal mobile communications…”

http://press.nokia.com/2002/06/26/the-nokia-7650-imaging-phone-is-now-shipping/
















4

Handsets as commodities?

The march of the black slabs?

We’ve heard that story before! (e.g. 2001, 2006, …)

5

The future of wireless industry innovation:

Transparency

Transparent double-sided touchscreen display Android NTT Docomo smartphone prototype by Fujitsu

http://www.diginfo.tv/v/12-0099-r-en.php








6


Touch

Physical buttons that rise up from the display

“Buttons when you need them – gone when you don’t”

http://www.tactustechnology.com/

Button feedback

Blind navigate

Reduce typing errors

http://www.tactustechnology.com/

7


Scent

http://www.arts.ac.uk/tfrg/node/10957

Dr Jenny Tillotson

Visiting Scholar

Dept of Chemical Engineering & Biotechnology

University of Cambridge

http://www.arts.ac.uk/tfrg/node/10957

8

100-micron-thick “Willow Glass”, by Corning: a new ultra-thin and flexible substrate for LCDs and OLEDs

http://www.engadget.com/2012/06/04/corning-unveils-slim-flexible-willow-glass-video/


Flexibility














9


Power Management

Adaptive charging of Li-Ion batteries

More run time

Faster charging

Longer cycle life

http://www.qnovocorp.com/

http://www.qnovocorp.com/

10


Imaging

Array of low resolution sensors: software subsequently recreates the combined image

“Enter the third dimension”

Thinner smartphone

High quality images

New applications

http://www.pelicanimaging.com/



11


Sensors

Based on a cartoon by Jeff MacNelly

Another ginger beer, please Hal

I’m sorry Dave, I can’t do that

The bathroom scale and the hall mirror

are reporting disturbing flab

anomalies

12


Sensors

http://www.forbes.com/sites/markpmills/2012/05/21/tricorder-update-social-medicine-is-the-next-big-thing-after-social-media/
























13


Sensors

http://www.telegram.com/apps/pbcs.dll/article?AID=/20120603/NEWS/106039760/1003/NEWS03

Developed by Professor Ki Chon, Worcester Polytechnic Institute

http://www.telegram.com/apps/pbcs.dll/article?AID=/20120603/NEWS/106039760/1003/NEWS03

14


Sensors

http://alivecor.com/video.htm/

Electrocardiogram (ECG) on an iPhone: Dr David Albert, AliveCor

http://alivecor.com/video.htm


15


Sensors

http://alivecor.com/video.htm/

Electrocardiogram (ECG) on an iPhone: Dr David Albert, AliveCor

http://alivecor.com/video.htm


17

“People will check their bodies as often as they

check their emails”

18


The creative destruction of medicine

Basis for improving healthcare:

Miniature sensors

Imaging & scanning

3D manufacturing

Synthetic biology

Personalised genomics

Electronic medical records

Ubiquitous smartphones

Communications facilities

Next gen social networks

Huge computing power

Expert decision systems

Online medical training

http://CreativeDestructionOfMedicine.com/ – Eric Topol MD

Technology super-convergence

http://creativedestructionofmedicine.com/

http://creativedestructionofmedicine.com/

19

Physical:

Sensors

Surfaces Miniaturisation

Power management

Virtual:

Cloud Connectivity

Mass storage

Big data analytics


Ongoing super-convergence

20

Physical:

Sensors

Surfaces

Miniaturisation Power management

Virtual:

Cloud Connectivity

Mass storage

Big data analytics

Design:

Insight into user requirements

Ergonomics; Simplicity

Integration:

Multi-disciplinary execution & quality


Two missing dimensions (‘D’ and ‘I’)

21


Integration as a Service

PlatMaaS: Platform Maintenance as a Service

ALMaaS: Application Lifecycle Management as a Service

WSTaaS: Whole System Testing as a Service

All involve technology running in clouds

All depend on detailed knowledge of on-device platforms, for multiple platforms, evolving across time

David W. Wood – @dw2

Chief Technology Architect, Accenture Mobility

“This house believes that the future of innovation in the wireless industry

is in the virtual rather than the physical world”

Too narrow a view

There’s MUCH more to future wireless innovation than innovations in the virtual world