the future management of the dart estuary: a dart forward ... · • revised stakeholder...
TRANSCRIPT
A Forward Vision for the Dart A report for Dart Harbour by the Centre for Marine and Coastal Policy Research Plymouth University Dr Steve Fletcher Laura A. Friedrich [email protected] [email protected]
Outline
• Aim of the report
• Research approach
• Results
• Recommendations
1. Aim of the report
To identify and assess the impact of strategic trends facing the future planning of Dart Harbour over the next 10 years.
2. Research approach
1. Literature review to identify key trends
2. Interviews to identify key trends and impacts
– 34 interviews with local businesses, boating associations and other stakeholders
– 4 workshops with local stakeholder groups
– 16 strategic interviews
• Defra • MMO • Environment Agency • IFCA • Dorset County Council • BMF • Tourism Alliance • Visit England
• Destination SouthWest • British Destinations • Cruise Britain • Passenger Shipping Association • Superyacht UK • Hamble Harbour Authority • South West Regional Ports Association • University of Chichester
• Cruise calls
• Super yacht calls
• Tourism
• Leisure and recreation
• Moorings
• Navigation
• Fisheries
• Marine industry and training
• Environment
• Climate change
• Marine planning
• Renewable energy generation
• Dart Harbour and river governance
3. Results
Key findings
Cruise calls niche cruise market destination
Superyachts
Tourism
Leisure/recreation
Moorings
Navigation
Fisheries
Marine industry
Environment
Climate change
Marine planning
Renewable energy
Key findings
Cruise calls niche cruise market destination
Superyachts strong destination competition
Tourism
Leisure/recreation
Moorings
Navigation
Fisheries
Marine industry
Environment
Climate change
Marine planning
Renewable energy
Key findings
Cruise calls niche cruise market destination
Superyachts strong destination competition
Tourism active holidays and authentic experience
Leisure/recreation
Moorings
Navigation
Fisheries
Marine industry
Environment
Climate change
Marine planning
Renewable energy
Key findings
Cruise calls niche cruise market destination
Superyachts strong destination competition
Tourism active holidays and authentic experience
Leisure/recreation water based recreation is growing
Moorings
Navigation
Fisheries
Marine industry
Environment
Climate change
Marine planning
Renewable energy
Key findings
Cruise calls niche cruise market destination
Superyachts strong destination competition
Tourism active holidays and authentic experience
Leisure/recreation water based recreation is growing
Moorings demand remains high
Navigation
Fisheries
Marine industry
Environment
Climate change
Marine planning
Renewable energy
Topic Key findings
Cruise calls niche cruise market destination
Superyachts strong destination competition
Tourism active holidays and authentic experience
Leisure/recreation water based recreation is growing
Moorings demand remains high
Navigation ongoing and careful management
Fisheries
Marine industry
Environment
Climate change
Marine planning
Renewable energy
Key findings
Cruise calls niche cruise market destination
Superyachts strong destination competition
Tourism active holidays and authentic experience
Leisure/recreation water based recreation is growing
Moorings demand remains high
Navigation ongoing and careful management
Fisheries shellfisheries expected to grow
Marine industry
Environment
Climate change
Marine planning
Renewable energy
Key findings
Cruise calls niche cruise market destination
Superyachts strong destination competition
Tourism active holidays and authentic experience
Leisure/recreation water based recreation is growing
Moorings demand remains high
Navigation ongoing and careful management
Fisheries shellfisheries expected to grow
Marine industry concern over loss of skill base, marine cluster
Environment
Climate change
Marine planning
Renewable energy
Key findings
Cruise calls niche cruise market destination
Superyachts strong destination competition
Tourism active holidays and authentic experience
Leisure/recreation water based recreation is growing
Moorings demand remains high
Navigation ongoing and careful management
Fisheries shellfisheries expected to grow
Marine industry concern over loss of skill base, marine cluster
Environment rMCZ not in first round of designations
Climate change opportunty and pressure
Marine planning
Renewable energy
Key findings
Cruise calls niche cruise market destination
Superyachts strong destination competition
Tourism active holidays and authentic experience
Leisure/recreation water based recreation is growing
Moorings demand remains high
Navigation ongoing and careful management
Fisheries shellfisheries expected to grow
Marine industry concern over loss of skill base, marine cluster
Environment rMCZ not in first round of designations
Climate change opportunty and pressure
Marine planning 2nd planning round 2013 Dover to Dart
Renewable energy
Key findings
Cruise calls niche cruise market destination
Superyachts strong destination competition
Tourism active holidays and authentic experience
Leisure/recreation water based recreation is growing
Moorings demand remains high
Navigation ongoing and careful management
Fisheries shellfisheries expected to grow
Marine industry concern over loss of skill base, marine cluster
Environment rMCZ not in first round of designations
Climate change opportunty and pressure
Marine planning 2nd planning round 2013 Dover to Dart
Renewable energy assessment of potential for tidal power
• No opportunity is being missed
• Refinement to current activities likely to deliver the most benefit
• Key to this is a joined-up approach
3. Results
• Link to community seen as weak by some stakeholders
• A need to consider Harbour Board mambership to represent “ordinary“ interests.
• A mechanism to better engage with the Dart community would be welcomed.
4. Dart Harbour
Develop a pro-active communications and marketing
strategy.
• active communication flows with multiple audiences
and partners,
• revised stakeholder involvement opportunities,
• revised harbour Board membership,
• monthly email updates,
• pro-active business development
• text message alerts to relevant businesses.
5. Recommendations
Appoint a communication and marketing officer.
• role to develop and implement a communications
strategy,
• work with key partners to secure socio-economic
opportunities for the Dart,
• and support the implementation of revised working
methods to support enhanced customer experience on
the Dart.
Work in partnership with a range of local, regional and
national bodies.
• to encourage cruise calls,
• super yacht visits
• tourism, recreation and leisure
• marine industry
Key to this is: improved coordination and the provision of
high quality infrastructure.
Embrace the opportunities presented by changes in
marine governance.
• marine planning
• Dart Estuary MCZ.
These present significant opportunities for the Dart to follow
its future vision.
Recognise that a step-change in the role of Dart
Harbour is needed.
• Dart harbour is a key economic gatekeeper
• adopt a more pro-active approach to socio-economic
development in the river.
• revised staff working methods?
Undertake an infrastructure review to identify key gaps
and opportunities in river infrastructure.
• access to the water, limited slipway capacity, lack of car
parking and business development space, and limited
walk ashore berths.
• this would allow Dart Harbour to adopt a pro-active
approach to changes in use patterns, climate, and
governance identified in this report.
a) Develop a pro-active communications and marketing
strategy and appoint a communication and marketing
officer.
b) Work in partnership with a range of local, regional and
national bodies.
c) Embrace the opportunities presented by changes in
marine governance.
d) Recognise that a step-change in the role of Dart
Harbour is needed.
e) Undertake an infrastructure review to identify key gaps
and opportunities in river infrastructure.
5. Recommendations
For further information, please contact: Dr Steve Fletcher [email protected] Laura A. Friedrich [email protected]