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A dedicated Retailer Call Centre is now set up for any queries relating to your tenancy including facilities,

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Timings are: 9.00am to 11.00pm,

Sunday to Thursday and 9.00am to 1.00am, Fridays

and Saturdays.

[email protected]

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Issue 27 | December 2011

Dear Retailer,

December is the month of special celebrations. Kicking off with the UAE’s 40th National Day festivities and followed up by the festive holidays and year end preparation, this season is all about sharing, shopping and entertainment at The Dubai Mall.

Under the slogan, ‘The Spirit of the Union’, we present our visitors with the UAE’s 40th National Day celebrations, through an array of educating and exciting exhibitions, entertaining events and more lasting until the 10th of the month.

As food is a major component of any celebration, there will also be an exclusive online Culinary Promotion. Starting on 8th December, the promotion gives The Dubai Mall’s Facebook fans the chance to win a trip to Madrid and study at a culinary school, just by posting the recipe of their favourite dish at the mall’s F&B outlets and restaurants.

The end of the festive season makes way for a new one, with the Dubai Shopping Festival 2012. A month-long celebration beginning on 5th January, the festival promises residents and visitors an incredible range of offers, promotions and entertainment.

There is truly no better way to bid farewell to 2011 and welcome the New Year than at The Dubai Mall.

Regards,

Natalie BogdanovaGeneral Manager, The Dubai Mall, Downtown Dubai

This December... Keeping alive the spirit of celebrations, The Dubai Mall will run a unique Culinary Promotion from the 8th to the 31st of December, with BBC GOOD FOOD ME as an exclusive media partner.

All visitors to the mall, as well as Facebook and Twitter fans can participate in this online competition, simply by posting a version of the recipe of an unforgettable dish that they have enjoyed at any of The Dubai Mall’s restaurants or food and beverage outlets.

The people whose recipes receive the highest number of votes will get a chance to win a dream trip for two to Madrid and spend a day at a prestigious Culinary Institute.

For more details on the above promotion and much more, please check the Happening Now section.

Mall Opening Hours The mall opening hours during December will be as follows:

Weekdays - 10.00am to 10.00pm Weekends - 10.00am to 12.00am

For further enquiries, please contact the Retail Relationship Department on: 04 366 1555 or email: [email protected]

December Retailer Newsletter |

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Special offers at Pottery Barn Bring home the spirit of the season with Pottery Barn's latest collection, in stores now. Visit the store today to view a wide range of home decor and furnishings, all part of the new winter collection. You will also find vibrant and warm new items at the adjoining Pottery Barn Kids store. Visit the stores on Level LG, near the Star Atrium and walk out with great gift ideas as well as a copy of our catalogue.

Please visit www.thedubaimall.com for updated event listings, locations and timings.

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EMAAR Festive LightingHis Highness Sheikh Mansoor Bin Mohammed Bin Rashid Al Maktoum inaugurated the festive lighting on 22nd November, 2011. Check out the new lights on Emaar Boulevard which are inspired by the swaying rhythm of The Dubai Fountain!!

Van Cleef & ArpelsBecause happiness reinvents itself every day, Van Cleef & Arpels created the iconic Alhambra in the sixties. The clover inspired shape is a good luck charm and is bordered with magnificent pearls created in gold. The French Maison will unveil for the first time in the region a patrimony exhibition on Alhambra Collections between 15th and 20th December in the Grand Atrium Rotunda, Level G.

The King of the Generation performs live!Sundance, in association with Emaar, is proud to present Tamer Hosny in a live performance on 9th December, 2011 at Burj Park alongside the iconic Burj Khalifa, The ‘King of Generation’, renowned for his romantic music, began his career in 2004 and has since won the affection of many. Tamer is expected to perform chart-toppers from his hit albums including Anaya Bathibak, Ya Bent El-Eih, and Ikhtart Sah.

Entry charges: AED 150

Event timing: Doors open at 6.00pm

Show starts at 9.00pm

Show ends at 12.00 midnight

Part Sale at Angels

Visit the Rivoli Angels store on Level 2 to enjoy incredible discounts of up to 70 % on the biggest brands of clothing and accessories for children! Hurry, this offer is valid for a short time only!

Juicy Couture OfferNeed? Want? Is there really a difference? Enjoy up to 50% off SALE at Juicy Couture!

Debenhams adds a little sparkle to the season!Make the most of your shopping at Debenhams with the Winter Sparkles offer! Select two items from an incredible range of clothing and accessories and get the third absolutely free! This offer is on for a limited time only, at the Debenhams store on Level 1.

24th Nov-3rd Dec ‘Spirit of the Union’ Exhibition by Ministry of Culture, Youth and Community Development, Waterfall Atrium

30th Nov-3rd Dec Arabic Hospitality Tents with Coffee & Dates Servers, Grand Atrium Main Entrance, Fashion Avenue Entrance

1st Dec-3rd Dec Emirates Classic Car Festival, Waterfall between Japengo and Bateel, Lower Ground

1st Dec-3rd Dec History of Sports in the UAE by Dubai Sports Council, Gold Souk Atrium

1st Dec-3rd Dec Ayyala Band, Star Atrium

1st Dec-5th Dec Union is Origin & Branches by Watani, Star Atrium

1st Dec-6th Dec 'Festival Des Métiers' by Hermes Exhibition, Fashion Catwalk

1st Dec-10th Dec Launch of 'Bidaya', Galleria 3, LGF

9th Dec Brooklyn Melodies Winter Concert, Waterfall Atrium

14th Dec-17th Dec Bob The Builder Workshop, Level 2, Hamleys Link Bridge

14th Dec-28th Dec Globe Soccer, Waterfall Atrium

15th Dec-30th Dec Alice in Wonderland workshop, Level 2, Hamleys Link Bridge

16th Dec Brooklyn Melodies Winter Concert, Promenade

MCMGerman brand MCM (Mode Creation Munich) crafts luxury leather goods, apparel and footwear for the world’s most seasoned travellers. Through innovation and timeless design, MCM combines iconic German-engineered functionality with traditional craftsmanship, offering a heritage of elegance. The store is now open on Level 1 at the Fashion Avenue.


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dShopping made easy!Make your shopping experience more convenient by utilising our Locker Service. Ideal for all items, be they purses, bags or suitcases, the service is available on Level GF, near the Galeries Lafayette. Prices for lockers may vary as per the length of usage as well as the kind of items placed in storage. Additional services include scanning, facsimile, photocopy, lamination, printing and purchase of phone cards.

Jumbo Electronics

ADIB

Façonnable

Bin Sina Pharmacy

Lovely Lace

La Cure Gourmande

Dumond

Nokia

Al Futtaim Watches

Fast Track Business Center

Julius Meinl

PappaRoti Cafe

TWG Tea Salon & Boutique

Shana

Retailers Opening Soon Retailers OpenedCharanga

The North Face

Cotton On

Hot Dog On A Stick

Viss


The best on the road at Downtown DubaiThe beginning of the month was marked by a very special event, where Downtown Dubai was the venue for the 2011 Emirates Classic Car Festival, an exhibition of the coolest and most diverse vintage cars in the region. In addition to a wide variety of automobiles, the exhibit also featured classic motorcycles. This exhibition was open from 1st to 3rd December, 2011.

The Time for Unmatched CraftsmanshipA showcase of artisanal craftsmanship, innovation and engineering excellence greeted visitors at The Dubai Mall in October. The highly anticipated A. Lange & Söhne watch making exhibition ‘Unmatched Craftsmanship’ offered an exclusive, interactive behind-the-scenes look into the world of creating exceptional and unique timepieces. Held at The Dubai Mall Grand Atrium, visitors could interact with a watchmaker, an engraver and a finishing expert, who offered behind the scenes insights into the unmatched craftsmanship that makes each and every A. Lange & Söhne timepiece a work of art.

Spirit of Capitals Footwear Exhibition

From 2nd to 12th November, 2011, visitors at The Dubai Mall were treated to an exclusive showing of John Lobb’s latest collection of fine footwear for men. Titled ‘Spirit of Capitals’, it captured the essence of 11 of the world’s major cities in a shoe. The two sets of sandals that represent Dubai portray the concept of personalised luxury with a Middle Eastern flair. The shoes are available for order in the region’s only John Lobb store at The Dubai Mall, which also offers ready to wear collections and accessories.

National talent shines on National DayUnder the patronage of His Highness Sheikh Mansoor Bin Mohammed Bin Rashid Al Maktoum, The Dubai Mall, the world’s largest shopping and entertainment destination, marked the 40th UAE National Day with a unique initiative called ‘Bidaya,’ an initiative to represent the aspirations of the Emirati youth. In addition, for the first time ever a special ‘Union is Origin and Branches’ tree was set up by Watani, the UAE based entity working towards promoting national identity.

Timepiece launched by Lewis HamiltonOn November 9th 2011, Vodafone McLaren Mercedes F1 driver and TAG Heuer brand ambassador Lewis Hamilton made a pit stop in the Swiss luxury brand’s boutique in The Dubai Mall to launch their newest timepiece, the Carrera 1887. The iconic watch featuring the Tag Heuer in-house chronograph movement, epitomises the TAG Heuer heritage of modern engineering finesse. The Carrera 1887 is now available in all TAG Heuer boutiques across the region.

A Superb Exhibition of Surreal TreasuresFor most of the month of November, Opera Gallery and The Dubai Mall presented an exquisite exhibition featuring innovative pieces by one of the most important artistic figures in history, Salvador Dalí. Inaugurated by His Excellency Mohammed Al Murr, Vice-Chairman of the Dubai Culture & Arts Authority (Dubai Culture), the collection included two monumental sculptures of the Space Elephant and Triumphant Elephant at the Grand Entrance of The Dubai Mall as well as individual museum-size pieces, exclusive table sculptures, jewelled sculptures and artworks placed in The Opera Gallery as well as throughout the mall. The exhibition was open to the public for free viewing from 10.00am to 10.00pm throughout the week and 10.00am to midnight during weekends.

National Day at Kidzania!Children of all ages were in for a special treat to mark the 40th UAE national Day, as Kidzania presented fun events and cultural activities to mark the landmark celebrations! From the creation of a giant UAE flag comprising of individual paintings, to a special Al Youlla Emirati dance, visitors were assured of an entertaining, yet educational experience.

The Dubai Mall Magazine December, a time for celebrations and shopping, sees an incredible array of events at The Dubai Mall. Festivities beginning with the UAE National Day, continuing throughout the season and ending with a spectacular New Year’s Eve make The Dubai Mall and Downtown Dubai ‘The Centre Of Now’.

Keeping in with the spirit of celebrations, the December issue of The Dubai Mall Magazine is packed with great gifts, style trends and must-haves and is the ultimate guide to the mall experience. The highlights of this issue are special features on the 40th UAE National Day celebrations, as well as the release of the movie Mission Impossible 4, which features a star performance from Burj Khalifa.

The Dubai Mall Magazine features the latest fashion and beauty products, but also reflects the entire retail and entertainment offerings, from the best Middle Eastern restaurants to the latest movie releases. Distributed free of charge from all information desks, as well as hotels and residences in Downtown Dubai, The Dubai Mall Magazine is the essential guide and companion to the city’s ultimate lifestyle destination.

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g Online Promotions on Facebook & TwitterConnect with over 100,000 of our social media members to boost your sales.

The Dubai Mall has a growing and active social media presence with over 167,604 Facebook members and 24,534 Twitter followers. Tap into this audience by partnering with The Dubai Mall and create your own dedicated online promotion this month.

Contact: [email protected]

Media & AdvertisingMake a statement at The Dubai Mall, Downtown Dubai Generate awareness for your products and enhance your advertising efforts by taking advantage of the numerous media branding initiatives available at The Dubai Mall, Downtown Dubai.

One of the most effective media opportunities are the Carnival Drive panels located next to the Grove and Taxi Stop areas on Level G of the mall. Utilising a designated strip of these panels along the Taxi Stop line provides excellent exposure and visibility for mall shoppers both new and old.

For more information, kindly contact the Media and Advertising Department via email at [email protected] or call 04 362 7904.

Bling Hangit Choosing the right accessories for your outfit just got easier. The Bling Hangit accessory organiser holds up to 28 pairs of earrings and 16 necklaces and can be hooked on to a wall or door as a design piece. The perfect gift for every jewellery queen, this award-winning jewellery organiser is a must-have for every closet and is available exclusively at the HAMAC store.

BabyShop OfferShop at BabyShop and enjoy 25% discount on all car seats.

Cuir Noir. The new fragrance by Armani Privé Visitors to The Dubai Mall can now adorn their dressers with bottles of Cuir Noir, the new Armani Privé fragrance, part of ‘La Collection des Mille et une Nuits’, created to reveal the infinite splendours of the East, recreating a journey into the heart of an Arabian night.


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er Dining Experiences at The Dubai Mall, Downtown Dubai

Eat and drink at BurgerFuel!Buy one large burger and get a Malt Shake worth AED 15 FREE!

This offer is applicable on purchases of a large burger only for eat-in orders at all BurgerFuel outlets.

This discount cannot be used in conjunction with any other discount or promotional offer.

The offer is valid from 1st December 2011 to 31st January 2012.

Asian Flavours. Amazing Discounts.Present this ad at the ASSIA in wok restaurant at The Dubai Mall Food Court to get 25% off on your total purchase.


A Business Lunch with an Asian twistDiners at Lafayette Gourmet can now avail of a special Business Lunch featuring traditional cuisine from the Far East, as the restaurant celebrates an Asian week. Enjoy traditional favourites as well as signature creations between 12.00pm to 3.00pm, Sunday to Wednesday.

Merry holidays… with PAUL Celebrate the festive season in style at Paul, the artisan bakery and patisserie at The Dubai Mall. Indulge in a variety of traditional French cream filled festive soft sponge rolls or choose from an outstanding selection of macaroons. For those who cannot make up their minds, PAUL will also be offering a special chocolate mini-macaroon assortment consisting of 6 different flavour combinations, while those who wish to add flair to private parties can take home exquisite speciality breads, sweet and savoury catering platters and large cakes. Pick up a copy of the complete product guide at the restaurant, located on Level G, between the Star Atrium and the waterfall.

Shoplifting and theftPlease be advised that in the event of theft or shoplifting incidents, your safety, as well as that of your co-employees and customers is the first priority. Never put the safety of people ahead of money and merchandise. Prevention of shoplifting: Remember, the chances of shoplifting increase when you work alone. In the event you suspect any person of shoplifting, contact security or someone professionally trained to deal with the situation. Never approach or try to apprehend a shoplifter, especially if you are working alone. After the shoplifter leaves, write down as much information about the incident as possible, including any details you might remember, and submit a complaint to The Dubai Mall management. Prevention of theft:Most retail outlets and stores have internal security staff and specific instructions for dealing with robbery, but many do not. In the event that your retail outlet does not have adequate security measures, here are some useful tips: Make the store attractive to customers and unattractive to robbers• Keep the store clean, tidy and well lit.• When there are no customers at your sales counter or checkout, keep busy by doing tasks such as cleaning, dusting, or sweeping.• Stay away from the sales counter when there are no customers in the store.• Keep the cash register fund to a minimum and ask customers for exact change or the smallest bills possible. For the Employers:Consider these tips for ‘hardening the target’:• Keep the store clean and well stocked.• Do not block the view of the register with posters or signs.• Make sure that employees have, and are in view of passers-by.• Ensure that there is a regular cash drop, or install a safety deposit box in the store.• Make provisions for external calls to be placed from more than one place in the store.

If you haven’t received The Dubai Mall, Retailer Newsletter by email (PDF), please email us at: [email protected]

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Emergency Hotline Number (only in case of fire, safety or life emergency)Tel: 04 449 1919

24-hr SecurityControl RoomTel: 04 448 5060

Retailer Tips

Casual Reporting of Sales Figures

We wish to remind all tenants that it is mandatory to submit a casual report of monthly sales figures. As per your Lease Agreement, all figures should be sent to [email protected] by the 7th of each month.

In-Store Events

Please be advised that all in-store events should be approved by The Dubai Mall Marketing Team. All tenants are required to submit relevant details and information pertaining to the event to [email protected] at least two weeks prior to the scheduled event. Please note, any event taking place without proper approvals will be cancelled or will have to be rescheduled.

Shop Closing

In order to keep up the high standards of trading at The Dubai Mall, we would like to remind our tenants that it is of utmost importance that your shop remains open for trade until mall closing hours. Shop shutters should remain fully open, front doors should be kept unlocked and cash registers should stay operational until either 10.00pm on weekdays or until midnight on weekends to ensure customers receive impeccable service throughout the day.

Public and Washroom Etiquette

Please respect your customers and leave the common areas, seating and washrooms free for The Dubai Mall visitors. We wish to remind all tenants that sleeping on the sofas or getting ready for your shift in the public washrooms is prohibited by The Dubai Mall Management.

The Dubai Mall, Downtown Dubai Management values feedback, comments and suggestions from its retailers. Let us know what you’d like to see in The Dubai Mall Retailer Newsletter and help us make it better for you. Email us at: [email protected]

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