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Page 1: THE DIFFERENT BUYER PERSONAS AND HOW TO …dierent personas customers have so you can adjust your approach, make quicker connections, and eectively sell to all personality types. This

WORKSHOPS & SEMINARS FOR AUTOMOBILE DEALERSHIPS

Center for Automotive Education & Training15-30 Petracca PlaceWhitestone, NY 11357

Sales training has taught you many skills, however, it didn’t prepare youfor the di�erent personalities you will face. Learn to understand the di�erent personas customers have so you can adjust your approach, make quicker connections, and e�ectively sell to all personality types. This session includes an online “Sales Style Assessment” as required pre-work.

Attendees will learn how to:■ Identify individual selling styles and how they impact sales■ Quickly recognize the “buying style” of their customer■ Flex their own approach to dramatically increase ■ the connections made with potential buyers■ Adjust their selling technique to compliment the■ buying style of their prospective client

INSTRUCTOR:Kiki Orski, Peak PerformanceFEES: Member Fee: $ 120 Non-Member: $200

About the Instructor: Kiki Orski, Peak Performance

Kiki Orski, President of Peak Performance, specializes in helping people make “connections” in order to increase sales, productivity and customer satisfaction. For 17 years she has focused on coaching and training all levels of personnel to achieve higher levels of success. Kiki is a certified DiSC© facilitator.

To maximize your sales success, learn to adaptyour tactics to di�erent personality types.

THE DIFFERENT BUYER PERSONASAND HOW TO SELL TO THEMTHURSDAYFebruary 1310:00am-1:00pm

Page 2: THE DIFFERENT BUYER PERSONAS AND HOW TO …dierent personas customers have so you can adjust your approach, make quicker connections, and eectively sell to all personality types. This

THE DIFFERENT BUYER PERSONASAND HOW TO SELL TO THEM

THURSDAY February 1310:00am-1:00pm