The Definitive Guide toEmployee Advocacy

What is Employee Advocacy?

The promotion of a company's messages by its employees.

act as brand ambassadors on social mediashare valuable content to their networksbuild their professional brandincrease the company's reach & credibility

In Employee Advocacy, employees:

Why Employee Advocacy?

Employees are the single biggest marketing asset for brands.

• Reach • Authenticity & Credibility

• EmployeeEngagement

It increases organizations':

Employee Advocacy Benefits

For Employees

For Marketing

For HR & Recruitment

For Communications

For Sales

enhanced professional brand & thought leadership

cost-effectiveness; increased brand reach & visibility

effective talent acquisition; improved quality of hires

increased authenticity & trust of messages

new revenue-driving relationships

How to Succeed withEmployee Advocacy?

Download the full Definitive Guide to Employee Advocacyto discover more on the topic.

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