the customer first: experiences from fia eurotest

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Region I The Customer First: experiences from FIA EuroTest 5th International IRU Taxi Forum 10 November 2012, Cologne Luca Pascotto, FIA Region I

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Region I. The Customer First: experiences from FIA EuroTest. 5th International IRU Taxi Forum 10 November 2012, Cologne Luca Pascotto, FIA Region I. The EuroTest Approach. Region I. Testing Informing Improving Real inspection - PowerPoint PPT Presentation

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Page 1: The Customer  First: experiences from FIA EuroTest

Region I The Customer First:

experiences from FIA EuroTest

5th International IRU Taxi Forum10 November 2012, Cologne

Luca Pascotto,FIA Region I

Page 2: The Customer  First: experiences from FIA EuroTest

Region I The EuroTest Approach

• Testing• Informing• Improving

Real inspection Involvement of operators: e.g. to assess whether the driver

took the shortest and cheapest route, we compared the routes with the matching reference routes provided by the taxi associations

Independence from national legislations test is repeated periodically to check improvements User-friendly communication

Page 3: The Customer  First: experiences from FIA EuroTest

Region I Taxi : what users expect

1. Good and safe “Driver” (weighing 40% EuroTest met.)

2. Good and safe “Vehicle” (20%) 3. “Adherence to route” (40%) …for a fair

price

Page 4: The Customer  First: experiences from FIA EuroTest

Region I 1°step: Inspecting

1. From 2nd May 2011 to 17th June 2011 EuroTest inspectors tested 220 taxi rides in 22 major EU cities (10 per city)

2. Travelling incognito as a businessman: 5 rides tested twice (daytime; nighttime)

3. Armed with a checklist (60 items for inspection across the three categories), navigator and a camera

Page 5: The Customer  First: experiences from FIA EuroTest

Region I 2°step: Informing

Worst deficiencies:• Receipt not completely filled out

69,5%• Drivers ID not displayed 58,6%• No credit card payments 37,7%• Higher price from derouting 37,3%• Driver commits traffic offences,

29,1%• No fare sign display, 17,7%

Page 6: The Customer  First: experiences from FIA EuroTest

Region I Informing

Areas for improvement

Page 7: The Customer  First: experiences from FIA EuroTest

Region I 3° step: Improving

FIA is a partner in ECOWILL: delivering Low-cost and Short Duration, Efficient and Safe driving courses• Important for end users • Also great opportunity for

fleets to cut costs, ECOWILL trainings are available in 13 Countries http://www.ecodrive.org/trainers

Page 8: The Customer  First: experiences from FIA EuroTest

Region I

“Taxi services are an important component for improving quality of life of citizen and tourist: improving

the quality of the services will improve overall the quality of the transport in our cities ”

[email protected]

THANK YOU FOR THE ATTENTION