E-Marketing Group 1

The Coffey House

Current Position

• James Coffey

• Start up Entrepreneur

• Degree in Hospitality Management

• Work in “The Tea Gardens” (5 years)

• Garfunkel's FOH, Supervisor and Manager

• Kate Coffey

• “The Coffey House”

Social Media

Online Advertising

• Blog

• Gang Cards – email marketing

• YouTube tutorials

• Facebook

• Twitter

• LinkedIn

Marketing Plan • Friends and Neighbours cards

• Monthly deals

• Coffee Club

• Online competitions

• Check in and win

• Student meal deals

Links • Blog:

• http://thecoffeyhouseblog.wordpress.com/

• Facebook:

http://www.facebook.com/pages/The-Coffey-

House/225162350922997

• Twitter: https://twitter.com/#!/TheCoffeyHouse

• LinkedIn:

http://www.linkedin.com/profile/edit?trk=tab_

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