the candidate experience: myth, mystery, magic - recruitdc spring 2014 - gerry crispin,...
TRANSCRIPT
The Candidate Experience: Myth, Mystery, Magic
Tim StrikeDirector, Recruiting and Staffing
General Dynamics IT
Christina McClungDirector, Card Recruiting
Capital One
Moderator:Gerry Crispin, sphr Chief Navigator
CareerXroads
Ben MartinVP, Talent Acquisition
Lockheed Martin
Audience Q &ABen Christina Tim
Source: CareerXroads Candidate Experience monograph, March, 2011
by the Numbers
2013
4
138
92
64
46,000Candidates completed surveys!
TalentBoard 2013 Copyright ©
May
July
Oct
TheCandEs.org
+ Candidate Experience
“How Likely are you to APPLY AGAIN?”
“Extremely Likely”
5.7%
“Definitely Not”
“Extremely Likely”
“Definitely Not”
24.7%
62.0%
0.6%
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“How Likely are you to REFER someone in the future?”
I would actively encourage others to apply
I would actively discourage others from applying
I would actively encourage others to apply
I would actively discourage others from applying
61.5%
0.5%
5.8%
27.0%
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There is a [measurable] difference in how candidates are treated
The only real question is what it means to your company
Tell us a little more about your company and role before we get into
the details of your Candidate Experience.
Ben Christina Tim
When you started down this path to improve your candidate’s experience did you have any
‘push back’?
What were the first one or two‘practices’ you changed, added or
improved and why?
Ben Christina Tim
Beyond what you already said were there measures how you treat candidates you could tie
back to business results?
Ben Christina Tim
The phrase ‘black hole’ has become a rallying cryhighlighting candidate frustration.
How do you handle the candidate’s interest in their status?
Ben Christina Tim
How do you handle questions prospects have before they apply…when they are researching your company?[audience poll]
- Can prospects call, email, text message recruiters directly? - Do you have SM like Linkedin Groups, Talent Communities, Facebook fan pages where Q&A can take place?
- Do you have interactive FAQs, recruiter blogs linked on your Company site’s career pages?
- Do you have chat rooms or webinars emphasizing specific jobs?
Ben Christina Tim
How do you communicate with candidates who apply but, never make it to finalist?
Do you differentiate between those who were qualified and those who weren’t?
Ben Christina Tim
What else would you like to do that you believe impacts candidate engagement?
Ben Christina Tim
What advice would you offer to your colleagues listening in who are interested in improving their candidates’ experience?
Ben Christina Tim
Thank You!
Ben Christina Tim