the canada helps great canadian giving challenge
DESCRIPTION
Here are the slides from our webinar on November 19, 2009.This webinar went over what the Giving Challenge is, how to participate, the prizes, and tips for fundraising.We will have another webinar on November 26, 2009. To register, go to https://www2.gotomeeting.com/register/483616939.TRANSCRIPT
November 19, 2009
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Today’s presenter
• Kirstin Beardsley
Marketing and Communications Coordinator
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CanadaHelps.org
What is CanadaHelps?
A public charitable foundation that provides accessible and affordable online technology to both donors and charities.
For Charities
A cost-effective means of raising funds online.
For Donors
A one-stop-shop for giving.
CanadaHelps is a charity helping charities.
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Webinar agenda
1. What is the Challenge?
2. How to Participate
3. Prizes
4. FAQ
5. Tips
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WHAT IS THE CHALLENGE?
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Let’s make a difference together!
• Fewer Canadians have been donating, donations are down
• We want to change that!
• We challenge all Canadians to get involved and join the CanadaHelps Great Canadian Giving Challenge!
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The Challenge
• To increase charitable giving in Canada
• To demonstrate the power of social networking to support a cause
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Create a GivingPage
• Go to www.givingchallenge.ca
• Create the GivingPage between Nov. 23 to Dec. 20, 2009
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Pick your charity
• You can raise funds for any registered Canadian charity
• Pick the cause when you create your GivingPage
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Tell everyone in your network!
• Once you’ve set up your GivingPage, promote it to everyone: friends, family, colleagues
• Your GivingPage has a SHARE function that makes it simple
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Rise to the Top
• By raising the most funds or attracting the most donors, youwill rise to the top!
• Get tips on this section of the site
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In the Lead
• See the current leaders for each category
• Check back often to see how you’re doing
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HOW TO PARTICIPATE
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How do I join?
• Joining is really easy!
• Go to www.givingchallenge.ca and click “JOIN THE CHALLENGE”
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Only four weeks!
• The CanadaHelps Great Canadian Giving Challenge lasts from November 23rd to December 20th (Noon) ET
• Only GivingPages set up between November 23rd and December 20th
are part of the challenge
• Start informing your networks and planning your strategy today!
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Get your friends to join!
• Get your friends to join and challenge each other
• See who can raise more funds for their charity of choice
• Bet a fancy dinner, laundry for a week or just bragging rights!
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You in?OK!!
Keep track to stay on track
• Set a goal for how much you want to raise and how many donations you want to receive
• You can include a progress thermometer on your page
• Make sure to check the In The Lead section frequently to see if you’re winning!
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Announcement of winners
• Winners are announced on December 21st
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PRIZES
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Prizes for the top 3
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Most $$ Raised Highest # of Donations
Gold: $5,000 donation to your charitySilver: $2,000 donation to your charityBronze: $500 donation to your charity
Gold: $5,000 donation to your charitySilver: $2,000 donation to your charityBronze: $500 donation to your charity
• GivingPages that attract the most money and donors will win additional prizes for their charity
Prizes for you!
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• Each week, GivingPages that raise funds will get a chance to win an iPod Shuffle!
FREQUENTLY ASKED QUESTIONS
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Do the people who give through my GivingPage get a tax receipt?
• Yes, everyone who donates through your GivingPage will instantly receive an electronic tax receipt by email.
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Is the Giving Challenge available in French?
• Not this year
• You can set up a GivingPage in French and connect with your friends, but the process will be in English
• Any registered Canadian charity can still win a prize (whether English or French)
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I want to get my company involved –how can we participate?
• Let employees know about the Giving Challenge and ask them to join the Giving Challenge
• Set up a page per department
• Compete to raise the most funds (between departments or other local businesses)
• Set up a GivingPage for your company and ask your employees, customers and friends to donate
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I have more questions, who do I contact?
• Please contact CanadaHelps at [email protected]
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TIPS
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Ask people to donate
• Set a goal for how much you would like to raise
• Ask people to donate a specific amount
• Tell people why you support your cause
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Who to ask
• Think of friends, colleagues, family members, clients, neighbours … everyone!
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Getting the word out
• Because the CanadaHelps Great Canadian Giving Challenge is online, we encourage you to use online communications tools to reach your donors, including:– Email, Facebook, Twitter, Blogs and LinkedIn
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Turn it into a competition
• Turn the CanadaHelps Great Canadian Giving Challenge into a personal competition with your friends or colleagues
• A great way to make the challenge more personal is to compete against people you know to raise the most funds
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Tips for Charities
• Promote the Giving Challenge in communications with your supporters:– Include an article in your newsletter
– Send out an email to supporters
– Ask volunteers to get involved in the challenge
• Include details about the Giving Challenge on your website and in your blog
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Tips for Charities (continued)
• Ask local businesses to get involved and compete to raise the most funds (this would be a great media story!)
• Ask staff to get their families and friends to join the Giving Challenge – see who can raise the most for your charity
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For audio, turn on your speakers, or Call +1 323 417 4600, code 585-944-221
• Jam-packed with
• Information about the Giving Challenge
• Tips
• FAQ
www.givingchallenge.ca
Next Webinar
“The CanadaHelps Great Canadian
Giving Challenge”
Tell others to sign up!
November 26 , 20092PM – 2:30PM (ET)
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Question and Answer
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Ask away!
Ask questions in Questions Log
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Thank you for attending!
Slides will be up on: www.slideshare.net/MyCharityConnects
Check out www.givingchallenge.ca for resources!
Questions, feedback, comments? Email us at: [email protected]