the business case for sustainability - steve malkin - planet first - energy & environment expo...
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Business Case for Sustainability Meet customer needs (and win business!) Save more than you spend Employee driven programme Brand enhancement Sustainable businessTRANSCRIPT
Steve Malkin, CEO, Planet First
The Business Case for Sustainability
@ThePlanetMark
www.planetfirst.co.uk@ThePlanetMark
www.planetfirst.co.uk@ThePlanetMark
Business Case for Sustainability
Meet customer needs (and win business!)
Save more than you spend
Employee driven programme
Brand enhancement
Sustainable business
www.planetfirst.co.uk@ThePlanetMark
Selection of customers and partners
www.planetfirst.co.uk@ThePlanetMark
Sustainability: Risk and Opportunity
What if...
www.planetfirst.co.uk@ThePlanetMark
Sustainability business drivers•75% of CEOs agree that satisfying societal needs and
protecting the interests of future generations are important
•84% of consumers believe that business can pursue its self-interest while doing good work for society
•49% of CEOs agree that sustainability is a competitive advantage
www.planetfirst.co.uk@ThePlanetMark
www.planetfirst.co.uk@ThePlanetMark
www.planetfirst.co.uk@ThePlanetMark
Levis 511 Commuter range designed to encourage cycling. A strap allows easy transportation of your security lock; nano-coating on the jeans repels rain, crotch support makes them last longer; and reflective strips make you safer. As a behaviour cycling is as a green as it gets, so anything that enables it is a sustainability winner.
www.planetfirst.co.uk@ThePlanetMark
Walmart has created a dedicated green products and services Pinterest page to reflect the work it has done in making its supply chain and some products more sustainable.
www.planetfirst.co.uk@ThePlanetMark
www.planetfirst.co.uk@ThePlanetMark
Measure
Engage
The Planet Mark Sustainability Certification
www.planetfirst.co.uk@ThePlanetMark
1. Carbon footprint
2. Set targets
3. Ongoing monitoring &
reporting
Process: Measure
Simple, fast and accessible
www.planetfirst.co.uk@ThePlanetMark
Employees, suppliers and customers
Certificate & Report
Digital assets
Improvement Programme
‘Green Teams’ & Personal Sustainability Survey
Posters
Process: Engage & Communicate
www.planetfirst.co.uk@ThePlanetMark
Business resilience
Reduction 2,391 tCO₂e
1
www.planetfirst.co.uk@ThePlanetMark
Meeting customer needs2
www.planetfirst.co.uk@ThePlanetMark
Stand M1765
3 Business development
www.planetfirst.co.uk@ThePlanetMark
Total carbon footprint by source 2010 – 2012
58% CO2e
Cost saving & efficiency4
www.planetfirst.co.uk@ThePlanetMark
Employee relations5
www.planetfirst.co.uk@ThePlanetMark
Verification6
www.planetfirst.co.uk@ThePlanetMark
Stand P1250
Sustainable services7
www.planetfirst.co.uk@ThePlanetMark
Business Case for Sustainability
Meet customer needs (and win business!)
Save more than you spend
Employee driven programme
Brand enhancement
Sustainable business
www.planetfirst.co.uk@ThePlanetMark
People make it happen
Steve Malkin, Planet First
Stand N1600