the bridge ikea and linnaeus university together
TRANSCRIPT
The Bridge
IKEA and Linnaeus University together
The Bridge
A strategic collaboration between IKEA and Linnaeus University. A programme for entrepreneurship, innovation, and production – for a better everyday life at home for the many people.
A long-term investment between IKEA and Linnaeus University, that began in 2009.
The Bridge builds connections between…
… Life at Home and the production process
… students within business, engineering and design
… the academic world and the entrepreneurial world
… today’s students and tomorrow’s leaders
Building The Bridge together
Besides having a common heritage from Småland, IKEA and Linnaeus University are also united by The Bridge, through a common vision, structure, and direction.
It’s a simple equation…
1+1=3
The IKEA culture• Honesty, simplicity, and clarity
• Functionality
• Warmth and humanity
• Humbleness
• Smartness and thriftiness
• On the side of the many people
• Growing by developing together
The Linnaeus University culture• Always being curious
• Constantly thinking in new ways
• Creating usefulness in whatever we do
• Growing by developing together
IKEA benefits• Business advantages
• Expertise in important subject areas
• To run material and technical development projects
• Source for new talent to IKEA
• Collaboration with Linnaeus University strengthens IKEA’s desire to promote curiosity, innovative thinking, and togetherness
Linnaeus University benefits• Strengthen the attractiveness of Linnaeus University
• Forum for long-term, meaningful research and education within Life at home and sustainable production
• Collaboration with IKEA strengthens Linnaeus University’s vision to promote curiosity, innovative thinking, and togetherness
Organisation
Samarbetsrådet
A council; Samarbetsrådet, has been formed with representatives from IKEA and Linnaeus University. Pro-Rector Lena Fritzén is the chairman of the council.
The council’s assignment is to support the development and follow-up of the collaboration.
Samarbetsrådet consists of the following members
IKEA
Thomas Carlzon, MD IKEA AB
Lena Axén Jergmo, IKEA of Sweden AB
Jörgen Svensson, IKEA of Sweden AB
Reciters
Ylva Dandanell Daveby, Programme Director
Anna Carlström, Programme Manager
Linnaus UniversityLena Fritzén, Pro-Rector Bengt Nilsson, PhD StudentSaara L Taalas, Professor
Professorship and PhD students
The Bridge has its own professor, Saara Taalas, and four PhD students, conducting research within the fields of technology, business administration, and design.
The Bridge also has two adjunct professors from IKEA. Gudmund Vollbrecht, in the field of forestry and wood technology, and Lars Dafnäs, in the field of design.
The five pillars of The Bridge
1. Academic research
2. Development projects
3. Education
4. Identify and develop tomorrow’s competence
5. The Bridge library
Products
Prioritised programmes
IKEA and Linnaeus University have worked out a list of prioritised programmes at Linnaeus University having a strategic match with The Bridge programme.
Students on these programmes will have the opportunity to come into contact with IKEA through guest lectures, educational visits, case studies, and degree projects.
Home Sweet Home
Students from the fields of business, engineering and design form a multidisciplinary team and work together, both theoretically and practically.
In this summer course, the concepts of creativity, reflection, and practical implementation are all based on ideas about Life at Home.
Innovation through Business, Engineering and Design
The master programme will have an interdisciplinary approach, covering business and engineering as well as design.
The programme will enable students to learn from each other’s skills and increase their ability to engage in various projects and product development.
Lnu.se/masterinnovation
The Bridge subject guide
All in one place.
The subject guide makes it easier for students to find databases and journals within the subject areas of The Bridge.
Link to The Bridge library
Contacts
Overall, The Bridge
Degree projects
Prioritised programmes
Summer course
Master programme
Professor Life at [email protected]
Adj. professor, forestry and wood technology
Adj. professor, design
Lnu.se/ikea