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Marketing to professional tradesmen in the construction, industrial and MRO markets. *Business-To-Tradesman The B2T Marketing Specialists *

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Page 1: The B2T* Marketing Specialists - Marketing to Tradesmen ...sonnhalter.com/wp-content/uploads/2015/08/Sonnhalter-Capability-Brochure.pdfYOU’RE KNOWN BY THE COMPANY YOU KEEP We think

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Marketing to professional tradesmen in the construction, industrial and MRO markets.

* Business-To-Tradesman

T h e B 2 T M a r k e t i n g S p e c i a l i s t s*

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IT’S A DIRTY BUSINESS

Marketing can be a dirty business. And that’s exactly what

we like about it. Because we serve companies that target

professional tradesmen in the construction, industrial and

MRO markets. People who work with their hands. Plumb-

ers. Electricians. Machinists.

To understand what motivates these guys, we go to the

places where they work. Onto the construction sites.

And into the factories. We ask them questions. Listen

to their challenges. And, we actually use the tools and

equipment they use. That means rolling up our sleeves.

Digging into their businesses. And yes, even getting our

own hands dirty.

W H A T M O T I V A T E S T H E S E G U Y S ?

OUR SPECIALTY

We call our specialty B2T marketing.

Business-To-Tradesman. We know the manufacturers

that sell to tradesmen. We know their businesses.

Their distribution channels. And the media they use

to deliver their messages.

EXPERIENCE + KNOWLEDGE

The combination of hands-on experience and knowl-

edge of the industry sets us apart from other mar-

keting firms. That’s why our clients consider us an

extension of their marketing departments. And in

some cases, we are their marketing departments. It’s

also why we have such long-term relationships with

our clients.

THE BOTTOM LINE

The bottom line is never losing sight of the main

goals: to increase sales…and to grow businesses.

We’ve been successfully doing both for the B2T

market for more than 30 years. And we’ve never, ever

been afraid to get our hands dirty doing so.

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As the country’s leading B2T advertising/marketing agen-

cy, we’re experienced at helping manufacturers market

their products and services to professional tradesmen,

especially in the following key markets: construction,

plumbing, electrical, HVAC/R, industrial and MRO.

With our background, we have a lot to offer…no matter

what market or industry you’re in. Listed are some of the

other relevant categories where we have experience.

C A T E G O R Y E X P E R I E N C E

Associations

Abrasives

Automation/Instrumentation

Automotive

Buying Groups

Cable/Conduit

Castings

Ceramics

Chemicals

Clothing

Coatings

Construction

Cutting Tools

Dies

Electrical

Firefighting

Fittings and Fasteners

Flooring

Forgings

Government

Grinding

Hand Tools

Hardware

HVAC/R

Hydraulics and Pneumatics

Industrial

Lighting

Locks/Latches

Machining/Finishing

Maintenance Repair Operation

Manufacturing

Material Handling

Metal Finishing

Mining

OEM

Oil, Petrochem, Gas

Packaging

Paints and Painting

Plastics

Plumbing

Pumps

Rubber

Safety

Sealants

Snow Removal Equipment

Stampings

Storage

Telecom

Test and Measurement

Tooling

Utilities

Waste Management

Welding

Windows and Doors

Work Truck Equipment

INDUSTRIAL - ELECTRICAL

MROCONSTRUCTION

SAFETYPLUMBING

HVAC

/R

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O U R C L I E N T E X P E R I E N C E

YOU’RE KNOWN BY THE COMPANY YOU KEEP

We think our clients have the best jobs in the world…

marketing to the professional tradesmen. Because that’s

exactly what gets us excited, too. Nothing beats seeing

how tools are manufactured and then, in the hands of

professional tradesmen, used to build our world.

C5-M100-Y100-K0

It’s more than just hammers and screwdrivers.

Sonnhalter clients make, and do, everything from the

obvious tradesmen products to the highly specialized

tradesmen services.

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C L I E N T T E S T I M O N I A L S

Not only are our clients really nice people to work with...

they say the nicest things too. We could tell you all about

the kind of work we do and the quality of service we

provide. But our clients say it so well, we thought we’d

let them tell you.

“Proven ROI…Sonnhalter is customer-centric focused by

looking out for a client’s best interest in helping to attain

goals while achieving maximum output and results.”

—Larry Wegner, Molex

“Working with members of the Sonnhalter team is as

seamless as working with members of our internal team.

They understand our industry, our business, our brand,

our products and our internal processes.“

—Adina Barnes, Viega

“Sonnhalter was hired to assist us with our public rela-

tions efforts. Basically, they took us from 0 to 100 mph in

less than a year.“

—Steve Cianci, UniCarriers (Nissan Forklift)

“If you are looking to market your products to the trades,

Sonnhalter is the go-to agency to get it done right.“

—Alan Sipe, Knipex Tools

“Hands down, it’s the people because they know their

$#!+.”

—Bill Jarrell, Brennan Industries

“Sonnhalter has helped focus and refine our finite

advertising budget. They don’t mind telling you if

they feel an ad opportunity is not a good use of your

money.”

—Pickett Council, Council Tool

“Sonnhalter is clearly the market leader in agencies

focused on the ‘trade.’ They fully understand our cus-

tomers and our customers’ customer.“

—Jeff Naymik, Osborn

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T H E S O N N H A L T E R T E A M

Sonnhalter’s crew of professionals brings a wealth of

experience dirtying their hands with just about any

B2T job you can imagine. They’re dedicated…they’re

focused…and they love to roll up their sleeves (if they

happen to be wearing long-sleeve shirts) and dig into

the businesses of their clients.

The Sonnhalter staff averages 20+ years with the

agency, with some employees having more than 30

years here. That adds up to 275+ years of B2T experi-

ence. In an industry where job-hopping is common, that

is a remarkable number. It shows that Sonnhalter has an

environment where employees pursue careers, not just

hold jobs.

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S E R V I C E S

B2T AREAS OF EXPERTISE

• Strategic Collaboration

• Channel Marketing Programs

• New Product Launches

• Sales Promotion and Support

• Brand Development and Integration

OTHER KEY SERVICES

• Advertising

• Art/Design

• Collateral

• Interactive Marketing

• Marketing

• Media Planning and Buying

• Public Relations

• Social Media

• Web

• Writing

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We know what we’re good at. That’s why we’ve set up

partnerships with great companies, each of which has a

special area of expertise. For you, that means a broader

span of services and expertise for every marketing area

where you may need help.

This partnering allows us to outperform our competitors

because we offer more. Instead of trying to be a jack-

of-all-trades, we tap into the knowledge of people who

are experts in their fields. With this business model, we

provide expertise at every level.

P A R T N E R S A N D S T R A T E G I C A L L I A N C E S

BlueVolt Online training for suppliers, distributors and end users

bluevolt.com

Ultimate Lead Systems Web-based sales lead management and back-end processing support

ultimatelead.com

Great Lakes Integrated Management of digital and printed assets

gll.com

GHI Internet Services Internet Marketing

ghiis.com

H. William Moore & Co. Marketing research and customer insights

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As our slogan states, “We’re not afraid to get our hands

dirty.” That’s why we use our D.I.R.T.Y. approach for every

project we dig into.

D . I . R . T . Y . ( O U R P R O C E S S )

D I R T YD I R T YD I R T YD I R T YD I R T Y

Digging into the business—rolling up our sleeves, getting our hands dirty.

Investigating the problem, challenge, market and target.

Reviewing and developing the strategy and overall plan.

Tactics and executional phase.

Yardstick—measuring results, adjusting and refining.

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At TradesmenInsights.com, you’ll find tips, trends and

tales of what it takes to market to professional trades-

men. But our B2T tips are just the tip of the iceberg of

what we offer. Read the blog and learn how to increase

your sales and grow your business every single day. Visit:

tradesmeninsights.com

O U R B L O G

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Sonnhalter offers helpful Market Overviews for some of

the key business-to-tradesmen industries. These include

information on key trade shows, industry associations,

buying groups, training providers, distribution, industry

publications, online resources and more.

To download any of these Market Overviews, visit:

sonnhalter.com/market-overviews.html

• Alternative Energy

• Construction

• Electrical

• HVAC

• Industrial/MRO

• Plumbing

M A R K E T O V E R V I E W S

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PODCAST SERIES

Marketing Insights podcasts feature interviews with

industry editors and leaders as they talk about key

issues, trends, legislative initiatives and association

news that affect those in the construction, industrial

and MRO markets.

Check out the following podcasts at

sonnhalter.com/podcast-downloads/

M A R K E T I N G I N S I G H T S

HERE ARE SOME EXAMPLES OF RECENT PODCASTS

Why Online Training Gives You the Edge

How Contractors are Using Mobile Media

SEO in Manufacturing – 3 Things You Need to be Doing

Challenges Manufacturers Face with Government Regulations

How Green Technology is Affecting the Plumbing Industry

Trends in Hiring in the Industrial Marketplace

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O U R W O R K

Check out what we’ve done for others. If you like what

you see, let’s get together. We’ll show you why our work

works so well. And, why we can do the same great work

for you.

The Torch Is Past(and so are welding and grooving)

Put those welding torches away and pack up that old roll groover too. Now, there is a better way to connect stainless steel pipe—with Viega ProPress®. Press technology is faster, safer and more consistent compared to traditional methods. We’ll prove it! Contact Viega for more information or for a demonstration on the future of pipe joining.TheTorchIsPast.com 866.766.7805

The g loba l leaderin p lumbing, heat ing

and p ipe jo in ing systems

VIE-004_FloControl_Spread3.indd 1 6/8/11 3:07 PM

IT’S TO YOURADVANTAGE.

Using Woodhead products makes a

statement. It says that you care about

superior quality, outstanding product selec-

tion and dependable performance in harsh

or regular environments.

It demonstrates that you don’t simply want

solutions—you want the right solutions for

the maintenance and repair work that you

do. It shows that you place a high priority

on safety, reliability and performance.

WIRING DEVICES

POWER DISTRIBUTION

PORTABLE LIGHTING

TOOL SUPPORT

REELS & GRIPS

ADVANTAGE: WOODHEAD.

T H E W O O D H E A D A D V A N T A G E

www. woodhead.com/pe

KNIPEX Quality – Made in Germany

KNIPEX – Tools Designed With Your Profi ts in Mind

©2012 KNIPEX

Get the free mobile app for your phone

http://gettag.mobi

MAKE THE CUT (AND SALE) WITH KNIPEX

Part Number: 71 21 200

• Cuts hard, soft and piano wire, bolts, screws, rivets and nails up to 1/4”• Lever action design provides exceptional cutting

• Ergonomic handles• 20˚ angled version provides a near fl ush cut

MOBILE JOBBERSELLING TIPS

Heavy-duty cutting. That’s what you get with KNIPEX’s Mini Bolt Cutter. Available in a straight and 20˚ angled version, this tool will cut most soft and hard materials easily and effi ciently.

To see a video on how to sell this one-of-a-kind tool, visit:http://SellingTips2.notlong.com or scan the tag with your mobile phone.

KNI-019_Distributor_C2.indd 1 5/17/12 9:12 AM

DISTRIBUTION CENTERS:

California 800.942.5321

Georgia 800.458.1988

Ohio 800.331.1523

Texas 800.443.9937

Washington 800.445.7107

Canada/Int’l 800.331.1523

Shanghai +86 21 57391155

601953-2013

th

TOUGH, RELIABLE SOLUTIONS FOR DEMANDING ENVIRONMENTS

Brennan’s line of flange adapters come in both forged and

swept-type styles. Our quality ensures you leak-free fittings

able to withstand extremely high working temperatures and

tensile strengths. Hydraulic Flange Adapters can be used

alongside flareless bite type, as well as other NPT and JIC fitting

configurations. Depend on a name you can trust—Brennan—

for all your hydraulic flange and fitting needs Toll Free:

888-331-1523, www.brennaninc.com

© 2013 Brennan Industries, Inc.

Your customers wanted more choices and you wanted more

margins, so we created both!

We recognize that different

customers require different

brushes for their varied applica-

tions. That’s why we now offer

standard, professional and premium lines.

Each distinct tier of brushes

is designed to fi t specifi c appli-

cations and budgets while still

backed by Osborn’s commit-

ment to value and performance

across the line.

When you start with Osborn,

you fi nish fi rst.

For more information, visit: partner.osborn.comEmail: [email protected]

800-720-3358 • 1-216-361-1900

Finish. First™.Superior Solutions

©2013 Osborn

More choices. More margins.

OSB-052_STAFDA.indd 1 2/6/13 4:23 PM

A Plow For Every Job Choose from our municipal plows for ramps and highways...to our smaller plows for secondary streets and parking lots. We have snow plows, salt spreaders and snow pushers all from one reliable source.

Buyers trip edge plows keep the snow in front of the plow while providing smooth tripping action.

• Choice of rolled carbon steel or stainless steel moldboard

• Three standard sizes: 42" x 10', 11' and 12'

• Available in full trip or NEW trip edge

• Plow components 100% laser cut for smoother finish and precise fit

• 100% continuous weld ensures a stronger plow

Heavy-Duty Plows For Heavy-Duty Snow

B E S T P R I C E B E S T D E L I V E R Y B E S T Q U A L I T Y

Nothing Works Like a Dogg

To locate your nearest distributor, visit: goplowingnow.com

© 2012 Buyers Products Company

Check out our comparison charts at: comparesnowplows.com

CDRTM SystemContinuous Dewatering & RecirculationFor Dry Bottom Ash Handling

As an industry innovator, we have long been at the forefront of ash handling technology. We recognize the importance of providing customers with the best equipment and latest technology that meet their demanding requirements and plant needs.

With our own advanced testing and technology lab, we are able to maintain control over the quality and delivery of our systems and equipment. The result is superior and predictable performance for our customers.

Our dedicated team of engineers, sales, service and in-house designers spans the globe covering six continents, assuring you that we can provide exceptional service whenever needed. This is our commitment to you.

The UCC Commitment

u n i t e d c o n v e y o r . c o m

Global Operations in:

United States • Europe • China • India

Systems in over 60 Countries

UCC® and CDR are trademarks of United Conveyor Corporation. All enclosed content is provided for information only.

United Conveyor Corporation reserves right to change without notice any information contained within.

M10-006 ©2011 United Conveyor Corporation

UCC Material Handling SolutionsFly Ash (Dilute, Medium and Dense Phase)

• Vacuum Systems • Pressure Systems

Bottom Ash (Wet and Dry) • Hydraulic Systems • Pneumatic Systems • Mechanical Systems • Vibratory Systems

Mill Rejects • Hydraulic System • Pneumatic Systems

Economizer Ash • Hydraulic Systems • Mechanical Systems • Pneumatic Systems

Dry Sorbent Injection • Predictive (CFD) Modeling • On-Site Testing and Demonstration • Pneumatic Systems • Installation

Lime Handling • Truck and Rail Unloading • Pneumatic Systems

System Components • Crushers • Mixer/Unloaders • Gates /Valves • Pipe/Fittings • Filter /Separators • Tanks/Vessels

During operation, material is conveyed through a slurry pipe and discharged into the forward section of the remote SFC. Upon entry, the velocity of the slurry is rapidly reduced allowing the ash to directly settle into the conveying section. Material collected in the conveying section is then carried by flights up the dewatering ramp, where it is discharged into a load-out bunker or secondary conveying arrangement. The sluice conveying water is then pumped back to the boiler house to complete the closed-loop, zero liquid discharge system.

The CDR System is designed to accept slurry discharge from one or more operating units. System installation requires no modification to existing ash handling equipment beneath the boiler and can be commissioned with the plant online, resulting in no outage time.

•ELIMINATESASHSTORAGEPONDS

•NOOUTAGETIMEREQUIRED

•NOCHANGETOEXISTINGHOPPERS

•GREATLYREDUCESPLANTWASTEWATER

CDRTM Operation

This wet-to-dry conversion option is most favorable when considering capital cost and maintaining plant availability.

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The Torch Is Past(and so are welding and grooving)

Put those welding torches away and pack up that old roll groover too. Now, there is a better way to connect stainless steel pipe—with Viega ProPress®. Press technology is faster, safer and more consistent compared to traditional methods. We’ll prove it! Contact Viega for more information or for a demonstration on the future of pipe joining.TheTorchIsPast.com 866.766.7805

The g loba l leaderin p lumbing, heat ing

and p ipe jo in ing systems

VIE-004_FloControl_Spread3.indd 1 6/8/11 3:07 PM

I N T E G R A T E D C A M P A I G N

Thefuture

of joiningstainless

pipe is here-Viega

ProPress®

Now, there’s a better way to connect stainless steel pipe—with Viega ProPress®

The Torch Is Past(and so are welding and grooving)

Get gift card

Welcome, Scott

Thank you for responding to the recent Viega ProPress “Have Lunch On Us” offer. To receive your $50 Gift Card, simply sign up for a demonstration of the Viega ProPress Systems.

1.) What percentage of piping applications in your facility are at or below 200 psi operating pressure? ⃤0-30% ⃤30-60% ⃤60-100%

2.) How many “turnarounds” does your maintenance staff conduct in a calendar year? ⃤1-2 ⃤2-4 ⃤5+

3.) Wouldyoubeinterestedintrainingyourmaintenance personnel on piping installations that are faster, safer and more consistent than traditional methods? ⃤YES ⃤NO

The g loba l leaderin p lumbing, heat ing

and p ipe jo in ing systems

50Fifty

S k i p i n t r o

VIEGA developed a new pressing system to join stainless

steel pipe without a flame. We came up with the theme,

“The Torch Is Past (And So Are Welding and Grooving),”

urging installers to leave those old ways behind and

start using the faster, safer, more reliable Viega ProPress

system. The campaign includes everything from print and

electronic ads to testimonials from satisfied customers.

So far, no one misses their torch.

VIEGA PROPRESS FOR STAINLESS CAMPAIGN

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I N T E G R A T E D C A M P A I G N

DISTRIBUTOR SELLING TIPS CAMPAIGN

KNIPEX Quality – Made in Germany©2013 KNIPEX

If your customers use retaining ring pliers every day, the KNIPEX precision retaining ring pliers are perfect for them. Available in external and internal styles; straight or 90 degree angles and come in all popular sizes. KNIPEX also offers a heavy-duty version.

To see a video on how to sell this tool, visit: http://SellingTip4.notlong.com or scan the QR Code with your mobile phone.

KNIPEX – Tools Designed With Your Profits in Mind

Part Number: 48 & 49 Precision Series

• Inserted spring steel tips for heavy-duty uses, last 10 times longer • The precision machined tip area virtually eliminates ring twisting and fly off

• Lifetime Warranty

MobILe jobberSeLLIng TIpS

RIng Up moRe salesWith KNIPEX Retaining Ring Pliers

KNIPEX Quality – Made in Germany

KNIPEX – Tools Designed With Your Profi ts in Mind

©2012 KNIPEX

Get the free mobile app for your phone

http://gettag.mobi

MAKE THE CUT (AND SALE) WITH KNIPEX

Part Number: 71 21 200

• Cuts hard, soft and piano wire, bolts, screws, rivets and nails up to 1/4”• Lever action design provides exceptional cutting

• Ergonomic handles• 20˚ angled version provides a near fl ush cut

MOBILE JOBBERSELLING TIPS

Heavy-duty cutting. That’s what you get with KNIPEX’s Mini Bolt Cutter. Available in a straight and 20˚ angled version, this tool will cut most soft and hard materials easily and effi ciently.

To see a video on how to sell this one-of-a-kind tool, visit:http://SellingTips2.notlong.com or scan the tag with your mobile phone.

KNI-019_Distributor_C2.indd 1 5/17/12 9:12 AM

KNIPEX Quality – Made in Germany©2012 KNIPEX

Get the free mobile app for your phone

http://gettag.mobi

• Twin offset rivets on both sides of the pliers head • Cuts 50% easier than other same length diagonal cutters (even at the tip!)

• Handles open to the optimum width for one- handed operation

Mobile jobberSelling TipS

powerful Cutting. That’s what you get with the KNIPEX TwinForce High Leverage Diagonal Cutter and its patented dual rivet design.

To see a video on how to sell this one-of-a-kind tool, visit: http://SellingTips3.notlong.com or scan the tag with your mobile phone.

TwinForce Diagonal

NEW

EASY CUT, EASY SELLTHE 7" TooL THaT CuTS LIKE a 10"!

KNIPEX – Tools Designed With Your Profits in Mind

Part Number: 73 71 180

SELLING TIPSLOOK

SEE THE KNIPEX PRECISION RETAINING RING PLIERS VIDEO...HERE.

RING UP MORE SALES

We cut a different angle with this product-centered cam-

paign by giving the mobile jobbers tips on how to sell

KNIPEX pliers, cutters and other automotive tools. The

tagged-tool concept conveyed simplicity.

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I N T E G R A T E D C A M P A I G N

ADVANTAGE BRANDING CAMPAIGN

To reinforce Woodhead’s core brand message, we

created a bold but simply creative campaign, making

WOODHEAD synonymous with “Advantage.” This

successful branding campaign was advantageous all

around using multiple creative versions of print and

electronic ads.

ONE ADVANTAGE AFTERANOTHER.

The advantages of Woodhead make

for a long list. Superior-quality products

built to perform in harsh-duty environ-

ments. Outstanding customer service and

distributor support. Product availability,

prompt delivery, safety and reliability.

Our product line breadth and depth lead

the industry. As do the advantages.

Where else can you get so much from

just one source?

WIRING DEVICES

POWER DISTRIBUTION

PORTABLE LIGHTING

TOOL SUPPORT

REELS & GRIPS

ADVANTAGE: WOODHEAD.

T H E W O O D H E A D A D V A N T A G E

www. woodhead.com/pe

YOUALREADYHAVE AN ADVANTAGE.

WIRING DEVICES

POWER DISTRIBUTION

PORTABLE LIGHTING

TOOL SUPPORT

REELS & GRIPS

ADVANTAGE: WOODHEAD.

T H E W O O D H E A D A D V A N T A G E

If you use Woodhead products, you

know. You already know about the brand’s

superior quality and dependable perfor-

mance in a wide range of environments.

You already know about the outstanding

selection available from our complete suite

of products.

You already have the advantages of safety,

reliability and performance. You already have

the right solutions for the work you do.

www. woodhead.com/ps

GIVEYOURSELFTHEADVANTAGE.

WIRING DEVICES

POWER DISTRIBUTION

PORTABLE LIGHTING

TOOL SUPPORT

REELS & GRIPS

ADVANTAGE: WOODHEAD.

T H E W O O D H E A D A D V A N T A G E

You owe it to yourself. By choosing

Woodhead, you’ll be giving yourself the

advantage on each and every job. The

advantage that comes with using the

industry’s premier electrical products.

Superior quality, selection, safety, reliability

and performance—even in harsh-duty envi-

ronments. They all add up to the advantage

that only comes with Woodhead.

www. woodhead.com/ps

IT’S TO YOURADVANTAGE.

Using Woodhead products makes a

statement. It says that you care about

superior quality, outstanding product selec-

tion and dependable performance in harsh

or regular environments.

It demonstrates that you don’t simply want

solutions—you want the right solutions for

the maintenance and repair work that you

do. It shows that you place a high priority

on safety, reliability and performance.

WIRING DEVICES

POWER DISTRIBUTION

PORTABLE LIGHTING

TOOL SUPPORT

REELS & GRIPS

ADVANTAGE: WOODHEAD.

T H E W O O D H E A D A D V A N T A G E

www. woodhead.com/pe

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I N D I V I D U A L P I E C E S

LEVELS OF QUALITY SOLUTION

Everyone likes more options. This ad that we created for

OSBORN uses tags to identify the company’s Standard,

Professional and Premium brush lines. Both the design

and messaging communicate the fact that Osborn prod-

uct lines have solutions to fit any application and any

budget. The product tiers help Osborn, and their cus-

tomers Finish. First.

NEW AD FORMAT

The ad identifies the “what” and the “where” for the

“who” that BRENNAN customers have known for more

than 60 years. The vast product lines that Brennan

Industries offers all represent tough, reliable solutions.

The solutions are intended for use in the most demand-

ing environments. We developed a new ad format for

Brennan that is clean and has to-the-point messaging,

because when you need a tough solution in a demand-

ing environment, you probably don’t have time to waste

reading fluff.

BIG IMPRESSION AD

Through ads like this one, we’ve cleared the way for

BUYERS Products to promote its multiple product lines.

The clean ads feature single-purpose messaging that has

identified Buyers as a key player in its market.

DISTRIBUTION CENTERS:

California 800.942.5321

Georgia 800.458.1988

Ohio 800.331.1523

Texas 800.443.9937

Washington 800.445.7107

Canada/Int’l 800.331.1523

Shanghai +86 21 57391155

601953-2013

th

TOUGH, RELIABLE SOLUTIONS FOR DEMANDING ENVIRONMENTS

Brennan’s line of flange adapters come in both forged and

swept-type styles. Our quality ensures you leak-free fittings

able to withstand extremely high working temperatures and

tensile strengths. Hydraulic Flange Adapters can be used

alongside flareless bite type, as well as other NPT and JIC fitting

configurations. Depend on a name you can trust—Brennan—

for all your hydraulic flange and fitting needs Toll Free:

888-331-1523, www.brennaninc.com

© 2013 Brennan Industries, Inc.

Your customers wanted more choices and you wanted more

margins, so we created both!

We recognize that different

customers require different

brushes for their varied applica-

tions. That’s why we now offer

standard, professional and premium lines.

Each distinct tier of brushes

is designed to fi t specifi c appli-

cations and budgets while still

backed by Osborn’s commit-

ment to value and performance

across the line.

When you start with Osborn,

you fi nish fi rst.

For more information, visit: partner.osborn.comEmail: [email protected]

800-720-3358 • 1-216-361-1900

Finish. First™.Superior Solutions

©2013 Osborn

More choices. More margins.

OSB-052_STAFDA.indd 1 2/6/13 4:23 PM

A Plow For Every Job Choose from our municipal plows for ramps and highways...to our smaller plows for secondary streets and parking lots. We have snow plows, salt spreaders and snow pushers all from one reliable source.

Buyers trip edge plows keep the snow in front of the plow while providing smooth tripping action.

• Choice of rolled carbon steel or stainless steel moldboard

• Three standard sizes: 42" x 10', 11' and 12'

• Available in full trip or NEW trip edge

• Plow components 100% laser cut for smoother finish and precise fit

• 100% continuous weld ensures a stronger plow

Heavy-Duty Plows For Heavy-Duty Snow

B E S T P R I C E B E S T D E L I V E R Y B E S T Q U A L I T Y

Nothing Works Like a Dogg

To locate your nearest distributor, visit: goplowingnow.com

© 2012 Buyers Products Company

Check out our comparison charts at: comparesnowplows.com

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LOOK AND FEEL

Our mission for UNITED CONVEYOR Corporation was

to create an updated look and feel for all of their collat-

eral materials. As an engineering-driven company, United

Conveyor’s material is mostly technical information that

needed a template that would lend to easy information

digestion. By sticking to a modern design and precise

messaging, United Conveyor’s new materials are clean

and easy-to-read.

CATALOG

Firefighting tools for sale… not a fire sale. When creating

a catalog of specialized tools like we did for COUNCIL TOOL, we strayed as far away from generic as possi-

ble putting the tools on the cover, without cluttering it.

Council saw an opportunity to create specialized tools for

the firefighting industry and we created the specialized

catalog for the firefighting industry.

E-BLAST

For GERBER’S e-blasts, we worked inside their existing

templates to create a big message about a small prod-

uct. Not only were we promoting that the Viper compact

elongated toilet is more toilet in a smaller size, we fit a

big message into a small amount of text for easy online

reading.

CDRTM SystemContinuous Dewatering & RecirculationFor Dry Bottom Ash Handling

As an industry innovator, we have long been at the forefront of ash handling technology. We recognize the importance of providing customers with the best equipment and latest technology that meet their demanding requirements and plant needs.

With our own advanced testing and technology lab, we are able to maintain control over the quality and delivery of our systems and equipment. The result is superior and predictable performance for our customers.

Our dedicated team of engineers, sales, service and in-house designers spans the globe covering six continents, assuring you that we can provide exceptional service whenever needed. This is our commitment to you.

The UCC Commitment

u n i t e d c o n v e y o r . c o m

Global Operations in:

United States • Europe • China • India

Systems in over 60 Countries

UCC® and CDR are trademarks of United Conveyor Corporation. All enclosed content is provided for information only.

United Conveyor Corporation reserves right to change without notice any information contained within.

M10-006 ©2011 United Conveyor Corporation

UCC Material Handling SolutionsFly Ash (Dilute, Medium and Dense Phase)

• Vacuum Systems • Pressure Systems

Bottom Ash (Wet and Dry) • Hydraulic Systems • Pneumatic Systems • Mechanical Systems • Vibratory Systems

Mill Rejects • Hydraulic System • Pneumatic Systems

Economizer Ash • Hydraulic Systems • Mechanical Systems • Pneumatic Systems

Dry Sorbent Injection • Predictive (CFD) Modeling • On-Site Testing and Demonstration • Pneumatic Systems • Installation

Lime Handling • Truck and Rail Unloading • Pneumatic Systems

System Components • Crushers • Mixer/Unloaders • Gates /Valves • Pipe/Fittings • Filter /Separators • Tanks/Vessels

During operation, material is conveyed through a slurry pipe and discharged into the forward section of the remote SFC. Upon entry, the velocity of the slurry is rapidly reduced allowing the ash to directly settle into the conveying section. Material collected in the conveying section is then carried by flights up the dewatering ramp, where it is discharged into a load-out bunker or secondary conveying arrangement. The sluice conveying water is then pumped back to the boiler house to complete the closed-loop, zero liquid discharge system.

The CDR System is designed to accept slurry discharge from one or more operating units. System installation requires no modification to existing ash handling equipment beneath the boiler and can be commissioned with the plant online, resulting in no outage time.

•ELIMINATESASHSTORAGEPONDS

•NOOUTAGETIMEREQUIRED

•NOCHANGETOEXISTINGHOPPERS

•GREATLYREDUCESPLANTWASTEWATER

CDRTM Operation

This wet-to-dry conversion option is most favorable when considering capital cost and maintaining plant availability.

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