the australian automotive manufacturing industry- reform ...€¦ · liuzhou, chinaliuzhou, china...
TRANSCRIPT
The Australian Automotive Manufacturing Industry-Reform is the Norm
2
• The Australian automotive manufacturing industry• Reform over the past 20 years• GM Holden today • New reform agenda• Summary
Outline
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The Australian Automotive Manufacturing Industry
• important role in the development of the Australian economy
• one of the largest sources of employment
• one of Australia’s most significant export industries
• intensive developer and user of advanced technologies
• the largest sector in manufacturing
4
Global Vehicle Sales- Current
0
10
20
30
40
50
60
70
1945 1950 1955 1960 1965 1970 1975 1980 1985 1990 1995 2000 2005
2005: 64.7 mil.
Global Car Parc: 750 mil.
5
The Australian Automotive MarketA
nnua
l Mar
ket S
ize
(Uni
ts)
0
100000
200000
300000
400000
500000
600000
700000
800000
900000
1000000
1100000
1970 1975 1980 1985 1990 1995 2000 2005
July 2000 - GST
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The Australian Automotive Manufacturing Industry
• The Australian automotive industry developed with considerable govt support
• Features of this highly protected industry • Tariffs• Quotas on imports• Low productivity • Poor quality• Too many manufacturers focussed on the small Australian market• Low levels of technology
• As a result, the industry’s lack of global competitiveness required structural change
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Reform over the past 20 years
• The Passenger Motor Vehicle Plan
• A set of policies designed to reduce the industry’s dependence on state support and improve productivity
• Quotas on imports abolished • Tariff reduction plan
• 1985- 57.5%• 1992- 35%• Now at 10%
• Export facilitation scheme
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Reform over the past 20 years
Award Restructuring
• changes to job structures in order to achieve a more flexible and better skilled workforce
• shift to wages based on nationally consistent skill levels
• reduction from 240 pay classifications to 3 for non trade and 6 for trade employees
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Reform over the past 20 years
• Central to the implementation of this award structure was the introduction of new arrangements for the training of the workforce
• training and skill formation became bargaining currency
• formal training for the so- called ‘unskilled sector’
• broadly based trade training which would allow for multi skilling and reduce demarcations
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Reform over the past 20 yearsEnterprise Bargaining
• EBA embraced in the early 1990s and 5 agreements negotiated to date
• opportunity to negotiate further enhancements to improve flexibility and productivity
•used as the vehicle to implement lean manufacturing principles
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GM Holden today
What does our business look like today?• Holden still an iconic brand
• Today we employ approximately 8,200 people
• GM’s investment in Australia to support growth is significant
• A$6.1 billion over 10 years
• A$2.0 billion between 2002 and 2006
• Now fully integrated into the global organisation
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GM Holden today
Vehicle Manufacturing• 4,500 employees
• 140,000+ cars per year over two shifts
• 620 cars a day – a new car every 76 seconds
• 152,000 cars built in 2005
•$532 million investment in plant upgrade for VE/WM just completed
• Vehicle exports to every continent except for Antarctica- 60,000 in 2005
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0
10000
20000
30000
40000
50000
60000
Vehi
cles
Exp
orte
d
1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005
Holden Vehicle Exports 1992-2005
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GM Holden today
Engine Manufacturing • 1,200 employees• 315,670 engines produced in 2005 • Engine Manufacture:
• Family II 4 cylinder • Global V6
• $435 million investment in Global V6 plant • Component Manufacture:
• Iron castings• Brake and suspension components
• Australia’s largest exporter of automotive components• South Africa, Korea, China, Thailand, Europe
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GM Holden today• Now fully integrated into the global organisation
GMNA GME
GMAP GMLAAM
Think globally, act locally
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GMNA GME GMAP GM LAAMProduct Development
Manufacturing/LR
Sales/Service/Marketing
Quality
Powertrain
Legal/Public Policy
R&D/Strategic Planning
Finance
Communications
IS&S
GMAC
Purchasing/Supply Chain
Glo
bal P
roce
sses
Human Resources
Each business unit managed by the global function as opposed to the countryA global businessGM Holden today
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GM Holden todayGlobal Engineering & Design Centres
• significant role in GM’s global products•engineering and design centre strategy
• now providing intellectual property as part of GMs global•1200 Engineering and Design staff• largest private sector R&D spend in Australia
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GM Holden todayGlobal Architectural Development Teams
A global business
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New Reform AgendaWorkchoices
Business seems to be taking 1 of 3 approaches
• Business as Usual
• Wait and See
• Rush to Reform
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New Reform Agenda
ConsiderationsRegardless of the level and extent of legislative reform in this area, there are 3 key considerations• Unions like any organisation are organic in nature ie. will grow
and adapt to their environment accordingly• Likewise, other stakeholders (eg. AIRC) will re-invent
themselves as necessary to continue to have a meaningful role• Employees are the key – how do we engage with them?
• Attract• Retain• Maintain • Motivate
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Summary
• Survival of the automotive industry in Australia and companies like GM Holden now not only depends on our ability to remain internationally competitive and respond to the global market pressures
• Also depends on our capacity to contribute fully as part of a global organisation
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US: 25.5 million(+47%) China: 15.8 million
(+587%)
Brazil: 6.4 million(+121%)
Europe: 25.3 million(+22%)
Japan: 5.3 million(-10%)India: 4 million
(+150%)
Australia: 1.2 million(+50%)
Summary Growth in Emerging Markets
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f/c
Imports Domestic Exports Tariff Rate
1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005
800
700
600
500
400
300
200
100
0
Ann
ual V
olum
es (0
00)
Tarif
f Rat
e
40.0%
35.0%
30.0%
25.0%
20.0%
15.0%
10.0%
5.0%
0.0%
Summary
Note: 2010 = 5%
Reducing Tariffs
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Summary Australia- an open market
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Source: VFacts
0
50000
100000
150000
200000
250000
1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005
Small Large Compact & Medium SUV
Summary Large Passenger Vehicle Market
26
Muncie, INMuncie, IN
Janesville 1 & 3, WIJanesville 1 & 3, WI
Bay City, MIBay City, MI
Defiance, OHDefiance, OH
Messena, NYMessena, NY
Elizabeth, AustraliaElizabeth, Australia
Elizabeth, South AustraliaElizabeth, South Australia
Bekasi IndonesiaBekasi Indonesia
Rayong, ThailandRayong, Thailand
Rayong, ThailandRayong, Thailand
Eisenach, GermanyEisenach, Germany
Wilmington, DEWilmington, DE
Mansfield, OHMansfield, OH
Orion, MIOrion, MI
Fort Wayne, INFort Wayne, IN
Lordstown, OHLordstown, OH
Lordstown, OHLordstown, OH
Szentgotthard, HungarySzentgotthard, Hungary
Azambuja, PortugalAzambuja, Portugal
Marion, INMarion, IN
Baltimore, MDBaltimore, MD
Baltimore, MDBaltimore, MD
Indianapolis, INIndianapolis, IN
Indianapolis, INIndianapolis, IN
Strasbourg, FranceStrasbourg, France
Zaragoza, SpainZaragoza, Spain
Zaragoza, SpainZaragoza, Spain
Windsor, ONTWindsor, ONT
Ellesmere Port, UKEllesmere Port, UK
Ellesmere Port, UKEllesmere Port, UK
Trollhättan, SwedenTrollhättan, Sweden
Trollhättan, SwedenTrollhättan, Sweden
Soedertaelje, SwedenSoedertaelje, Sweden
Gothenburg, SwedenGothenburg, SwedenSTSW, MISTSW, MI
Gravatai, BrazilGravatai, Brazil
Gravatai, BrazilGravatai, BrazilMogi das Cruzes, BrazilMogi das Cruzes, Brazil
Oklahoma City, OKOklahoma City, OK
Port Quasim, PakistanPort Quasim, Pakistan
NUMMI-Fremont, CANUMMI-Fremont, CA JV
Mishawaka, INMishawaka, IN 3P
Barcelona, SpainBarcelona, Spain 3P
Steyr, Graz, AustriaSteyr, Graz, Austria 3P
Bertone, Grugliasco, ItalyBertone, Grugliasco, Italy 3P
ZAO Avtotor Kaliningrad, RussiaZAO Avtotor Kaliningrad, Russia 3P
AvtoVAZ, Togliatti, RussiaAvtoVAZ, Togliatti, Russia JV
CJSC, Zaporozhzhye, UkraineCJSC, Zaporozhzhye, Ukraine 3P
Halol, IndiaHalol, India CKD
Hanoi, VietnamHanoi, Vietnam CKDJV
6 October City, Egypt6 October City, Egypt CKD
Arica, ChileArica, Chile CKD
Bogota, ColombiaBogota, Colombia CKD
Kairouan, TunisiaKairouan, Tunisia CKDJV
Lagos, NigeriaLagos, Nigeria CKDJV
Nairobi, Kenya Nairobi, Kenya CKDJVQuito, EcuadorQuito, Ecuador CKD
Port Elizabeth 1, South AfricaPort Elizabeth 1, South Africa CKD
Port Elizabeth 2, South AfricaPort Elizabeth 2, South Africa CKD
Valencia, VenezuelaValencia, Venezuela CKD
NUMMI-Fremont, CANUMMI-Fremont, CA JV
Moraine, OHMoraine, OH
Moraine, OHMoraine, OH JV
Gliwice, PolandGliwice, Poland
Gliwice, PolandGliwice, Poland
Biala (Bielsko), PolandBiala (Bielsko), Poland JV
Tychy, PolandTychy, Poland JV
Gunsan, S. KoreaGunsan, S. Korea JV
Gunsan, S. KoreaGunsan, S. Korea JV
Gunsan, KoreaGunsan, Korea Changwon, KoreaChangwon, Korea JV
Changwon, S. KoreaChangwon, S. Korea JV
Changwon, S. KoreaChangwon, S. Korea JV
Shanghai, ChinaShanghai, China JV
Shanghai, ChinaShanghai, China JV
Shanghai N&S, ChinaShanghai N&S, China JV
Port Melbourne, AustraliaPort Melbourne, Australia JV
Wuling East & WestLiuhou, ChinaWuling East & WestLiuhou, China JV
Liuzhou, ChinaLiuzhou, China JV
Liuzhou, ChinaLiuzhou, China
AssemblyDie & StampingPowertrainComplete Knock Down (CKD)Joint Venture (JV)3rd Party (3P)Not Currently BuildingApproved Future Plant
66
474750508080
55
11
37
12
Antwerp, BelgiumAntwerp, Belgium
Antwerp, BelgiumAntwerp, Belgium
Aspern, AustriaAspern, Austria
Flint, MI N&SFlint, MI N&S
Flint 1 & 3, MIFlint 1 & 3, MI
Flint, MIFlint, MI
Sao Caetano do Sul, BrazilSao Caetano do Sul, Brazil
Sao Caetano do Sul, BrazilSao Caetano do Sul, Brazil
Arlington, TXArlington, TX
Boryong, KoreaBoryong, Korea JV
Yantai/DongYue, ChinaYantai/DongYue, China JV
Yanati, ChinaYanati, China JV
Yantai, ChinaYantai, China JV
Bupyeong, S. KoreaBupyeong, S. Korea JV
Bupyeong, KoreaBupyeong, Korea JV
Bupyeong, S. KoreaBupyeong, S. Korea 3P
Bupyeong 1 & 2, S.KoreaBupyeong 1 & 2, S.Korea 3P
Qingdao, ChinaQingdao, China JV
Qingdao, ChinaQingdao, China JV
Shreveport, LAShreveport, LA
Shreveport, LAShreveport, LA
Bowling Green, KYBowling Green, KY
Parma, OHParma, OH
Parma, OHParma, OH Toledo, OHToledo, OH
Doraville, GADoraville, GA
Doraville, GADoraville, GA
Linden, NJLinden, NJ
Tonawanda, NYTonawanda, NY
Saginaw MCO, MISaginaw MCO, MI
Saginaw , MISaginaw , MI
Grand Rapids, MIGrand Rapids, MI
Bedford, MIBedford, MI
Grand Blanc, MIGrand Blanc, MI
Pontiac, MIPontiac, MI
Pontiac East, MIPontiac East, MI
Lansing Delta Twp, MILansing Delta Twp, MI
Lansing, MILansing, MI
Lansing Craft Center, MILansing Craft Center, MI
Lansing Grand River, MILansing Grand River, MI
Lansing Tooling, MILansing Tooling, MI
Lansing Regional. MILansing Regional. MI
Lansing C, MILansing C, MI
Lansing M, MILansing M, MI
Romulus, MI EngRomulus, MI Eng
Romulus, MI TransRomulus, MI Trans
AMT South Lyon, MIAMT South Lyon, MI
Warren, MIWarren, MI
Wixom, MIWixom, MI
Detroit-Hamtramck, MIDetroit-Hamtramck, MI
Oshawa Truck, ONTOshawa Truck, ONT
Oshawa 1 & 2, ONTOshawa 1 & 2, ONT
Oshawa, ONTOshawa, ONT
CAMI-Ingersoll, ONTCAMI-Ingersoll, ONT JV
Willow Run, MIWillow Run, MI
Livonia, MILivonia, MI
Pittsburgh, PAPittsburgh, PA
CAMI, ONTCAMI, ONT JV
St. Catharines, ONTSt. Catharines, ONT
Renault, Batilly, FranceRenault, Batilly, France 3P
Shenyang 2, ChinaShenyang 2, China
Shenyang 1, ChinaShenyang 1, China JV
Bochum, GermanyBochum, Germany
Bochum, GermanyBochum, Germany
Bochum, GermanyBochum, Germany
Fredericksburg, VAFredericksburg, VA
Fairfax, KSFairfax, KS
Fairfax, KSFairfax, KS
Wentzville, MOWentzville, MO
Wentzville, MOWentzville, MO
Ramos Arizpe 1 & 2, MexRamos Arizpe 1 & 2, Mex
Ramos Arizpe, MexicoRamos Arizpe, Mexico
Ramos Arizpe, MexicoRamos Arizpe, Mexico
Toluca, MexicoToluca, Mexico
Toluca, MexicoToluca, Mexico
Silao, MexicoSilao, Mexico
Silao, MexicoSilao, Mexico
Silao, MexicoSilao, Mexico
Spring Hill, TNSpring Hill, TN
Spring Hill, TNSpring Hill, TN
Spring Hill 1 & 2, TNSpring Hill 1 & 2, TN
Sao Jose dos Campos, BrazilSao Jose dos Campos, Brazil
Sao José dos Campos Trans, BrazilSao José dos Campos Trans, Brazil
Sao Jose dos Campos, BrazilSao Jose dos Campos, Brazil
Sao José dos Campos Fam I&II, BrazilSao José dos Campos Fam I&II, BrazilRosario, ArgentinaRosario, Argentina
Rosario, ArgentinaRosario, Argentina
Rosario, ArgentinaRosario, Argentina
Kaiserslautern, GermanyKaiserslautern, Germany
Kaiserslautern, GermanyKaiserslautern, Germany
IBC, Luton, UKIBC, Luton, UK
Luton IBC, UKLuton IBC, UK
Rüsselsheim, GermanyRüsselsheim, Germany
Rüsselsheim, GermanyRüsselsheim, Germany
Rüsselsheim, GermanyRüsselsheim, Germany
Heuliez, Cerizay, FranceHeuliez, Cerizay, France 3P
Summary
JV
JV
JV
JV
Global Capacity
27
Summary
• Metamorphosis of the work force
• The global worker• The war for talent • Skill shortages• Changing workforce demographics