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Page 1: THE ANNIKA AWARD - Ellington CMSgolfweek.media.clients.ellingtoncms.com/news/... · 7/15/2013  · • 72 LPGA Tour Titles • 10 Major Championships • 8 Rolex Player of the Year
Page 2: THE ANNIKA AWARD - Ellington CMSgolfweek.media.clients.ellingtoncms.com/news/... · 7/15/2013  · • 72 LPGA Tour Titles • 10 Major Championships • 8 Rolex Player of the Year

THE ANNIKA AWARD

ABOUT THE ANNIKA AWARD The ANNIKA Award recognizes and salutes the increasingly strong U.S. women’s intercollegiate golf programs and players by honoring the leading female college golfer of each year in the name of the greatest female golfer in history.

• Award winner will receive a sponsor’s invite into the Kraft Nabisco Championship (similar to the men’s Haskins Award winner’s exemption into The Greenbrier Classic)

• The awards dinner will be held either at the ANNIKA Intercollegiate in Orlando, Fla.

• Annika will serve as keynote speaker

Page 3: THE ANNIKA AWARD - Ellington CMSgolfweek.media.clients.ellingtoncms.com/news/... · 7/15/2013  · • 72 LPGA Tour Titles • 10 Major Championships • 8 Rolex Player of the Year

AWARDS SPONSOR WILL RECEIVE: • Special pricing on their paid media schedule in Golfweek

magazine and on Golfweek.com to promote the award throughout the year

• Invitation to and presence at The ANNIKA Award dinner

• Presenting sponsorship of the 2014 ANNIKA Intercollegiate – a Division-I women’s college golf tournament that attracts the nation’s top teams o Event will be held in Orlando, Fla. o Event will include an Am-Am component o 100% turnkey event executed by the Golfweek Collegiate

Tournament Division o Event will be covered in print and online by Golfweek staff

and will include video production

• A private clinic hosted by Annika

• Rights to use name/likeness/image of Annika over term in conjunction with award

Sponsorship involvement

Page 4: THE ANNIKA AWARD - Ellington CMSgolfweek.media.clients.ellingtoncms.com/news/... · 7/15/2013  · • 72 LPGA Tour Titles • 10 Major Championships • 8 Rolex Player of the Year

2013-2014 SPONSORSHIP: $250,000 • Paid Golfweek media schedule • Attendance at The ANNIKA Award dinner • ANNIKA Intercollegiate sponsorship • Private clinic with Annika • Rights to use name/likeness/image

SUMMARY OF BENEFITS

Page 5: THE ANNIKA AWARD - Ellington CMSgolfweek.media.clients.ellingtoncms.com/news/... · 7/15/2013  · • 72 LPGA Tour Titles • 10 Major Championships • 8 Rolex Player of the Year

SPONSORSHIP PRICING BREAKDOWN

OPPORTUNITIES FREQUENCY RATE TOTAL

Full-Page Ad 6 $15,000 $90,000

Digital Package (See digital breakdown below) $35,000

Event Benefits (As outlined on sponsorship involvement page) $125,000

Total Investment: $250,000

Digital Package Month 1 Month 2 Month 3 Month 4 Total Impressions

Home page brandwrap 24-hour brandwrap on home page with wallpaper and ad units

2 2 2 3 9 1,620,000

Approach Shots e-newsletters Top 300x250 position on e-newsletter sent to 55,000 opt-in subscribers

1 1 1 2 5 275,000

Crash Course e-newsletters 300x250 ad on e-newsletter sent to 7,000 opt-in subscribers

1 1 1 1 4 28,000

Interstitial 650x500 takeover unit

7,500 7,500 7,500 7,500 30,000 30,000

ROS banner ads Leaderboard (728x90), large rectangle (300x600), medium rectangle (300x250)

175,000 175,000

175,000

175,000

700,000 700,000

Total Impressions: Overall CPM:

2,653,000 $13.19

Page 6: THE ANNIKA AWARD - Ellington CMSgolfweek.media.clients.ellingtoncms.com/news/... · 7/15/2013  · • 72 LPGA Tour Titles • 10 Major Championships • 8 Rolex Player of the Year

Career Highlights 89 Career Victories 72 LPGA Tour Titles

10 Major Championships 8 Rolex Player of the Year Awards

6 Vare Trophy Wins (Lowest Scoring Average)

7 ESPY Awards $22 million in Career Earnings

“Ms. 59”

ABOUT ANNIKA • Won seven collegiate titles • First non-American and first freshman to win the individual NCAA National Championship (1991) • 1991 NCAA Co-Player of the Year with Kelly Robbins • Runner-up in the 1992 NCAA National Championship • 1992 Pac-10 champion • 1991-92 NCAA All-American CAREER HIGHLIGHTS • 89 Career Victories • 72 LPGA Tour Titles • 10 Major Championships • 8 Rolex Player of the Year Awards • 8 Time Solheim Cup Participant • 6 Vare Trophy Wins (lowest scoring avg.) • 7 ESPY Awards • $22 Million in Career Earnings • “Ms. 59” ACHIEVEMENTS • Member, World Golf Hall of Fame • Golf Ambassador, International Golf Federation • Ambassador, United States Golf Association • “Most Caring Athlete,” USA Weekend Magazine • Member, Governor’s Council on Physical Fitness • Vice Captain European Solheim Cup Team • USGA Bob Jones Award Recipient

Page 7: THE ANNIKA AWARD - Ellington CMSgolfweek.media.clients.ellingtoncms.com/news/... · 7/15/2013  · • 72 LPGA Tour Titles • 10 Major Championships • 8 Rolex Player of the Year
Page 8: THE ANNIKA AWARD - Ellington CMSgolfweek.media.clients.ellingtoncms.com/news/... · 7/15/2013  · • 72 LPGA Tour Titles • 10 Major Championships • 8 Rolex Player of the Year
Page 9: THE ANNIKA AWARD - Ellington CMSgolfweek.media.clients.ellingtoncms.com/news/... · 7/15/2013  · • 72 LPGA Tour Titles • 10 Major Championships • 8 Rolex Player of the Year