the age of socially engaged leadership -- breakout session talent connect sydney 2015
TRANSCRIPT
#intalent
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The Age Of Socially Engaged Leadership
Nayomi Alexander Customer Success Consultant
Daniel Sanders Talent Brand Consultant
Hotel and tripadvisor
Knife fork and plate / Toque de chef
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4 out 5 employees would prefer to work for a
‘socially active’ CEO
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6
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James Gorman
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160m 2nd-Degree Connections
Network Effect
500 Personal Connections 90,000 Personal Followers
45m 2nd-Degree Connections
342,000 Company Followers
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know awareness
like value, community
trust consistency
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How can Executives be more socially engaged?
Set up LinkedIn profile
Post content (short & long-form)
Cross promote via other channels
Amplify content through your
Company Page
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27% more engaged
Employees at ‘social organisations’
20% more inspired
20% more likely to stay
15% more connected to co-workers
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lnkd.in/execplaybook