that will inspire extraordinary results 1. 1. share your vision for the school. 2. observe, coach...
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1. Share your vision for the school. 2. Observe, coach and develop your staff. 3. Provide meaningful and frequent communication 4. Be effective at resolving conflict. 5. Build a culture of customer service and care. 6. Provide exceptional education. 7. Market your school effectively. 8. Manage your school to contribute positively to the company.
Keys to Effective Leadership
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Identify and share the goals for your school.1. Improve Customer Satisfaction2. Increase Enrollment3. Make school a place teachers want to work
Use our Brand Promise to rally staff and communicate your
goals in an inspiring way!
Share the Vision
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Implement a culture where Teachers want to work Recognize and build on staff interests and strengths
Lead by example
Provide on going training Set attainable goals Follow Up Provide on going
feedback
Engage and Empower Staff
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Be approachable at all times
Use many forms of communication◦ eblasts, photos, progress reports, communicate to
parents how children are learning◦ Use informative anecdotal records
Listen and assess the needs of potential and current parents as well as staff
Make “good news” calls
Communication-Connection
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Proactive in identifying problems Effective conflict resolution skills Demonstrate consistency and fairness
Effective Problem Solving
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Understand the value of customer loyalty
Identify and take action on parent’s needs
Respond to customer satisfaction survey feedback
Provide peace of mind to parents ◦ Safe, clean, nurturing environment◦ Build sincere relationships◦ Regularly “check in” with parents
Customer Service
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Understand how to care for our children by:
Providing a safe place in a setting as nurturing as
home
Family style, healthy meals Help develop independence skills
Environments that promote self-care and self confidence
Implement Signature Activities
Provide Fun Filled Days
Care
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Exceptional Education◦ Developmental Appropriate Program◦ Evidence of Learning◦ Effectively Communicate the Curriculum and
Program to Parents◦ Kind Child Culture◦ Demonstrated Outcomes◦ Continually Evaluate
Teaching and Program
Thrive
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Use CRM Internal Events Effective Sales Skills SEO, Social Media Marketing Campaigns Reputation Management
Market Your School
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Make decisions that positively impact the overall financial success of the school
Take action based on tools and resources:◦ Score card, Demographics◦ P&L◦ Business Plan◦ BCAs for your school◦ Customer Satisfaction Scores
Take responsibility for results!
Manage the Business
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1. Leadership and Communication 2. Decision Making/Problem Solving 3. Customer Service 4. Care 5. Sales 6. Marketing 7. Teaching and Program 8. Financial Management
PCA Director Competencies
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Marketing – Julien Picard, Lisa Ramirez and Team
The Art of Closing the Deal – Kristen Hopten
Financial Team – Jennifer Janos and Team
Director Tool Box – Kathy Mikkelson, Angel Hesseltine and Team
Case Study – Paul Malek
Conference Presenters