Gamercustomize gamelist, consume content

Gamercustomize gamelist, consume content

CustomizerRate/Share Content, Follow gamers, Join Thread

CustomizerRate/Share Content, Follow gamers, Join Thread

ContributorPost Link, Upload Photo Make Comment

ContributorPost Link, Upload Photo Make Comment

Editor/LeaderFilter Content, Start Thread

Editor/LeaderFilter Content, Start Thread

Raptr Engagement Funnel

Raptr Player Engagement: 3 Steps1. Deliver contextual* info to players- Community Stats (#gamers playing at different stages - hours + achievements) - Friend Stats (#friends playing at different stages - hours + achievements)- Related Content from the Raptr community (reviews & comments) - Related/Upcoming Games- What else?

2. Offer contextual interaction opportunities to players- Choose your Raptr handle (if you haven’t already)- Rate your game after 1/3/5 hours of gameplay      - Answer a micro-survey (unlocked by gameplay & site achievements)- Thumbs-up a review or article (can’t thumbs-down until you earn rep)- Message your friends (trash-talk, brag, challenge – also share, help, gift) - Upload a Photo or Screenshot- Write a Review after 5 hours gameplay- submit a link- make a comment- What else?

3. Develop game-centric reputation- Game Rep (aggregate metric) = Hours played + Game Achievements + Raptr Achievements- Raptr Achievements = markers for completing Raptr missions - Raptr Missions activity bundles within the Raptr site

*Contextual = tuning to a player’s Raptr stats, which includes gameplay + site-based interactions

IDEAS Missions & Unlocks

Gamer

Cutomizer

Contributor

Follow 5 Games

Fill out Short Bio

Update Profile Pic

Rate 1st Link

Rate 1st Link

Share 1st Link

Recommend / Share an Article/Comment

Collect 10 ShareClicks, 5 Followers

Make 1st Comment

Upload 1st Media (Photo/Video)

Write 1st Review

Collect 5 Votes on Your Contributions

Collect 5 followers

Flag 5 items that end up being removed

Bigger Shelf (holds more games)

Taste Quiz (part of weekly stats updates)

Profile Background (choose template)

Comprehension Score

Sharing Score (social pts)

Sharing Customization (Colors, Stats)

Sharing PowerUps (details TBD)

My Comments (profile widget)

My Photos/Videos (profile widget)

Auto-post Comments (no wait time)

Open Comment Thread on that object

Follower Pro (advanced features)

Flagging PowerUps (what you flag goes to top of queue)

Motivating Emotion

(social) Call to ActionEngaging Activity

Feedback & Progress

IDEAS - Gamer Onboarding

Choose Favorite GamesConnect Gaming Services

See game-centric news & stats Anticipation, Discovery

Follow ShareConnect

Motivating Emotion

(social) Call to ActionEngaging Activity

Feedback & Progress

IDEAS - Gamer Re-Engagement

Raptr achievements (for site accomplishments)Raptr coins (for completing tasks)

Read Game-related News & ThreadsTake a game-related micro-survey

Curiousity, Satisfaction

JoinShareFollow

Motivating Emotion

(social) Call to ActionEngaging Activity

Feedback & Progress

IDEAS - Customizer Onboarding

Rate articles & reviews that you’re readingJoin a Thread/Group

Curiousity, Pride, Belonging

Add Comment Share

Better CustomizationEarn Raptr Achievements

IDEAS - Customizer Re-Engagement

Motivating Emotion

(social) Call to ActionEngaging Activity

Feedback & Progress

See Your Impact Stats (Raptr Rep)Unlock New Powers

New Content to Read & RateNew Micro-Surveys to Take

Curiousity, Pride, Belonging,

ShareInviteBrag

Motivating Emotion

(social) Call to ActionEngaging Activity

Feedback & Progress

IDEAS - Contributor Onboarding

Comment Post Create

Impact Stats (views, reach, activity)Follower Stats (demographics, activity) Curiousity, Pride

Add Comment Share

IDEAS - Contributor Re-Engagement

Motivating Emotion

(social) Call to ActionEngaging Activity

Feedback & Progress

Change in Impact StatsNew Powers Unlocked

Check my Impact StatsCompare my Impact Stats

Curiousity, Pride, Competition

Challenge ShareInviteBrag

RAPTR TEMPLATES

Newbie Missions & Unlocks

Gamer

Customizer

Contributor

Regular Missions & Unlocks

Gamer

Customizer

Contributor

Enthusiast Missions & Unlocks

Gamer

Customizer

Contributor

Motivating Emotion

(social) Call to ActionEngaging Activity

Feedback & Progress

Gamer Onboarding

Motivating Emotion

(social) Call to ActionEngaging Activity

Feedback & Progress

Gamer Re-Engagement

Motivating Emotion

(social) Call to ActionEngaging Activity

Feedback & Progress

Customizer Onboarding

Customizer Re-Engagement

Motivating Emotion

(social) Call to ActionEngaging Activity

Feedback & Progress

Motivating Emotion

(social) Call to ActionEngaging Activity

Feedback & Progress

Contributor Onboarding

Contributor Re-Engagement

Motivating Emotion

(social) Call to ActionEngaging Activity

Feedback & Progress