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2015-2019 Sample - Handbags Market in the US

technavio insights


2015-2019 Handbags Market in the US

01. Market Research Methodology

Market Research Process

TechNavio identifies the key opportunities in leading markets and develops various

methodologies for data collection and analysis. The micro, meso, and macroeconomic

indicators of the market are studied to ascertain the dynamics of the market.

Research Design

TechNavio’s reports are based on in-depth qualitative and quantitative analyses of various

markets. Qualitative analysis involves the application of various projection and sampling

techniques, whereas quantitative analysis involves primary interviews, surveys, and vendor

briefings. The data thus gathered is validated through experts' opinions. Based on research

results and technical insights, TechNavio analysts refine the existing methodologies to analyze

the various aspects of the market.

Exhibit 1: Market Research Methodology

Source: TechNavio Analysis

Handbags Market in

the US 2015-2019



TechNavio analysts gather inputs from various vendors and industry experts and verify the

information collected with databases, financial reports, industry papers, and various other

secondary sources. The impact of global economic conditions and other macroeconomic

indicators are also considered while assessing the market.

Research Methodology

TechNavio analysts have adopted primary as well as secondary research techniques to

ascertain the size and vendor landscape of the Handbags Market in the US. The information is

obtained using a combination of the bottom-up and top-down approaches, besides using in-

house market modeling tools. The data is then corroborated with data obtained from various

market participants and stakeholders across the value chain, including vendors, service

providers, distributors, re-sellers, and end-users.



02. Executive Summary

Market Size

By Revenue 2014: US$ XXX

2019: US$ XXX

By Volume 2014: XXX

2019: XXX

Market

Growth Rate

By Revenue 2014: XXX percent

2019: XXX percent

By Volume 2014: XXX percent

2019: XXX percent

CAGR By Revenue XXX percent

By Volume XXX percent

Key Customer Segments End-users

Key Market Drivers

Economic Growth

Driver 2

Driver 3

Driver 4

Driver 5

Driver 6

Increase in Marketing Campaigns

Key Market Challenges

Increase in Competition from Local Brands and Counterfeit

Products

Challenge 2

Challenge 3

Rising Travel Costs

Key Market Trends

Increasing Disposable Income

Trend 2

Trend 3

Trend 4

Increasing Investment in R&D

Key Buying Criteria

Brand

Design

Marketing Campaigns

Material

Price



Key Vendors

Burberry Group plc

Chanel SA

Coach Inc.

Hermès International SA

Kate Spade

LVMH

Michael Kors

Mulberry

PRADA

Ralph Lauren

Tory Burch



03. Scope of the Report

03.1 Market Overview

This report covers the present scenario and the growth prospects of the Handbags market in the

US for the period 2015-2019. To calculate the market size, the report takes into account revenue

generated from the sales of handbags by organized and unorganized retailers. The volume of

sales is calculated on the basis of total number of units sold by organized and unorganized

retailers.

Exhibit 2: Scope of the Report


The report also presents the vendor landscape and a corresponding detailed analysis of the 11

major vendors in the market. In addition, it discusses the major drivers that influence the growth

•Totes

•Shoulder Bags (includes cross body bags)

•Purses and Wallets

•Satchels and Saddles

By Product

•Specialty Stores

•Department Stores

•Hypermarkets and Supermarkets

•Online Retailers

•Discount Stores

•Others

By Distribution Channel

•Age Group

•Price

•Style

•Material

By Category



of the market and the challenges faced by vendors and the market at large. It also outlines the

key trends that are expected to emerge in the market during the forecast period.

03.2 Product Offerings

Some of the products offered by the major vendors in the Handbags market in the US are listed

below.

Company Products Offered

Burberry Signature Bags

Totes

Bowling Bags

Clutches

Shoulder Bags

Chanel Clutches

Totes

Sling Bags

Coach Whiplash

Shoulder Bags

Wallets And Wristlets

Hermès International Messenger Bags

Totes

Shoulder Bags

Kate Spade Totes

Satchels

Shoulder Bags

Clutches

Wallets

Diaper Bags

LVMH Clutches

Shoulder Bags

Cross Body

Mini Bags

Michael Kors Totes

Satchels

Shoulder Bags

Clutches

Wallets



Mulberry Totes

Clutches

Cross Body

Messenger Bags

Satchels

Shoulder Bags

Wallets

PRADA

Totes

Shoulder Bags

Clutches

Small Bags

Top Handles

Bucket Bags

Wallets

Ralph Lauren Totes

Clutches

Cross Body

Satchels

Tory Burch Totes

Clutches

Cross Body

Mini Bags



04. Introduction

Demand for handbags is rising in the US with the increasing demand for affordable luxury

handbag brands such as Michael Kors, Kate Spade, Marc Jacobs, Ralph Lauren, Coach, and

Tory Burch. The arrival of numerous brands and their easy availability through retail stores and

online retail channels has increased the demand for handbags among consumers in the US. The

Handbags market in the US was dominated by the Purses and Wallets segment in 2014 in terms

of revenue and volume.

The market has been growing at a steady pace in terms of revenue and volume and is

expected to post CAGRs of 5.90 and 5.29 percent, respectively, during the forecast period. The

launch of various innovative handbags and the growing number of retail outlets in the US are

fueling the growth of the market.

The growth in the market is driven by the reviving economic conditions. Online retailing is

another key reason for the high consumption and sales of handbags in the country. Demand for

affordable luxury brands is also contributing to market growth.

The growth of the market is curtailed by some serious challenges, a major one being the

increased competition from local brands. The highly fragmented nature of the market is another

factor that hinders market growth.

Note: Information included in this sample are extracts of the full report.



04.1 Key Questions Answered in this Report

What will the market size be in 2019 and what will be the growth rate?

What are key market trends?

What is driving this market?

What are the challenges to market growth?

Who are the key vendors in this market space?

What are the market opportunities and threats faced by key vendors?

What are the strengths and weaknesses of each of these key vendors?



05. Market Landscape

05.1 Market Size and Forecast

05.1.1 By Revenue

The Handbags market in the US was valued at US$ XXX in 2014 and is expected to reach US$ XXX

by 2019, growing at a CAGR of XXX percent.

Exhibit 3: Handbags Market in US 2014-2019 (US$ million)

Actual exhibits are available in full report only


The market has been growing at a steady rate and is expected to exhibit similar patterns during

the forecast period. The high demand for affordable luxury products, a stabilizing economy,

increasing disposable income, and rising spending by teens are driving the market. Brands such

as Coach, Michael Kors, Kate Spade, Ralph Lauren, and Tory Burch are popular among

consumers. The growing number of retail stores in the US is also driving the demand for such

brands because of their easy availability and affordability.




06. Market Growth Drivers

Some of the major market drivers in the Handbags market in the US are as follows:

Economic Growth

The US economy has been showing signs of strength. The economy has recovered from

recession, unemployment has declined, home-sale prices have improved, and the stock market

is reporting record highs. As a result, wealthy Americans are spending freely on expensive

clothing, accessories, jewelry, and cosmetics. The sale of handbags is also increasing because of

their increased use as status symbols and fashion accessories.




07. Market Challenges

Some of the major challenges in the Handbags market in the US are as follows:

Increase in Competition from Local Brands and Counterfeit Products

One of the main challenges hindering the growth of the market is the increasing competition

from counterfeit or fake products. The easy availability of a number of cheap handbag brands

in the market is leading to market fragmentation, resulting in lack of price standardization,

uneven competitive scenario, and market share erosion. To gain a competitive advantage over

international brands these brands price their products very low; but such products lack quality

and durability.

Lack of knowledge and easy affordability results in consumers buying these products. As a result,

legitimate and well-established vendors operating in the market fail to achieve optimal market

penetration, which results in inventory backlog in their supply chain. The brand images of well-

established vendors in the market may also be affected if consumers buy counterfeit products

under the perception that the products belong to the original brand. Such issues restrict market

growth and impact the profit margins of genuine manufacturers. Some of the brands commonly

imitated are LVMH, Gucci, Chanel, Burberry, Nike, and Guess.


Increase in Competition from Local Brands and Counterfeit

Products

Challenge 2

Challenge 3

Rising Travel Costs

Handbags

Market in

US



08. Market Trends

Some of the major trends emerging in the Handbags market in the US are as follows:

Increasing Disposable Income

Demand for luxury handbags is rising with the increase in disposable income among consumers.

Though purchasing power fell by XXX percent in 2013, it is estimated that it will rise by XXX

percent in 2014, XXX percent in 2015, and XXX percent in 2016. With the rise in disposable

income consumers are spending more on affordable luxury products than on premium luxury

products.


Handbags Market in

US

Increasing Disposable

Income

Trend 2

Trend 3 Trend 4

Increasing Investment

in R&D



09. Vendor Landscape

09.1 Competitive Scenario

Luxury products and the Luggage industry are highly affected by rapidly changing consumer

demands and preferences. Vendor performance in the Handbags market in the US may be

influenced by changes in consumer spending patterns. It may also be affected by consumer

tastes, regional, national, and local economic conditions, and demographic trends.

Vendors in the market compete on the basis of price, quality, innovation, service, reputation,

distribution, and promotion. The increasing vendor competition may lead to vendors reducing

their product prices, which could negatively affect profit margins and market growth.

The Handbags market in the US was dominated by Coach in 2014, with a market share of 23-25

percent. Though the company’s share is decreasing in the US, it continues to lead the market.

The increasing popularity of affordable luxury brands such as Michael Kors, Tory Burch, Ralph

Lauren, and Kate Spade is the major threat to Coach. One of the reasons for this trend is the

paradigm shift of consumers toward cheaper products since the 2008-2009 recession.

The influx of private labels in the market is on the rise. To survive and succeed in the intensely

competitive environment, vendors in the market have to distinguish their products and service

offerings through a clear and unique value proposition.




10. Key Vendor Analysis

10.1 B Burberry

10.1.1 Business Overview

Burberry was founded in 1856 and is headquartered in London, UK. It is a global luxury brand that

designs, sources, manufactures, and distributes a variety of luxury goods under the Burberry

brand for men, women, and children. The company's key product portfolio includes women’s

wear, men’s wear, children’s wear, beauty products, and accessories.

The company operates through three business segments:

Retail: Engages in the sale of luxury goods through the Burberry mainline stores, outlets,

concessions, franchisees, and department stores worldwide; includes 215 mainline stores, 227

concessions within department stores, digital commerce, and 55 outlets

Wholesale: Includes sales to department stores, multiband specialty accounts, travel retail

and franchisees (70 stores), and beauty market through 100 distributors globally

Licensing: Generates revenue from global licenses for timepiece, fragrance, eye wear, and

Burberry's partners in Japan

10.1.2 Recent Developments

Company Details Description

Key Highlights December 2014: Commences the first Burberry beauty

store in the APAC

November 2014: Announces the launch of its first

global festive campaign




10.1.3 SWOT Analysis



01. Executive Summary ......................................................................................... 1

02. List of Abbreviations ......................................................................................... 3

03. Scope of the Report ........................................................................................ 5

03.1 Market Overview ......................................................................................... 5

03.2 Product Offerings......................................................................................... 6

04. Market Research Methodology .................................................................... 8

04.1 Market Research Process ........................................................................... 8

04.2 Research Methodology ............................................................................. 8

05. Overview of Luggage Market ..................................................................... 10

05.1 About Luggage ......................................................................................... 10

05.2 Types of Luggage ...................................................................................... 10

05.2.1 Handbags Segment .................................................................................. 12

05.2.2 Travel Bags Segment ................................................................................ 13

05.2.3 Business Bags Segment ............................................................................. 14

06. Factors that Affect Global Luggage Market ............................................ 15

06.1 Economic Indicators - Global ................................................................. 15

06.2 Travel and Tourism Industry ...................................................................... 21

06.3 E-commerce ............................................................................................... 24

06.4 Advertising and Marketing Campaigns ................................................ 28

07. PEST Analysis .................................................................................................... 30

08. Distribution Channels in Global Luggage Industry .................................. 33

08.1 Analysis of Distribution Channels for Luggage and

Handbags ................................................................................................... 33

08.1.1 Some Key Facts .......................................................................................... 34

09. Introduction ..................................................................................................... 35

10. Country Profile: US .......................................................................................... 36

TABLE OF CONTENT



10.1 Overview ..................................................................................................... 36

11. Market Landscape ........................................................................................ 39

11.1 Market Overview ....................................................................................... 39

11.2 Market Size and Forecast......................................................................... 40

11.2.1 By Revenue ................................................................................................. 40

11.2.2 By Volume ................................................................................................... 41

11.2.3 ASP, PCC, and PCE on Handbags in US ............................................... 42

11.2.4 Consolidated Data for Handbags Market in US .................................. 43

11.3 Five Forces Analysis ................................................................................... 44

12. Market Segmentation by Products ............................................................. 46

12.1 Totes Market in US ...................................................................................... 48

12.1.1 Consolidated Data for Totes Market in US 2009-2019......................... 49

12.2 Purses and Wallets Market in US ............................................................. 50

12.2.1 Consolidated Data for Purses and Wallets Market in US

2009-2019 .................................................................................................... 51

12.3 Shoulder Bags Market in US ..................................................................... 52

12.3.1 Consolidated Data for Shoulder Bags Market in US 2009-

2019 .............................................................................................................. 53

12.4 Satchels and Saddles Market in US ........................................................ 54

12.4.1 Consolidated Data for Satchels and Saddles Market in US

2009-2019 .................................................................................................... 55

12.5 ASP, PCC, and PCE of Handbags Market in US................................... 56

13. Market Segmentation by Category ........................................................... 59

13.1 Segmentation of Handbags Market in US by Age Group ................. 60

13.2 Segmentation of Handbags Market in US by Price ............................ 61

13.3 Segmentation of Handbags Market in US by Style ................................ 62

13.4 Segmentation of Handbags Market in US by Material ...................... 63

14. Market Segmentation by Distribution Channel ........................................ 64

15. Buying Criteria ................................................................................................. 65



16. Market Growth Drivers ................................................................................... 66

17. Drivers and their Impact ............................................................................... 71

18. Market Challenges ........................................................................................ 72

19. Impact of Drivers and Challenges .............................................................. 74

20. Market Trends .................................................................................................. 75

21. Trends and their Impact ................................................................................ 79

22. Vendor Landscape ........................................................................................ 80

22.1 Competitive Scenario............................................................................... 80

22.2 Pricing Strategy .......................................................................................... 81

22.3 Market Share Analysis ............................................................................... 82

22.4 Key Vendors................................................................................................ 83

22.4.1 Burberry ....................................................................................................... 83

22.4.2 Chanel ......................................................................................................... 84

22.4.3 Coach.......................................................................................................... 85

22.4.4 Hermès International ................................................................................. 88

22.4.5 Kate Spade ................................................................................................. 89

22.4.6 LVMH ............................................................................................................ 94

22.4.7 Michael Kors ............................................................................................... 97

22.4.8 Mulberry..................................................................................................... 101

22.4.9 PRADA ....................................................................................................... 103

22.4.10 Ralph Lauren .......................................................................................... 105

22.4.11 Tory Burch ................................................................................................ 108

22.5 Other Prominent Vendors ...................................................................... 109

23. Key Vendor Analysis .................................................................................... 111

23.1 Burberry ..................................................................................................... 111

23.1.1 Key Facts ................................................................................................... 111

23.1.2 Business Overview.................................................................................... 112

23.1.3 Business Segmentation by Revenue 2014 .......................................... 113



23.1.4 Product Segmentation by Revenue 2014 .......................................... 114

23.1.5 Business Segmentation by Revenue 2013 and 2014 ........................ 115

23.1.6 Geographical Segmentation by Revenue 2014 ............................... 116

23.1.7 Business Strategy ...................................................................................... 116

23.1.8 Recent Developments ........................................................................... 117

23.1.9 SWOT Analysis ........................................................................................... 117

23.2 Chanel ....................................................................................................... 118

23.2.1 Key Facts ................................................................................................... 118


23.2.3 Key Offerings ............................................................................................ 121

23.2.4 Competitors .............................................................................................. 121



23.2.7 SWOT Analysis ........................................................................................... 124

23.3 Coach........................................................................................................ 125

23.3.1 Key Facts ................................................................................................... 125


23.3.3 Competition ............................................................................................. 127

23.3.4 Product Segmentation ........................................................................... 129

23.3.5 Product Segmentation by Revenue 2013 and 2014 ........................ 130




23.3.9 SWOT Analysis ........................................................................................... 133

23.4 Hermès ....................................................................................................... 134

23.4.1 Key Facts ................................................................................................... 134





23.4.4 Products Segmentation by Revenue 2012 and 2013 ....................... 137


23.4.6 Competitors .............................................................................................. 138

23.4.7 SWOT Analysis ........................................................................................... 141

23.5 Kate Spade ............................................................................................... 142

23.5.1 Key Facts ................................................................................................... 142







23.5.8 SWOT Analysis ........................................................................................... 148

23.6 LVMH Group ............................................................................................. 149

23.6.1 Key Facts ................................................................................................... 149


23.6.3 Business Segmentation ........................................................................... 150




23.6.7 SWOT Analysis ........................................................................................... 153

23.7 Michael Kors ............................................................................................. 154

23.7.1 Key Facts ................................................................................................... 154








23.7.7 Competitors .............................................................................................. 159


23.7.9 SWOT Analysis ........................................................................................... 161

23.8 Mulberry..................................................................................................... 162

23.8.1 Key Facts ................................................................................................... 162






23.8.7 SWOT Analysis ........................................................................................... 166

23.9 PRADA ....................................................................................................... 167

23.9.1 Key Facts ................................................................................................... 167



23.9.4 Product Segmentation by Revenue 2013 and 2014 ........................ 169




23.9.8 SWOT Analysis ........................................................................................... 172

23.10 Ralph Lauren ............................................................................................ 173

23.10.1 Key Facts ................................................................................................. 173

23.10.2 Business Overview .................................................................................. 174

23.10.3 Business Segmentation by Revenue 2014 ........................................ 175

23.10.4 Business Segmentation by Revenue 2012-2014 ............................... 176

23.10.5 Geographical Segmentation by Revenue 2014 ............................. 177

23.10.6 Business Strategy .................................................................................... 177

23.10.7 SWOT Analysis ......................................................................................... 178



23.11 Tory Burch .................................................................................................. 179

23.11.1 Key Facts ................................................................................................. 179

23.11.2 Business Overview .................................................................................. 179

23.11.3 Product Segmentation ......................................................................... 180

23.11.4 Geographical Presence ....................................................................... 181

23.11.5 Recent Developments.......................................................................... 181

23.11.6 SWOT Analysis ......................................................................................... 182

24. Other Reports in this Series .......................................................................... 183



Exhibit 1: Scope of the Report ......................................................................... 5

Exhibit 2: Market Research Methodology ..................................................... 8

Exhibit 3: Types of Luggage ........................................................................... 11

Exhibit 4: Types of Handbags......................................................................... 12

Exhibit 5: Types of Travel Bags ....................................................................... 13

Exhibit 6: Types of Business Bags.................................................................... 14

Exhibit 7: Growth in World GDP and Per Capita GDP 2009-

2014 ................................................................................................... 16

Exhibit 8: Key Global Economic Indicators that Affect

Luggage Industry ............................................................................ 17

Exhibit 9: Top Five Populous Countries 2014 ............................................... 18

Exhibit 10: Comparison of GDP Growth Rate: Advanced

Economies versus Emerging Economies 2014 ........................... 19

Exhibit 11: Annual Investments in Advanced and Developed

Economies 2009-2014 (% of GDP) ................................................ 20

Exhibit 12: Spending on Travel and Tourism 1990-2020 (US$

billion) ................................................................................................ 22

Exhibit 13: Top Five Revenue Generating Destinations in Travel

and Tourism Industry 2013 (US$ billion) ........................................ 23

Exhibit 14: Segmentation of Global E-commerce Market by

Geography 2014 ............................................................................. 24

EXHIBITS



Exhibit 15: Global Share of Digital Buyers 2014 ............................................ 25

Exhibit 16: Global Share of Digital Buyers by Geography 2013-

2019 ................................................................................................... 26

Exhibit 17: Leading Countries in Global Retail E-commerce

Market 2014-2019 ............................................................................ 27

Exhibit 18: Leading Companies: Spending on Advertising 2013

(US$) .................................................................................................. 28

Exhibit 19: Overview of Social Media Activity of Luggage

Companies ...................................................................................... 29

Exhibit 20: PEST Analysis for Luggage Industry in US .................................... 30

Exhibit 21: Analysis of Distribution Channels in Luggage Industry ............ 33

Exhibit 22: GDP Per Capita 2008-2013 (US$) ................................................. 36

Exhibit 23: US Population 2008-2013 (million) ................................................ 37

Exhibit 24: US Population by Age 2013 (million) ........................................... 38

Exhibit 25: Overview of Handbags Market in US .......................................... 39

Exhibit 26: Handbags Market in US 2014-2019 (US$ million) ....................... 40

Exhibit 27: Handbags Market in US 2014-2019 (million units) ..................... 41

Exhibit 28: ASP (US$), PCC (units), and PCE (US$) on Handbags

in US 2009-2019 ................................................................................ 42

Exhibit 29: Consolidated Data for Handbags Market in US 2009-

2019 ................................................................................................... 43

Exhibit 30: Segmentation of Handbags Market in US by Product ............ 46

Exhibit 31: Handbags Market in US by Revenue 2014-2019 ....................... 47



Exhibit 32: Totes Market in US 2014-2019 (US$ million, million

units) .................................................................................................. 48

Exhibit 33: Consolidated Data for Totes Market in US 2009-2019 .............. 49

Exhibit 34: Purses and Wallets Market in US 2014-2019 (US$

million and million units) ................................................................. 50

Exhibit 35: Consolidated Data for the Purses and Wallets

Market in US 2009-2019 .................................................................. 51

Exhibit 36: Shoulder Bags Market in US 2014-2019 (US$ million,

million units) ...................................................................................... 52

Exhibit 37: Consolidated Data for Shoulder Bags in US 2009-2019 ........... 53

Exhibit 38: Satchels and Saddles Market in US 2014-2019 (US$

million, million units) ........................................................................ 54

Exhibit 39: Consolidated Data for Satchels and Saddles Market

in US 2009-2019 ................................................................................ 55

Exhibit 40: ASP of Handbags by Segments in US 2009-2019 (US$) ............ 56

Exhibit 41: PCC of Handbags in US 2009-2019 (units) .................................. 57

Exhibit 42: PCE on Handbags in US 2009-2019 (US$) ................................... 58

Exhibit 43: Segmentation of Handbags Market in US by

Category .......................................................................................... 59

Exhibit 44: Segmentation of Handbags Market in US by Age

Group 2014 ...................................................................................... 60

Exhibit 45: Segmentation of Handbags Market by Price 2014 .................. 61

Exhibit 46: Segmentation of Handbags Market in US by Style

2014 ................................................................................................... 62

Exhibit 47: Segmentation of Handbags Market in US by Material

2014 ................................................................................................... 63



Exhibit 48: Segmentation of Handbags Market in US by

Distribution Channel 2014 ............................................................. 64

Exhibit 49: Economic Indicators 2007-2014 ................................................... 66

Exhibit 50: Overview of Online Retail Market in US 2014............................. 67

Exhibit 51: Overview of Teen Expenditures in US 2013 ................................ 69

Exhibit 52: Growth of Disposable Income 2014-2019 .................................. 76

Exhibit 53: Overview of Female Workforce in US 2014 ................................ 77

Exhibit 54: Pricing Matrix of Michael Kors, Ralph Lauren, VFC,

and Coach for Handbags ............................................................ 81

Exhibit 55: Key Leading Vendors in Handbags Market in US 2014 ........... 82

Exhibit 56: Handbags Available at Burberry ................................................. 83

Exhibit 57: Coach: Net Sales and Gross Profit 2010-2014 (US$) ..................... 85

Exhibit 58: Net Sales of Women's Handbags 2011-2014 ............................. 86

Exhibit 59: Number of Coach's Retail and Outlet Stores in North

America 2011-2014 ......................................................................... 87

Exhibit 60: Some Brands Offered by Hermès ................................................ 88

Exhibit 61: Net Sales and Gross Profit of Kate Spade 2009-2013

(US$) .................................................................................................. 89

Exhibit 62: Types of Handbags Offered by Kate Spade ............................. 90

Exhibit 63: Number of Retail Stores and Average Size (square

feet) in US 2013 ................................................................................ 91

Exhibit 64: Number of Retail Stores and Average Size(square

feet) in US until 2013 ....................................................................... 92

Exhibit 65: Kate Spade: E-commerce Websites ........................................... 93



Exhibit 66: Handbag Brands Owned by LVMH............................................. 95

Exhibit 67: LVMH: Revenue Breakdown of Fashion and Leather

Goods Segment by Geography 2013 ........................................ 96

Exhibit 68: Michael Kors: Net Sales and Revenue by Segment

and Geographical Location ........................................................ 97

Exhibit 69: Michael Kors: Total Revenue 2010-2014 ..................................... 98

Exhibit 70: Michael Kors: Retail Stores and their Comparable

Sales Growth 2010-2014 ................................................................. 99

Exhibit 71: Michael Kors: Price Range of Products .................................... 100

Exhibit 72: Top Handbag Brands by Mulberry ............................................ 101

Exhibit 73: Product Mix (% of SKU) 2014........................................................ 102

Exhibit 74: Brand Offerings by PRADA .......................................................... 103

Exhibit 75: Ralph Lauren: Net Revenue and Gross Profit 2011-

2014 (US$ million) ........................................................................... 105

Exhibit 76: Categories of Handbags Available at Ralph Lauren ............ 106

Exhibit 77: Distribution of Ralph Lauren Products in US ............................. 107

Exhibit 78: Handbags Categories Available at Tory Burch ...................... 108

Exhibit 79: Collections Available at Tory Burch .......................................... 108

Exhibit 80: Burberry: Business Segmentation by Revenue 2014 ............... 113

Exhibit 81: Burberry: Product Segmentation by Revenue 2014 ............... 114

Exhibit 82: Burberry: Business Segmentation by Revenue 2013

and 2014(US$ million) ................................................................... 115

Exhibit 83: Burberry: Geographical Segmentation by Revenue

2014 ................................................................................................. 116



Exhibit 84: Coach: Product Segmentation 2014 ........................................ 129

Exhibit 85: Coach: Product Segmentation by Revenue 2013

and 2014 (US$ billion) ................................................................... 130

Exhibit 86: Coach: Geographical Segmentation by Revenue

2014 ................................................................................................. 131

Exhibit 87: Hermès: Product Segmentation by Revenue 2013 ................ 136

Exhibit 88: Hermès: Product Segmentation by Revenue 2012

and 2013 (US$ million) .................................................................. 137

Exhibit 89: Hermès: Geographical Segmentation by Revenue

2013 ................................................................................................. 138

Exhibit 90: Kate Spade: Business Segmentation by Revenue

2013 ................................................................................................. 144

Exhibit 91: Kate Spade: Business Segmentation by Revenue

2012 and 2013 (US$ million) ......................................................... 145

Exhibit 92: Kate Spade: Geographical Segmentation by

Revenue 2013 ................................................................................ 146

Exhibit 93: LVMH Group: Business Segmentation 2014 ............................. 150

Exhibit 94: LVMH Group: Business Segmentation by Revenue

2013 and 2014 (US$ million) ......................................................... 151

Exhibit 95: LVMH Group: Geographical Segmentation by

Revenue 2014 ................................................................................ 152

Exhibit 96: Michael Kors: Business Segmentation by Revenue

2014 ................................................................................................. 156

Exhibit 97: Michael Kors: Business segmentation by revenue

2013 and 2014 (US$ million) ......................................................... 157



Exhibit 98: Michael Kors: Geographical segmentation by

revenue 2014 ................................................................................. 158

Exhibit 99: Mulberry: Business Segmentation by Revenue 2014 .............. 163

Exhibit 100: Mulberry: Business Segmentation by Revenue 2013

and 2014 (US$ million) .................................................................. 164

Exhibit 101: Mulberry: Geographical Segmentation by Revenue

2014 ................................................................................................. 165

Exhibit 102: PRADA: Product Segmentation by Revenue 2014 ................. 168

Exhibit 103: PRADA: Product segmentation by revenue 2013 and

2014 (US$ billion)............................................................................ 169

Exhibit 104: PRADA: Geographical segmentation by Revenue

2014 ................................................................................................. 170

Exhibit 105: Ralph Lauren: Business Segmentation by Revenue

2014 ................................................................................................. 175

Exhibit 106: Ralph Lauren: Business Segmentation by Revenue

2012-2014 (US$ billion) .................................................................. 176

Exhibit 107: Ralph Lauren: Geographical Segmentation by

Revenue 2014 ................................................................................ 177

Exhibit 108: Tory Burch: Product Segmentation ........................................... 180

Exhibit 109: Tory Burch: Geographical Presence ......................................... 181



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Global Latex Mattress Market 2014-2018

Global Tampons Market 2014-2018

Global Children's Wear Market 2014-2018

Global Luggage Market 2014-2018

Global Natural Colorant and Flavor Market 2014-2018

Global Pet Food Market 2014-2018

Global ZigBee Enabled Devices Market 2014-2018

Global Wipes Market 2014-2018

Office Furniture Market in Russia 2014-2018

Walk-in Refrigeration Market in the US 2014-2018

Global Diaper Market 2014-2018

Global Diabetic Food Market 2014-2018

Global Electronic Packaging Market 2014-2018

Folding Carton Market in Latin America 2014-2018

Global Fabric Conditioner Market 2014-2018

Global Retail Ready Packaging Market 2014-2018

Global Lubricant Market 2014-2018

Global Household Appliance Market 2014-2018



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