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team and advisors, how to choose them

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#TEAM #ADVISORS

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Page 1: Team and advisors, how to choose them

#TEAM

#ADVISORS

Page 2: Team and advisors, how to choose them

#TEAM

Page 3: Team and advisors, how to choose them

Complementary

Page 4: Team and advisors, how to choose them

No magic formula

Page 5: Team and advisors, how to choose them

Problem Ownership

Page 6: Team and advisors, how to choose them

Practical

Page 7: Team and advisors, how to choose them

BusinessTech

UX / Design

Marketing

Page 8: Team and advisors, how to choose them
Page 9: Team and advisors, how to choose them

How much %?

Page 10: Team and advisors, how to choose them

100%

51%

100%

51%

Page 11: Team and advisors, how to choose them

Small print

Page 12: Team and advisors, how to choose them

5-7% for advisors

20-30% for investors

Page 13: Team and advisors, how to choose them

58-75%left

Page 14: Team and advisors, how to choose them

Vesting and cliff period

Page 15: Team and advisors, how to choose them

#ADVISORS

Page 16: Team and advisors, how to choose them

- Industry expert

- Design / UX

- Running a (startup) business

- Experienced in fundraising

bonus: Legal

Page 17: Team and advisors, how to choose them

Busy people

Page 18: Team and advisors, how to choose them

Reminder:

Introverts

Page 19: Team and advisors, how to choose them

Save time

Page 20: Team and advisors, how to choose them

Call BS

Page 21: Team and advisors, how to choose them

Convince them

Page 22: Team and advisors, how to choose them

Network

Page 23: Team and advisors, how to choose them

Why formalize?

Page 24: Team and advisors, how to choose them

Advisors are human too

Page 25: Team and advisors, how to choose them

Valuing time

Aligning incentives

Page 26: Team and advisors, how to choose them

Level Stage

Idea Stage Startup Stage Growth Stage

Standard 0.25% 0.20% 0.15%

Strategic 0.50% 0.40% 0.30%

Expert 1.00% 0.80% 0.60%

Page 27: Team and advisors, how to choose them

One more thing

Page 28: Team and advisors, how to choose them

IDEAS ARE CHEAP, IT'S ALL ABOUT

EXECUTION

#TEAM

Page 29: Team and advisors, how to choose them

Jeffrey Broer

@jebbery

Page 30: Team and advisors, how to choose them

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