tatiana andrade experiential marketing resume 2016

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Page 1: Tatiana Andrade Experiential Marketing Resume 2016

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TATIANA ANDRADE Brand Ambassador

SUMMARY Aggressive, energetic, mature experiential Marketing professional. Effectively multi-tasks and balances customer needs with company demands. Easily adopts new technology, processes, and procedures quickly and efficiently.

CONTACT

Charlotte, NC

(617) 980-2507

[email protected]

EXPERIENCE

SKILLS § Over 3+ years of Experiential

Marketing experience § 8 Years of high volume

customer service driven professions

§ Punctual, Dependable and Reliable

§ Excellent communication skills with a focus on brand messaging to increase sales

§ Microsoft Office knowledge: Access, Word, Excel, PowerPoint

§ Ability to work well under pressure in high paced environments

Product Specialist Microsoft- “Laptop for U” campaign (2 week program) July 2016 § Maximized footprint traffic by aggressively intercepting Consumers § Educated and demonstrated key features of the Surface Pro 4 and Surface Book § Enhanced product knowledge among consumers through positive and engaging

demonstrations of Windows 10 capabilties

Promotional Model Capital One “Unlock Your World” June – July 2016

§ Increased footprint traffic by intercepting consumers to participate in giveaway and activation activities

§ Distributed gift cards to active Capital One Debit Card users

Hydration Expert AquaHydrate June – July 2016

§ Distributed product samples, coupons, and premiums to consumers to ensure quality engagements and interactions

§ Enhanced product trial and increased purchase and social media presence among consumers

§ Provided detailed recaps for each event which included photos of consumer interactions

Tradeshow Model Snow & Ice Symposium June 2016 § Distributed marketing materials for an snow and ice management online resource

called PlowSite.com § Maximized website registration and brand awareness among ice management

business owners and operators

Brand Ambassador Alcatel One Touch w/ Windows 10 June 2016 § Assisted in registering consumers through RFID (Radio- Frequency identification) § Photographed consumers using Alcatel mobile devices via RFID § Educated consumers about key features such as DSLR point and shoot RFID

Components

Booth Hostess / Expo Directional Salesforce Connections Expo May 2016 § Expedited registration via IPAD, while distributing and scanning badges § Lead Marketing professionals to designated conference rooms and keynote expo

speakers

Brand Ambassador American Airlines – “Twin Hill Uniform Revamp Program” Jan – April 2016

§ Strengthened standard of business practices such as consistency, trust and maintaining decorum

§ Enhanced consumers confidence by actively listening to concerns and establishing solutions when selecting uniforms

§ Achieved corporate quotas by exceeding daily fitting goals and building strong relationships with employees of American Airlines and its affiliates

EDUCATION

University  of  Massachusetts    B.A.  Anthropology,  2015  Graduated  Cum  Laude,  Awarded  Certificate  of  Merit  for    Distinction  in  Scholarship    GPA  3.3,  Major  3.6      

                                 Travel  As  Local:    

             Atlanta,  GA              Nashville,  TN    

                                       Columbia,  SC