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The top documents tagged [roles of public relations]
Chapter 16 © 2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole
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Planning the Promotion Advertising and Sales Promotion 1 Public Relations and Personal Selling
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1-1. 1-2 McGraw-Hill/Irwin Copyright © 2004 by The McGraw-Hill Companies, Inc. All rights reserved. Chapter 17 Advertising and Public Relations
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15-1 Copyright 2012 McGraw-Hill Australia Pty Ltd PowerPoint Slides t/a Advertising and Promotion 2e by Belch, Belch, Kerr & Powell Chapter 15 Public
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Chapter 16: Public Relations, Event Marketing, and Sponsorships Copyright © 2010 Pearson Education Canada Public Relations 1 Activity undertaken to influence
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Planning the Promotion Advertising and Sales Promotion 2 Public Relations and Personal Selling
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Integrated Marketing Communications, Advertising, and Public Relations
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