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2014communication

integratedforsystems

Press web email tablet social

magazine

our PhilosoPhy

DEM &Minisites

WEB MARKETING

Newsletter

I Quaderni diMaterialiCasa

online pdfbroswer

MaterialiCasamagazineonline pdfbroswer

Tile Italiaonline pdfbroswer

Tile International

online pdfbroswer

Tile Internationaldigital edition

MaterialiCasamagazine

Tile Internationaldigital edition

Tile Italia

Pressweb

tabletTile

International

Tile Italia

www.tiledizioni.

it

MaterialiCasamagazine

www.MaterialiCasa

.com

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The M

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Press web emailtablet

Crossmediasystem for

communication inthe building industry

social

magazine issue tile italia - 2014 editorial Programme submission of material

1/2014February

• SPECIAL INSTALLATION: ceramic tile installation techniques and new solutions for the energy savings and soundproof • TAX CREDIT FOR BUILDING RENEWAL Editorials: 20/01/14

Advert: 31/01/14CERAMICs IN ARChITECTURE

2/2014may

• sPECIAL PARQUET: Focus on the sector, key players, projects and products• NON-CERAMIC sURFACEs: laminate, glass, resin, concrete and others Editorials: 30/04/14

Advert: 9/05/14CERAMIC TILES: Eco-sustainable products and large sizes for new destinations

3/2014June

• ThE TURNOVERs OF ITALIAN CERAMIC COMPANIEs• I sALONI 2014: trends and design Editorials: 30/05/14

Advert: 6/06/14DRY INsTALLATION sURFACEs: materials and systems for dry-installation floors

4/2014september

• sPecial cersaie 2014 - Bologna 22/26 September 2014• IN ThE shOWROOM - stairs, doors, windows, fireplaces and heaters• WOOD & DEsIGN

Editorials: 30/07/14

Advert: 30/08/14ANTIBACTERIAL sURFACEs: ceramics, parquet, laminate, sanitaryware, stuccoes and profiles

focus

focus

focus

focus

distribution and readershiP oF tile italia

15,5

00 Press

40,00

0 mail web, tablet & social15,500 printed copies mailed to:

• 7,800 points of sale of ceramics, stones, parquet, installation materials, bathroom furniture and interior finishings

• 3,100 architects and building companies

• 3,000 installation companies

• 1,600 manufacturing and commercial companies

All issues are e-mailed in pdfversion to 40,000 Italianprofessionals: • 20,000 architects • 12,000 building firms• 5,200 retailers• Associations and design schools• 2,500 manufacturing

companies

Available for free also at: • web - www.tiledizioni.it to browse and save as pdf,

with web links• tablet - App “Tile Italia”, with

multimedia contents• social - daily updates

The leading magazine for points of sale of floor and wall tile, installation materials, bathroom furniture and interior design accessories focuses now also to the world of architects and

designers thanks to the synergy with www.materialicasa.com and materialicasa magazine.

each issue features a new focus on the most updated topics.

Tile International

magazine

4 5Th

e Mag

azine

s

Hand

book

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in 2014, materialicasa magazine widens its range of products: beside the magazine, the new collection of digital handbooks and the training courses for architects.

materialicasamagaZine annual edition dedicated to architects submission

of material

march2014

• ThE BEsT PROJECTs in residential, commercial, urban area, hotellerie, restaurant & wellness, public building and transports.

• MATERIALS for sustainable building, renovation and redevelopment

• Interior design & trends 2014 Editorials: 28/02/14

Advert: 7/03/14

the supplement to tile italia dedicated to the world of architects, designers and building firms, created in synergy with the web portal www.materialicasa.com, focuses

its attention on all materials and finishings for the interior and exterior of the home, sustainable building, renewal and renovation

distribution and readershiP oF materialicasa magaZine

15,5

00 Press

40,00

0 mail web, tablet & social15,500 printed copies mailed to:

• 3,300 retailers

• 9,000 architect firms

• 2,000 building firms

• 1,200 manufacturing companies

materialicasa magazine ise-mailed in pdf version to 40,000italian professionals:

• 20,000 architects

• 12,000 building firms

• 5,200 retailers

• 2,500 manufacturing companies

• Associations and design schools

Available for free also at: • web - www.tiledizioni.it to browse and save as pdf, with web

links• tablet - App “Tile Italia”, with

multimedia contents• social - daily updates

extra distribution at

il salone del mobile

(Milan, 8/13 april 2014)

materialicasa digital handbooKs:

this new collection of technical handbooks will inform and update architects with concise monographs on the most interesting current issues.

2014 digital monograPhic handbooKs

1. antibacterial surfaces: ceramics, parquet, laminate, sanitaryware, stuccoes and profiles 2. dry installation surfaces: materials and systems for dry-installation floors 3. wood building: an ancient material for the new building 4. aware design and indoor wellness 5. Executive specifics for high and top high energy efficiency 6. New and ancient building practices for the energy efficiency 7. restoring existing buildings 8. thermal bridges: analyses and project

new

materialicasa training courses

a series of 10 training courses (4-hour lessons each) for the professional update of architects, engineers, builders, technicians, designers. main issues of the courses will be bioarchitecture and

aware design for the high and top high energy efficiency in building. Venue: Villa Marchetti (Modena, Italy). All courses may be sponsored by companies.

new

digital handbooKs distribution and readershiP

40,00

0 mail comPany sPonsorshiPThe Digital Handbooks will be available for free, in pdf version tobrowse and print, at MaterialiCasa.com, and will be e-mailed throughe-newsletters to 40,000 Italian professionals.

the handbooks can be sponsored by companies with: a. 2-page editorial + logo on the cover page

b. 6-page technical editorial + logo on the cover page

c. Main Sponsor: 6-page technical editorial + logo on the cover page + banner in the e-newsletter created to e-blast the handbook

FACEBOOK: TWITTER: PINTEREsT:www.facebook.com/MaterialiCasa www.twitter.com/MaterialiCasa www.pinterest.com/materialicasa

the leading magazine for design and trends for the international distribution sector doubles and widens its target readership to international architects and designers, thanks to the synergy with

www.materialicasa.com and materialicasa magazine.

beside the 2 printed issues dedicated to mosbuild, coverings and cersaie, 2 new digital issues are added, which will be e-mailed to 200,000 international importers, distributors, architects and

interior designers. tile international is published in english language.

magazine issue tile international - editorial Programme 2014 submission of material

1/2014march

• sPecial mosbuild & coVerings 2014• The Building industry in russia and usa and the gallery of new products showcased at the 2 fairs• sPECIAL PARQUET

Editorials: 30/01/14

Advert: 14/02/14the best ProJects in residential, commercial, urban area, hotellerie,restaurant & wellness, public building and transports

distributed at: mosbuild (Moscow, 15/18 april 2014) - KeramiKa (Jakarta, 17/20 april 2014)

coVerings (Las Vegas, 29/4-2/5 2014)

2/20

14Ju

ly

• ThE TURNOVERs OF ITALIAN CERAMIC COMPANIEs• I SALONI 2014: trends and design• The building industry in the emerging markets: brazil, india, gulf area Editorials: 30/06/14

Advert: 10/07/14• CERAMIC TILEs: Eco-sustainable products and large sizes for new destinations • DRY INsTALLATION sURFACEs: materials and systems for dry-installation floors

3/2014september

• sPecial cersaie 2014: bologna, 22-26 september• ANTIBACTERIAL sURFACEs: ceramics, parquet, laminate, sanitaryware, stuccoes and profiles

Editorials: 30/07/14

Advert: 29/08/14

ThE BEsT PROJECTs in residential, commercial, urban area, hotellerie,restaurant & wellness, public building and transports

distributed at: cersaie 2014 - acetech bombay 2014

ceVisama 2015 - bau 2015unicera 2015 - reVestir 2015

4/20

14de

cemb

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• WORLD PRODUCTION AND CONsUMPTION OF CERAMIC TILEs• REPORTAGE CERsAIE 2014: NEW CERAMIC TRENDs (companies’ reportage can be personalized with multimedia contents) Editorials: 30/11/14

Advert: 7/12/14ThE BEsT PROJECTs in residential, commercial, urban area, hotellerie,restaurant & wellness, public building and transports

focus

focus

focus

focus

digital edition

digital edition

6 7Th

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azine

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distribution and readershiP oF tile international

20,0

00 Press - Printed issuesno. 1/2014 and 3/2014

200,0

00 mail - digital editionno. 2/2014 and 4/2014 web, tablet & social

20,000 printed copies mailed toimporters and distributors of floors,bathroom furniture, installation materials and architects in:

• Europe - 13,600• Americas - 3,700• Asia - 1,900• Oceania - 300• Africa - 520

Pdf version to browse, e-mailed to200,000 international buyers andarchitects:

Distributors: Europe: 16,000North America: 4,000Rest of the world: 3,000

Architects: Europe: 23,000North America: 15,000Rest of the world: 4,000

new - special e-blasting todistributors and architects in braziland south america: 135,000

Available for free also at: • web - www.tiledizioni.it to browse and save as pdf, with

web links• tablet - App “Tile International”,

with multimedia contents• social - daily updates

The M

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FACEBOOK:www.facebook.com/MaterialiCasa

TWITTER:www.twitter.com/MaterialiCasa

PINTEREST:www.pinterest.com/materialicasa

advertising rates for magazines

magazine

adVertising Pages Format bleed +3 mm trim tile italia materialicasa

magaZine tile international

1/14 - 3/14Full page 210 x 297 mm

½ page horizontal 210 x 140 mm

½ page vertical 100 x 297 mm1/3 page horizontal 210 x 90 mm

1/3 page vertical 70 x 297 mm

¼ page horizontal 210 x 70 mm

sPecial Positionsdouble-page spread at beginning of magazine 420 x 297 mm

two-sided card, bound in centre of magazine

(exclusive)210 x 297 mm

First right hand page 210 x 297 mm

inside back cover 210 x 297 mm

inside front cover 210 x 297 mm

back cover 210 x 297 mm

other special positions:

facing colophon, facing editorial,facing summary

210 x 297 mm

loose insertscellophane-wrapped loose two-sided insert with mailed

copies (printing excluded)

distribution of inserts at trade fairs Quote on requestInsert design and printing service also available on request

8 9AD

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ADV R

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technical sPeciFications:File: TIFF, EPS or non-editable

PDFcolour method: CMYKbleed: 3 mm on each sideresolution: 300 dpi

colour proof: CromalinTile Edizioni is not responsible for the print quality of adverts that do not respect the above-mentioned specifications and are supplied without Cromalin colour proofs.

cancellations:Cancellations will not be accepted afteradvertising submission deadlinesdiscounts:4 adverts: -10%6 adverts: -20%

advertising rates for digital publicationstile international digital edition: 2/2014 - 4/2014

adVertising Pages Format bleed +3 mm trim web contents rates

1 full page in the first 5 pages (opposite text) 210 x 297 mm -

1 full page 210 x 297 mm -

½ page horizontal 210 x 140 mm -

½ page vertical 100 x 297 mm -

multimedia contents (video, link) on tile international 4/2014 reportage cersaie URL to the desired web page Included for free

main sPonsor:

1 full page + exclusive banner in the e-newsletter crea-ted to e-blast the digital issue

210 x 297 mmBanner: 728x90 pixel, 72 dpi,.gif static or animated*

* the animation may not be displayed by some email clients. Make sure the first frame in the animation is NOT BLANK.

materialicasa digital handbooKs

tyPe oF adVert / sPonsorshiP material needed web contents rates

2-page editorial • .jpg images 300 dpi (20 cm base)

• Logo (.ai or .eps)• .doc text

-

6-page technical editorial + logo on the cover page -

main sPonsor:

6-page technical editorial + logo on the cover page + banner in the e-newsletter created to e-blast the handbook

• .jpg images 300 dpi (20 cm base)

• Logo (.ai or .eps)• .doc text

Banner: 728x90 pixel, 72 dpi,.gif static or animated*

* the animation may not be displayed by some email clients. Make sure the first frame in the animation is NOT BLANK.

Please contact us

Please contact us

Please contact us

Please contact us

Please contact us

magazine

tablet ratesadVertising sPaces File Format rate

link to company website link

Slideshow, photo gallery (max. 10 images) .jpg

Video Mp4 (max. 10 mb)

Documents in pdf format (max. 4 pages) .pdf 300 dpi

catalogues in pdf format (8-16-32 pages) .pdf 144 dpi

Main Sponsor for specific issue with:

1- banner on navigation column jpg, 72 dpi, 400x70 pixel

2- banner in center of screen as magazine loads - iPad jpg, 72 dpi, 550x556 pixel

3- banner in center of screen as magazine loads - iPhone jpg, 72 dpi, 640x945 pixel

The versions of Tile Italia, Materiali Casa and Tile International for tablets allow advertisers to place multimedia content linked to their advertising or editorial pages, indicated by a special icon in the printed versions.

EXAMPLEs OF LOADABLE MULTIMEDIA CONTENTs AND FILEs: • link to company website • video and TV commercials• slideshows, photo galleries • catalogues in pdf format• exclusive banner of MAIN sPONsOR

the new Portal

deVoted to home materials and Finishings

aimed at architects, designers, interior

designers and sPecialist distributors

http://www.

.com

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tablets: Full versions of the magazines enhanced by multimedia contents

Freely downloadable apps

• Appealing graphics with a strong visual impact• A user-friendly “Materials search” and

“Project search” engine• “Keyword search” of the whole site or

individual sections.• In English & Italian language

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MATERIALS: the product catalogue divided up by product category and application:

• BAThROOM• CONTRACT• COMMERCIAL & PUBLIC BUILDINGs (INTERIOR AND EXTERIOR)• REsIDENTIAL & PUBLIC BUILDINGs (INTERIOR AND EXTERIOR)• INTERIOR FINIshING• GREEN BUILDING• INsTALLATION & TEChNOLOGIEs• RENOVATION, TREATMENT & MAINTENANCE

For each product (updateable by companies):• text and technical data on the type of material, sizes and colours• photo gallery with large images• pdf catalogue and video• direct link to company web page with technical specifications of the material.

COMPANIES: list of presented producers with company

profile, logo, contact details, direct link to website and links to products, projects, catalogues and videos hosted on the portal.

Can be updated directly by companies.

PROJECTs: architecture projects, presented with images and descriptive text,

uploadable by material supplier companies and designers, complete

with information and contact details.

ThEMATIC FOCUs sECTIONs: focus sections on innovative materials and topical issues, with special attention to green building

and energy retrofits, created by the editorial team in cooperation with architects, designers and industry experts.

NEWS: company and market news updated daily.

WEB TV: the videos of MaterialiCasa

EVENTs: in the homepage, available for listing companies’ events

2. advertising | banner

tyPe oF banner File Format rate

1. Home Page skin, exclusive (max. 1 brand)

1200x800px total, of which: - 960x110 (top section) - 160x800 (2 L-R side sections)File: static .gif, 72 dpi

a. upper rectangular banner(rotating, max. 10 brands)visible on all pages

728x90px File: static .gif, 72 dpi

b. top square banner (rotating, max. 10 brands)visible on all pages

250x250px File: static .gif, 72 dpi

c. lower rectangular banner (rotating, max. 10 brands)visible on all pages

728x90px File: static .gif, 72 dpi

d. bottom square banner (rotating, max. 10 brands)visible on all pages

250x250px File: static .gif, 72 dpi

1

A

B

CD

7 sections aVailable to comPanies:

tyPe oF subscriPtion rate basic

Self-loading of company sheet + 1 product in Materials section (text + images)

PremiumSelf-loading of company sheet + unlimited products in Materials section (text + images)

ProJectsPublication of architecture projects (text + images)

1. annual subscription: company sheets | products | projects

rates For materialicasa.com

http://www.

.comita eng

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materialicasa electronic newsletters

each month materialicasa.com reaches thousands of italian and foreign users and professionals via the

e-newsletter, which features the month’s best projects, a selection of materials and the latest news.

the newsletters are available also at www.materialicasa.com and are promoted through the

social networks.mailing list:

italy 40,000 international 65,000distributors 5,200 europe: 16,000companies 2,500 americas: 4,000 rest of the world: 3,000architects 20,000 europe: 23,000Building firms 12,000 americas: 15,000 rest of the world: 4,000

e-newsletter materialicasa.com File Format rate

Exclusive sponsorship of one or morematerialicasa.it e-newsletters

Includes:

• banner linked to company website

• inclusion of one company news item, product or project in the newsletter

728x90px 728x90px

Resolution 72 dpi

Static or animated .gif*

* The animation may not be displayed by some email clients. Make sure that the first frame in the animation is NOT blank.

direct email marKeting (dem):customised comPany e-newsletters

MaterialiCasa.com offers a complete service for the production of customised electronic newsletters,

sent out to a mailing list of 40,000 industry professionals in italy and 65,000 abroad.

the customised e-newsletter may consist of a single image and is ideal for sending out simple messages such as: invitations to events, new advertising images, presentation of new products and short company news items.The various parts can be linked to different pages on the company’s website.

dem tyPe rate

Finalised company dem provided by the company

includes: Mailing newsletter and reports

File to be submitted: html file or finalised . jpg image (fixed base length 650 px – variable height, max. 1400 px - 72 dpi - RGB)

Indicate web address for the DEM link.

rates

rates

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direct email marketing (dem)custom minisite

the minisite can be accessed via its own url.

the graphic design is created by the editorial team using texts and images

supplied by the company.

minisite 2 to 6 Pages made uP oF: serVice ProVided rate

a. newsletter cover (from where readers enter the home page or an internal page of the minisite)

Creating minisite using texts and images provided by the company

Creating the Newsletter

Drawing up e-mailing list and sending out newsletter

Reports

b. minisite home Page (from where readers enter the internal pages of the Minisite and view the information request form – optional)

c. From 1 to 4 internal pages (each dedicated to different contents: news, products, etc.)

material to be submitted:• 1 image for the cover of the Newsletter, size 650x395 pixel, .jpg 72 dpi - RGB• Company logo and full address. For each internal page of the minisite:• text + 1 opening image (990x395 pixel - .jpg - 72 dpi - RGB) - obligatory• up to 5 images (450x290 pixel - .jpg - 72 dpi - RGB) – optional

B

A

C

C C

the minisite is a content-packed e-newsletter consisting of 2 to 6 pages

and an info request form. it is ideal when companies need to send

out a number of different news items and messages at the same time in an effective

and graphically appealing package.

http://www.

.comita eng

tile ediZioni srlVia Fossa buracchione 84

41126 baggioVara (mo)

t. +39 059 512 103F. +39 059 512 157

info@tiledizioni.itwww.tiledizioni.it

cod. Fisc./Part iVa it02778050365 - iscr. al registro delle imprese di modenacapitale sociale: euro 51.400,00 i.v.- rea n. 329775

contacts For adVertising:

Paola giacominip.giacomini@tiledizioni.itmobile +39 335 1864257

t. +39 059 512 103

conta

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Press

web emailtablet

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Crossmedia system for communication inthe building industry