synergy communications

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Consider these scenarios 1. Same question, different answers 2. Crisis moment 3. Diluted Vision 1

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This was a PPT I put together in my Group Communications class. Our job was to create a fictional communicationscompany and descibe its services. We came up with SynCom, I made a logo, and we went with it. Kind of difficult to explain the first several slides without seeing the notes attached.

TRANSCRIPT

Page 1: Synergy Communications

Consider these scenarios

1. Same question, different answers

2. Crisis moment

3. Diluted Vision

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Page 2: Synergy Communications

Internal Communication: A management cliché?

Where does internal communications begin?

Why do so many communications programs fail?

And when does a firm’s poor internal communication result in weak external communications?

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Page 3: Synergy Communications

Presented by

Josh Keck Tyler KingIan Banks Tyler EastmanJordyn Williams Holland Miller

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Page 4: Synergy Communications

Synergy Communications

Our Services:

1. Group Management2. Superior-Subordinate Communication3. Nonverbal Communication4. Advertising/Marketing5. Public Relations/Crisis Management

We support our clients by strategically planning, researching and implementing a communications campaign that advances the business objectives of our clients.

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Page 5: Synergy Communications

Synergy Communications

People need to function together. What’s good for the firm is good for them.

Internal Communications is fundamental to success.

Good internal communications positively reflects on external communication.

We aren’t just selling our services – we’re selling Synergy. 5

Page 6: Synergy Communications

Group Management

Holland Miller

Page 7: Synergy Communications

Difficulties• Inefficient output• Contrasting approaches among members• Lack of organization• Ineffective delegation

Page 8: Synergy Communications

Our Strategy

1. Role Identification2. Role Development3. Implementation of Guidelines and Expectations4. Execute and Achieve

Page 9: Synergy Communications

Outcome• Managers can lead, negotiate, motivate, and inspire

employees effectively• Measureable business results• Improved teamwork, initiative, cooperation, and execution

through the ranks

Page 10: Synergy Communications

Superior-Subordinate CommunicationJordyn Williams

Page 11: Synergy Communications

Areas of Training

• Downward Communication

• Upward Communication

• Openness in Communication

• Relationship Management

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Downward Communication

• Downward communication is orders given from superiors to subordinates represent downward communication.

• Superior remains respectful and concise• Subordinate understanding• Recognition given

Page 13: Synergy Communications

Openness in Communication

• Openness in communication requires both openness in message sending and openness in message receiving between superiors and subordinates.

• Requires honesty

Page 14: Synergy Communications

Relationship Management

• The relationship between superior and subordinates requires specific maintenance strategies.

• Informal interactions• Formal interactions• Tactics to appear impressive to superior• Open discussion

Page 15: Synergy Communications

Upward Communication

• Upward communication within a company is the process of relaying information from the bottom levels to the top levels in an organization.

• Superior is open to concept

Page 16: Synergy Communications

Nonverbal CommunicationTyler King

Page 17: Synergy Communications

Nonverbal Communication• Did you know that nonverbal communication is just as

important (if not more) than verbal communication?• We offer training to companies operating internationally to

help them adapt to cultural, physical, & societal norms• This training will improve your company’s international

relations and help your business grow!

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Page 18: Synergy Communications

• Nonverbal communication can be divided into several categories:• Facial expressions• Head movements• Hand gestures• Physical space• Eye contact • Posture

• Different parts of the world possess different meanings for nonverbal gestures• Sometimes a gesture in one area means the complete opposite

of a gesture in another area

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Comparing China & the U.S.• In China, touching beyond

handshaking is considered offensive.• Maintained eye contact is

considered rude and offensive in China.• Physical space between

people much shorter, which may come across as crowding to an American.

• In the U.S., it is common for someone to pat someone on the back or place their hand on another’s shoulder.• Maintained eye contact

shows attention and respect in the U.S.• Physical space further apart

which may come across as disinterested to the Chinese.

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• Understanding nonverbal communication is a skill that every business working internationally needs to master.

• Our company is here to provide knowledge on what is permissible and prohibited in the country where you look to conduct your business.

• This training will not go unnoticed by your potential business partners and is sure to give your company an advantage when negotiations begin!

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Advertising / Marketing

Ian Banks

Page 22: Synergy Communications

General

• Boost Sales

• Engage in top social network

• Determine right mix of services

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Page 23: Synergy Communications

Online Branding Solutions• Understanding how brand is perceived online• Internet changed way marketing is used• Integrate search and social media• Effective internet marketing

Page 24: Synergy Communications

TV Advertising• 7 Million average viewers during primetime• Morning news hours• Spend 25,000 get 50,000 in return from sales• Best bang for your buck

Page 25: Synergy Communications

Public Relations / Crisis Management

Tyler Eastman

Page 26: Synergy Communications

Public Relations

• Refers to managing the flow of information between an individual or organization and the public. • Organization gaining exposure to their audience

using topics of public interests. • Do not require direct payment.

Page 27: Synergy Communications

• Our aim is to handle all kinds of critical public relations for U.S. and international clients.

• We provide training untouched by anyone else.

• We advocate for greater understanding and adoption of public relation services.

Page 28: Synergy Communications

• Immediate response to being breached. • We are there from the very beginning to the very

end. • We work closely with clients to: create plans that

investigate risk and crisis scenarios, prepare clients for crisis with managing and media training, and develop positive stories that prevent further crisis.

Crisis Management

Page 29: Synergy Communications

Day-to-Day PR

• We arrange for your participation in the events you believe will offer the greatest return for you investment. Such as select charitable causes, educational events, and events held by the communities in which you operate.

Page 30: Synergy Communications

Summary

Synergy Communications is a comprehensive communications agency. We are a full-service communications company providing internal and external communication services.

We can help turn your vision into a reality.

We sell SYNERGY

Remember, two hands are better than one.

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Thank you.We will now open the floor for your questions