synergy communications
DESCRIPTION
This was a PPT I put together in my Group Communications class. Our job was to create a fictional communicationscompany and descibe its services. We came up with SynCom, I made a logo, and we went with it. Kind of difficult to explain the first several slides without seeing the notes attached.TRANSCRIPT
Consider these scenarios
1. Same question, different answers
2. Crisis moment
3. Diluted Vision
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Internal Communication: A management cliché?
Where does internal communications begin?
Why do so many communications programs fail?
And when does a firm’s poor internal communication result in weak external communications?
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Presented by
Josh Keck Tyler KingIan Banks Tyler EastmanJordyn Williams Holland Miller
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Synergy Communications
Our Services:
1. Group Management2. Superior-Subordinate Communication3. Nonverbal Communication4. Advertising/Marketing5. Public Relations/Crisis Management
We support our clients by strategically planning, researching and implementing a communications campaign that advances the business objectives of our clients.
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Synergy Communications
People need to function together. What’s good for the firm is good for them.
Internal Communications is fundamental to success.
Good internal communications positively reflects on external communication.
We aren’t just selling our services – we’re selling Synergy. 5
Group Management
Holland Miller
Difficulties• Inefficient output• Contrasting approaches among members• Lack of organization• Ineffective delegation
Our Strategy
1. Role Identification2. Role Development3. Implementation of Guidelines and Expectations4. Execute and Achieve
Outcome• Managers can lead, negotiate, motivate, and inspire
employees effectively• Measureable business results• Improved teamwork, initiative, cooperation, and execution
through the ranks
Superior-Subordinate CommunicationJordyn Williams
Areas of Training
• Downward Communication
• Upward Communication
• Openness in Communication
• Relationship Management
Downward Communication
• Downward communication is orders given from superiors to subordinates represent downward communication.
• Superior remains respectful and concise• Subordinate understanding• Recognition given
Openness in Communication
• Openness in communication requires both openness in message sending and openness in message receiving between superiors and subordinates.
• Requires honesty
Relationship Management
• The relationship between superior and subordinates requires specific maintenance strategies.
• Informal interactions• Formal interactions• Tactics to appear impressive to superior• Open discussion
Upward Communication
• Upward communication within a company is the process of relaying information from the bottom levels to the top levels in an organization.
• Superior is open to concept
Nonverbal CommunicationTyler King
Nonverbal Communication• Did you know that nonverbal communication is just as
important (if not more) than verbal communication?• We offer training to companies operating internationally to
help them adapt to cultural, physical, & societal norms• This training will improve your company’s international
relations and help your business grow!
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• Nonverbal communication can be divided into several categories:• Facial expressions• Head movements• Hand gestures• Physical space• Eye contact • Posture
• Different parts of the world possess different meanings for nonverbal gestures• Sometimes a gesture in one area means the complete opposite
of a gesture in another area
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Comparing China & the U.S.• In China, touching beyond
handshaking is considered offensive.• Maintained eye contact is
considered rude and offensive in China.• Physical space between
people much shorter, which may come across as crowding to an American.
• In the U.S., it is common for someone to pat someone on the back or place their hand on another’s shoulder.• Maintained eye contact
shows attention and respect in the U.S.• Physical space further apart
which may come across as disinterested to the Chinese.
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• Understanding nonverbal communication is a skill that every business working internationally needs to master.
• Our company is here to provide knowledge on what is permissible and prohibited in the country where you look to conduct your business.
• This training will not go unnoticed by your potential business partners and is sure to give your company an advantage when negotiations begin!
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Advertising / Marketing
Ian Banks
General
• Boost Sales
• Engage in top social network
• Determine right mix of services
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Online Branding Solutions• Understanding how brand is perceived online• Internet changed way marketing is used• Integrate search and social media• Effective internet marketing
TV Advertising• 7 Million average viewers during primetime• Morning news hours• Spend 25,000 get 50,000 in return from sales• Best bang for your buck
Public Relations / Crisis Management
Tyler Eastman
Public Relations
• Refers to managing the flow of information between an individual or organization and the public. • Organization gaining exposure to their audience
using topics of public interests. • Do not require direct payment.
• Our aim is to handle all kinds of critical public relations for U.S. and international clients.
• We provide training untouched by anyone else.
• We advocate for greater understanding and adoption of public relation services.
• Immediate response to being breached. • We are there from the very beginning to the very
end. • We work closely with clients to: create plans that
investigate risk and crisis scenarios, prepare clients for crisis with managing and media training, and develop positive stories that prevent further crisis.
Crisis Management
Day-to-Day PR
• We arrange for your participation in the events you believe will offer the greatest return for you investment. Such as select charitable causes, educational events, and events held by the communities in which you operate.
Summary
Synergy Communications is a comprehensive communications agency. We are a full-service communications company providing internal and external communication services.
We can help turn your vision into a reality.
We sell SYNERGY
Remember, two hands are better than one.
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Thank you.We will now open the floor for your questions