1

Soccer Without Borders

April 23, 2010

2

Overview

What defines us?

What makes us unique?

How can we share our cause with others?

How do we secure funds in order to grow?

3

What defines us?

What makes us unique?

How can we share our cause with others?

How do we secure funds in order to grow?

Overview

4

Mission

Soccer Without Borders’ mission is to use soccer as a vehicle for positive change in the lives of marginalized youth.

5

Soccer

Vision

• Develop physical literacy• Teach the value of belonging to a team• Provide an avenue to form lasting friendships

Education

Leadership

Culture

• Stimulate intellectual curiosity• Support emotional growth • Encourage healthy choices

• Foster self-esteem and communication skills• Aid the ability to work with others towards a common goal

• Allow youth to interact with each other• Provide the means to explore diverse experiences

Soccer Without Borders provides all youth program participants the opportunity to realize their inherent potential through:

6

• The inherent potential and gifts of all young people

• Honesty and authenticity in speech and action

• All learners as teachers and all teachers as learners

• Girls and women as strong athletes and essential leaders

• Openness to all perspectives, voices and people

• Project sustainability

Soccer Without Borders believes that this vision can only be realized if:

All staff and coaches in our program value: All youth in our programs commit to:

Values

• Respect yourself, respect each other

• Dream big

• Challenge yourself, challenge each other

• Have fun

7

What defines us?

What makes us unique?

How can we share our cause with others?

How do we secure funds in order to grow?

Overview

8

Soccer Without Borders

Grassroots Soccer

Play Soccer

Int’l

Balls Without Borders

Kids College

Learning System

Right to Play

Team up for Youth

Work w/ underprivileged youth

Life Skills Education Year round programs

Teaches Sportsmanship Improve quality of education and life

Address social Issues Create forums in

Community Domestic Locations

International Locations Local Leadership

Key Differentiators

9

SWOT Analysis

10

What defines us?

What makes us unique?

How can we share our cause with others?

How do we secure funds in order to grow?

Overview

11

Charity: Water & Twitter

12

Charity: Water & Facebook

13

Social Media Takeaways

Source: http://www.slideshare.net/PrimalMedia/social-media-non-profits?from=share_email

Listen

Get involved

Give up control

Be honest

Think long term

14

What defines us?

What makes us unique?

How can we share our cause with others?

How do we secure funds in order to grow?

Overview

15

Fundraising Sources

Major Sources

(28%)

Large Sources (45%)

Small Sources (27%)

Target total: $141,200 (2010)

Source: The Art and Science of Personal Solicitation by Kent E. Dove

Major Sources Over $7,000

Large Sources Over $2,900

Small Sources Less than $2,900

16

The Fundraising Cycle

17

Conclusion

The Mission, Vision and Values guides the actions of those involved with Soccer Without Borders

Adaptability, local leadership and responsibleresource management sets Soccer Without Borders apart

Social media will generate excitement, support and involvement

A planned approach to securing funds will ensureproject sustainability and future growth

18

Key Takeaways

Keep consistency in message and behavior (via Mission)

Always highlight key differentiators

Continually engage and participate via social media

Don’t be afraid to ask for donations

Track everything

19

Questions?