sustainable museum survey results

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Sustainability Tracking Survey Results Summit on Sustainability in Museums American Alliance of Museums, Professional Interest Committee on Green Shengyin Xu, LEED AP BD+C Minnesota Historical Society Sarah Brophy BMuse Roger Chang, PE, Assoc. AIA, ASHRAE BEMP, LEED AP Westlake, Reed, Leskosky Design Introduction The Professional Interest Committee (PIC) on Green is a subset of the Alliance for American Museums (AAM) that focuses on the practice of sustainability in museums. As part of the upcoming AAM 2013 Annual Meeting and Conference (May 19 – 22, 2013), a PIC-Green project team looked to investigate current trends in sustainability in the museum field and present this snapshot as a part of the Summit on Sustainability in Museums at the annual conference. In order to find out the current trends in sustainability, a survey was developed and distributed between November 2012 and February 2013 (4 months). This survey asked participants to identify the types of sustainability initiatives, as well as what types of certifications or metrics museums used to help guide the sustainability initiatives. To see a full list of questions, refer to Appendix A:Appendix A:Original survey. The hope is that the results help to begin the conversation of the state of sustainability in museums, as well as where we’d like to go.

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Sustainability Tracking Survey Results Summit on Sustainability in Museums American Alliance of Museums, Professional Interest Committee on Green Shengyin Xu, LEED AP BD+C Minnesota Historical Society Sarah Brophy BMuse Roger Chang, PE, Assoc. AIA, ASHRAE BEMP, LEED AP Westlake, Reed, Leskosky Design

Introduction

The Professional Interest Committee (PIC) on Green is a subset of the Alliance for American Museums (AAM) that focuses on the practice of sustainability in museums. As part of the upcoming AAM 2013 Annual Meeting and Conference (May 19 – 22, 2013), a PIC-Green project team looked to investigate current trends in sustainability in the museum field and present this snapshot as a part of the Summit on Sustainability in Museums at the annual conference.

In order to find out the current trends in sustainability, a survey was developed and distributed between November 2012 and February 2013 (4 months). This survey asked participants to identify the types of sustainability initiatives, as well as what types of certifications or metrics museums used to help guide the sustainability initiatives. To see a full list of questions, refer to Appendix A:Appendix A:Original survey. The hope is that the results help to begin the conversation of the state of sustainability in museums, as well as where we’d like to go.

PIC-Green Summit on Sustainability in Museums 2

Profiles

Of the 30 survey respondents, a large majority were from institutions in the US. In the chart below, there were three international survey-respondents from Australia, Canada, and Romania. Within the US, there was a range of states represented in the survey, with the remaining 17 survey-respondents covering 12 different states.

Despite the relatively small response rate compared to the number of AAM accredited museums (approximately 986 on April 1, 2013). The wide distribution of geographies could be a fair representation of the scope of AAM’s accredited museums. The three states with the most AAM accredited museums is California (7.0%), New York (6.7%), and Virginia (6.0%) while the top three states from the survey included Illinois (14%), California (11%), Maryland (11%), and Minnesota (11%). It will be important for future distribution tactics to target responses from New York, Virginia, and Massachusetts museums. Most institutions that took the survey were medium to large in scale. By attendance, a majority 65% of the institutions have over 10,000 visitors a year. By staffing, there was a wider range, with a small majority of 55% that had 1-49 staff.

Australia Melbourne

4%

Canada Ontario 4%

Romania Tulcea 4%

USA CA 11%

USA CT 4%

USA DC 7%

USA IL 14% USA MA

7%

USA MD 11%

USA MI 4%

USA MN 11%

USA PA 4%

USA TX 7%

USA UT 4%

USA WA 4%

USA WY 4%

Location of Survey-Takers

100-499 8%

500-9,999 27%

10,000+ 65%

Annual Attendance Profiles

1-49 55%

50-99 15%

100-499 22%

500-9,999

4% 10,000+

4%

Staff Count

PIC-Green Summit on Sustainability in Museums 3

There was also a wide variation in the industries of museum represented by the 30 survey-takers. Over a third (37%) represented organizations in culture and history, while 21% were from the arts. Natural history (14%), science and technology (10%), transportation (4%), and literature (2%) were represented as well. Another 12% of the respondents responded their museums represented other industries.

Currently, this set of survey results has about a 17 - 22% margin of error (based on 95% - 99% confidence levels). Ideally, given the range of types and sizes of AAM accredited museums, the survey could target a 5% margin of error, which would require about 275 responses total. However, if the responses to the primary question of whether or not the museum has sustainability programs are more clearly skewed in one direction, then in order to get the margin of error of 5%, we’d only need 225 responses. Alternately, decreasing the existing 20% margin of error to 10% would produce clearer results and would be more attainable, requiring about 88 – 125 responses. In conclusion, the current sample of 30 museums, while diverse in geographies, size, and industries, does not capture enough of the museum field to make any conclusions about the trends in the wider museum field.

Cultural / History 37%

Art / Architecture /

Design 21%

Agriculture / Forestry / Natural

History 14%

Other 12%

Science / Technology

10%

Transportation 4%

Literature 2%

Museum Industries

PIC-Green Summit on Sustainability in Museums 4

Tracking Profiles

A majority of the 30 survey respondents did indicate some level of sustainability program or practice within their organizations.

The respondents that indicated they have a formal or informal sustainability program or practice are referred to as Group A in Appendix B:Methodology. This group received a different line of questions than Group B (the 33% that responded no to formal or informal sustainability programs), and Group C (3% that were not sure). Group A had more detailed questions regarding their sustainability initiatives, as well as open-ended questions for descriptions of their programs and experiences with various sustainability tracking systems. Group B and C were asked if there are future plans for sustainability programs or practices. Those that said there would not be any future sustainability plans were diverted to a single, open-ended question. Those that have plans for sustainability programs were asked the same resources questions at the end of Group A’s questions. In this report, the blue graphs relate to Group A while the orange represent Groups B and C. Comparing the presence of sustainability programs and practices by the scale of the organization shows that a larger subset of the high attendance organizations (10,000+ annual attendance) have sustainability programs.

Yes 64%

No 33%

I don't know 3%

Does this museum currently have a formal or informal sustainability program or practice?

PIC-Green Summit on Sustainability in Museums 5

Further, when analyzing by staff figures, the more popular scale (1-49 staff) shows more variation in the presence of sustainability programs, and actually less than half of these 1-49 staff organizations have any sort of sustainability program. The larger organizations, 50+ staff all indicate there is a program in place, with the exception of the one very large organization that reported over 10,000+ staff.

With the exception of the one organization of over 10,000 staff, it seems the larger institutions that took this survey all have some sustainability program or practice in place at their museum.

0

2

4

6

8

10

12

14

16

18

100-499 500-9,999 10,000+ Not Reported

# Re

spon

dent

s

Annual Attendance

Relationship of Scale (by Attendance) to Sustainability

Yes

No

I don't know

0

2

4

6

8

10

12

14

16

1-49 50-99 100-499 500-9,999 10,000+ Not Reported

# Re

spon

dent

s

Staff Range

Relationship of Scale (by Staff Count) to Sustainability

Yes

No

I don't know

PIC-Green Summit on Sustainability in Museums 6

Sustainability Programs

Of the 30 survey respondents, 19 indicated they have a sustainability program or projects at their organization. Of the possible programs or projects, waste and recycling, office operations, building operations, housekeeping, and building retrofits and new construction were above the 50th percentile.

The 19 sustainability programs were also asked what types of tracking they utilized. There was a large fall-off for this question, producing only 8 responses out of 17 at most.

0 2 4 6 8

10 12 14 16 18 20

Cultu

ral /

Hist

ory

Art /

Arc

hite

ctur

e /

Desig

n

Agric

ultu

re /

Fore

stry

/ N

atur

al H

istor

y

Oth

er

Scie

nce

/ Tec

hnol

ogy

Tran

spor

tatio

n

Lite

ratu

re

Aero

spac

e / A

viat

ion

/ Au

tom

otiv

e

Relationship of Museum Type to Sustainability

Yes No I don't know

0 2 4 6 8 10 12 14 16 18

Waste and recycling Office operations

Building operations Housekeeping of non-collections areas

Green building, new construction Green building, retrofits

Food service Education

Collections management Other

Addressed Categories of the 19 sustainability programs

PIC-Green Summit on Sustainability in Museums 7

The most popular response to the sustainability tracking systems (total of 8) was the “other” option. There was one “other” response that indicated “energy management in-house software,” however most of the responses for this selection included “no” or “not sure” responses, indicating there is might be confusion around tracking sustainability or the survey question.

The second most popular selection for the question of sustainability tracking is LEED (total of 8 responses), in particular LEED for New Construction and Major Renovation (5 responses), but LEED for Existing Buildings (2 responses) and Commercial Interiors (1 response) also were selected by survey-takers. Custom tracking tools (3 responses) and greenhouse gas emissions inventories (2 responses) also were represented in the answers.

There were several options that only resulted in one responses, such as Green Globes, Energy Star, and carbon footprinting. While Green Globes does not have as much market saturation as LEED, and methods for carbon footprinting can have a wide range of methods, it is surprising that few organizations take advantage of the US DOE’s Energy Star program that includes their Portfolio Manager tracking tool.

Finally, the survey also presented several other sustainability tracking systems, such as Living Building Challenge, BREEAM, Passive House, or SCORE, which is more popular with business-oriented sustainability programs, and several more. There were no responses to many of these.

Certifications, which involve third-party verification upon achieving particular goals established within certain sustainability tracking systems, were also not very popular among the 19 survey respondents that indicated they have programs in their museums and organizations. The responses dropped-off to 5, and of those, LEED programs seem most popular.

0 1 2 3 4 5 6 7 8 9

Other LEED for New Construction and Major Renovations

Custom sustainability performance tracking LEED for Existing Buildings

Greenhouse Gas Emissions Inventory LEED for Commercial Interiors

Green Globes Energy Star Portfolio Manager

Carbon Footprint Sustainable Sites Initative Living Building Challenge

BREEAM Passive House

Ecological Footprint Natural Step ISIS Method

SCORE

Tracking Systems of the 19 sustainability programs

PIC-Green Summit on Sustainability in Museums 8

There were several (5) “other” responses, of which 4 indicated “none” or “no.” One organization noted they are in the process of “working on LEED EBOM.”

Qualitative Experiences with Sustainability Programs

The 19 surveys that represented organizations with sustainability programs were also asked qualitative questions surrounding their experiences with sustainability tracking. The response rate from these questions was high, with many survey takers providing key insights to their programs and tracking capacity. These included the following:

• Description of any performance tracking, formal or informal; • Positive aspects of any formal certification experience(s); • Negative aspects of any formal certification experience(s); • Reasons for informal use of certification systems; • Aspects lacking in sustainability performance tracking.

In these questions, formal certification refers to the actual third-party verification of meeting the requirements of a certification. For example, an organization may informally use the LEED green building systems as a guide, or they may actually apply for formal certification that their building meets LEED standards. The same applies to other systems included in the survey, such as Green Globes or the Living Building Challenge. The qualitative answers were analyzed by general theme, but all the actual responses are available in the Appendix C:Qualitative Responses to Performance Tracking.

0 1 2 3 4 5 6

Other LEED for New Construction and Major Renovations

LEED for Commercial Interiors LEED for Existing Buildings

Green Globes Sustainable Sites Initiative

Living Building Challenge Energy Star Rating

BREEAM Passive House

Certifications of the 19 sustainability programs

PIC-Green Summit on Sustainability in Museums 9

Among the 17 respondents that indicated they have sustainability initiatives in their institution, the primary themes of waste and recycling, lighting, and tracking and certification systems emerged. There were no clear strategies or indications of a consistent tracking mechanism, although LEED does emerge several times throughout the responses.

0 1 2 3 4 5 6

Waste and Recycling LEED Certification

Lighting Track Quantities

Track Energy Track Utilities

Benchmarking Solar

Water HVAC

Staff Training Materials

Solar GHG Audits

Prioritization Portfolio Manager

No Tracking New Construction Major Renovation

Energy Exhibit Construction

Food Public Education

“For any performance tracking, formal or informal, please briefly describe the project(s).”

0 0.5 1 1.5 2 2.5 3 3.5

PR

Market saturation

Accountability

Quality

Demonstration

Measure progress

Staff awareness

Common sense

Reduce Costs

Please describe the positive aspects of any formal certification experience(s).

PIC-Green Summit on Sustainability in Museums 10

The same group did clearly articulate that public relations opportunities were a key benefit to going through formal certification. Other responses included accountability, quality, and reduction of cost, but none were as popular as the communications aspect of formal certification.

On the other end, the negative aspects that came up were also varied. LEED’s certification process was mentioned twice – one response indicated certification delays and another record-keeping requirements. Other concerns included a range of issues from cost to complexity and a lack of comprehensive options for tracking.

The time required for formal certification was one of the most popular responses, in particular respondents were concerned with staffing time. High costs and lack of cost returns between informal and formal use were also mentioned. Several very detailed responses indicated that utilizing the certification systems informally was just as effective as going through formal certification.

0 0.5 1 1.5 2 2.5

LEED certification process

Not comprehensive

Inaccurate

Not museum-specific

Obsolete

Complex

High cost

Please describe the negative aspects of any formal certification experience(s).

0 0.5 1 1.5 2 2.5 3 3.5

Time

Effective without certification

High cost

No requirement

No dollar return

Lack of guides

For any certifications that were used informally, please describe the reasons for not applying for formal certification.

PIC-Green Summit on Sustainability in Museums 11

The survey respondents were also asked to give vignettes of their experiences with sustainability. The following are the some key responses.

• Two museums reported lighting changes had saved them 15% and 30%, respectively, in energy consumption;

• One museum reported the use of GHG emissions tracking resulted in $30,000 in annual cost savings;

• One museum reported that their sustainability efforts provided positive PR and led to NEH grant funding;

• One museum, an aquarium, noted their comprehensive water management, which includes reusing a decommissioned seal pool to harvest rainwater, as well as cisterns. The rainwater is used throughout the building for native plantings as well as sprinkler systems. The museum has collected 40,000 gallons of water for these purposes thus far.

Instead of vignettes, other respondents gave comments. Below are some of the key comments.

• Two museums reported data compilation and sustainability audits are critical to achieving goals; • One museum noted the importance of collaboration; • Museums have been slow to take up sustainability, but “sustainability when the very heart of

their purpose is preservation and informal learning.” To see the full qualitative responses, see Appendix C:Qualitative Responses to Performance Tracking.

0 0.5 1 1.5 2 2.5 3 3.5 4 4.5

Dedicated staffing

Funding

LEED is lacking

Standards

Engagement

Lack of data

Process too complicated

Specificity to needs

Please describe the things you see as most lacking in sustainability performance tracking.

PIC-Green Summit on Sustainability in Museums 12

Future Sustainability Programs

Of those respondents that indicated they did not, or didn’t know, if they currently have a sustainability program or project, 3 respondents indicated they may have a future sustainability program. Each of the three organizations noted different timelines, from 6-12 months to 2-5 years.

This group was also asked about the barriers to initiating a sustainability program in the future. Only two responses were given. One indicated they have made a “small start” with recycling and phased implementation of energy efficient light bulbs, however, funding and time is barrier. The other response indicated “We’re already as efficient as possible. There is nothing else on which to spend money and no benefit from spending any more money.”

All Organizations Trends

All survey respondents were asked what types of additional information would be most helpful. The upper 50th percentile includes best-practices guides, tools or toolkits for implementation, case studies from other museums, and sustainability performance tracking guidance. Respondents did not rate customized information or specific recommendations for certifications as highly.

0

0.2

0.4

0.6

0.8

1

1.2

6 - 12 months 1 - 2 years 2 - 5 years

Future Sustainability Program Plans of the 11 no sustainability programs

PIC-Green Summit on Sustainability in Museums 13

Among the five (5) “other” responses, survey-takers also wished for the following:

• Forum debates; • Overall definition and framework; • Video presentations of case studies.

One institution indicated that museums were “reasonably uninterested” in sustainability except as a cost-savings measure and other offered a suggested a list to allow material or equipment sharing to divert waste.

Organizations were also asked for their perceived top trends in sustainability.

Some of the responses were harder to fit into an emerging trend category; however, the comments could still be important to the survey goals. These responses included the following:

0 5 10 15 20 25

Best-practices guide

Tools or toolkits for implementation

Case studies from other museums

Sustainability performance tracking guidance

Customized information

Recommendations for a particular certification or rating system

Other

Preferred Information from all 30 respondents

0 0.5 1 1.5 2 2.5 3 3.5

Evaluation LED lighting

Audience relevance Building automation controls

Full cost accounting Leverage PR

Establish targets and track Partnerships

Reuse of materials Sharing knowledge

No standards No trends

Emerging trends in museum sustainability

PIC-Green Summit on Sustainability in Museums 14

• LEED becoming the standard for publically-funded buildings; • Collections are central to museums, sustainability is secondary until there is a mandate; • Sustainability fits goals of public service; • Sustainability adds value to communities; • Museums need to widen HVAC operation standards; • Museums have experienced a market transformation in green building initiatives.

Conclusions

All in all, the survey results give an interesting picture of sustainability across 30 museums. Some very interesting case studies of energy, waste, and water initiatives have emerged via the qualitative questions. In addition, museums have expressed both sides of the debate – ranging from comments that indicate the need to be more aggressive in promoting the relevance of sustainability to museums to other comments that sustainability is not a priority for museums among other competing concerns.

While more data needs to be collected, there were some consistent responses, especially among those museums that report having sustainability initiatives.

• Importance of data, tracking, and benchmarking; • Need for standards for museums; • Emerging technologies; • LEED, while popular, is not without drawbacks.

Further, in order to better understand the wider museum community, consisting of 986 accredited museums, more data needs to be collected.

PIC-Green Summit on Sustainability in Museums 15

Appendix A: Original survey I. Tracking Sustainability Performance in Museums

The American Alliance of Museums' PIC-Green would like to find out more about what museums are using to implement sustainability in their operations and buildings. PIC-Green is a professional interest committee within the American Alliance of Museums that aims to establish museums as leaders in environmental stewardship and sustainability through education, advocacy, and service.

Please fill out this survey and share your experience tracking sustainability performance in your museums. This may include formal certifications, like LEED, or other sustainability metrics, like carbon footprints. We'd love to hear from in-house sustainability officers, consultants, or design professionals that have worked in museums. All scales of museums are welcome - from the small historic house to a large institution!

As a token of our appreciation, you will be entered into a drawing for one of five autographed copies of The Green Museum: A Primer on Environmental Practice, by Sarah Brophy and Elizabeth Wylie.

Thank you for your time and input!

Contact Information

1) Please enter your contact info. First Name*: ____________________________________________

Last Name*: ____________________________________________

Title: ____________________________________________

Organization: ____________________________________________

Email Address*: ____________________________________________

Phone Number: ____________________________________________

Survey Instructions

2) Please enter the museum name and location. Museum Name*: ____________________________________________

City: ____________________________________________

State: ____________________________________________

Country*: ____________________________________________

3) Please enter some basic information about your museum.

Museum Annual Attendance ( ) 1-49

( ) 50-99

( ) 100-499

( ) 500-9,999

( ) 10,000+

( ) N/A

PIC-Green Summit on Sustainability in Museums 16

Museum Staff Count ( ) 1-49

( ) 50-99

( ) 100-499

( ) 500-9,999

( ) 10,000+

( ) N/A

Museum Industry Select as many that apply.

[ ] Art / Architecture / Design

[ ] Aerospace / Aviation / Automotive

[ ] Agriculture / Forestry / Natural History

[ ] Cultural / History

[ ] Literature

[ ] Science / Technology

[ ] Transportation

[ ] Other

Sustainability Initiatives

4) Does this museum currently have a formal or informal sustainability program or practice?* This may include green committees, energy management of facilities, LEED certified buildings, or any scale of sustainabiltiy initiatives.

( ) Yes

( ) No

( ) I don't know

Museums with Sustainability Initiatives

5) Which of the following categories are addressed in the museum's sustainability program?* Select as many that apply to your organization.

[ ] Green building, new construction

[ ] Green building, retrofits

[ ] Building operations

[ ] Office operations

[ ] Collections management

[ ] Education

[ ] Food service

[ ] Housekeeping of non-collections areas

[ ] Waste and recycling

PIC-Green Summit on Sustainability in Museums 17

[ ] Other (please specify)

6) Does the museum track sustainability performance using any of the following certifications, metrics, or guidelines?*

Tracking may include informal internal usage, or third-party verified audits. You may select as many that apply. If you would like more information on any of the sustainability performance tracking methods below, please see our resources page.

[ ] LEED for New Construction and Major Renovations

[ ] LEED for Existing Buildings

[ ] LEED for Commercial Interiors

[ ] Sustainable Sites Initiative

[ ] Green Globes

[ ] Living Building Challenge

[ ] Energy Star Portfolio Manager

[ ] BREEAM

[ ] Passive House

[ ] Carbon Footprint

[ ] Ecological Footprint

[ ] Greenhouse Gas Emissions Inventory

[ ] Natural Step

[ ] ISIS Method

[ ] SCORE

[ ] Custom sustainability performance tracking

[ ] Other (please specify)

7) Has the museum become certified in any of the following rating systems? This question applies to formal, third-party certification processes only. [ ] LEED for New Construction and Major Renovations

[ ] LEED for Existing Buildings

[ ] LEED for Commercial Interiors

[ ] Sustainable Sites Initiative

[ ] Green Globes

[ ] Living Building Challenge

[ ] Energy Star Rating

[ ] BREEAM

[ ] Passive House

[ ] Other (please specify)

PIC-Green Summit on Sustainability in Museums 18

8) For any performance tracking, formal or informal, please briefly describe the project(s). 9) Please describe the positive aspects of any formal certification experience(s). 10) Please describe the negative aspects of any formal certification experience(s). 11) For any certifications that were used informally, please describe the reasons for not applying for formal certification. Informal use of certification systems may include internal audits, case studies, or any use that does not include an application into the certifying organization.

12) Please describe the things you see as most lacking in sustainability performance tracking. 13) Please give a vignette related to sustainability and museums that would be a good to share with the market. Please give a vignette related to sustainability and your organization that would be a good to share with the market.

Museums without Sustainability Initiatives

14) Is your museum planning on initiating a sustainability program in the future?* ( ) Yes

( ) No

( ) I don't know

Museums with No Future Sustainability Plans

15) Please describe why you believe the museum will not engage in sustainability initiatives in the future.

Museums with Future Sustainability Plans

16) When do you plan to initiate such a program?* ( ) 0 - 6 months

( ) 6 - 12 months

( ) 1 - 2 years

( ) 2 - 5 years

( ) 5+ years

17) Please describe the top trends you see moving forward for museums and sustainability.

18) What type of information might be valuable for this museum's future sustainability initiative?* [ ] Best-practices guide

[ ] Sustainability performance tracking guidance

[ ] Recommendations for a particular certification or rating system

[ ] Case studies from other museums

PIC-Green Summit on Sustainability in Museums 19

[ ] Tools or toolkits for implementation

[ ] Customized information (i.e. consulting)

[ ] Other (please specify)

19) Would you be willing to participate in developing a more detailed case study?* Case studies may range from small sustainability efforts, to large organization-wide programs - we are interested in all scales!

( ) Yes

( ) No

Thank You!

Thank you for taking our survey. Your response is very important to us.

If you would like more information on any of the sustainability performance tracking methods mentioned in this survey, please see our resources page.

If you have any questions, please feel free to connect with us at the PIC-Green website or follow us on Twitter.

Follow @PICGreen

PIC-Green Summit on Sustainability in Museums 20

Appendix B: Methodology

The survey was developed as a PIC-Green project. Initial ideas were to develop an understanding of the state of sustainability in museums, this includes the following:

• To understand the types of sustainability initiatives (scope and basis) museums are implementing;

• To begin understanding the museums’ experiences with tracking sustainability; • To gain a sense of the tools and resources that might help museum sustainability initiatives.

As such, the survey is targeted at three (3) groups of respondents. Group A includes museums that have implemented sustainability programs. This group was asked questions regarding the specific types of initiatives, as well as tracking systems such as certifications or metrics. Further, Group A was also asked to give qualitative responses about their experiences with sustainability programs and tracking as well as what sustainability resources they would find helpful. Group B included museums that might implement sustainability initiatives in the future. Their line of questioning included the timeframe for implementation, and the same resources questions asked of Group A. Finally, Group C includes museums that responded that they did not currently and will not have sustainability initiatives in the future. They were only asked a qualitative question of why they chose not to incorporate sustainability in their museums. The surveys were distributed via social media, AAM PIC-Green’s mailing lists, and personal connections through the three survey coordinators. In particular, the social media included the following:

• Twitter @greenmuseum; • Linkedin Groups: Minnesota Association of Museums, Environmental Leader, American

Association for State and Local History, Environmental Evaluators Network. The overall timeframe for distribution was from November 2012 to February 2013. The first launch via social media occurred in November, and there was a re-launch in January 16, 2013. The primary geographic focus of the survey was the U.S., however, there were also several responses from international museums.

PIC-Green Summit on Sustainability in Museums 21

Appendix C: Qualitative Responses to Performance Tracking

For any performance tracking, formal or informal, please briefly describe the project(s). ID We do an annual greenhouse gas emissions audit that includes our energy, water, waste, and resource-use (fleet vehicle fuel and office paper). This allows us to prioritize hot-spots. We also use the same metric to evaluate new sustainability initiatives.

3

Electrical usage was our biggest goal. Using locally produced wood was another. 18 Whenever possible we measure and record our conservation efforts (tons of food composted, gallons of water used, pounds of batteries recycled, etc.). This gives us a good comparison to past year’s work and helps us adaptively manage our efforts. This data is consolidated into annual reports on internal conservation efforts.

20

We track the amount of material we recycle with our waster company 27 We have not tracked performance changes before and after green changes. 29 Chippewa Nature Center’s Margaret Ann (Ranny) Riecker Nature Preschool building (completed in 2009) has been awarded a LEED Gold Certification from the U.S. Green Building Council (USGBC). This is the first Gold Certified building in Midland County. There are eight other LEED certified buildings in the Great Lakes Bay Region, only one of which is also Gold Certified – the Michigan Department of Environmental Quality (MDEQ), located in Bay City. Some features of our Nature Preschool building include: • Solar hot water collectors to heat domestic water • 10kW solar panel (photovoltaic array) • Geothermal wells and heat exchanger to provide heating and cooling of the building through a radiant floor system • Locally and on-site harvested lumber for exterior and interior finishes • Use of overhangs and windows to provide for ample harvesting of daylight, as well as use of natural ventilation through operable windows high and low in the building • Highly insulated building through use of Structural Insulated Panel (SIP) construction • Water conservation through use of dual-flush toilets • Finishes are no VOC (Volatile Organic Compound) to improve indoor air quality • Rainwater harvesting with rain barrels The building was designed by The Kubala Washatko Architects of Cedarburg, Wisconsin. Rockford Construction of Grand Rapids, Michigan served as the project’s construction manager. The construction of the building was completed by local contractors from the Great Lakes Bay Region including Answer Heating & Cooling, Hatfield Construction, Harbron Electric, Helger Construction and many other local subcontractors. The building is the home of Chippewa Nature Center’s Nature Preschool, which serves 88 children using a nature-based curriculum. The goal of the program is to help children build a life-long connection to nature through frequent, positive outdoor experiences. Having a LEED Gold Certified building is an outward demonstration of the philosophy of the program housed within.

32

The program we are planning to implement will include tracking waste and recycling statistics. Unsure yet what other performance areas we may track. Physical plant issues are already monitored by another department on campus.

33

The Museum's expansion/renovation project, completed in 2011, has been submitted for LEED certification and approved at the Gold level. Because we are only three points from Platinum, we have not yet accepted certification and are currently seeking funds for on-site power generation (solar panels) that would qualify us for the higher rating.

44

1. Upgrade to LED fixtures in Gallery, currently up to 900 fixtures. 2.The gallery has begun tracking metrics of energy consumption, mining 10 years of existing data to benchmark against the next 10 years. 3. The gallery has provided staff with occupancy training

56

http://fieldmuseum.org/explore/greener-field-recycling 68

PIC-Green Summit on Sustainability in Museums 22

For any performance tracking, formal or informal, please briefly describe the project(s). ID ComEd Smart Ideas for your Business audit. Lighting and HVAC energy efficient opportunities evaluation Energy Star utility consumption trending

71

Internal Recycling Use of energy efficient bulbs Energy Audits in past Installation of wi 74 Exhibition construction and build out 80 LEED 81 The Museum's Sustainable Initiatives Team focuses on encouraging positive staff behaviors and selects various in-building projects annually. The team is made up of one representative from each department and is staff-run.

94

Resource Conservation Project with ASHRAE audits level 1, 2, rxc, capital improvements for HVAC and lighting upgrades leading to LEED EBOM, Portfolio Manager used for self comparison for LEED

98

Utility consumption is bench marked on 2007 and each of the following years is compared to the bench mark utilizing actual consumption data measured by respective utility metrics.

101

Please describe the positive aspects of any formal certification experience(s). ID Easy to communicate sustainability efforts when you can cite that you are "___" certified. If the certification is popular enough (such as LEED), it is a good selling point for new audiences.

3

We found no reasonable way to spend money tracking common senese. 18 We have not done any formal certifications. 29 We are pleased to demonstrate in a public way our support for green construction and environmental design. We strive to be a model for other individuals and institutions in our region.

32

n/a 33 Uniformly positive. Our commissioning agent was able to hold the engineer's feet to the fire until we finally got modifications (paid by the engineer!) to the HVAC which permit it to operate properly. This would not have happened if we had not embraced the LEED process.

44

n/a 56 Outside recognition lends credence to our attempts to green the building's operations 68 No formal certifications pursued 71 Ability to benchmark progress 80 PR 81 none 94 Raise awareness through out staff. 98 Avoid Cost has far outpaced industry increase in all areas. 101 Please describe the negative aspects of any formal certification experience(s). ID No single certification is comprehensive of all sustainability initiatives, so there has to be multiple. The cost involved is also a negative.

3

Obsolete or inaccurate standards orther than Energy Star 18 We have not done any formal certifications. 29

PIC-Green Summit on Sustainability in Museums 23

While our building construction was completed in 2009, the LEED certification process was just finalized in mid-2012. There were several problems with the LEED system not recognizing our detailed monitoring process, which led to delays and three years of frustration.

32

Though we haven't started one, most seem incredibly complex. 33 Really, none to speak of. 44 n/a 56 No formal certifications pursued 71 Formal certifications fail to address adequately the unique aspects of museum operations and environments

80

none 94 LEED review period is very record keeping heavy, creating stress amoung staff. 98 Program restraints have been in area of capitol funding not being available to maximize energy conservation project implementation

101

For any certifications that were used informally, please describe the reasons for not applying for formal certification.

ID

The LEED checklist has been used in the design process for several renovation projects without moving forward to formal certification.

3

No local boards or guides. 18 In 2011, the Aquarium engaged a third-party group to perform a sustainability review using the LEED-EB program as a template. Various aspects of the buildings, including mechanical, electrical and plumbing systems, operational schedules and policies and the site itself were evaluated. A feasibility report for certification was created based on this information, on-site visits, and interviews with 20 Aquarium stakeholders. The report outlines what sustainable processes are already in place, what policies need to be defined, and what opportunities lay ahead. At the time, it was decided not to pursue certification. While we were well within reach of certification, large-scale capital improvements to energy performance are needed. However, the review has been very beneficial: it has served as a framework as the leadership team develops short and long-term goals; Capital Projects plans to use the report to explore feasibility of major recommendation to re-commission all major systems or options for solar energy; and a well of information for the Conservation Task Force.

20

The cost of certification has kept us from applying for formal certifications. 29 n/a 33 Not required by University at design/development stage 56 Short staffed and not able to get to this. 71 Time and budget and certifications that don't apply to the main emphasis of our work- exhibitions. 80 none 94 Staffing restrictions is primary reason for not applying for formal certification. Man hours have been devoted to implementation providing positive cash flow, vs formal certification which has no monetary value

101

PIC-Green Summit on Sustainability in Museums 24

Please describe the things you see as most lacking in sustainability performance tracking. ID Transparency of method and consistency of method. Transparency and consistency would allow for benchmarking across institutions and organizations. Whereas, right now, we only benchmark internally with our campuses of buildings.

3

For smaller public places--the lack of real goals that show up in the bottom line. 18 “Green Teams†� place where ideas for green projects & programs are identified and expertise from individual departments is offered. But the team is only the resource – the job, such as documenting and tracking performance, must lie within assigned staff. Many certification programs require extensive documentation and tracking that already packed workloads cannot take on. Dedicated positions with decision-making authority, such as a Sustainability Coordinator or Sustainability Department, can facilitate this, but not many organizations provide this support.

20

Funding to perform. For instane, it would be good to have funds to do a carbon footprint analysis 27 We don't have the people to enter the data that would get us started with our sustainability tracking. 29 The certification process was overly complicated and lengthy. Having to jump through so many hoops and go back and forth so many times led to a process which would be overly difficult for many.

32

Perhaps some lack of standards or standardization in what or how things or measured. For those standards that do exist, an inability to measure them in the conventionally accepted means for that standard.

33

we don't do it! 38 LEED: Lacking is an appropriate recognition of the value of re-use of existing structures. No penalty for tearing down one building in order to build a "green" one in its place.

44

Inconsistent amount of base data for ten year period of trended information 56 Internationally accepted standards/benchmarks. Both for a baseline as well as progress-oriented. 68 The time to formally track sustainability initiatives 71 Questioning of conservation standards and a one size fits all approach 80

LEED is a marginal system that only addresses Sustainabilty in a superficial and short term manner. 81 For those of us at small sites, the staff time to manage tracking is difficult to allocate and maintain consistently.

92

As far as I am aware, we do not track our sustainability performance. Beginning such a program would be beneficial to strengthen the Museum's mission.

94

Education-social interation 98 Having the time and the funding to dedicate staff to this imitative, knowing the end result shows not contribution the budget bottom line

101

Please give a vignette related to sustainability and museums that would be a good to share with the market.

ID

Our sustainability tracking has allowed us to identify over 50 sustainability strategies that saved us over $30,000 a year on utility bills, and diverted 300,000 kg of greenhouse gas emissions. This was done with a targeted effort, using greenhouse gas emissions and return-on-investment measures to find the best initiatives for our organization.

3

PIC-Green Summit on Sustainability in Museums 25

Please give a vignette related to sustainability and museums that would be a good to share with the market.

ID

The quickest and best thing for our museum was to switch out the lighting to natural light bulbs with about 30% lower energy usage.

18

At the Aquarium, we are committed to conservation. It is in everything we do. But this is no small task. As we care for thousands of animals, repair aging buildings, provide for millions of visitors and engage hundreds of staff, we must use our resources wisely and hope we inspire others follow our lead. One example that we are proud of is one that began as a way to reduce waste and found future life saving one of the most essential natural resources – water. Our seal pool exhibit was once a major attraction to Baltimore Inner Harbor visitors and the sight of a famous "swim" by then Mayor William Donald Schaefer on our opening day in 1981. When the seal pool was covered over to make room for the expansion in 2005, it was decided not to demolish it, but to harvest rainwater in the pool to irrigate native plants in our plaza. Rainwater is collected from our roof into a cistern, which is connected to the sprinkler system in the waterfront park. We estimate conservatively that we would use 40,000 gallons of collected water each season. Unless we have a severe drought, we will not have to use domestic water to irrigate the plaza area at all! As we share this story, we hoping guests will be inspired on many levels: to find new use for old items, to create their own rain barrel at home, and choose native plants for their home gardens.

20

We've replaced almost 3000 of our gallery halogen bulbs with LEDs, and we're expecting a 15% reduction in our electricity costs.

29

We're too infant in our progress to have any good stories. 33 Our goal at Yale University Art Gallery is to be the most sustainable/Green College Art Gallery in the U.S. We plan to achieve this goal through collaborations with students, staff, and colleagues, in and out of the University environment, to pull data and compile it into a basic picture of our last ten years of consumption. From this compilation we can move forward with tracking and eventual mass reductions leading towards our ultimate goal of sustainability

56

The Field Museum constantly strives to improve our building operations so that they match our commitment to improving sustainability locally and internationally.

68

It's taking a long time for Museums to live up to their potential to lead in sustainability when the very heart of their purpose is preservation and informal learning.

80

Our sustainability efforts have gained us positive PR in the community, and helped us acheive NEH grant funding.

92

A Frank O Geary designed museum, which has obtained LEED EBOM certification. 98

Base line facility audit is critical to any sustainability program and the accuracy of metrics to measure achieved results, positive or negative.

101

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What type of information might be valuable for this museum's future sustainability initiative?* Other Responses ID

As far as I know, this museum remains reasonably uninterested in sustainability, except as a cost-saving measure

103

Is there list to offer material or equipment that is not any more usefull: e.g. crates used for loan, really nice but we have no storage space and rarely re-used them. It ould be noce t ofind a way to give them away.

35

More forums for debating this topic- go Sarah! 80 overall definition and framework 81 Video presentations with case studies on how to get started 33