sustainable development and its application
DESCRIPTION
It is an activity based presentation which helps to understand how to teach this topic to the students at p.g level and u.g level. It also helps to know how to keep environment green through the concept of green marketing.TRANSCRIPT
BY
Dr. Sneha Deshpande
Head, Deptt. of Economics
R.T.M.Nagpur University,Nagpur
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PREPARING THE ACTIVITY 15 MTS PRESENTATION 10 MTS OPEN HOUSE 10 MTS MEDIUM OF INSTRUCTION E/H/M
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1. What springs to mind when you hear the term ‘sustainable development’?
2. What is sustainable development?
3. In which countries is sustainable development most important?
4. How is sustainable development linked to standard of living?
5. What is your country’s policy on sustainable development?
6. What are the externalities involved in environmental problems ?
7. What do you mean by Green marketing?
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How often do you hear or read about sustainable development in the news?
What happens if countries ignore issues related to sustainable development?
Do you know of any sustainable development projects that have worked?
How it can be taught in economics?
Challenges before companies for maintaining sustainable development ?
What do you mean by Asian cloud burst?
What organizations think that sustainable development is
important?
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1. Is sustainable development possible in today’s world in which people are becoming richer and consuming more of the Earth’s natural resources?
2. Would you be able to sustain yourself?3. How important is sustainable development in
relation to issues like climate change, poverty, terrorism, etc?
4. What problems does a lack of sustainable development lead to?
5. How sustainable development can be taught in Management field ?
6. What do you know about Green house effects?04/21/23 7
1. What roles do countries like the USA, China, Russia and India have in Sustainable development?
2. How can there be sustainable development when the world’s population is moving from the countryside into cities?
3. What questions about sustainable development would you like answered?
4. Do you think sustainable development is an interesting an important topic?
5. Do you think people will be talking about sustainable development 50 years from now?
6. What do you know about Tragedy of commons ?
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1. Is sustainable development more important for the developed or developing world?
2. Is sustainable development real or is it just theory and a topic for intergovernmental meetings ?
3. How corporate social responsibility can manage Sustainable Development?
4. How it can be taught in commerce field mainly in marketing. ?
5. What is the role of lecturer of commerce and economics and management in sustainable development?
6. What is abatement cost?
7. What is green accounting ?.
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DEVELOPMENT AND ENVIRONMENT World Commission on Environment
and Development (WCED), BRUNTLAND COMMISSION
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"Sustainable development is development that meets the needs of the present without compromising the ability of future generations to meet their own needs".
It contains two key concepts
The concept of "needs", in particular the essential needs of the world's poor, to which overriding priority should be given; and
The idea of limitations imposed by the state of technology and social organization on the environment's ability to meet present and future needs."
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GREEN ECONOMY GREEN MARKETING GREEN ACCOUNTING EXTERNALITIES TRAGEDY OF COMMONS
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The green economy is defined as a sustainable economy and society with zero carbon emissions and a one-planet footprint where all energy is derived from renewable which are naturally replenished.
A green economy igorously applies the triple bottom line of people, planet and profits across all corporations at the microeconomic level and throughout the entire economy at the macroeconomic level.
In contrast to a green economy, a traditional “black” energy economy is based on carbon-intensive fossil fuels such as coal and petroleum.
By definition, a low-carbon economy is distinct from a green economy because it still generates carbon emissions.04/21/23 13
A green economy exhibits the following characteristics:
An energy infrastructure with zero carbon emissions that is powered 100 percent by renewable energy — made possible through a combination of proven, renewable energy technologies; breakthrough cleantech solutions; as well as enabling regulation and carbon markets
The water, waste and wastewater infrastructure is based on long-term sustainability
The preservation and protection of the world's ecosystems, biological diversity and forests in partnership with indigenous peoples and all relevant stakeholders through the creation of sustainable governance models, markets and business models for delivering, maintaining and paying for ecosystem services
Sustained and successful adaption to climate change at a local, regional and global level.
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SOLAR ENERGY Sustainable and organic agriculture, food
and products Waste management Wastewater management Waste-to-energy Water and water technologies Wind energy By definition, coal and petroleum are not a
part of a green economy due to their high carbon emissions..
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The green economy is comprised of the 25 industries listed below (in alphabetical order):
Biofuels Biomass Carbon capture and storage Carbon markets and renewable energy credits Climate change adaptation services Distributed generation Ecosystem services Energy efficiency, recycling, conservation, software
and controls Energy storage, batteries and fuel cells Geothermal energy Green design Green IT Green buildings, materials and construction products Green transportation technologies and green
vehicles Hydropower Ocean power
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Green marketing companies seek to go above and beyond traditional marketing by promoting environmental core values in the hope that consumers will associate these values with their company or brand. Engaging in these sustainable activities can lead to creating a new product line that caters to a new target market.
Also known as sustainable marketing, environmental marketing or ecological marketing.
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Environmentally-responsible or "green" marketing is a business practice that takes into account consumer concerns about promoting preservation and conservation of the natural environment.
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These include: Promoting the environmental attributes of
products; Introducing new products specifically for
those concerned with energy efficiency, waste reduction, sustainability, and climate control, and
Redesigning existing products with an eye towards these same consumers. Marketing campaigns touting the environmental ethics of companies and the environmental advantages of their products are on the rise.
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Green accounting is the kind of environmental accounting describes an effort to incorporate environmental benefits and costs into economic decision-making or a business’s financial results.
Environmental accounting firm related to the environmental impact of a business, a national environmental accounting seeks to achieve the same at the state level.
It has been argued that the gross domestic products ignore the environment and therefore requires a decision maker revised model that incorporates green accounting “green national accounting. This is a popular term for the accounting of natural resources and environment
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A cloudburst is an extreme amount of precipitation, sometimes with hail and thunder, which normally lasts no longer than a few minutes but is capable of creating flood conditions.
Colloquially, the term cloudburst may be used to describe any sudden heavy, brief, and usually unforecast rainfall.
Cloud bursts are a result of sudden collisions of two or more clouds it results in a very heavy rain fall sort of thing (its called so because the rainfall is not expected at that moment.).
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A cost borne by many businesses for the removal and/or reduction of an undesirable item that they have created.
Abatement costs are generally incurred when corporations are required to reduce possible nuisances or negative byproducts created during production.
Examples of abatement costs would be the pollution reduction costs of paper mills and noise reduction costs of manufacturing plants.
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A consequence of an economic activity that is experienced by unrelated third parties. An externality can be either positive or negative.
Pollution emitted by a factory that spoils the surrounding environment and affects the health of nearby residents is an example of a negative externality. An example of a positive externality is the effect of a well-educated labor force on the productivity of a company.
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Climate change" means a change of climate which is attributed directly or indirectly to human activity that alters the composition of the global atmosphere and which is in addition to natural climate variability observed over comparable time periods.
Greenhouse gases" means those gaseous constituents of the atmosphere, both natural and anthropogenic, that absorb and re-emit infrared radiation.
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The concept of the Tragedy of the Commons is extremely important for understanding the degradation of our environment. The concept is "widely accepted as a fundamental contribution to ecology, population theory, economics and political science.”
Held in common" means the resource is owned by no one, or owned by a group, all of whom have access to the resource. . "Freedom in a common brings ruin to all."
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Resources held by individuals, even if the individual destroys the resource, is not an example of the Tragedy of the Commons.
Air. no one owns the air, it is available for all to use, and its unlimited use leads to air pollution.
Water. Water in the seas, estuaries, and the ocean is a common resource
Fish of the sea. Wood of Forests Common property resource eg. Joint
forest management :Lekha mendha village in Gadchiroli Devaji Tohfa
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Thank You04/21/23 28