sustainable computing from perception to reality
DESCRIPTION
Presented by Jay Huff, senior director, marketing, Sun Microsystems UK & Ireland - at the CBI Climate Change Summit, Tuesday 2 December 2008TRANSCRIPT
Sustainable Computing from perception to reality
Jay Huff, Senior Director, MarketingSun Microsystems UK & Ireland
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Kenneth Boulding, Economist ...Kenneth Boulding, Economist ...
““Anyone who believes Anyone who believes exponential growth can go exponential growth can go
on forever in a finite world is on forever in a finite world is either a madman or an either a madman or an
economist”economist”
Sun Confidential: Internal Only 3
1995 2000 2005 2010
TIME
Our Vision:
TheNetworkis the Computer
Internet Users
• 1.5+ billion people on the Net today• 390 gigabytes of data created every second• 50% new data growth
1.5 Billion
Everyone and everything participates on the network
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We need toWe need to
InnovateInnovate
Act Act
Share!Share!
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Greening The Datacentre
In our Santa Clara campus, we achieved; 44% reduction in the number of servers 88% space compression Reduced CO2 emission by 3,227 metric tons Reduced power requirements by 78% Standardised on modular 'Pod' design New datacentre is saving $9m per year
In our European Datacentre we achieved 50% Utility Reduction 80% Space Compression
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Greening The Datacentre - Considerations
Top down approach Buy-in from the business takes time Move from physical servers/storage to IT service provision Involve Facilities after agreement of top down design Benchmark against peers
Consider/exploit modern IT techniques/technologies Modular pod design – contained cooling and heat extraction Current generation server/storage architectures Virtualization technologies
Server, storage and desktop Software as a Service (SAAS), Cloud computing
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Saving of £5000 per year in electricity costs
50 to 67% reduction in total cost of ownership andsaved on electricity costs
Reduced costs of employee desktop computing by £20 million over 7 years and almost £200,000 in power costs per year.
Companies that Invest in More Sustainable Technologies Save Money!
Betfair had a 60% reduction in power and cooling for servers and storage
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Sun’s Open Work Program for Employees> A Global, Location-Independent Program Providing
Technologies, Workspaces, and Best Practices> Award from EPA: 4th in Nation for Carbon
PARTICIPATION
Flex Location Workers
14,803 Participants46% of Work Force
Flexible Offices127 Locations Worldwide
BENEFITS
PARTICIPATION
Flex Location Workers
14,803 Participants46% of Work Force
Flexible Offices127 Locations Worldwide
BENEFITS
Real Estate 6,600 Seats Saved/Avoided
in FY06 = $63.9M
Sun Ray - thin clientsOver $24M Saved Annually
No-Cost Moves & Energy Savings
Business Continuity & Pandemic Response
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Questions?