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Strategies for Business Survival

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Page 1: Strategies for Business Survival - Choose Yakima Valley€¦ · Utility Costs Some utility companies are offering COVID-19-related ... • Determine if your business can move any

Strategies for Business Survival

Page 2: Strategies for Business Survival - Choose Yakima Valley€¦ · Utility Costs Some utility companies are offering COVID-19-related ... • Determine if your business can move any

Cash Controls

• Eliminate any expenses not essential to business survival

• Stop buying inventory unless you can sell it with quick turnaround

Leases

• Contact your landlord immediately to discuss reduced rent or rent abatement

Washington Small Business Development Center 2

Expense Reduction Strategies

Page 3: Strategies for Business Survival - Choose Yakima Valley€¦ · Utility Costs Some utility companies are offering COVID-19-related ... • Determine if your business can move any

Vendor contracts/payments• Talk with suppliers

immediately about whether you can delay payments or other ways you might be able to reduce costs.

Loans

• Talk with anyone you are borrowing from about the possibility of a loan deferral or contract extension.

• Look at your debt load and see if it is possible to restructure your debt to decrease payments.

Washington Small Business Development Center 3

Expense Reduction Strategies

Page 4: Strategies for Business Survival - Choose Yakima Valley€¦ · Utility Costs Some utility companies are offering COVID-19-related ... • Determine if your business can move any

Staffing Reduction

• Objectively assess your minimum staffing needs and make appropriate reductions in personnel and/or hours worked.

Utility Costs

Some utility companies are offering COVID-19-related fee reductions.

Washington Small Business Development Center 4

Expense Reduction Strategies

NOTE:In reducing staff hours and/or furloughing employees, employers must take the lead with WA State ESD in assisting employees with benefits.

Employment Security Department (ESD) https://esd.wa.gov/newsroom/covid-19

Page 5: Strategies for Business Survival - Choose Yakima Valley€¦ · Utility Costs Some utility companies are offering COVID-19-related ... • Determine if your business can move any

Expense Reduction Strategies

• Seek emergency relief, both federal and state

WA Department of Revenue:https://dor.wa.gov/get-form-or-publication/publications-subject/tax-topics/disaster-relief-taxpayers

Internal Revenue Services (IRS): https://www.irs.gov/businesses/small-businesses-self-employed/disaster-assistance-and-emergency-relief-for-individuals-and-businesses

Washington Small Business Development Center 5

Taxes

Page 6: Strategies for Business Survival - Choose Yakima Valley€¦ · Utility Costs Some utility companies are offering COVID-19-related ... • Determine if your business can move any

Managing cash flow is critical and requires immediate action.

Washington Small Business Development Center 6

Page 7: Strategies for Business Survival - Choose Yakima Valley€¦ · Utility Costs Some utility companies are offering COVID-19-related ... • Determine if your business can move any

Washington Small Business Development Center

Capital Infusion Strategies

Traditional or Disaster Loan

• SBA Economic Injury Disaster Loan (EIDL) Program• https://disasterloan.sba.gov/ela/Documents/Three_Step_Pro

cess_SBA_Disaster_Loans.pdf• Traditional SBA Loans - 7(a) loans, CAPLines,

Express Loans, Community Advantage Loan, Microloans

• Alternative Lenders - Craft3, MercyCorp NW, Business Impact NW, Evergreen Business Capital Community Finance, WAFD, etc.

• Personal loans (proceed with caution)• Same day loans (proceed with extreme caution!)

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Page 8: Strategies for Business Survival - Choose Yakima Valley€¦ · Utility Costs Some utility companies are offering COVID-19-related ... • Determine if your business can move any

Washington Small Business Development Center

Capital Infusion Strategies

Business interruption/continuity insurance• Contact your insurance broker to see what your policy

provides

Accounts receivable• Collect any/all outstanding accounts receivable, but

try to preserve important customer/client relationships for future business

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Page 9: Strategies for Business Survival - Choose Yakima Valley€¦ · Utility Costs Some utility companies are offering COVID-19-related ... • Determine if your business can move any

Washington Small Business Development Center

Capital Infusion Strategies

Inventory control• Take a full inventory and secure it as much as

possible.

New markets• Determine if your business can move any product or

services online, or if this current environment offers any opportunities for new revenue streams.

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Page 10: Strategies for Business Survival - Choose Yakima Valley€¦ · Utility Costs Some utility companies are offering COVID-19-related ... • Determine if your business can move any

The goal is to improve the company's overall cash outflow to preserve cash in the bank and extend the company's ability to survive.

Washington Small Business Development Center 10

Page 11: Strategies for Business Survival - Choose Yakima Valley€¦ · Utility Costs Some utility companies are offering COVID-19-related ... • Determine if your business can move any

Washington Small Business Development Center

Communication is Key

• Talk to your employees• Do they know and are they following new health and safety

guidelines? Are any of them able/willing to reduce hours voluntarily? How can they use technology to increase productivity, especially in this new environment?

• Talk to your customers• Their needs have changed, what can you do to meet those

needs? Look for new opportunities, markets and solutions. How can use you technology, including social media and other digital platforms, to engage and attract customers.

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Page 12: Strategies for Business Survival - Choose Yakima Valley€¦ · Utility Costs Some utility companies are offering COVID-19-related ... • Determine if your business can move any

Washington Small Business Development Center

Communication is Key

Talk to your lenders and landlord• Be realistic about the current situation. Can you defer, extend or

lower payments in exchange for a longer loan or lease term or balloon payment later?

Talk to industry colleagues• What are they doing that seems to be helping in the current

situation? Crowd-sourcing solutions may be helpful.

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Page 13: Strategies for Business Survival - Choose Yakima Valley€¦ · Utility Costs Some utility companies are offering COVID-19-related ... • Determine if your business can move any

Washington Small Business Development Center 13

Find the Nearest Advisor:https://wsbdc.org/about/our-leadership-staff/