strategic planning for health in the community
DESCRIPTION
Strategic Planning for Health in the Community. D. Beth Kennedy, M.S. Laurine T. Charles, M.H.S. S.C. Area Health Education Consortium 19 Hagood Avenue Suite 802 P.O. Box 250814 Charleston, SC 29425-0814 [email protected] [email protected]. - PowerPoint PPT PresentationTRANSCRIPT
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Strategic Planning for Health Strategic Planning for Health in the Communityin the Community
D. Beth Kennedy, M.S.
Laurine T. Charles, M.H.S.
S.C. Area Health Education Consortium
19 Hagood Avenue Suite 802
P.O. Box 250814
Charleston, SC 29425-0814
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Developed as part of an Developed as part of an Enhanced AHEC Community Enhanced AHEC Community
Partnership for Health Partnership for Health Professions Workforce and Professions Workforce and Educational Reform project Educational Reform project
funded by the Health funded by the Health Resource and Service Resource and Service Administration (HRSA) Administration (HRSA)
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ObjectivesObjectives
Strategic planning models Elements of strategic planning
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Community Strategic PlanningCommunity Strategic Planning
Mapping the way to health
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Why Strategic PlanningWhy Strategic Planning
Communities, health care organizations, changes in health care industry
Charting the way for improved health Reviewing external influences and
determining how to integrate strategic behaviors into planning
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Basic Questions to AnswerBasic Questions to Answer
Who are we?
Where are we now?
Where are we going?
How do we get there?
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Critical StepsCritical Steps
Establish common values, mission, aims Examine internal environment Examine external environment Develop strategic plan for intervention
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Establishing Shared Values, Establishing Shared Values, Mission, AimsMission, Aims
Who we are? Where we are now? Where are we going?
Vision Statement Mission Statement Statement of Values
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Internal EnvironmentInternal EnvironmentSWOTSWOT
Strengths
Weaknesses
Opportunities
Threats
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Internal Environment Internal Environment Assessment ToolsAssessment Tools
The Civic Index
Asset Mapping
The Outcomes Toolkit
Guided Dialogue
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External Environment External Environment AssessmentAssessment
Environmental threats to health
Changing demographics
Disparities in health
Technology and economy
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Developing the PlanDeveloping the Plan
Goals Objectives
SMART Strategies Action Plans
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Continuous ImprovementContinuous ImprovementAnother Tool for PlanningAnother Tool for Planning
First applied in Japan to improve production
Data driven Quality hallmark Focus on process Applied to health
care over the last decade
Many names CQI, TQI, TQM, CI
Institute for Healthcare Improvement: Model for
Improvement
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What are we trying to accomplish?
How will we know a changeis an improvement?
Act PlanWhat changes can
we make to get an improvement?
Study Do
Model for Improvement
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Model for Improvement : Model for Improvement : A Simple Guide for PlanningA Simple Guide for Planning
What do we wish to accomplish?
How will we know an improvement has been made?
What will we change to create the improvement?
Our AIM
Our MEASURES
Our Learning Cycle (PDSA)
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PDSA Learning CyclePDSA Learning Cycle
Plan, Do, Study, Act P: Who,What, When D: Implement and
measure S: Study data and
reflect A: Determine next
step to hold gain and improve
Creating new knowledge
Short cycles
Small successes
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Developing the PlanDeveloping the Plan
Group construction Data collection Defining who, what, when, and
resources Drafting, reviewing, and approving
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Format of a Strategic PlanFormat of a Strategic Plan
Outline Goals Objectives Strategies/Action Plan Timeline Budget Accountable Persons or Groups
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Dynamics of Community Dynamics of Community PlanningPlanning
Inclusion of all viewpoints
Trust and acceptance Insider / outsider Tuft
Resource utilization
Recognizing the natural power bases
Understanding and appreciating differences
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SummarySummary
Planning for improving the health of a community requires a systematic, strategic approach.
Building a healthy community requires a shared vision, mission, and aim.
Planning preparation assesses both the internal and external environment.
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Summary, ContinuedSummary, Continued
Many methods are available for developing a strategic plan, but all share common characteristics that ad structure and direction to the planning process.
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Discussion TimeDiscussion Time
Using the SCORECARD for your community, identify an environmental threat and discuss how you would go about constructing a strategic plan for improvement.