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strategic business management - v3

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Intrafocus Limited, 1 Park Road, Winchester, England | Registered in England | www.intrafocus.com Strategic Business Management One-Day Course Price: £350 per person Is this subject applicable to your organisation? If the answer to any of the questions below is NO, then you should book this course: • Are you happy with the strategic process you have in place? • Do you have a sensible set of business objectives? • Does everyone in your organisation know what the strategic vision is? • Is your strategy easy to understand, could you describe it in a sentence? • Do you have a set of meaningful Key Performance Indicators? Early Registration: For bookings made at least a month prior to a course start date: £275 per person STRATEGIC BUSINESS MANAGEMENT A one-day introduction for Directors, Managers and Strategy Practitioners Course Overview Strategies fail due to poor implementation not because they are poor strategies. Good strategic business management requires that a process is in place. This will ensure strategy is considered on a regular basis. This one-day course introduces the tools to build, implement and manage a successful strategy. Topics covered by the course include: • Strategic Management – Why it is important • Strategic Methodology – Introduction to the Balanced Scorecard • Assessment Techniques – How to assess and the tools used • Business Objectives – The power of telling the right story • Key Performance Indicators – an overview • Projects and Initiatives – The ‘engine that drives change’ Who Should Attend? Directors, Managers and Strategy Practitioners who are want more information about a systematic strategic business management process and are seeking the best practical information to help improve organisational performance. Course Benefits The course participant will leave with an understanding of a systematic approach to strategic planning, they will: • Understand a strategic planning methodology • Have a clear picture of the balanced Scorecard • Practice assessment and affinity grouping methods • Practice creating meaningful business objectives • Build a strategy map as a model for their own organisation Teaching and Interactive Exercises This course requires a minimum of 6 attendees to be effective. Participants are taught and then periodically placed into groups of 3-4 to work on a case study. They present back to the whole group to reinforce learning points.

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Page 1: Strategic Business Management - V3

Intrafocus Limited, 1 Park Road, Winchester, England | Registered in England | www.intrafocus.com

StrategicBusinessManagementOne-DayCoursePrice:£350perpersonIsthissubjectapplicabletoyourorganisation?IftheanswertoanyofthequestionsbelowisNO,thenyoushouldbookthiscourse:

• Areyouhappywiththestrategicprocessyouhaveinplace?

• Doyouhaveasensiblesetofbusinessobjectives?

• Doeseveryoneinyourorganisationknowwhatthestrategicvisionis?

• Isyourstrategyeasytounderstand,couldyoudescribeitinasentence?

• DoyouhaveasetofmeaningfulKeyPerformanceIndicators?

EarlyRegistration:Forbookingsmadeatleastamonthpriortoacoursestartdate:£275perperson

STRATEGICBUSINESSMANAGEMENTAone-dayintroductionforDirectors,ManagersandStrategyPractitioners

CourseOverviewStrategiesfailduetopoorimplementationnotbecausetheyarepoorstrategies.Goodstrategicbusinessmanagementrequiresthataprocessisinplace.Thiswillensurestrategyisconsideredonaregularbasis.Thisone-daycourseintroducesthetoolstobuild,implementandmanageasuccessfulstrategy.

Topicscoveredbythecourseinclude:

• StrategicManagement–Whyitisimportant• StrategicMethodology–IntroductiontotheBalancedScorecard• AssessmentTechniques–Howtoassessandthetoolsused• BusinessObjectives–Thepoweroftellingtherightstory• KeyPerformanceIndicators–anoverview• ProjectsandInitiatives–The‘enginethatdriveschange’

WhoShouldAttend?Directors,ManagersandStrategyPractitionerswhoarewantmoreinformationaboutasystematicstrategicbusinessmanagementprocessandareseekingthebestpracticalinformationtohelpimproveorganisationalperformance.

CourseBenefitsThecourseparticipantwillleavewithanunderstandingofasystematicapproachtostrategicplanning,theywill:

• Understandastrategicplanningmethodology• HaveaclearpictureofthebalancedScorecard• Practiceassessmentandaffinitygroupingmethods• Practicecreatingmeaningfulbusinessobjectives• Buildastrategymapasamodelfortheirownorganisation

TeachingandInteractiveExercisesThiscourserequiresaminimumof6attendeestobeeffective.Participantsaretaughtandthenperiodicallyplacedintogroupsof3-4toworkonacasestudy.Theypresentbacktothewholegrouptoreinforcelearningpoints.

Page 2: Strategic Business Management - V3

Intrafocus Limited, 1 Park Road, Winchester, England | Registered in England | www.intrafocus.com

ThiscoursecanbeheldanywhereThereisverylittleset-uprequiredforthiscourse,alaptopprojectandflipcharts.Duetothepracticalexercises,itisbestsuitedtoclassessizesbetweententothirtypeople.Ifyouhaveapreferredvenue,thenpleaseletusknowandwewillaccommodateyourpreference.Ifyoudonothaveavenue,thenIntrafocuscanprovideone.

WearebasedinWinchesterandhaveaccesstovenuesinandaroundWinchesterincludingtheChapterRoomatWinchesterCathedralandmeetingroomsintheElizabethIICourt,HampshireCountyCouncil.

Whatdootherssay?

UseofCaseStudiesThecourseexercisesrevolvearoundacasestudy.Thecasestudywillbechosentosuitthebackgroundoftheparticipants.ThecasestudywillenabletheparticipantstopracticesomeofthetechniquesintroducedwiththeaimofcreatingalargepartofanIntegratedStrategyMap:

“Weallhadourownideasbuttheworkshopthroughasetofexercisesandlivelydiscussions,enabledustonarrowdowntotheprioritiesthatwouldaddmostvaluetoourbusiness.”

BruceBultitude,ManagingDirector,PowerJacks

“Thebalancebetweenlearningandpracticalexercisestohelpmoveourstrategyforwardwasperfect.Ifyouneedsomeonetoreallykick-startyourstrategicactivities,Intrafocusisthecompanytogoto.”

MilosJelicCEO,Nelt


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