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photography by jon davison

a visual celebration of the Pilatus PC12 aircraft

PubLiShiNg CrEdiTS/////

COPYrighT//////

PrOduCTiON TEamCreative director & photographer Jon Davison

Studio production & graphic designCharlotte Lufi no

EditorMoira McDermont

AdministrationKerry-Anne Stevens

wOrkiNg TiTLEStill Single

PhOTOgraPhYJon Davison

Prepared for Pilatus Aircraft byEye in the Sky Productions, Western AustraliaPhotographic book developers

CONTENTSOvErviEwObjECTivEwEbSiTEPrOduCTiONLOCaTiONSThE TEam SChEduLESPECifiCaTiONSPagiNaTiON ThE auThOr mOCkuPLauNCh daTE

8

“Ever since the Pilatus Aircraft Company was founded in 1939, the name has stood for Swiss quality and innovation.“ The glossy coffee table book ‘STILL SINGLE – a celebration of the Pilatus PC12 aircraft’ (working title only) will refl ect this statement and highlight the PC12 as the worlds’ most versatile single engine turboprop aircraft.

The book will be a visual feast to the eye, accompanied and enhanced by dynamic fi rst person interviews. The book will reveal how versatile these machines really are and the astonishing diversity of conditons they work within. Photographer Jon Davison is highly experienced in portraying aircraft in their working environment, be it in the air or on the ground. Jon is not only a skilled aviation photographer, but operates as an art director and publisher. This allows him to create the book on location as he is shooting the material. This makes for a more intimate end product.

The theme of the book will be to reveal the emotions behind owning or operating a PC12, and what it means to them. The stories and images reveal how it fi ts into the clients life and how they have benefi ted by the association with this remarkable aircraft. This is a fi rst draft synopsis to evaluate the concept, prior to a full proposal submission.

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Following in the footsteps of Jon Davison’s ‘Robbie – the Robinson helicopter experience’, a similar coffee table book, ‘Eye in the Sky’ intends to portray how the Pilatus PC12 aircraft is represented in different operating environments including:

Desert, Urban, Jungle, Rural, Pastoral, Defence (U28A), SAR, Tourism / Scenic, Paramedical, Police, Surveillance, Military liaison, Humanitarian, Executive, Government, Private.

Additionally the book could include a DVD in the rear cover that has movie clips from the adventure, showing the landscapes encountered, plus the sounds of the aircraft and a walkthrough.The entire project could also be converted into an interactive iBook app for iPad or iPhones.

fOrmaT: Landscape 30 x 22cm (proposed)

PagES: 272 (17 sections of 16 pages).

biNdiNg: Case bound with dust jacket (135 G/2m).

fiNiShiNg: D/J gloss laminated one side.

STOCk: 150 G/2m gloss art.

COLOurS: 4 colours throughout w duo tone.

TEXT: First person narrative and anecdotal information.

EXTra fiNiShiNg:

Book is supplied in a slipcase/box (aluminum or board)

Book cover is printed with spot UV varnish over matt spot UV)

Book is printed with up to 5 panoramic landscape, unfolding

pages.

PriNTEr: Everbest printing Co, China.

specifi cations

11

Using a hypothetical start date of May 1st 2013, Jon flies to up to fifteen different locations worldwide to gather material for the project. This can take up to five months to do this. Jon, being an art director/publisher and the photographer, edits the images, text and creates the book as he travels. This bypasses the need to wait till the end of the research period to start production. Once images and text are edited, he uploads to the material on location, to their secure site for ESP designer Charlotte Lufino to assemble the chapters. Each chapter is then posted on the site for client corrections and editing. Once this has been set, ESP editor Moira McDermont edits the clients text for Jerome at Pilatus to check for company approval.

A password protected website will be created allowing all in the loop to view the books progress, and help with Jon’s arrival departure and pick up times from the various locations. The site also allows for interviewees to view, download and edit their interviews for accuracy and re upload for the editing process, the same with the imagery taken

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Elit nisl quam quis nulla fusce, nec morbi auctor non risus volutpat, ac commodo. At varius aenean eu, donec etiam nibh. Suspendisse nec adipiscing quis, laoreet pulvinar turpis morbi, neque dui vitae sapien rerum tempus vulputate, mauris sed esse. Integer culpa nam posuere tortor turpis quis. At aliquam, in pede nulla nec at, non arcu dolor a convallis eu, vivamus libero ipsum. In natoque donec arcu, in ipsum urna eu etiam dolor, purus mauris quam morbi nunc lorem in. Sit integer vel, curabitur viverra est, varius morbi sed vestibulum, magnis eget in ac, nam diam varius sint. Facilisis felis suscipit et lorem, pellentesque id. Nam lobortis donec, convallis et libero vitae nullam per, ultricies gravida nec enim metus, massa pulvinar duis dui, dui ut orci quis vehicula provident.

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Australia

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