state life insurance corporation.pptx

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    STATE LIFE INSURANCE

    CORPORATION

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    Aamir Hussain 56

    Ali Asad 20

    Ansar Ahmed 22

    Umair Ahmed 04

    Group members

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    MISSION

    “To remain the leading insurer in the country by extending the

    insurance to all sections of society and meeting our commitmepolicy holders and the nation”.

    OBJECTIVES:

    o To run life insurance business on sound line.

    o To provide more efficient service to the policyholders.

    o To make life insurance a more effective means of mobilizing

    savings.

    o To use the policyholders fund in the wider interest of the comm

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    MARKETING STRATEGIES

    o SL! have large marketing team they are "ell trained

    market managers# sales managers and through trainers.

    o $embers of this team "orks in group and as "ell as ind

    o %urpose of this team is to capture the maximum custom

    market.o They convince their customers for policy through the

    and communication skills.

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    MARKETING STRATEGIES

    o Team members sells the policies through perso

    or through direct marketing.

    o They also capture their target customers# speci

    businessmen.

    o &ifferent kinds of plans are offered by state life

    to need of their customers "hich helps market

    to convince the peoples to purchase their policy.

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    IndividualLife

     Plans

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    CHILD EDUCATION & MARRIAGE PLAN

    Eligible ages:-

    $inimum 'ge( )* years

    $aximum 'ge( +* years

    'ge ,$aximum- on $aturity( * years

    o %lan for the protection of child/s future.

    o ' lump sum benefit for the child at the

    completion of policy terms.

    o Suited for the parents "ho are conscious about

    the future of their children.

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    JEEVAN SATHI ASSURANCEEligible ages:-

      $inimum 'ge ,01uivalent-( )* years

      $aximum 'ge( 2* years

    o 3oint life plan and covers lives of husband and "ife.

    o The benefit is that the T"o persons are insured in one

    policy.

    o 4n the death of the first life# the sum insured "ill be paid

    to the survivor.

    o 4n death of the second life# again the sum insured "ill

    be paid together "ith the attaching bonuses.

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    CHILD PROTECTION ASSURANCE

    o ' 5oint life assurance and covers the lives of child

    and either of the parents.

    o f the policyholder and the child both survive full term of

    the policy# sum insured and accrued bonuses become

    payable.

    o f the policyholder dies before completion of term of

    the policy the payment of premiums ceases.

    o f the child dies before maturity of the policy the death

    claim payable to the policyholder.

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    ENDOWMENT ASSURANCE

    o t/s a safest and surest method of guaranteed cash

    provision either at a specified time or at death.

    o The sum insured plus bonuses are payable at the end

    of the specified number of years or at death of the

    life insured if earlier.

    o t serves the retirement of the family in various

    shapes by the "ay of financial help at retirement#

    education of child #capital for business .

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    Group Life &Pension

     Plans

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    TERM INSURANCE SCHEME

    o t provides life insurance coverage to the member of a gr

    the employees of an employer.o The amount of coverage of each member is determined "

    to either his designation or salary or employment category.

    o 4n death of any insured member the sum assured on his l

    the benefit of his surviving family.

    o f in any three6year period State Life earns a net profit on

    then some share in the profit is passed on to the policyhold

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    PROVIDENT UND INSURANCE SCHEME

    o %rovides life insurance coverage to the members of the p

    scheme of an employer.

    o The plan is suitable for any employer "ho appreciates th

    providing the maximum possible insurance coverage to his

    o n case of death of any member his family is paid a lump

    e1ual to the amount of his fund balance on the date

    multiplied by a factor depending upon the age of the

    death.

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    GRPOUP PENSION SCHEME

    o t is a re"ard to the employee# granted today# "hile money

    received on retirement.

    o %ension Scheme is the only method through "hich regular i

    accrues to an employee after retirement.

    o 'll pensions are completely tax6free.

    o 7etirement comes as planned and not abruptly as a shock.

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    GROUP ENDOWMENT INSURANCE SCHEME

    o n "hich the employees of an employer can en5oy insurance

    o Get a lump sum cash amount upon their retirement if they

    retirement.

    o f the member needs immediate li1uidity and a policy ha

    Surrender 8alue in respect of member# he9she can avail a

    loan of :*; of the net surrender value of the policy.

    o f an employee leaves the service of the employer# he can

    policy against the

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    STRENGTH

    o As SLIC is Government organization, Governme

    people rely on its stability and Goodwill.o Main focus on Life Insurance! and "ave more t"

    mar&et s"are.

    o G'() institutions are insured wit" SLIC, suc" as

    ailway etc.

    o )"ese t"ings ma&e monopoly of SLIC in mar&et.

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    WEEKNESS

    o !laims payment is complicated and a long proce

    o $anually operate its activities and outdated T sy

    o SL! offers only Life insurance not the general in

    o

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    OPPORTUNITIES

    o 's "ith life insurance there>s opportunity for State life t

    General insurance as "ell.o SL! should compare itself at nternational level and sho

    opportunities for overseas ,%akistanis- as "ell.

    o nnovations in their present product# like they decrease

    duration of policy.

    o mplement of modern T system "hich "ould be complete

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    THREATS

    o $any organization are coming to insurance business# so t

    tuff competition for SL! to face in future.o 7ecession in economy can effect its performance by incre

    surrender rate of policy by policy holder.

    o %akistan is under severe catastrophic and in last fe" years

    organizations and are target of these attacks. t co

    cause damage to SL! but it can also increase clai

    these catastrophic attacks.

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    RECOMMENDATIONS:

    o ?etter training courses should be arranged for the up lift

    improving the 1uality of "ork of employees.o There is also a problem of "ork overload for the employ

    should be control properly so that the employees are moti

    o T dra" backs should be improved.

    o Should implement ne" market strategies to capture the

    customers in the market.