state life insurance corporation.pptx
TRANSCRIPT
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STATE LIFE INSURANCE
CORPORATION
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Aamir Hussain 56
Ali Asad 20
Ansar Ahmed 22
Umair Ahmed 04
Group members
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MISSION
“To remain the leading insurer in the country by extending the
insurance to all sections of society and meeting our commitmepolicy holders and the nation”.
OBJECTIVES:
o To run life insurance business on sound line.
o To provide more efficient service to the policyholders.
o To make life insurance a more effective means of mobilizing
savings.
o To use the policyholders fund in the wider interest of the comm
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MARKETING STRATEGIES
o SL! have large marketing team they are "ell trained
market managers# sales managers and through trainers.
o $embers of this team "orks in group and as "ell as ind
o %urpose of this team is to capture the maximum custom
market.o They convince their customers for policy through the
and communication skills.
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MARKETING STRATEGIES
o Team members sells the policies through perso
or through direct marketing.
o They also capture their target customers# speci
businessmen.
o &ifferent kinds of plans are offered by state life
to need of their customers "hich helps market
to convince the peoples to purchase their policy.
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IndividualLife
Plans
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CHILD EDUCATION & MARRIAGE PLAN
Eligible ages:-
$inimum 'ge( )* years
$aximum 'ge( +* years
'ge ,$aximum- on $aturity( * years
o %lan for the protection of child/s future.
o ' lump sum benefit for the child at the
completion of policy terms.
o Suited for the parents "ho are conscious about
the future of their children.
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JEEVAN SATHI ASSURANCEEligible ages:-
$inimum 'ge ,01uivalent-( )* years
$aximum 'ge( 2* years
o 3oint life plan and covers lives of husband and "ife.
o The benefit is that the T"o persons are insured in one
policy.
o 4n the death of the first life# the sum insured "ill be paid
to the survivor.
o 4n death of the second life# again the sum insured "ill
be paid together "ith the attaching bonuses.
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CHILD PROTECTION ASSURANCE
o ' 5oint life assurance and covers the lives of child
and either of the parents.
o f the policyholder and the child both survive full term of
the policy# sum insured and accrued bonuses become
payable.
o f the policyholder dies before completion of term of
the policy the payment of premiums ceases.
o f the child dies before maturity of the policy the death
claim payable to the policyholder.
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ENDOWMENT ASSURANCE
o t/s a safest and surest method of guaranteed cash
provision either at a specified time or at death.
o The sum insured plus bonuses are payable at the end
of the specified number of years or at death of the
life insured if earlier.
o t serves the retirement of the family in various
shapes by the "ay of financial help at retirement#
education of child #capital for business .
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Group Life &Pension
Plans
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TERM INSURANCE SCHEME
o t provides life insurance coverage to the member of a gr
the employees of an employer.o The amount of coverage of each member is determined "
to either his designation or salary or employment category.
o 4n death of any insured member the sum assured on his l
the benefit of his surviving family.
o f in any three6year period State Life earns a net profit on
then some share in the profit is passed on to the policyhold
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PROVIDENT UND INSURANCE SCHEME
o %rovides life insurance coverage to the members of the p
scheme of an employer.
o The plan is suitable for any employer "ho appreciates th
providing the maximum possible insurance coverage to his
o n case of death of any member his family is paid a lump
e1ual to the amount of his fund balance on the date
multiplied by a factor depending upon the age of the
death.
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GRPOUP PENSION SCHEME
o t is a re"ard to the employee# granted today# "hile money
received on retirement.
o %ension Scheme is the only method through "hich regular i
accrues to an employee after retirement.
o 'll pensions are completely tax6free.
o 7etirement comes as planned and not abruptly as a shock.
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GROUP ENDOWMENT INSURANCE SCHEME
o n "hich the employees of an employer can en5oy insurance
o Get a lump sum cash amount upon their retirement if they
retirement.
o f the member needs immediate li1uidity and a policy ha
Surrender 8alue in respect of member# he9she can avail a
loan of :*; of the net surrender value of the policy.
o f an employee leaves the service of the employer# he can
policy against the
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STRENGTH
o As SLIC is Government organization, Governme
people rely on its stability and Goodwill.o Main focus on Life Insurance! and "ave more t"
mar&et s"are.
o G'() institutions are insured wit" SLIC, suc" as
ailway etc.
o )"ese t"ings ma&e monopoly of SLIC in mar&et.
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WEEKNESS
o !laims payment is complicated and a long proce
o $anually operate its activities and outdated T sy
o SL! offers only Life insurance not the general in
o
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OPPORTUNITIES
o 's "ith life insurance there>s opportunity for State life t
General insurance as "ell.o SL! should compare itself at nternational level and sho
opportunities for overseas ,%akistanis- as "ell.
o nnovations in their present product# like they decrease
duration of policy.
o mplement of modern T system "hich "ould be complete
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THREATS
o $any organization are coming to insurance business# so t
tuff competition for SL! to face in future.o 7ecession in economy can effect its performance by incre
surrender rate of policy by policy holder.
o %akistan is under severe catastrophic and in last fe" years
organizations and are target of these attacks. t co
cause damage to SL! but it can also increase clai
these catastrophic attacks.
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RECOMMENDATIONS:
o ?etter training courses should be arranged for the up lift
improving the 1uality of "ork of employees.o There is also a problem of "ork overload for the employ
should be control properly so that the employees are moti
o T dra" backs should be improved.
o Should implement ne" market strategies to capture the
customers in the market.