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Page 1: START - imagenconsulting · · E-commerce implementation. · Google Shopping. · Usability study. · Adaptation to Mobile Design. · Campaign Monitoring. Understanding the medium

START

Page 2: START - imagenconsulting · · E-commerce implementation. · Google Shopping. · Usability study. · Adaptation to Mobile Design. · Campaign Monitoring. Understanding the medium

Experience is a gift that only time can give you.

We could measure it in a thousand different ways:

an hourglass, the rays of the sun, wrinkles on your face,

or the rings of a tree.

Each brand is the result of experience, of having lived,

of having tried a thousand and one times,

of making a thousand and one mistakes.

On the eve of our 20th anniversary,

we have acquired the virtue of seeing the world

in ways we had never imagined before;

we’ve learned, faster than they could

teach us, to adapt to technological changes,

fashions and trends ...

And 19 years later, we’re still in the same place

we learned to ride a bike in,

With the scars from falling off

And the maturity not to fall off again

With the experience that only age can give us

2014-20172008-20042003-20081998-2003

How do youmeasure the age

of things

Page 3: START - imagenconsulting · · E-commerce implementation. · Google Shopping. · Usability study. · Adaptation to Mobile Design. · Campaign Monitoring. Understanding the medium

an inspiring place Getting to know our agency is getting to know us a little better

Our agency is designed by and for us; designed to foster creativity and inspire us with new ideas that make us

proud of where we are and what we do.

Design ProgrammingComercial The Cube

Page 4: START - imagenconsulting · · E-commerce implementation. · Google Shopping. · Usability study. · Adaptation to Mobile Design. · Campaign Monitoring. Understanding the medium

from ideato product

GRAPHIC DESIGN

Did you know... ?

Before the product or service we want to market comes the idea. Thanks to graphic design we give it shape, we enhance the

image and the communication strategy of your company in a natural way, efficiently and, above all, creatively.

Each project has the exact right dose of rigour, professionalism, personalisation and creativity to impress, capture and convince.

Everything has a carefully thought out significance in advertising: the colours, the pointed or rounded forms, the upward line or

the dynamism of creativity, the letter type, even the medium it’s printed on.

Did you know... failing at school has to do with

phrases and lines of writing that are too long?

The human brain is only capable of processing

between 12 and 15 words per line without losing

attention.

Did you know... that chocolate is sold in the aisle

next to diet products?

Is there anything more tempting for a person on a

diet than chocolate and sweets? Department stores

know very well what we need and when we need it.

Did you know... that in 99% of watch adverts the

hands are always at 10:08? It’s the position where

the brand and the logo are best shown off

The shapes or direction of the lines in a design also

have an explanation.

Page 5: START - imagenconsulting · · E-commerce implementation. · Google Shopping. · Usability study. · Adaptation to Mobile Design. · Campaign Monitoring. Understanding the medium

applications andexamples

BELÉN PÉREZ GASCÓNDirector of arts business development, cruises & Costa del Sol Tourism speak and Planning

01 · Ruge. Redesigns visiting cards.02 · Sales catalogue for property promotion03 · Cortijo Nuevo. Packaging design on bottles of olive oil.04 · VILLARROELTORRICO architects’ studio. Design of corporate identity.05 · Catalogue design for the Healthouse hotel. Luxury sector.06 · From the Fine Jewellery Source. Designs magazine adverts.07 · Language School. 3-page sales catalogue.

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I like your way of communicating and I think you have a special ability to listen to customers. I have rarely come across professionals as committed to their work as you are. Transparency, creativity and style are the main elements that characterise your differential value.

· Corporate identity

· Business cards

· Brochures

· Catalogues

· Diptychs

· Tryptichs

· Flyers

· Journals

· Magazines

· Newspaper ads

· Posters

. Menus

· Packaging

· Signs

· Billboards

· Labels

· Vinyls

· Advertising buses

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Page 6: START - imagenconsulting · · E-commerce implementation. · Google Shopping. · Usability study. · Adaptation to Mobile Design. · Campaign Monitoring. Understanding the medium

livesone of ourWe have used up 7WEB DESIGN

The speed of the online world forces you to recycle yourself

constantly, and at times to discard everything you learned and

go back and do it in a more sophisticated, more high-tech way,

better !

These innovations would almost have been unimaginable a few years ago. We have become used to living with concepts that have

changed our way of life: e-commerce, online payments and banking, internet on the mobile, the emergence of tablets, the media power of

social networks, instant business communication, virtual reality, drones...

Our job is to keep our customers always up to date, advising them on the latest changes and new trends in technology, communication and design. Behind an online

application or a webpage there are programming languages that evolve, grow and adapt as a language,

There are new tools that enable us to show the world how we want them to see us.

Page 7: START - imagenconsulting · · E-commerce implementation. · Google Shopping. · Usability study. · Adaptation to Mobile Design. · Campaign Monitoring. Understanding the medium

applications andexamples

Teams like these are what make projects like ours go ahead, thanks to their excellent professional standards and high degree of involvement.

RAFAEL GONZÁLEZHead of internet business zapatosdetalla.com & gody.es

01 · Pro Real Estate. Website design. Integration with Resales Online system02 · Construction B. Solís. Web page design with CMS.03 · Fugaro. Design of online store with connection to terminal in store and control of stocking04 · Cris&Kim. Website design.05 · Fantasía Kids. Online store design and integration with ERP.

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· Web design

· Custom web programming

· Platform integration

· Property integration

· Adaptation to mobiles - responsive

· E-commerce - Online stores

· Email Marketing

· Search engine optimization

· Social networks

· Outsourcing Solutions

· Adwords campaigns

· Content management

· Databases

· Mobile Applications (APP)

· Payment gateways

· Reservation management

· SEO optimization

· Online Reputation (CRM)

· Page analytics

· Design and use of CMS: Wordpress,

prestashop ...

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Page 8: START - imagenconsulting · · E-commerce implementation. · Google Shopping. · Usability study. · Adaptation to Mobile Design. · Campaign Monitoring. Understanding the medium

we are really big

OUTSIDE ADVERTISING

Advertising billboards, monopods, canopies, buses,

advertising signage ... are all part of the urban

landscape, to the point of it being strange to see a road

without this type of format.

imagenconsulting i s the leading agency on the Costa

del Sol, managing billboards all along the coast and in

the main localities. We commercialize city and intercity

buses on the Costa del Sol, as well as handling exclusive

commercialization of city signage throughout the

municipality of Marbella.

We have also created oohadvisor, the management and

marketing platform for outdoor advertising, to make

your search process easier:

Magnums & Totems

Clocks and urban thermometers

Large format banners

Scaffolding

Luminous signage

Vehicle signage

Billboards

Advertising Monopods

Advertising buses

MUPI's and canopies

Street furniture

Digital Media

Page 9: START - imagenconsulting · · E-commerce implementation. · Google Shopping. · Usability study. · Adaptation to Mobile Design. · Campaign Monitoring. Understanding the medium

applications andexamples

At Puente Romano Beach Resort & Spa, we’re delighted to work with a team of serious, committed professional who are always available to help us find the solutions that best suit theneeds of our company.

LAURA BAILÉNSales Director Puente Romano Beach & Resort & SPA

01 · Schmidt kitchens. Masts and Flags for the Marbella shop.02 · Bynok. Construction site closure.03 · Arques Clinic. Infobox advertising design04 · Puro Beach and Salduna Beach. Design and production of billboards05 · El Corte Inglés. Advertising Bus Campaign.06 · Advertising monopod for the promotion of The World Marbella.07 · Benalús Marbella. Signage Totem for the sales office.

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Billboards

Advertising Monopods

Advertising buses

MUPIs and canopies

Magnums

Totems

Watches and urban thermometers

Large format canvas

Scaffolding

Luminous signage

Vahicle Signage

Signage on building site offices

Body lettering

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Page 10: START - imagenconsulting · · E-commerce implementation. · Google Shopping. · Usability study. · Adaptation to Mobile Design. · Campaign Monitoring. Understanding the medium

EXTERNAL ADVERTISING

1 WELCOMEBRIEFING

2 COMMUNICATION STRATEGIES

3 PLANNING

4 DESIGNCREATIVITY

5 PRODUCTIONAND ASSEMBLY

6 CAMPAIGNFOLLOW-UP

7 FINALASSESSMENT

sales proposals We draft end-to-end proposals, customized to suit the client's

particular format, needs and budget.

configuring specific circuits Products designed from the knowledge of the supports in each business

segment and the comparative analysis of its advantages for each advertiser

or campaign

consulting and recommendationWe analyse the alternatives offered to optimize campaigns with different

communication objectives in view: opening new centres, image-based

campaigns, reinforcing name and brand awareness, tactical promotional action etc ...

volume-based negociaton Acuerdos exclusivos de gestión con los principales operadores tanto en el

ámbito local como nacional.

monitoring and assessmentWe run multidisciplinary analyses based on selective audit processes;

systematic study of creatives; and the use of the sector’s latest benchmark

tools

PARTNERSDIGITAL SOLUTIONS FOR OUTDOOR ADVER TISING

OOH360O U T O F H O M E

Page 11: START - imagenconsulting · · E-commerce implementation. · Google Shopping. · Usability study. · Adaptation to Mobile Design. · Campaign Monitoring. Understanding the medium

makes the most of hidden opportunitiesMARKETING ONLINE

.

· Positioning in search engines.

· Social networks.

· Promotions and contests in Networks.

· Online Reputation Management.

· Adwords Ad Management.

· Linkbuilding.

· SEO Optimization.

· Analysis and monitoring.

· Content creation.

· Web Auditing.

· Personalized design.

· Landing page.

· Newsletter.

· E-commerce implementation.

· Google Shopping.

· Usability study.

· Adaptation to Mobile Design.

· Campaign Monitoring.

Understanding the medium to take best advantage of the opportunities and strengths of our potential business

online: that is what Online Marketing is all about.

We optimize results campaigns by matching your website’s design and programming, turning hits into customers.

For this we use a multitude of different tools, always data-based, as well as analyses of positioning and

performance, as provided by the search engines themselves; transparent and honest.

Page 12: START - imagenconsulting · · E-commerce implementation. · Google Shopping. · Usability study. · Adaptation to Mobile Design. · Campaign Monitoring. Understanding the medium

POTOGRAPHY AND VIDEO

Videos

Photography for companies

Corporate photography

Aerial photography

Product Photography

Industrial Photography

Promotional Aerial videos

Institutional videos

our objective: your ideas

imagenconsulting has its own Audiovisuals Department,

specialized in: photography for companies, corporate photography,

videos and aerial photography,

and audiovisual services in general.

Our team quickly identifies our clients’

communication needs and designs the projects.

Page 13: START - imagenconsulting · · E-commerce implementation. · Google Shopping. · Usability study. · Adaptation to Mobile Design. · Campaign Monitoring. Understanding the medium

we are your teamOUTSOURCING

That’s it: we integrate within your company structure a

complete Marketing and Advertising department so that you

can focus on what's really important: managing your

team and running your business.

Can you imagine having graphic designers, web

programmers, sales reps, analysts, account executives,

search engine experts, marketing managers ... for a cost

that is lower than taking on an employee?

Can you imagine the capacity of response that you would

have for promoting your products and services, to

differentiate yourself from your competition and creatively

serve your potential customers?

Advertisers

Graphic designers

Illustrators

Web Designers

Layout designers

Web Developers

Server Admin

Security experts

Social Media Manager

Online Marketing Experts

Positioning specialists

Ecommerce Analysts

Account Executives

Supplier Relationships

Communication strategies

Market research and analysis

Media planning and admin.

Page 14: START - imagenconsulting · · E-commerce implementation. · Google Shopping. · Usability study. · Adaptation to Mobile Design. · Campaign Monitoring. Understanding the medium

VioletaDíezACCOUNT EXECUTIVE

Method and constancy, she focuses and capturethe problem to turn it into solutions with thegreatest of ease. A fresh and different pointof view ..#sweden #cooking #family#solidarity

RosaAñónACCOUNT EXECUTIVE

She was born with a smile on her face andnobody has managed to erase it ever since.She is passionate about photography.

#photography #books #family#nature

PilarGarcíaADMIN

She’s overflowing with positive energy despitehaving the least pleasant job, chasing up theabsent-minded

Intriguing and mysterious, you never hear orsee her, but we all know she's there. There arethose who think she’s a spy from the competition

#having fun #exploring #travelling

BelénDíezADMIN

#being with family #travel #cats #books#chatting round the dinner table #control

He’s disobedient, capricious and difficult tocommunicate with. He only understands Englishwith a Taiwan accent. He likes dancing andguards the office.

Our#team

R2D2PET

#galaxy #androids #madeintaiwan

JacoboNovoCREATIVE DIRECTOR

He needs to know how things work: he takes every project he gets his hands on, takes it apart, puts it back together again, and then takes it apart again. #eating # football #galicia # design#seafood #typographies #hope

BorjaBellodEXECUTIVE DIRECTORAND FOUNDER

#enfamilia #adrenaline #films #sup #mtb#gadgets #advertising #enduro

He doesn’t like the term manager, but that's his job. He does everything. He wrote the first definition of entrepreneur in the dictionary

CeliaPinedaACCOUNTS DIRECTOR

#dogs #mobile #humour #instagram#excel

She’s the engine of the company, the right hand man for each and every one of us, and very often the left one too

If you challenge her, you lose.We told her she has to “play everything"and she’s learned to play drums

CristinaLópezCOMMUNITY MANAGER& DESIGN

#Illustration #drums #theatre #cookery channel

SergioDelgadoGRAPHIC DESIGN & WEB

Quiet and patient, you rarely see him annoyedby anything, his only vice is #SunnyDelight. ...experience is a degree.

#gaming #design #animals#rugby #films

MomiCohenGRAPHIC DESIGN & WEB

The most indie of the group, has a humorso sophisticated that only he understands it.Still, it makes us laugh.

#music #speed #tvseries #juggle

As a child he choked on the Windows key onhis keyboard; since then he has hatedeverything related to Microsoft

AlfonsoPrietoPROGRAMMING AND SYSTEMS

#anime #coding #spice #gaming#inventing_ new-fangled words

Page 15: START - imagenconsulting · · E-commerce implementation. · Google Shopping. · Usability study. · Adaptation to Mobile Design. · Campaign Monitoring. Understanding the medium

01. We specialise in you

02. Experience is a degree

03. A great multidisciplinary team

reasons forchoosing us

Centro Comercial Guadalmina IV, Of. 79

29678 | San Pedro de Alcántara | Marbella

Come and see us Call us on

Spy on us

facebook.com/Imagen.Consulting

instagram.com/imagenconsulting

twitter.com/imagenc

vimeo.com/imagenconsulting

linkedin.com/company/imagen-consulting

952 88 77 00

imagenconsulting.es

We know your company, the sector and your target audience.We know the best strategies to get there.We consume your products ...In short: we speak the same language..

We like to ignore the problems, burying them in solutions.Challenge us to improve, grow and enjoy our work. This is a premise in our day-to-day routine, therwise, how could wepossibly continue running the agency with enthusiasm?

We know your needs, and we are prepared tooffer you solutions customized to your timing and budgets.

Page 16: START - imagenconsulting · · E-commerce implementation. · Google Shopping. · Usability study. · Adaptation to Mobile Design. · Campaign Monitoring. Understanding the medium