standard formats · standard formats front page 728 x 90 px 300 x 250 px 300 x 250 px inside page...

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www.bravacasa.rs STANDARD FORMATS FRONT PAGE 728 x 90 px 300 x 250 px 300 x 250 px INSIDE PAGE 728 x 90 px 300 x 600 px POSITION Front page (728x90 ili 300x250px) Second screen (300x250px) Third screen (300x250px) 4,80 3,60 2,80 4,20 3,15 2,45 3,60 2,70 2,10 3,00 2,25 1,75 NUMBER OF VIEWS 0-249.999 250.000-499.999 500.000-999.999 ≥ 1.000.000 NUMBER OF VIEWS PAYMENT BY THE NUMBER OF VIEWS – CPM Front page and all of the inside pages BANNER FORMAT 728x90px 300x250px 300x600px GIF/JPG FLASH 0-249.999 4 4 6,00 max 50 kb max 80 kb 250.000-499.999 3,50 3,50 5,25 500.000-999.999 3 3 4,50 * Prices for geotargeted campaigns are 20% lower than the above.

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Page 1: STANDARD FORMATS · STANDARD FORMATS FRONT PAGE 728 x 90 px 300 x 250 px 300 x 250 px INSIDE PAGE 728 x 90 px 300 x 600 px POSITION Front page (728x90 ili 300x250px) Second screen

www.bravacasa.rs

STANDARD FORMATS

FRONT PAGE

728 x 90 px

300 x 250 px

300 x 250 px

INSIDE PAGE

728 x 90 px

300 x 600 px

POSITION

Front page (728x90 ili 300x250px)

Second screen (300x250px)

Third screen (300x250px)

4,80 3,60 2,80

4,20 3,15 2,45

3,60 2,70 2,10

3,00 2,25 1,75

NUMBER OF VIEWS

0-249.999

250.000-499.999

500.000-999.999

≥ 1.000.000

NUMBER OF VIEWS

PAYMENT BY THE NUMBER OF VIEWS – CPMFront page and all of the inside pages BANNER FORMAT

728x90px 300x250px 300x600px GIF/JPG FLASH

0-249.999 4 4 6,00

max 50 kb max 80 kb250.000-499.999 3,50 3,50 5,25

500.000-999.999 3 3 4,50

* Prices for geotargeted campaigns are 20% lower than the above.

Page 2: STANDARD FORMATS · STANDARD FORMATS FRONT PAGE 728 x 90 px 300 x 250 px 300 x 250 px INSIDE PAGE 728 x 90 px 300 x 600 px POSITION Front page (728x90 ili 300x250px) Second screen

TAKEOVER

FLOAT

PEELOFF

EXPANDABLE

ADVANCED FORMATS

* CPM - cost per mile

• Expandable banners can overlay any other banners.

FORMAT DIMENSIONS

EXPANDABLE

Roll down 728x90px/728x240px

Roll left 300x250px/600x250px

Roll up 300x250px/500x420px

Roll down 728x90px/728x400px

PRICE

Front page Front page + all of the inside pages

CPM x 1,8 CPM x 1,5

CPM x 1,8 CPM x 1,5

CPM x 1,8 CPM x 1,5

CPM x 2 CPM x 1,75

NOTE

• Takeover must contain clearly highlighted ‘close’ button.• Maximum duration of the animation is 15 seconds.• Recommended frequency capping 1/24h.

FORMAT DIMENSIONS

TAKEOVER max 1600x1200px

PRICE

15 CPM

NOTE

• Floater must contain clearly highlighted “close” button. • Recommended frequency capping 1/24h.

FORMAT DIMENSIONS

FLOATER300x300px

500x500px

PRICE

4 CPM

5,5 CPM

NOTE

• Peel off must contain clearly highlighted “close” button. • Recommended frequency capping 1/24h.

FORMAT DIMENSIONS

PEEL OFF 500x500px

PRICE

4 CPM

NOTE

Page 3: STANDARD FORMATS · STANDARD FORMATS FRONT PAGE 728 x 90 px 300 x 250 px 300 x 250 px INSIDE PAGE 728 x 90 px 300 x 600 px POSITION Front page (728x90 ili 300x250px) Second screen

* CPM - cost per mile

• Price of video banner is the price for a certain number of views multiplied by 1.5 or 1.8. coefficients.• Video banner is activated only upon the request of visitors and must contain ‘play’ and ‘pause’ button. Before activation of banner only the static image can be seen.• Link of the video banner shouldn’t be activated automatically.• Recommended duration of animation is up to 15 seconds.

NOTE

• Branding is fixed, not repeated in height and width.• The site is 1000px wide, the background color is white (# FFFFFF) and branding content can’t affect that.• Dimensions of the left and right column are 130x1000px, it is recommended that this framework contains the main content of branding, which will be visible at all resolutions (identical or higher than the specified).• Recommended size of the branding is 1600x1200px and should not be bigger than 150kb. The minimum deviations are permitted.• Space outside the 130x1000px framework can be filled with additional content which will be visible on the screens with higher resolution and/or filled with background color of choice.

NOTEFORMAT

DIMENSIONS

left page right page

BRANDING 300x1000px 300x1000px

PRICE (for 7 days)

Entire site Section

550 EUR 200 eur

FORMAT DIMENSIONS

VIDEO BANER

728x90px

300x250px

300x600px

PRICE

Front page Front page + all of the inside pages

CPM x 1,8 CPM x 1,5

CPM x 1,8 CPM x 1,5

CPM x 1,8 CPM x 1,5

• Initial size: 300x250, Right sidebar.• Max. size of banner: 50kb• By clicking the banner web page shifts to the left, revealing the sidekick content.• Sidekick content can be a maximum size of 850x700px, but previous conditions must be taken into account on all screen resolutions.• Sidekick must contain clearly visible ‘close’ button in the upper right corner.• By clicking the banner again, web page returns to the original position.• Animation Length: 30sec • More details on banner: http://www.iab.net/media/file/IAB_Sidekick_Style_Guide.pdf

FORMAT DIMENSIONS

SIDE KICK 850x700px

PRICE

BRANDING x 1,5

NOTE

• Initial size of banner (teaser): 970x90px or 1000x90px• Banner dimensions - full scale: 970x415px or 1000x415px• Full scale display: hover/click on the teaser, whereby the content of the website below the teaser moves downward • Banner must contain clearly visible ‘close’ button in the upper right corner• Banner content can be flash swf up to 70KB or HTML • More details on banner: http://www.iab.net/media/file/IAB_970x90_style_ guide_v3.pdf

FORMAT DIMENSIONS

PUSH DOWN 970x90 teaser/970x415px ili 1000x90 teaser/1000x415px

PRICE

CPM x 2

NOTE

Page 4: STANDARD FORMATS · STANDARD FORMATS FRONT PAGE 728 x 90 px 300 x 250 px 300 x 250 px INSIDE PAGE 728 x 90 px 300 x 600 px POSITION Front page (728x90 ili 300x250px) Second screen

INFO: WWW.PORTALI.RS

NET MEDIA DOOTemerinska 10221000 Novi Sad, Serbia

www.color.rswww.portali.rs

Advertising director:

Tijana Svorcan PavloviĆ[email protected]@gmail.comMob.: +381 63 431 235

ID number: 20887303Tax identification number (PIB): 107871532Transfer account:Unicredit Bank:170-30016430000-26

Prices are stated in points and 1 point worth one euro. Payment shall be made in dinars at the average exchange rate on the payment date. The prices do not include VAT.

• Format: Flash SWF, static jpg, gif (banner weight: up to 70kb).• Animation length: up to 30sec .• Banner must contain clearly visible ‘close’ button in the upper right corner, which closes the Billboard 100%. Thereby the content below the billboard raises up and the link “Show banner “ pops up at the banner position. By clicking the “Show banner “ link billboard opens again and the page content below moves downward. • Link can be textual or graphical and height up to 30px. • More details on banner format: http://www.iab.net/media/file/IAB_Billboard_Style_Guide.pdf

FORMAT DIMENSIONS

BILLBOARD 970x250px ili 1000x250px

PRICE

7 CPMBILLBOARD

NOTE

* CPM - cost per mile

* Data refer to the one month period

GOOGLE ANALYTICS