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Town of Cary Sports Venues: COMPETITVE ENHANCEMENT PROJECTS Stakeholder Meeting February 28, 2019

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Page 1: Stakeholder Meeting - Wake County, North Carolina Review... · 2019. 3. 12. · WakeMed Soccer\爀䄀爀挀栀椀琀攀挀琀甀爀攀 ☀ 䤀渀琀攀爀椀漀爀猀†ጀ 爀攀瀀氀愀挀椀渀最

Town of CarySports Venues:COMPETITVEENHANCEMENTPROJECTS

Stakeholder MeetingFebruary 28, 2019

Page 2: Stakeholder Meeting - Wake County, North Carolina Review... · 2019. 3. 12. · WakeMed Soccer\爀䄀爀挀栀椀琀攀挀琀甀爀攀 ☀ 䤀渀琀攀爀椀漀爀猀†ጀ 爀攀瀀氀愀挀椀渀最

Venue Capital Needs

Ancillary programming (locker rooms, practice areas, a weight or training room, restrooms, etc.)

Meeting space/flexible classroom space

Spectator amenities (e.g., activities between games or matches, waiting areas with Wi-Fi, gathering spaces, etc.)

Ample storage space

Space for tournament management

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USA BASEBALL NATIONAL TRAINING COMPLEX

1. Performance Training Facility

2. USA Baseball Offices

3. Video Board

4. Locker Rooms & Multipurpose Center

5. Scout Tower

6. Shade Structures

7. Batting CagesCompetitiveEnhancement Projects

12

3

4

56

7

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USA Baseball Offices

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Inside Training Facility

USAB Office Building/ Training Facility

USAB Office Building Entrance

Main Entrances

Existing Retail

New Training Facility

Coleman Field

USA BaseballCorporate Office

Existing Parking

Main Entrance

New Town Restrooms

New TownOffices

Performance Training Facility

Page 6: Stakeholder Meeting - Wake County, North Carolina Review... · 2019. 3. 12. · WakeMed Soccer\爀䄀爀挀栀椀琀攀挀琀甀爀攀 ☀ 䤀渀琀攀爀椀漀爀猀†ጀ 爀攀瀀氀愀挀椀渀最

Performance Training Facility

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MULTI-PURPOSE ROOM

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Team Locker Rooms

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SCOUT TOWER

• Concessions• Restrooms• Storage• Scorekeeping• Video Streaming

Page 10: Stakeholder Meeting - Wake County, North Carolina Review... · 2019. 3. 12. · WakeMed Soccer\爀䄀爀挀栀椀琀攀挀琀甀爀攀 ☀ 䤀渀琀攀爀椀漀爀猀†ጀ 爀攀瀀氀愀挀椀渀最

SHADE COVERS & VIDEO BOARD

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USABaseball National Training ComplexCapital Enhancement PlanYears 1 – 5 Years 6 – 10 Years 11 – 20 TOTAL

A&I $ 94,500 $ 9,597,798 $ 9,692,298Turf & Irrigation $ 738,728 $ 738,728Major SystemsStructure $ 1,466,005 $ 1,466,005Technology $ 12,600 $ 1,108,092 $1,831,159 $ 2,951,851RoofTOTALAvg Per Year

$107,100 $ 12,910,623 $1,831,159 $ 14,848,882$ 742,444

Presenter
Presentation Notes
  USA Baseball Architecture & Interiors – replacing finishes in the buildings, replace canvas for bleacher covers, interior & exterior painting Turf & Irrigation - field renovation, new artificial turf, replace carpet, replace irrigation heads/valves/controllers/pumps Major Systems – HVAC replacement, plumbing (water heater), electrical (upgrade lights to LED, panel boards), fire alarm system replacement Structures – glulam repair, pavement resurfacing & renovation, handrails, field fencing/windscreen/safety cap/netting/padding replacement/repair Technology – video & scoring components, sound systems Roof – stadium canopy metal roof, 5 buildings and 2 ticket booths with modified bitumen roof Food Service – fryers, griddles, ice makers, refrigerators/freezers/walk-ins, grills, tables, shelving, sinks, warmers, hood system w/fire suppression  
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Capital Enhancement ProjectsWAKEMED SOCCER PARK

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LIGHTING UPGRADES & STADIUM WIFI

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ARTIFICIAL TURF FIELDS

• $10M

• Completing current project and looking to future turf fields

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REDESIGN SAHLEN’S STADIUMMAIN ENTRANCE GATE

• Improve Security• Expand Concourse• Provide Overlook• Expand Concessions• Renovate Retail• Improve Ticket office

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PRESS BOX FOR KOKA BOOTH STADIUM

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VIDEO RIBBON BOARD

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WakeMed Soccer ParkCapital Enhancement PlanYears 1 – 5 Years 6 – 10 Years 11 – 20 TOTAL

A&I $492,188 $2,224,660 $ 2,244,660Turf & Irrigation $5,864,021 $ 38,483 $ 6,394,691

Major SystemsStructureTechnology $ 25,000 $ 702,550 $ 1,171,009 $ 1,899,559RoofTOTALAvg Per Year

$517,188 $8,812,231 $ 1,209,492 $10,538,910$ 526,945

Presenter
Presentation Notes
WakeMed Soccer Architecture & Interiors – replacing finishes in the buildings, renovating locker rooms, replace plastic seating, interior & exterior painting Turf & Irrigation – field renovation, new artificial turf, replace irrigation heads/valves/controllers/pumps Major Systems – HVAC replacement, plumbing (water heater), electrical (upgrade lights to LED, panel boards), fire alarm system replacement Structures – seal concrete, pavement resurfacing & renovation, field bleacher replacement, field fencing replacement/repair Technology – video & scoring components, sound systems Vertical Transportation – 2 elevators Roof – 5 buildings with metal roofs Food Service – fryers, griddles, ice makers, refrigerators/freezers/walk-ins, grills, tables, shelving, sinks, warmers, hood system w/fire suppression
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CapitalEnhancement Projects

CARY TENNIS PARK

Clubhouse ExpansionTournament CourtImprovements

Championship Court Improvements

Presenter
Presentation Notes
Current funding for stadium court upgrades and tournament courts (southern 6) seating expansion and media/press/announcer platforms to enhance the tournament experience for fans and media. Expand Clubhouse with tournament operations space, expanded team locker rooms, and more store-front for pro shop all geared around events and enhancing the fan and player experience – current configuration provides no tournament administration/operations except for a temporary tent behind the building and teams for events like ACC, Campus Championship, and Pro tournament can’t use the locker rooms/ showers because there are not enough showers/space and there are open to the public.  
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Championship Court

Improvements

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Championship Court

Improvements

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Championship Court Improvements

Presenter
Presentation Notes
Permanent Seating Viewing Deck Shade over seating Estimated Cost: $945,000
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Clubhouse Expansion

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Tournament Court Improvements

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Tournament Court Improvements

Presenter
Presentation Notes
Expand Permanent Seating Shade over seating TV/Media/Radio viewing Platforms
Page 26: Stakeholder Meeting - Wake County, North Carolina Review... · 2019. 3. 12. · WakeMed Soccer\爀䄀爀挀栀椀琀攀挀琀甀爀攀 ☀ 䤀渀琀攀爀椀漀爀猀†ጀ 爀攀瀀氀愀挀椀渀最

Cary Tennis ParkCapital Enhancement Plan

Years 1 – 5 Years 6 – 10 Years 11 – 20 TOTAL

A&I $ 262,500 $1,628,895 $11,972,376 $13,863,771

Major Systems

Structure $ 945,000 $ 945,000

Technology

Vertical Transp

Roof

TOTAL

Avg Per Year$1,207,500 $1,628,895 $11,972,376 $ 14,808,771

$ 740,438

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$4.2M Average Annual Capital Maintenance Costs

$2.0M Average Annual Capital Enhancement Costs

$6.2M Average Overall Annual Capital Costs

LOOKING FORWARD…

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INDOOR MULTI-USE SPORTS FACILITY

Presenter
Presentation Notes
Project Purpose and Use The Town of Cary is proposing to construct an indoor multi-use sports facility. Given Cary’s history of success in hosting premier sporting events, its proximity to the infrastructure desired by overnight visitors, and Cary’s goal to extend its brand as a competitive host for high-caliber youth, collegiate, and amateur sporting events, Cary proposes to build an indoor multiuse sports facility to complement existing facilities in the county and to serve as an anchor for the countywide sports complex model. Cary recognizes that as more indoor sports venues come online, and competition increases for sports-related tourism dollars, the facilities in the county and the countywide sports complex model as a whole, must remain at the forefront of industry trends. To attract high-level national events, the venue must provide the ancillary amenities demanded by organizers, athletes and spectators and provide visitors a high-quality experience. The recently released Wake County DSP recommends that the county create a countywide sports complex to increase sports tourism and travel and help Wake County attain its long-term, overnight visitation goals. A missing element of the countywide sports complex model is an indoor multiuse sports facility to balance the county’s inventory of outdoor sports fields and venues. The indoor multiuse sports facility would need to be “tournament-ready” and meet standards set by GRSA and partners within Wake County to ensure the facility is of a caliber that can host tournaments that are targeted in the DSP and have the ability to draw athletes from outside the region.
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PROJECT LOCATION

Presenter
Presentation Notes
Cary proposes to site the facility at a location within Cary’s limits with easy access to Interstate 40 and roads of regional significance, as well as RDU International Airport. Figure 2 illustrates a potential site for the facility. The site is proximate to a variety of lodging options (existing and planned) and is at the edge of planned mixed-use development on Cary’s Eastern Gateway, including the recently-approved 92‑acre Fenton development, the first phase of which should be complete in 2020.
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MARKET DEMAND STUDY

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“Our teams love Wake County. We would book there more often if there was a facility that could accommodate all of our court needs under one roof.”—National Basketball Tournament Organizer

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PROPOSED PROGRAM & FACILITIES

• Hockey

Presenter
Presentation Notes
250,000 sq. foot facility (OVER 500 PARKING SPACES WILL BE NEEDED) 12-16 basketball courts (repurposed for other sports) Dedicated space for E-sports Possibly a sheet of ice Arena capable of seating approximately 4,000 – 5,000 around a center court up-scale concession and dining areas The facility would also be programmed to provide for uses and amenities to create the aforementioned “experience” and ease of use to make the facility more attractive to tournament organizers. These uses would include: Ancillary programming (locker rooms, practice areas, a weight or training room, restrooms, etc.), Meeting space/flexible classroom space space for spectator amenities (e.g., activities between games or matches, waiting areas with Wi-Fi, gathering spaces, etc.), ample storage space so that the facility can accommodate the majority of organizer needs (e.g., a stage, different types of flooring/mats), and for tournament organizer and other local/user needs (the meeting space would be configured and operated in a way to complement existing meeting
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REGIONAL & NATIONAL BENEFIT

Estimated attendance: 140,000 – 213,000 Direct Spending: $9.6M – $14.4M 35,000 – 50,000 Room Nights

Presenter
Presentation Notes
Cary envisions managing and operating the facility in the same way that it oversees and coordinates activity at WakeMed Soccer Park. Cary would continue to partner with GRSA in identifying and pursuing targeted national and regional tournaments to host at the facility. Cary proposes to site the facility at a location within Cary’s limits with easy access to Interstate 40 and roads of regional significance, as well as RDU International Airport. Figure 2 illustrates a potential site for the facility. The site is proximate to a variety of lodging options (existing and planned) and is at the edge of planned mixed-use development on Cary’s Eastern Gateway, including the recently-approved 92‑acre Fenton development, the first phase of which should be complete in 2020.
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Construction: $130 - $200? MILLION

Operating: Expenses - $750 – 850,000? annually Revenue - $750 – $1.1 million?

annually

COST

Presenter
Presentation Notes
Anticipated Costs   In keeping with the goal of distinguishing the facility to extend Wake County’s strong brand as a sports tourism destination, as well as to remain ahead of industry trends and increased competition for tournament organizers’ attention and commitment, programming for the facility has been estimated at the higher-end of the construction/development scale. As currently programmed/envisioned, the facility is estimated to have a construction cost of between $88.2 million and $100.8 million and soft costs between $26.5 million and $30.2 million. Cary would work with GRSA to book tournament play in the facility to generate revenues (through rental, concession sales, and other fees) to cover the operating expenses in the facility.
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Why locate the facility in Cary? Cary’s track record Location Excels in hosting sports tourism Strong relationship with GRSA

Presenter
Presentation Notes
Why locate the facility in Cary? Cary’s track record of successful management of high-quality sports venues, as well as a central location in the county and proximity to the county’s destination assets, puts Cary in a competitive position to be the owner of such a facility. Cary is a leader in the region for sports tourism, welcoming thousands of spectators and athletes to the USA Baseball National Training Center, WakeMed Soccer Park, the Cary Tennis Park. Cary is committed to strategically developing community assets and adding to the area’s quality of place (as evidenced by the goals outlined in the Cary 2040 Community Plan― Cary’s new comprehensive plan). Cary has a strong relationship with GRSA and has proven that it excels in hosting sports tourism
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Interlocal Presentation

forThe Business Development Fund

andThe Signature Event Fund

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History of the BDF

• Launched in FY ‘08 with the 13 Amendment to the Interlocal Agreement.

• Initially funded at $350,000 per Fiscal Year until FY 2015. Four other amendments (17th,18th, 19th and 20th) extend to FY 2028 at $600,000 per Fiscal Year.

• Hospitality Committee developed Guiding Principles and Qualifiers.

• GRCVB acts as Fund Administrator. City and County have final sign-off.

• Fund is an industry leader is transparency and returning ROI to City and County.

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Current Situation

Since the inception of the Business Development Fund from FY 2009-2018, with the BDF investment of $4,889,322 million, we were able to actualize the following:• Book 166 events at the Raleigh Convention Center.• Generate 478,791 new hotel room nights for Wake County

Hotels.• Generate $270,536,367 million in direct economic impact• Generate $10,379,169 million in projected lodging, food &

beverage and sales tax receipts.• Averages 2-to-1 BDF Investment to Tax Generation Ratio

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The Ask

• Extend the BDF from FY 2028, another 5 years to FY 2033.

• Keep the BDF at the current funding level of $600,000 per Fiscal Year.

• Allows the joint sales teams of the GRCVB and RCC to pursue multi-year agreements with long time, loyal event customers.

• Events continue to grow, increase their space usage, transportation needs for overflow hotel rooms not currently within walking distance.

• More development of full-service downtown hotels will lead to larger RCC groups who may need less BDF $$$.

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Signature Event Fund

• Outlined in the Wake County Destination Strategic Plan - 2028. • Countywide program to provide development funds for

qualifying events and blockbuster exhibitions based on overnight rooms usage, direct economic impact and attendee satisfaction.

• Funding source would be a new column within the interlocal model from “uncommitted funds” due to retiring debt service.

• Framework for Special Event Fund would be patterned after the Business Development Fund used for Meetings & Conventions.

• Evaluation Matrix and Minimum Qualifications include (14) Areas of Review and Measurement.

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Signature Event Fund cont.

• Proposed Qualifying Criteria = 1-Year Event, $5M Direct Economic Impact and 10,000 Total Room Nights or Multi-Year Event, $2.5M Direct Economic Impact and 5,000 Total Room Nights Rooms.

• Hospitality and Municipal Committee to further develop Guiding Principles and Qualifiers prior to final submission to Wake Co.

• Contributions to start in FY 2020 and run 10-years to FY 2029.

• Ask would be for $250,000 per Fiscal Year.

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Interlocal Presentation

GREATER RALEIGH CONVENTION AND VISITORS BUREAU@visitRaleigh :: #visitRaleigh

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{ March 28, 2019 Stakeholders Meeting

Small Capital Projects Funding

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• Began providing $2M per year in FY2017 to support “Small Capital Projects” consistent with 20th Amendment

• Funding decisions made by Wake County Board of Commissioners through competitive process

• Criteria include:• Project minimum cost $100,000• Maximum contribution $1,500,000• Maximum percent of total project 35%

Funding History

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• Enhance quality of life and economic development for visitors, newcomers and long-time residents

• Leverage partnerships • Support long-term vision • Consider emerging experiences

and unmet needs

Operating Principles Related to Small Project Process

• Consistent with enabling legislation

• Drive measurable visitation and positive return on investment

• Support existing facilities• Long-term operating viability• Project mix that considers

location and type of use

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• Project purpose - unmet need; partnerships; funding need

• Funding - availability (commitment for at least 50%); maintenance plan

• Timeline -12 months to building permit; 36 months to completion

• Operations – 10-year plan; marketing; financial stability• Performance Targets – visitor estimates; ROI,

performance measures• Organization – structure; experience; similar projects

Scoring Criteria

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• $3.6M available for award• Request for Proposals (RFP)

resulted in 9 submittals • ~$78M total project costs• ~$10M in funding requests

2017/2018 process

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Paleontology Lab – NC Museum of Natural Science$500,000

Pleasant Park – Town of Apex$500,000

Soccer Park LED Lights – Town of Cary$400,000

Forestville Rd Athletic Complex – Town of Knightdale$1,000,000

Triangle Aquatic Center$1,250,000

Funding Recipients

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Historical Funding(From 2003 through 2016 from 2 for 1 funds and other Section 3 commitments)

Jurisdiction ProjectApex Apex Performing Arts CenterCary Sports Facilities 20 Year Comp PlanFuquay Varina Fuquay Varina Honeycutt Road Park

Fuquay Varina Fleming Loop Recreational Park

Garner Garner Centennial Park

Holly Springs North Main Athletic Complex

Morrisville Wake Competition Center

Morrisville Church Street Park Cricket Fields Lights

Raleigh WRAL Soccer Center

Raleigh Carolina Ballet

Jurisdiction Project

Raleigh NC Museum of Natural Sciences

Raleigh NC Museum of Art

Raleigh St. Augustine's Track

Raleigh NCSU Gregg Museum

Raleigh The CAP (Capital Athletic Pavilion)

Raleigh Museum Park Expansion Project

Wake County Yates Mill Pond

Wake Forest Factory Kids Foundation

Wake Forest Renaissance Centre for the Arts

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• Thursday, March 14, 2019 - 8:30 am (2 hours)NC Museum of Art

• Thursday, March 28, 2019 - 8:30 am Raleigh Convention Center – Room 304

Future Meeting Dates

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