sram newsletter 0912_english

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NEWSLETTER THE WORLD‘S BEST RIDE SRAM Schladming World Cup 2009 spec count - SRAM leads in drivetrain and brakes 7 out of 8 World Cup victories, 1-2-3 at the World Championships, World Cup overall title and 5 out of 5 riders on the nal World Cup series podium, this is the outstanding scoreboard for XC racers riding on SRAM during the 2009 season. The spec numbers are impressive: 56% of the top 50 World Cup riders choose SRAM for their drivetrain, while 53% prefer Avid brakes over anything else.* More so, the new XX groupset, with SRAM XX drivetrain, Avid XX Brakes and RockShox XX suspension, launched at the beginning of summer 2009, has gone right to the top of the racing world with three rainbow jerseys, also taking a serious piece of the World Cup overall pie. Julien Absalon riding SRAM XX to victory * World Cup XC, Schladming, Austria, September 19th 2009. Based on the top 50 ranked male riders in the 2009 World Cup standings. XC TOP 50 MEN - DRIVETRAIN 27% 29% Shimano ® 44% XX + X.0 = 56% XC TOP 50 MEN - BRAKES 29% 24% Shimano ® 43% Magura ® 9% XX + Juicy Ultimate = 53% 2009 2009

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XC TOP 50 MEN - DRIVETRAIN XX + Juicy Ultimate = 53% XX + X.0 = 56% Schladming World Cup 2009 spec count - SRAM leads in drivetrain and brakes 2009 2009 Magura ® 9% Shimano ® 44% Shimano ® 43% Julien Absalon riding SRAM XX to victory * World Cup XC, Schladming, Austria, September 19th 2009. Based on the top 50 ranked male riders in the 2009 World Cup standings.

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Page 1: SRAM Newsletter 0912_English

N E W S L E T T E R

THE WORLD‘S BEST RIDE SRAMSchladming World Cup 2009 spec count - SRAM leads in drivetrain and brakes7 out of 8 World Cup victories, 1-2-3 at the World Championships, World Cup overall title and 5 out of 5 riders on the fi nal World Cup series podium, this is the outstanding scoreboard for XC racers riding on SRAM during the 2009 season. The spec numbers are impressive: 56% of the top 50 World Cup riders choose SRAM for their drivetrain, while 53% prefer Avid brakes over anything else.*More so, the new XX groupset, with SRAM XX drivetrain, Avid XX Brakes and RockShox XX suspension, launched at the beginning of summer 2009, has gone right to the top of the racing world with three rainbow jerseys, also taking a serious piece of the World Cup overall pie.

Julien Absalon riding SRAM XX to victory* World Cup XC, Schladming, Austria, September 19th 2009.

Based on the top 50 ranked male riders in the 2009 World Cup standings.

XC TOP 50 MEN - DRIVETRAIN

27% 29%

Shimano®

44%

XX + X.0 = 56%

XC TOP 50 MEN - BRAKES

29% 24%

Shimano®

43%

Magura®

9%

XX + Juicy Ultimate = 53%

20092009

SRAM Newsletter 0912_English.indd 1 27.11.2009 11:54:04