SRA Social Media in Social Research 2013 survey

Dr Simon Haslam

FMR Research/University of Strathclyde

24 June 2013

Profile of respondents

• 66% female and 34% male• 3% 16-24, 59% 25-44, 33% 45-64, 5% 65+• 96% UK principle work location

Use of social media tools – for personal use

Use of social media tools – for work/professional use

Social media in social research

96% alongside other research methods

(89% in previous years)

Why used

Effectiveness of social media in social research

Challenges

Social media in social research – future use

Why will use in future?

social researchers

social media – yes (personal)

social researchers

social media – yes (personal)

social researchers

social media – yes (work)

social media – yes (personal)

social researchers

social media – yes (work)

social media – yes (social research)

social media – yes (personal)

social researchers

social media – yes (work)

social media – yes (social research)