What you need to know about the new SQL Server Licensing Changes

And why SQL Server is driving the value statement for moving to the HP DL980 for server virtualization

Consolidation

Low utilization on multiple servers = excessive licensing charges wasted space, storage, electricity Complicated system management etc., etc., etc.

SQL is growing up; exceeding memory limits

Managing server farms is becoming expensive & difficult

Why is this happening?

Vertical Scaling

Mission critical applications are now running on SQL Server

Expanded Virtual Machine core-count in vSphere 5 and Hyper-V means plenty of headroom for vertically-scaled applications vSphere 5 supports 32 cores!

Accelerates provisioning This helps customers in progressing

towards their goal of Cloud Computing

What will happen to your SQL Server costs?

In March, 2012, Microsoft will change the licensing model for SQL Server from Socket-based to Core-based

Microsoft considers a Socket = 4 cores for price parity Any socket with > 4 cores will trigger an increase in cost This applies to all SQL Server versions, not just the new

SQL 2012

How do you leverage this change?

Two time-bound opportunities: Customers who sign a SA (Software Assurance) agreement

before March 2012 can continue to license software on a socket-based model for up to 3 years and save SIGNIFICANT money.

Value: The DL980 sockets have 10 cores; Microsoft assumes a socket = 4 cores. So, customers pay for 4 cores and get another 6 cores FOR FREE

Even if you DON’T sign a new SA, you still have until March, 2012, to consolidate dozens of small SQL Server machines onto a single DL980 and obtain the power of an 80 core system for the price of an 8 socket server!

So how can I help you achieve greater gains

for less money?

Please call Bill Buress at 508-238-9887 x 4205

bburess@hubtechnical.com