SPONSORSHIP PROSPECTUS

Thursday 27th June 2019 Hilton Newcastle Gatesheadwww.accountancyawards.co.uk

Organised by Echo Events & Association Management

Sponsorship should be an essential part of your marketing strategy! Travelling around the region setting up meetings with clients is costly and time consuming so we’ve gathered together your target audience for you! Giving you the unique opportunity to engage and network with the best in the region, while celebrating their successes.

The award’s are in their 13th year and continue to gain momentum attracting a prestigious audience from Tyne & Wear, Country Durham, Teesside, Northumberland and Redcar & Cleveland.

This well established event is a staple in the calender of the North East’s finance professionals, it’s a glittering evening not to be missed!

Unrivalled benefits of sponsorship include:

• Network with industry decision makers• Highly targeted marketing to a captive audience• Build new & strengthen existing relationships• Increase company profile and enhance credibility• Treat your staff to a fabulous black tie evening of

celebration• Corporate hospitality – wine and dine potential clients

Audience ProfileAn influential audience of up to 400 key accountancy professionals will attend the dinner including:The Awards recognise excellence from individuals and teams within the fields of finance, accounting and tax from all industry sectors operating in the North East.

• Accountancy firms • Local businesses• Service providers • Public sector organisations

Marketing Stats

• Database of approx 2000 North East finance and business professionals • Monthly marketing emails with a 40% average open rate• 946 followers on Twitter • 92,000 impressions over the course of the campaign• Dedicated sponsor tweets• Over 3000 unique visitors to the website across the marketing period of 6 months

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Main Partner (Exclusive) - SOLDThis package is taken for 2018 - 2020 by Nigel Wright Recruitment. As part of this package they have exclusivity as the only recruitment company permitted to sponsor.

Corporate Partner - Price on RequestThis exclusive and coveted opportunity is an asset to align your company name with this prestigious event.

Pre- Event• Branded as Corporate Partner of Accountancy Awards on the NEAA website - with 50 words and

reciprocal link to your website• Your logo displayed on the sponsors page of the website• Official “Corporate Partner of North East Accountancy Awards 2019” banner - for your company to use

on email and social media until Dec 31st, 2019• Marketing emails sent to NEAA database - your logo displayed

Exclusive Judging Day Sponsor entitlements:• Dedicated section in ‘finalists’ email promoting your company as the judging day sponsor • Your logo included on any judging day materials and marketing• Judging Panel – A place on one of the category judging panels for a representative of your company• Your branding in the judges lounge where lunch and refrehsments are served – including branded

water with the opportunity to display pull up banners • Promotional materials distributed in the waiting area

During Event• Event Handbook – Full page advert, your logo displayed in the sponsor acknowledgement section and

50 word paragraph about your company • Tickets to attend the awards dinner – 5 places reserved for your company • 10% discount for additional tickets required.• Audio visual slides on large screens – your logo displayed • Sponsor signage - your logo displayed on sponsor slide during dinner and individually during the award

presentation• Sponsorship of a category - A representative from your company to present an award on stage to the

winner (category to be confirmed)• Announcement from the host that your company is the Awards After Party Sponsor• Your branding and pull up banners displayed in the designated After Party area

Post Event• Winners Guide - Your logo displayed as the judging day sponsor• The Newcastle Journal – Logo in the post event supplement • Winner Prize - Personalised gift sent to the winner post event with your

branding and contact details

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Category Sponsor - Price on Request Sponsoring a category means your organisation is an integral partner of the awards ceremony and gives you excellent exposure. You will be an important part of the judging process and contribute to choosing a successful winner.

Entitlements include:

Pre Event• Sponsors page on the NEAA website - your logo displayed with a link to your website• Category page of the NEAA website - your company name next to the category being sponsored• Marketing emails sent to NEAA database - your logo displayed • Category judging panel – a representative from your company to be on the panel of the category you

are sponsoring. The judging day will take place on Thursday 25 April 2019 in Newcastle upon Tyne

During the Awards• Presentation of award trophy - A representative from your company to present the award onstage to

the winner of the category • Award trophy - your logo displayed on the category award trophy presented to the category winner• Audio Visual Slides on large screens – your logo displayed on sponsor slide during dinner and

individually during the award presentation• Event handbook - full page advert, your logo displayed in the sponsor acknowledgement section and a

50-word paragraph about your company• Sponsor signage - your logo displayed on a banner at the event• Five places at the awards dinner• 10% discount on further dinner tickets• Social Media – regular sponsor acknowledgment on twitter, linked in and facebook

Post Event• Winners guide - your logo and photo of your company representative with the category winners dis-

played. The winners guide is added to the NEAA website following the event• The Newcastle Journal – logo included in the post-event supplement• Winner Prize - Personalised gift sent to the winner post event with your branding and contact details

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Judging Day Sponsor* (Exclusive) - Price on Request The judging day will take place Thursday 26 April 2019 in Newcastle upon Tyne.

Entitlements include:

Pre Event• Sponsors page on the NEAA website - your logo displayed with a link to your website• Judging day information on website – your logo displayed alongside any area that mentions details of

the judging day • Marketing emails sent to NEAA database - your logo displayed as a category sponsor

During the Judging Day• Judging day invites and materials – your logo displayed• Judging day – opportunity to display your literature and pop up banners at the venue• Judging Panel – a place on one of the category judging panels for a representative for your company

During the Awards• Event handbook - full page advert, your logo displayed in the sponsor acknowledgement section and a

50-word paragraph about your company• Audio Visual Slides on large screens – your logo displayed on the sponsorship acknowledgement slide

during the dinner• Sponsor signage - your logo displayed on the sponsor acknowledgement banner• Two places at the awards dinner• 10% discount on further dinner tickets• Social Media – regular sponsor acknowledgment on twitter, linked in and facebook

Post Event• Winners guide - your logo displayed as the judging day sponsor• The Newcastle Journal – exposure in the post-event supplement

*Note this package is sold as part of the corporate partner package

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Official Car Partner (Exclusive) - Price on requestThis is an excellent non-endemic sponsorship opportunity to display your luxury high-end brand at our glamorous event. As successful business professionals our guests are a prime target audience. Entitlements include:

Pre Event• Sponsors page on the NEAA website - your logo displayed with a link to your website• Marketing emails sent to NEAA database - your logo displayed

Judging Day• Opportunity to display one car in the turning circle at the entrance of the veue on judging day • Offer a test drive* on the judging day - prior to the judging day we’ll promote the opportunity to book

a test drive via our website and marketing emails. • Opportunity to run a business card draw - prize to be provided by car partner. Approx 150 - 200 people

attend the judging day and this is agreat way to collect their contact details.

During the Awards• Opportunity to display two cars in the turning circle at the entrance of the venue • Opportunity to display a car (model and size to be discussed) in a prominent place during the welcome

reception• Car partner representative to attend on the evening. We will provide a prime position for your

company to display pop up banners and a poseur table in the welcome reception area. This area can be used to collect business cards and engage personally with guests

• Event handbook - full page advert, your logo displayed in the sponsor acknowledgement section and a 50-word paragraph about your company

• Sponsor signage - your logo displayed on the sponsor acknowledgement banner• Audio Visual Slides on large screens – your logo displayed on the sponsor slides during dinner• Four seats at the awards dinner • 10% discount on further dinner tickets• Social Media – regular sponsor acknowledgment on Twitter & LinkedIn

Post Event• Winners guide - your logo displayed • The Newcastle Journal – exposure in the post-event supplement

*All test drive logistics and meetings are the responsibility of the car partner

Competition Opportunity - Price on request Entitlements include:

• Your company to supply a digital banner with details of the prize to be won on the evening of the awards. This will be placed on NEAA 2019 website (The digital banner will be created by your organisation)

• Your company to supply the prize for the draw. The draw will take place following dinner and prior to the awards presentation, with the prize being given out to the winner

• Business cards will be collected from guests during the dinner and entered in to the competition. Following the prize draw, all business cards will be given to your organisation*

• Opportunity to promote your competition via the NEAA 2019 twitter feed *Any entry forms used to collect personal data must be GDPR compliant.

Event Handbook Sponsor - Price on request Entitlements include: Pre Event• Sponsors page on the NEAA website - your logo displayed

with a link to your website• Marketing emails sent to NEAA database - your logo

displayed

During the Awards• Event handbook - full outside back page advert• Event handbook - your logo displayed on the front cover• 50-word paragraph about your company• Audio Visual Slides on large screens – your logo displayed• Sponsor signage - your logo displayed • 10% discount on further dinner tickets• Social Media – regular sponsor acknowledgments on twitter, linked in and facebook

Post Event• Winners guide - your logo displayed • The Newcastle Journal – exposure in the post-event supplement

For further information on sponsorship opportunities at the North East Accountancy Awards please contact:

Nicole Dixon, Sponsorship Manager 0191 241 4523, nicole@echoevents.org

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