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Page 1: Sponsorship Packet (2) - Amazon Web Services · » The Color Vibe Race Series has grown to cover the entire nation with colorful, vibrant events! Each Color Vibe 5k is a 3.1 mile

sponsorshippacket

Page 2: Sponsorship Packet (2) - Amazon Web Services · » The Color Vibe Race Series has grown to cover the entire nation with colorful, vibrant events! Each Color Vibe 5k is a 3.1 mile

» The Color Vibe Race Series has grown to cover the entire nation with colorful, vibrant events!

Each Color Vibe 5k is a 3.1 mile fun run/walk infused with color. Runners start the race with a clean

white shirt, only to pass through four color stations along the course to finish more colorful than

anything you’ve seen. The point of this event is not to race, but to literally become a canvas of color,

to be active, and to share a life experience with friends and family. The colored powder distributed

is 100% safe and biodegradable colored cornstarch. Come party with us and catch the VIBE with us!

ABOUT

I can’t wait to run again next y

ear!- DANIEL STEVENS, PARTICIPANT

» The Color Vibe Race Series has grown to cover the entire nation with colorful, vibrant events! » The Color Vibe Race Series has grown to cover the entire nation with colorful, vibrant events! » The Color Vibe Race Series has grown to cover the entire nation with colorful, vibrant events!

Each Color Vibe 5k is a 3.1 mile fun run/walk infused with color. Runners start the race with a clean

ABOUT

Page 3: Sponsorship Packet (2) - Amazon Web Services · » The Color Vibe Race Series has grown to cover the entire nation with colorful, vibrant events! Each Color Vibe 5k is a 3.1 mile

TYPICAL EVENT

COURSE EVENT SCHEDULE

PACKET PICKUP: A typical race starts at a packet

pickup/registration location the day before the event.

The runners stop by to pick up their packet which

includes a shirt, sun glasses, a racer bib, and a pack of

color.

RACE DAY: On race day, all runners arrive to music

in the air and an edge of excitement that can’t be

contained! An emcee pumps everybody up by leading

the crowd in stretches and occasionally zumba! The

PROJECTED # OF PARTICIPANTS:» 1,500 - 3,500 (avg)

SET UP TIME:» Friday from 9 AM - 6 PM

EVENT START TIME:» Saturday 9 AM

BREAKDOWN/CLEAN UP TIME:» Saturday 11 AM - 2 PM

TYPICAL

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countdown begins and color is thrown in every direction

as the runners take off on a very colorful adventure!

Care is taken to transform an ordinary and sometimes

mundane course into a colorful experience.

FINISH LINE DANCE PARTY: At the end of the race,

a DJ and MC await to get the party started! Running

ending = Party beginning. What follows is a colorful

party of dancing, craziness, and color throwing.

Page 4: Sponsorship Packet (2) - Amazon Web Services · » The Color Vibe Race Series has grown to cover the entire nation with colorful, vibrant events! Each Color Vibe 5k is a 3.1 mile

» Build a non-judgmental atmosphere for people to have fun & get active at the same time!

» Invite all walks of life to participate

» Promote awareness of our many partners including charity, water, and media sponsors

» Create opportunity for participants to develop relationships with sponsoring partners

» Provide our sponsors with a unique marketing opportunity, to reach a specific demographic

of people, not available through traditional outlets

EVENTOBJECTIV

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Page 5: Sponsorship Packet (2) - Amazon Web Services · » The Color Vibe Race Series has grown to cover the entire nation with colorful, vibrant events! Each Color Vibe 5k is a 3.1 mile

FACEBOOK STATS

RACE DEMOGRAPHICS

21%

79%

2.3 Million page likes and counting

Currently averaging 24,500 likes per week 3500+ new likes per day

Up to 5 million people reached with each post

Average weekly total reach 9.4 million

55% Ages 18-34

28% Age 34+

17% Children(18 and under)

600 THOUSANDUnique website visitors per month

1.65 MILLIONWebsite hits per month

WEBSITE STATS

OUR MARKETOUR MARKETOUR MARKETOUR MARKETOUR MARKETOUR MARKETOUR MARKETOUR MARKETOUR MARKETOUR MARKET

Page 6: Sponsorship Packet (2) - Amazon Web Services · » The Color Vibe Race Series has grown to cover the entire nation with colorful, vibrant events! Each Color Vibe 5k is a 3.1 mile

64 Events Held - 2013 109 Events Held - 2014

100 + Scheduled Events - 2015

UNITED STATES» Number of races per state:

RACE LOCATIONSRACE LOCATIONSRACE LOCATIONSRACE LOCATIONSRACE LOCATIONSRACE LOCATIONSRACE LOCATIONSRACE LOCATIONSRACE LOCATIONSRACE LOCATIONSRACE LOCATIONSRACE LOCATIONSRACE LOCATIONS

OTHER COUNTRIES!

CANADA

AUSTRALIA

ITALY

MEXICO

» Color Vibe first started in the U.S. and we have the majority of our

races held there, but we’re expanding all over the globe!