SPONSOR PROSPECTUS

WHATACCELERATE 2018! Apttus Accelerate brings together sales, legal, finance and operations professionals for the premier industry event dedicated to customer success and product innovation in Quote-to-Cash solutions. This annual event will provide enterprise business professionals the best opportunity all year to meet with industry leaders, experts and peers. Now in its sixth year, Accelerate has grown into a global event where innovations in sales effectiveness, revenue maximization, and operational efficiency are revealed and discussed.

WHOMore than 3,500 sales, legal and finance experts attend Accelerate, including attendees from around the world in a wide range of industries. Hundreds of leading companies have represented including FIS Global, Microsoft, Thomson Reuters, Salesforce, IBM, Dun & Bradstreet, McKesson, BNSF and many more.

WHENTraining: May 14thConference: May 15th & 16th

WHEREPalace of Fine Arts, San Francisco

Join us at our new location. The iconic Palace of Fine Arts Exhibition Center provides an astonishing venue for Accelerate 2018. The venue features a Greco-Roman rotunda and colonnades, immaculately planted grounds, lagoon, and super-spacious exhibition center and theater.

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2017 SPONSORSTHANK YOU TO OUR

DIAMOND DIAMOND DIAMOND PLATINUM

PLATINUM PLATINUM

PLATINUM

PLATINUM PLATINUM GOLD

GOLD

GOLD

EXHIBITOR

EXHIBITOR

EXHIBITOR

MEDIA

GOLD

GOLD

EXHIBITOR

EXHIBITOR

EXHIBITOR

MEDIA

GOLD

GOLD

EXHIBITOR

EXHIBITOR

EXHIBITOR

GOLD

EXHIBITOR

EXHIBITOR

EXHIBITOR

MEDIA

GOLD

EXHIBITOR

EXHIBITOR

EXHIBITOR

MEDIA

JOIN US FOR ACCELERATE 2018

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DEMOGRAPHICSWe look forward to having you join us and interact with some of the top brands in the world. Accelerate 2018 will give you the opportunity to engage with a qualified

audience of influencers and decision-makers.

2017

ATTENDANCE BY TITLE

ATTENDANCE BY VERTICAL

ATTENDANCE BY COMPANY SIZE

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18%ANALYST 24%

C-LEVEL/VP

58%SR DIRECTOR/MANAGER

60%OVER 1000

5%OVER 500

35%BETWEEN 500-1000

13%FINANCIAL SVCS

12%HEALTHCARE

61%HIGH TECH

11%MANUFACTURING

3%TELCO

SAMPLE COMPANIES IN ATTENDANCE

HIGHLIGHTS

“Apttus’ annual Accelerate event is the perfect opportunity to see, first-hand, how Apttus is driving multiple innovations in key industries. It’s time well spent and exciting!”

– Microsoft, Diamond Sponsor 2017

“ “HBR is proud to be a repeat sponsor of the Apttus Accelerate conference. The best part of the conference is the opportunity to spend time with our mutual clients and make connections between them. We make new friends every year we attend!”

– HBR Consulting, Gold Sponsor 2017

2017 DON’T JUST LISTEN TO US

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4221 REGISTRANTS

110 SESSIONS

DAVID BLAINE, JEFF MA & GURUGANESHA

2505SPONSOR SCANS

14 KEYNOTES

80 SESSIONS & 16 CIRCLES OF SUCCESS

SPONSOR KUDOS

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NFO

Sponsorship Cost DIAMOND$100,000

PLATINUM$75,000

GOLD$55,000

EXHIBITOR$35,000

Available Opportunities 4 6 8 10

BRAND

Speaking Opportunities

Acknowledgment during keynote and 2x breakout sessions. All session content approved by Apttus.

Introduction of selected visionary speakers & celebrity keynote speaker (first come first serve on

selection of speaker introductions).

1x breakout session. All session content approved by Apttus.

10 minute introduction to a 30 minute session or panel inclusion. N / A

Session Recording Full video recording hosted on YouTube and social promotions.

Audio recording with slides hosted on YouTube. Audio recording with slides hosted on YouTube. N / A

Premium Branding OpportunityPremium branding opportunities designed for

diamond sponsors and sponsor of celebrity keynote meet & greet—more to come!

Add-on opportunities available for purchase on p. 11. (15% discount applies)—more to come!

Add-on opportunities available for purchase on p. 11. (15% discount applies)—more to come!

Add-on opportunities available for purchase on p. 11—more to come!

Joint Press Release Opportunity with Apttus* N / A

Logo Inclusion in All Event Email Promotions Premium placement. N / A

Logo Placement & Click-Through on Conference Website and in All Event Marketing Materials

Logo on conference microsite & personal landing page to highlight diamond presence.

Pre-Event Social Media Promotions Top sponsor/session promotion. Session promotion. Session promotion. Company mention.

Email Promotions Email will be sent on sponsor’s behalf to all pre-event registrations—sponsor will create all content.

Email will be sent on sponsor’s behalf to selected personas in pre-event registrations—sponsor will

create all content.N / A N / A

Mobile App Inclusion Logo included in sponsors page. Logo included in sponsors page. Logo included in sponsors page. Logo included in sponsors page.

Mobile App Promotions Push notification highlighting 1 session & 1 mobile app advertisement.

1 mobile app advertisement. 1 mobile app advertisement. N / A

Apttus Blog Post Highlighting Sponsor Individual post. Individual post. Swap. N / A

Signage Throughout Conference Premium. Premium. Premium. Limited.

Lounge Sponsorship Signage throughout lounges. N / A N / A N / A

Meeting Rooms Dedicated meeting room to host meetings. N / A N / A N / A

DEMAND GENERATION

Turn-Key Booth Including Monitor & Internet Access Premium diamond booth—location based on sponsorship level & in order of received contracts.

Event Scanners 1x scanner provided.** 1x scanner provided.** 1x scanner provided.** 1x scanner provided.**

Attendee Opt-In List Full attendee contact details from opt-in list. Attendee name, company and title from opt-in list. N / A N / A

BUSINESS DEVELOPMENT

Full Conference Passes for Employees 20—the booth must be staffed during all expo hours. 15—the booth must be staffed during all expo hours. 10—the booth must be staffed during all expo hours. 5—the booth must be staffed during all expo hours.

50% Off Passes (x20)

* Press release will be issued by partner, not Apttus. Apttus will provide press release template.** Additional scanners available for purchase.

SPONSORSHIPSPHOTO ACTIVATION MAXIMIZE YOUR BRAND!

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A LA CARTE

$20K

LOGO INCLUSIONON PHOTO ACTIVATION

ALL LEADSFROM PHOTO ACTIVATION

Breakout Speaking Session - $25,000

Coffee Sponsor - $3,000

Mobile App Push Notification - $5,000

Lunch Sponsor - $7,500

WiFi Sponsor - $7,500

Additional Scanner - $350

Money Photo Activation Example

Chair Swing Photo Activation Example

Balloon Wall Photo Activation Example

PARTNER DAYBy Invitation Only for Official Alliance Partners

Date: May 14thLocation: Argonaut Hotel, San Francisco

Hear from the Apttus Partner Alliance & Partner Marketing Team on the roadmap for what is up & coming in FY’19! Here’s a sneak peek:

PARTNER ENABLEMENT

NEW INDUSTRY CO-MARKETING PLANS

DREAMFORCE 2018 PLANS

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Join us for Partner Day at the Argonaut Hotel. Located in the heart of San Francisco’s historic Fisherman’s Wharf, the Argonaut Hotel is a stylish boutique hotel with views of the Golden Gate Bridge & Alcatraz!

© 2018 Apttus Corporation